扩增实境 (AR) 市场数据概览：2026 年第一季

本报告分析了扩增实境 (AR) 市场，并按外形尺寸、地区和市场类型细分了智慧眼镜的出货量。

实际优势：

• 了解 "无显示器" 眼镜在消费市场和企业市场的成长潜力，并帮助企业规划如何采用这些新型设备。
• 以市场类型（企业与消费）、外型尺寸（单眼、双眼、无显示器）、区域和连接方式（蓝牙、Wi-Fi、蜂巢式网路）识别成长机会和关键市场细分，从而透过策略决策优化效率。
• 分析 2023 年至 2030 年按外形尺寸、地区和市场类型划分的智慧眼镜出货量，并探索此快速成长的产业领域的需求驱动因素。

关键问题解答：

• 推动消费者接受人工智慧眼镜的关键因素是什么？这将如何影响整个扩增实境 (XR) 市场？
• 非显示器智慧眼镜市场未来将如何发展？
• 哪些关键企业产业正在推动扩增实境 (AR) 眼镜的普及？它们正在催生哪些新兴应用场景？

研究亮点：

• 我们将重点放在智慧眼镜在消费市场日益增长的普及率，并分析其对更广泛的 XR 行业的影响。
• 我们专注于企业采用 AR 眼镜的需求驱动因素，尤其关注製造业、能源与公用事业以及医疗保健产业。
• 我们将重点放在智慧眼镜出货量的区域分布，分析成长最快地区的关键需求驱动因素，并探讨未来市场动态的演变趋势。

目录

本产品建议与以下相关报告配合阅读：扩增实境硬体 MD-ARHW-103、按垂直产业划分的扩增实境预测 MD-ARMD-103

主要发现

最新资讯

研究方法

主要预测

Actionable Benefits:

• Understand the growing potential of “no-display” glasses in both the consumer and enterprise sectors, enabling organizations to plan for the adoption of these new devices.
• Identify key market segments for growth and opportunity across market type (enterprise and consumer), form factor (monocular, binocular, no display), region, and connectivity type (Bluetooth®, Wi-Fi, cellular) for strategic decision-making to optimize workforce efficiency.
• Understand the smart glasses’ shipments splits in terms of form factor, region, and market type from 2023 to 2030, with analysis on the demand drivers in the fast-growing industry verticals.

Critical Questions Answered:

• What are the key factors driving the shift in consumer adoption of Artificial Intelligence (AI)-first glasses, and how will this affect the overall Extended Reality (XR) market?
• How will the no-display smart glasses market evolve?
• Which are the key enterprise sectors driving the adoption of Augmented Reality (AR) glasses and what are some of the emerging use cases?

Research Highlights:

• A focus on the increasing adoption of smart glasses in the consumer market, and how it will influence the broader XR sector.
• A focus on demand drivers in enterprise adoption of AR glasses, particularly in the manufacturing, energy & utilities, and healthcare sectors.
• A focus on regional breakdowns of total smart glasses shipments, examining key demand drivers in the fastest growing region, and how market dynamics are expected to evolve over time.

Who Should Read This?

• Companies producing wearable technology will gain value from understanding the rise of no-display glasses, which are likely to drive future demand.
• Organizations in sectors such as manufacturing, energy and utilities, and healthcare, where AR is increasingly being used to increase efficiency in their business operations.
• Firms developing AR applications and content gaining insight into the shifting market needs, for more affordable, lower-impact devices gaining traction among consumer and enterprises.

TABLE OF CONTENTS

This product is meant to be read in conjunction with Augmented Reality Hardware MD-ARHW-103 and Augmented Reality Forecasts by Vertical MD-ARMD-103

Key Findings

Whats New

Methodology

Significant Forecasts