家用湿巾市场：按产品类型、按材料、按分销渠道（大卖场、超市、百货商店、在线商店、其他）、按地区 - 规模、份额、前景、机会分析，2022-2030 年

家居护理产品和商业清洁和卫生产品是人们生活中不可或缺的一部分。家用湿巾的增长归因于高可支配收入，使消费者能够购买电器和其他奢侈品，从而创造了对专业清洁产品的高需求。几家公司的目标是推出新的植物基、可生物降解和可重复使用的产品，这些产品正在获得更多消费者的支持。

市场动态。

按产品类型划分，消毒湿巾因其卫生特性而在市场上广受欢迎。家庭护理产品使用量的增加归因于卫生意识的提高，预计这将推动全球家用湿巾市场的增长。根据家居护理和专业清洁卫生用品行业的社会经济分析（2016 年 1 月），良好的个人卫生习惯与有效使用家居护理产品相结合，可以降低沙门氏菌和诺如病毒等微生物的感染率。 30%，从而节省医疗费用。

亚太地区占全球家用湿巾市场的最大市场份额。根据印度品牌资产基金会关于快速消费品 (FMCG) 的报告，2018 年 7 月，快速消费品是印度经济中的第四大行业，其中家居和个人护理是主要细分市场，占整个市场的 50%。提高认识、可及性和生活方式的改变是该行业的主要驱动力。

全球家用湿巾市场的参与者正在采取各种增长策略来满足对家用湿巾不断增长的需求。例如，家用湿巾是一次性产品，难以拆卸。因此，公司努力生产环保和无化学物质的产品。 2021 年 12 月，美国预湿湿巾製造商和营销商 Nice-Pak 推出了新的 Nice'N Clean SecureFLUSH 技术可冲洗湿巾。 Nice'N Clean SecureFLUSH 技术可冲洗湿巾含有天然成分，由 100% 可生物降解的植物纤维製成。

本研究的主要特点

• 本报告对全球家用湿巾市场进行了深入分析，提供了以 2021 年为基准年的预测期（2022-2030 年）的市场规模和復合年增长率 (CAGR %)。
• 它揭示了不同细分市场的潜在收入机会，并为该市场描述了一个有吸引力的投资主张矩阵。
• 该研究还提供了有关市场驱动因素、限制因素、机遇、新产品发布或批准、区域前景以及主要参与者采用的竞争策略的重要见解。
• 根据以下参数描述全球家用湿巾市场的主要参与者 - 公司概况、业绩、产品组合、地理分布、分销战略、关键发展和战略、未来计划
• 本研究涵盖的主要公司包括 S. C. Johnson & Son, Inc.、Procter & Gamble Co.、Nice-Pak Products Inc.、The Clorox Company、Weiman Products LLC、Colgate-Palmolive Company、Reckitt Benckiser Group plc . Amway Corporation、3M Company、Kimberly-Clark Corporation、Kao Corporation 和 Rockline Industries。
• 本报告中的见解将使公司营销人员和高管能够就未来的产品发布、技术升级、市场扩张和营销策略做出明智的决策。
• 全球家用湿巾市场报告针对该行业的各种利益相关者，包括投资者和供应商、家用湿巾製造商、分销商、新进入者和财务分析师。
• 通过分析全球家用雨刷器市场时使用的各种策略矩阵，您可以轻鬆做出决策。

内容

第 1 章目的和先决条件

• 调查目的
• 先决条件
• 缩写说明

第2章市场展望

• 举报内容
  • 市场定义和范围
• 执行摘要
  • 按产品类型划分的市场细分
  • 按材料类型划分的市场细分
  • 市场细分：按分销渠道
  • 按地区划分的市场细分
• 连贯的机会图 (COM)

第 3 章市场动态、监管和趋势分析

• 市场动态
  • 驱动程序
  • 限制因素
  • PEST 分析
  • PORTER 的五力分析
  • 市场机会
  • 监管场景
  • 主要发展状况
  • 行业趋势

第 4 章全球家用湿巾市场 - 冠状病毒 (COVID-19) 大流行的影响

• 全球家用湿巾市场的影响因素-COVID-19
• 影响分析

第 5 章按产品类型分列的全球家用湿巾市场，2017-2030 年

• 消毒湿巾
• 除尘纸巾
• 厨房和浴室湿巾
• 擦拭木材和层压板
• 玻璃清洁剂
• 不銹钢擦拭布
• 多面湿巾、地板湿巾

第 6 章按材料类型分列的全球家用湿巾市场，2017-2030 年

• 抗菌
• 非抗菌

第 7 章：全球家用湿巾市场：按分销渠道，2017-2030 年

• 超市
• 大卖场
• 百货公司
• 网上商店
• 其他（杂货店、便利店等）

第 8 章全球家用湿巾市场：按地区划分，2017-2030

• 北美
• 美国
• 加拿大
• 拉丁美洲
• 巴西
• 阿根廷
• 墨西哥
• 其他拉丁美洲地区
• 欧洲
• 英国
• 德国
• 意大利
• 法国
• 西班牙
• 俄罗斯
• 其他欧洲
• 亚太地区
• 中国
• 印度
• 日本
• 东盟
• 澳大利亚
• 韩国
• 其他亚太地区
• 中东和非洲
• 中东
• 非洲

