市场调查报告书
商品编码
1501179
电动擦鞋机市场:成长、未来前景、竞争分析,2024-2032Electric Shoe Polisher Market - Growth, Future Prospects and Competitive Analysis, 2024 - 2032 |
在技术进步、消费者偏好变化和可支配收入增加的推动下,电动擦鞋机市场预计在2024年至2032年预测期内将以 5.5%的年复合成长率成长。儘管皮鞋在2023年的收入方面处于领先地位,但预计布鞋在预测期内的年复合成长率最高。同样,虽然男士电动擦鞋机在2023年的收入中占据主导地位,但预计女鞋的成长率最高。线上商店预计将实现分销管道中最高的年复合成长率,而手持式自动擦鞋机预计将出现强劲的需求成长。此外,在城市化和消费支出增加的推动下,亚太地区预计将成为主要成长地区。儘管面临可见度有限等挑战,Kiwi、Shinola 和 Moneysworth&Best 等领先公司仍实施了稳健的策略,以保持竞争力并抓住市场机会。
市场驱动因素
技术进步
技术的进步促进了电动擦鞋机的发展,它更有效率、更易于使用。该公司整合自动感应器、可调节设定和可充电电池等功能,以改善整体用户体验。例如,Moneysworth&Best等公司推出了创新的电动擦鞋机,具有多个抛光头和可变速度设置,以满足消费者的多样化需求。
消费者偏好的改变
与传统方法相比,由于电动擦鞋器的便利性和有效性,消费者越来越喜欢电动擦鞋器。消费者日益寻求能够为鞋子保养提供快速有效解决方案的产品,推动了对电动擦鞋机的需求。消费者偏好的这种转变也反映在 Kiwi 等公司电动擦鞋机销量的增加上,该公司报告指出,2023年电动擦鞋产品的收入将大幅成长。
可支配所得增加
可支配收入的增加,特别是在新兴国家,促进电动擦鞋机市场的成长。随着消费者购买力的增强,他们越来越愿意投资于提供便利和卓越性能的优质产品。这一趋势反映在 Shinola 等品牌电动擦鞋机的强劲销售上,该品牌2023年收入强劲成长,尤其是在中等收入人口快速成长的地区。
抑制因子
儘管成长前景广阔,但电动擦鞋机市场仍面临一些限制因素,例如某些地区的认知度和渗透率有限。儘管新兴市场的普及率很高,但仍有很大一部分人口不知道或无法使用电动擦鞋机,特别是在农村地区和新兴经济体。这阻碍了市场扩张,并对製造商有效进入未开发市场提出了挑战。
市场:依类型
市场依类型分类,有布鞋、皮鞋、PU鞋等材质。2023年,皮鞋因其优质和耐用而占据最高收入,吸引消费者在鞋子保养上进行投资。然而,2024-2032年预测期内年复合成长率(CAGR)最高的细分市场是布鞋。这一成长是由于在舒适性和时尚趋势的推动下,休閒鞋和运动鞋日益采用电动擦鞋机。 Kiwi 和 Shinola 等公司利用这一趋势,提供针对不同材质类型设计的专用电动擦鞋机。
市场:依应用划分
每种用途有两种:男士和女士。2023年,男士电动擦鞋机销售成长,反映出男性消费者不断成长的需求和购买力。然而,预计2024年至2032年女性的年复合成长率最高。这种成长是由于女性消费者对鞋子保养的认识和重视程度提高,她们寻找方便的鞋子护理解决方案。 Moneysworth&Best 等品牌推出具有人体工学设计和可自订设定的创新电动擦鞋器,以满足女性用户的独特需求。
市场:依分销通路划分
市场可依通路分为专卖店、企业对企业(B2B)通路、线上商店等。专卖店提供个人化的关注和广泛的产品选择,并已成为2023年销售额最高的分销管道。然而,预计线上商店在预测期内将实现最高的年复合成长率。这种成长是由线上购物的便利性以及独家优惠和折扣的可用性所推动的。 Kiwi 和 Shinola 等公司日益扩大其线上业务并实施数位行销策略,以吸引更多人并推动销售成长。
市场:依产品
依产品,有全自动电动擦鞋机和手持式电动擦鞋机。全自动擦鞋机因其先进的功能和易用性而在2023年占据市场主导地位。然而,预计2024年至2032年手持式自动擦鞋机的年复合成长率最高。这种成长归因于它们的携带性和经济性,使其受到寻求紧凑且多功能鞋类护理解决方案的消费者的欢迎。 Moneysworth&Best 等品牌推出配备可充电电池的轻型手持式电动擦鞋器,以满足消费者的行动需求。
市场:依最终用途划分
市场也可以根据最终用途分为住宅和商业。到2023年,住宅用途将占电动擦鞋机销量的大部分。然而,饭店、水疗中心和鞋类零售店等商业领域预计在预测期内年复合成长率最高。这一成长是由商业房地产对专业鞋履护理解决方案的需求推动的,在商业地产中,保持抛光的外观对于客户满意度和品牌形象非常重要。 Kiwi 和 Shinola 等公司开发商用级电动擦鞋机,该机具有强大的马达和耐用的结构,可承受恶劣的应用。
亚太地区仍是预测期内最有利的投资市场
依地区划分,电动擦鞋机市场在不同地区呈现不同的趋势。北美和欧洲传统上一直是主要市场,因为它们的可支配收入很高,而且对先进的美容产品很欣赏。然而,在快速城市化、消费者支出增加和奢侈鞋类品牌日益普及的推动下,预计亚太地区在预测期内的年复合成长率最高。此外,义大利和日本等拥有浓厚鞋履护理文化的地区预计将为市场成长做出重大贡献。此外,由于城市化进程的加速和向西方生活方式趋势的转变,拉丁美洲和中东、非洲成为利润丰厚的市场。 Kiwi、Shinola 和 Moneysworth&Best 等品牌透过策略合作伙伴关係和有针对性的行销活动扩大在这些地区的业务,以抓住新的商机。
