市场调查报告书
商品编码
1086909
烈酒行业的全球市场:市场机会Opportunities in the Global Spirits Sector |
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2021 年全球烈酒市场将增长到 7835 亿美元,2021 年至 2026 年的复合年增长率为 6.5%,预计到 2026 年将达到 1.73 万亿美元。
2021年全球烈酒市场中,亚太地区将占据最大的市场份额,份额为57%,其次是美洲,份额为19.8%,西欧份额为12.2%。对烈酒中人工和化学成分的有害影响的健康担忧日益增加,导致世界各地的消费者选择由有机成分製成的烈酒。随着对有机产品需求的增长,酿酒厂正在增加有机烈酒的产量,并与提供“有机”认证的机构合作。
本报告对全球烈酒市场进行研究和分析,并提供有关行业概况、国家深度、竞争状况、自有品牌的市场份额、主要分销渠道等方面的信息。
The global spirits sector was valued at $783.5 billion in 2021 and is forecast to post a CAGR of 6.5% during 2021-2026 to reach $1,073.0 billion in 2026. Asia-Pacific represented the largest region for the global spirits sector in 2021, with a value share of 57%, followed by the Americas and Western Europe, which accounted for 19.8% and 12.2% shares, respectively. Among all the regions, Middle East & Africa is forecast to record the highest value CAGR (9.4%) during 2021-2026. In volume terms, the sector is predicted to grow from 37.3 billion liters in 2021 to 46.2 billion liters in 2026, at a CAGR of 4.4%. In 2021, the specialty spirits category held the highest value and volume shares, with 44.3% and 42.8%, respectively. Meanwhile, flavored alcoholic beverages is expected to be the fastest-growing category, with a projected value CAGR of 11.4%, during 2021-2026. In the global spirits market, the top five companies accounted for a combined volume share of 17.8% in 2020. Diageo plc was the leading company with a volume share of 5.7% in 2020, followed by Suntory Holdings Ltd (3.4%), Pernod Ricard (3.1%), Mark Anthony Brands International Unlimited Company (3%), and Hite Jinro Co., Ltd (2.6%).
Rising health concerns over the harmful impact of artificial ingredients and chemicals in spirits are alarming consumers worldwide, influencing them to choose spirits made using organic ingredients. The growing desire for organic products is leading distilleries to manufacture more organic spirits and partner with institutions that provide "organic" certifications. In addition, the rising consumer-awareness of the impact of alcohol on health and weight is driving the demand for spirits products with "low-sugar" or "low-calorie" claims. Spirits brands are improving their labeling to match consumers' changing values and lifestyles. Spirits drinks manufacturers are increasingly adopting labels with claims such as "vegan-friendly" or "gluten-free".