第 9 章竞争格局

• 热图分析
• 市场份额分析（3x3 矩阵）
• 公司简介
  • C. Johnson & Son, Inc.
  • Procter & Gamble Co.
  • Nice-Pak Products Inc.
  • The Clorox Company
  • Weiman Products LLC
  • Colgate-Palmolive Company
  • Reckitt Benckiser Group plc.
  • Amway Corporation
  • 3M Company
  • Kimberly-Clark Corporation
  • Kao Corporation
  • Rockine Industries

第 10 章

• 参考资料
• 调查方法介绍
• 全球家用湿巾市场的 50 个市场数据表和 40 个图表 - 预测到 2030 年。

Household care and professional cleaning and hygiene products are an essential part of individual's life. Growth of household wipes products is attributed to high disposable income, which allows consumers to purchase appliances and other luxuries, and thereby creating high demand for specialized cleaning products. Several companies are aiming on introducing new products that are plant-based, biodegradable, and reusable therefore further gaining consumer traction.

Market Dynamics:

Among product type, disinfecting wipes segment is gaining significant traction in the market, owing to their hygiene providing nature. Growing usage of household care products can be attributed to increasing hygiene awareness, which is expected to drive growth of the global household wipes market. According to Socio-Economic Analysis of the Household Care And Professional Cleaning and Hygiene Products Industry (January 2016), good personal hygiene practices if combined with effective use of household care products, can reduce the rate of infections caused by microorganisms such as Salmonella and Norovirus by 30%, which will in turn saves the healthcare spending.

Among Region, Asia Pacific is largest market share in global household wipes market over the forecast. According to India Brand Equity Foundation report on Fast Moving Consumer Goods (FMCG), July 2018, FMCG is the 4th largest sector in the Indian economy where Household and Personal Care is the leading segment, accounting for 50% of the overall market. Growing awareness, easier access and changing lifestyles are the important growth drivers for this sector.

Players operating in the global household wipes market are adopting various growth strategies to cater to increasing demand for Household Wipes. For instance, household wipes are one-time use products and decomposition of these wipes are difficult. Therefore, companies are striving to manufacture eco-friendly and chemical free products. In December 2021, Nice-Pak, a U.S.-based manufacturer and distributer of pre-moistened wipes, launched its new Nice 'N Clean SecureFLUSH technology flushable wipes. Nice 'N Clean SecureFLUSH technology flushable wipes contain naturally derived ingredients and are made from 100 per cent biodegradable plant-based fibres.

Key features of the study:

• This report provides an in-depth analysis of global household wipes market, and provides market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2022-2030), considering 2021 as the base year
• It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global household wipes market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• Key companies covered as a part of this study include S. C. Johnson & Son, Inc., Procter & Gamble Co., Nice-Pak Products Inc., The Clorox Company, Weiman Products LLC, Colgate-Palmolive Company, Reckitt Benckiser Group plc. Amway Corporation, 3M Company, Kimberly-Clark Corporation, Kao Corporation, and Rockline Industries.
• Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology up gradation, market expansion, and marketing tactics
• The global household wipes market report caters to various stakeholders in this industry including investors, suppliers, household wipes manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global household wipes market

Detailed Segmentation:

• Global Household Wipes Market, By Product Type :
  • Disinfecting Wipes
  • Dusting Wipes
  • Kitchen & Bathroom Wipes
  • Wood & laminate Wipes
  • Glass cleaner Wipes
  • Stainless Steel Wipes
  • Multi-Surface Wipes, Floor Wipes
• Global Household Wipes Market, By Material Type :
  • Antibacterial
  • Non-Antibacterial
• Global Household Wipes Market, By Distribution Channel:
  • Hypermarket
  • Supermarket
  • Departmental Stores
  • Online Stores
  • Others (Grocery Stores, Convenience Store etc.)
• Global Household Wipes Market, By Region:
  • North America
    • By Country:
  • U.S
  • Canada
  • Latin America
    • By Country:
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
  • Europe
    • By Country:
  • Germany
  • U.K
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
  • Asia Pacific
    • By Country:
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East & Africa
    • By Country/Region:
  • Middle East
  • Africa
• Company Profiles
  • C. Johnson & Son, Inc.
    • Company Overview
    • Product Portfolio
    • Key Strategies
    • Recent Developments
    • Future Plans
  • Procter & Gamble Co.
  • Nice-Pak Products Inc.
  • The Clorox Company
  • Weiman Products LLC
  • Colgate-Palmolive Company
  • Reckitt Benckiser Group plc.
  • Amway Corporation
  • 3M Company
  • Kimberly-Clark Corporation
  • Kao Corporation
  • Rockline Industries.