预测期内市场竞争将会加剧
在电动擦鞋机市场,Kiwi、Shinola、Moneysworth&Best、Beck Shoe Products Co、Braukmann GmbH、Comfort House、Dolphy India Pvt. Ltd.、ESFO AB、Euronics Indistries Pvt Ltd.、Expondo GmbH、HEUTE MaschinenfabrikGmbH &Cob . KG、Orchids International 和Sunpentown Inc. 实施重要策略,以保持竞争力并获得更大的市场占有率。这些策略包括产品创新、策略合作伙伴关係以及扩展到新的地理市场。 Kiwi 是一个以其鞋类护理产品而闻名的品牌,预计将在2023年实现可观收入,推出环保电动擦鞋机,并扩大其在新兴市场的业务,继续保持成长形势。同样,以其优质过程而闻名的 Shinola 致力于透过针对高端消费者的高端电动擦鞋机来丰富其产品组合。此外,Moneysworth&Best 利用其强大的分销网络和品牌声誉进入未开发的市场并推动销售成长。总之,这些公司准备充分利用电动擦鞋机不断成长的需求,并保持其在市场上的领导地位。
本报告回答的主要问题
影响电动擦鞋机市场成长的关键微观和宏观环境因素有哪些?
在目前和预测期间内,产品领域和地区的主要投资领域是什么?
2032年之前的预估与市场预测
哪个细分市场在预测期间内年复合成长率最快?
哪个细分市场拥有较大的市场占有率,为什么?
中低收入国家是否投资电动擦鞋机市场?
电动擦鞋机市场最大的区域市场是哪个?
亚太地区、拉丁美洲和中东、非洲等新兴市场的市场趋势和动态是什么?
推动电动擦鞋机市场成长的主要趋势是什么?
主要竞争对手是什么以及他们提高在全球电动擦鞋机市场占有率的关键策略是什么?
The electric shoe polisher market is expected to grow at a CAGR of 5.5% during the forecast period of 2024 to 2032, driven by technological advancements, changing consumer preferences, and increasing disposable incomes. While leather shoes led in revenue in 2023, cloth shoes are expected to witness the highest CAGR during the forecast period. Similarly, while men's electric shoe polishers dominated in revenue in 2023, the women's segment is projected to experience the highest growth rate. Online stores are anticipated to achieve the highest CAGR among distribution channels, and handheld automatic polishers are expected to witness significant growth in demand. Moreover, Asia Pacific is poised to emerge as a key growth region, driven by urbanization and rising consumer spending. Despite challenges such as limited awareness, top players like Kiwi, Shinola, and Moneysworth& Best are implementing robust strategies to maintain their competitive positions and capitalize on market opportunities.
Market Drivers
Technological Advancements
The advancement in technology has led to the development of more efficient and user-friendly electric shoe polishers. Companies are incorporating features such as automatic sensors, adjustable settings, and rechargeable batteries, enhancing the overall user experience. For instance, companies like Moneysworth& Best have introduced innovative electric shoe polishers equipped with multiple polishing heads and variable speed settings, catering to the diverse needs of consumers.
