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超在地化服务市场:2023-2028 年全球产业趋势、份额、规模、成长、机会与预测Hyperlocal Services Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 |
2022 年,全球超本地化服务市场规模达到 23 亿美元。展望未来,IMARC 集团预计到 2028 年该市场将达到 56 亿美元,2023-2028 年复合年增长率 (CAGR) 为 14.3%。
超本地化服务是指在有限地理区域内提供的设施。它涉及快递代理商从卖家提取产品,然后将其直接运送到客户地址的操作。它广泛用于运送食品和饮料、药品、个人物品和电子产品以及家庭公用事业服务,包括管道、电气维修、木工、洗衣和私人导师。超本地化服务可协助零售商、餐厅和饭店有效地参与和管理其业务。它还有助于提高营运透明度,并在最短的时间内提供高效、轻鬆的交付。
智慧型手机的快速普及,加上电子商务产业的显着成长,是推动市场成长的关键因素之一。超本地化服务透过电子商务平台或企业被广泛访问,以快速交付商品和服务。此外,对电子商务业务的投资不断增加,促进了超本地化服务的采用,这反过来又成为另一个成长诱导因素。此外,由于繁忙的日程安排和在家工作(WFH)文化、不断变化的消费者生活方式以及快速城市化,超本地化服务的广泛采用有利于市场增长。此外,物流和汽车领域最近透过采用自动化、扩增实境 (AR)、人工智慧 (AI)、资料收集和可见性来降低成本并提供更快、无缝的交付体验而取得的技术进步正在创造积极的前景为市场。此外,消费者对线上平台的偏好迅速变化,这些平台提高了便利性并提供上门送货、折扣和组合交易,这为市场成长提供了动力。其他因素,包括增加对新创企业的投资、越来越多地采用农场到家庭的概念来获取新鲜农产品以及动物副产品 (ABP) 的标准化,预计将推动市场成长。
The global hyperlocal services market size reached US$ 2.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 5.6 Billion by 2028, exhibiting a growth rate (CAGR) of 14.3% during 2023-2028.
Hyperlocal services refer to facilities that are provided within a limited geographical area. It involves the operation of a courier agent picking up products from a seller and then delivering them directly to the customer's address. It is widely used for delivering food and beverages, drugs, personal items, and electronic gadgets, and home utility services, including plumbing, electrical repair, carpentry, laundry, and personal tutors. Hyperlocal services assist retailers, restaurants, and hotels in engaging and managing their businesses effectively. It also helps increase operational transparency and provide efficient and effortless deliveries in minimum time.
The rapid proliferation of smartphones, coupled with significant growth in the e-commerce industry, is one of the key factors driving the market growth. Hyperlocal services are widely accessed through e-commerce platforms or businesses for the fast delivery of goods and services. In addition, the increasing investment in e-commerce businesses is boosting the adoption of hyperlocal services, which, in turn, is acting as another growth-inducing factor. Furthermore, the widespread adoption of hyperlocal services due to hectic schedules and work-from-home (WFH) culture, changing consumer lifestyles, and rapid urbanization are favoring the market growth. Additionally, recent technological advancements in the logistics and automotive sectors through the adoption of automation, augmented reality (AR), artificial intelligence (AI), data collection, and visibility to reduce costs and provide a faster and seamless delivery experience are creating a positive outlook for the market. Moreover, the rapidly changing consumer preference towards online platforms that enhance the convenience and offer doorstep delivery, discounts, and combo deals is providing an impetus to market the growth. Other factors, including increasing investments in start-up businesses, rising adoption of farm-to-home concept for acquiring fresh produce, and standardization of animal by-products (ABPs), are anticipated to drive the market growth.
IMARC Group provides an analysis of the key trends in each sub-segment of the global hyperlocal services market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on nature, type and application.
Goods Delivery
Utility Services
Food Ordering
Grocery Ordering
Home Utility Service
Logistic Service Providers
Others
Individual Users
Commercial Users
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The competitive landscape of the industry has also been examined along with the profiles of the key players being Airtasker Pty. Ltd, Blink Commerce Private Limited, Delivery Hero SE, HelloFresh SE, Instacart, Just Eat Takeaway.com N.V., Olo Inc., Swiggy, Uber Technologies Inc., UrbanClap Technologies India Pvt. Ltd. and Zomato Limited.