"*" marked represents similar segmentation in other categories in the respective section

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snippet, By Product Type
  • Market Snippet, By Material Type
  • Market Snippet, By Distribution Channel
  • Market Snippet, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restraints
  • PEST Analysis
  • PORTER's Five Forces Analysis
  • Market Opportunities
  • Regulatory Scenario
  • Key Developments
  • Industry Trend

4. Global Household Wipes Market - Impact of Coronavirus (COVID-19) Pandemic

• Overview
• Factors Affecting Global Household Wipes Market - COVID-19
• Impact Analysis

5. Global Household Wipes Market, By Product Type, 2017-2030 (US$ Million)

• Introduction
  • Market Share Analysis, 2022, 2025, and 2030 (%)
  • Y-o-Y Growth Analysis, 2017 - 2030
  • Segment Trends
• Disinfecting Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Dusting Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Kitchen & Bathroom Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Wood & laminate Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Glass cleaner Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Stainless Steel Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Multi-Surface Wipes, Floor Wipes
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)

6. Global Household Wipes Market, By Material Type, 2017-2030 (US$ Million)

• Introduction
  • Market Share Analysis, 2022, 2025, and 2030 (%)
  • Y-o-Y Growth Analysis, 2017 - 2030
  • Segment Trends
• Antibacterial
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Non-Antibacterial
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)

7. Global Household Wipes Market, By Distribution Channel, 2017-2030 (US$ Million)

• Introduction
  • Market Share Analysis, 2022, 2025, and 2030 (%)
  • Y-o-Y Growth Analysis, 2017 - 2030
  • Segment Trends
• Supermarket
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Hypermarket
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Departmental Stores
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Online Stores
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)
• Others (Grocery, Convenience Stores, etc.
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2017 - 2030, (US$ Million)

8. Global Household Wipes Market, By Region, 2017-2030 (US$ Million)

• Introduction
  • Market Share Analysis, By Region, 2022, 2025, and 2030 (%)
  • Y-o-Y Growth Analysis, For Region, 2017 - 2030
• North America
  • Market Share Analysis, By Country, 2022, 2025 and 2030 (%)
  • Y-o-Y Growth Analysis, By Country, 2017 - 2030
  • Market Size and Forecast, By Product Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Material Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Distribution Channel, 2017- 2030 (US$ Million)
  • Countries
• U.S.
• Canada
• Latin America
  • Market Share Analysis, By Country, 2022, 2025 and 2030 (%)
  • Y-o-Y Growth Analysis, By Country, 2017 - 2030
  • Market Size and Forecast, By Product Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Material Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Distribution Channel, 2017- 2030 (US$ Million)
  • Countries
• Brazil
• Argentina
• Mexico
• Rest of Latin America
• Europe
  • Market Share Analysis, By Country, 2022, 2025 and 2030 (%)
  • Y-o-Y Growth Analysis, By Country, 2017 - 2030
  • Market Size and Forecast, By Product Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Material Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Distribution Channel, 2017- 2030 (US$ Million)
  • Countries
• U.K.
• Germany
• Italy
• France
• Spain
• Russia
• Rest of Europe
• Asia Pacific
  • Market Share Analysis, By Country, 2022, 2025 and 2030 (%)
  • Y-o-Y Growth Analysis, By Country, 2017 - 2030
  • Market Size and Forecast, By Product Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Material Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Distribution Channel, 2017- 2030 (US$ Million)
  • Countries
• China
• India
• Japan
• ASEAN
• Australia
• South Korea
• Rest of Asia Pacific
• Middle East & Africa
  • Market Share Analysis, By Region/Country, 2022, 2025 and 2030 (%)
  • Y-o-Y Growth Analysis, By Region/Country, 2017 - 2030
  • Market Size and Forecast, By Product Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Material Type , 2017- 2030 (US$ Million)
  • Market Size and Forecast, By Distribution Channel, 2017- 2030 (US$ Million)
  • Sub-Regions
• Middle East
• Africa

9. Competitive Landscape

• Heat Map Analysis
• Market Share Analysis (3x3 Matrix)
• Company Profiles
  • C. Johnson & Son, Inc.
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Procter & Gamble Co.
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Nice-Pak Products Inc.
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • The Clorox Company
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Weiman Products LLC
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Colgate-Palmolive Company
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Reckitt Benckiser Group plc.
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Amway Corporation
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • 3M Company
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Kimberly-Clark Corporation
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Kao Corporation
• Company Overview
• Product Portfolio
• Recent Developments/Updates
  • Rockine Industries
• Company Overview
• Product Portfolio
• Recent Developments/Updates

10. Section

• References
• Research Methodology
• About Us and Sales Contact
• Browse 50 market data tables* and 40 figures* on "Global Household Wipes Market" - forecast to 2030.