Changing Consumer Preferences
There is a growing preference for electric shoe polishers among consumers due to their convenience and effectiveness compared to traditional methods. Consumers are increasingly seeking products that offer quick and efficient solutions for shoe maintenance, driving the demand for electric shoe polishers. This shift in consumer preference is evident in the rising sales of electric shoe polishers from companies like Kiwi, which reported a significant increase in revenue from its electric shoe care products in 2023.
Increasing Disposable Incomes
The rise in disposable incomes, especially in emerging economies, has contributed to the growth of the electric shoe polisher market. As consumers have more purchasing power, they are willing to invest in premium products that offer convenience and superior performance. This trend is reflected in the strong sales of electric shoe polishers from brands like Shinola, which experienced robust revenue growth in 2023, particularly in regions with a burgeoning middle class.
Restraint
Despite the promising growth prospects, the electric shoe polisher market faces the restraint of limited awareness and penetration in certain regions. While developed markets exhibit high adoption rates, there remains a significant portion of the population, especially in rural areas and emerging economies, who are unaware of or do not have access to electric shoe polishers. This hampers market expansion and poses a challenge for manufacturers to penetrate untapped markets effectively.
Market by Type
The market segmentation by type includes cloth shoes, leather shoes, PU shoes, and other materials. In 2023, leather shoes accounted for the highest revenue due to their premium quality and durability, attracting consumers willing to invest in maintaining their footwear. However, the segment with the highest compound annual growth rate (CAGR) during the forecast period of 2024 to 2032 is cloth shoes. This growth is fueled by the increasing adoption of electric shoe polishers for casual and athletic footwear, driven by trends in comfort and fashion. Companies such as Kiwi and Shinola are capitalizing on this trend by offering specialized electric shoe polishers designed for different material types.
Market by Application
Segmentation by application includes men and women. In 2023, men's electric shoe polishers generated higher revenue, reflecting greater demand and purchasing power among male consumers. However, the women's segment is expected to experience the highest CAGR from 2024 to 2032. This growth is attributed to increasing awareness and a growing emphasis on footwear maintenance among female consumers, who are increasingly seeking convenient solutions for shoe care. Brands like Moneysworth& Best are introducing innovative electric shoe polishers with ergonomic designs and customizable settings to cater to the specific needs of female users.
Market by Distribution Channel
The market can be segmented by distribution channel into specialty stores, business-to-business (B2B) channels, online stores, and others. Specialty stores emerged as the leading distribution channel in terms of revenue in 2023, offering personalized assistance and a wide range of product options. However, online stores are projected to achieve the highest CAGR during the forecast period. This growth is driven by the convenience of online shopping, coupled with the availability of exclusive deals and discounts. Companies like Kiwi and Shinola are expanding their online presence and implementing digital marketing strategies to reach a wider audience and drive sales growth.
Market by Product
Segmentation by product includes fully automatic and handheld automatic electric shoe polishers. Fully automatic polishers dominated the market in 2023, thanks to their advanced features and ease of use. However, handheld automatic polishers are expected to witness the highest CAGR from 2024 to 2032. This growth is attributed to their portability and affordability, making them popular among consumers seeking compact and versatile shoe care solutions. Brands such as Moneysworth& Best are introducing lightweight handheld electric shoe polishers with rechargeable batteries, catering to the needs of on-the-go consumers.
Market by End-Use
The market can also be segmented by end-use into residential and commercial segments. Residential usage accounted for the majority of electric shoe polisher sales in 2023, as individuals increasingly invest in home care products. However, the commercial segment, including hotels, spas, and shoe retail outlets, is anticipated to register the highest CAGR during the forecast period. This growth is driven by the demand for professional-grade shoe care solutions in commercial establishments, where maintaining a polished appearance is essential for customer satisfaction and brand image. Companies like Kiwi and Shinola are developing specialized electric shoe polishers for commercial use, equipped with powerful motors and durable construction to withstand heavy-duty applications.
APAC Remains the Most Lucrative Market for Investment during the Forecast Period
Geographic Segment: Geographically, the electric shoe polisher market exhibits varying trends across different regions. North America and Europe have traditionally been key markets due to higher disposable incomes and greater awareness of advanced grooming products. However, Asia Pacific is poised to experience the highest CAGR during the forecast period, fueled by rapid urbanization, rising consumer spending, and the growing popularity of premium footwear brands. Additionally, regions with a strong culture of shoe care, such as Italy and Japan, are expected to contribute significantly to market growth. Moreover, Latin America and the Middle East & Africa are emerging as lucrative markets, driven by increasing urbanization and a shift towards Western lifestyle trends. Brands like Kiwi, Shinola, and Moneysworth& Best are expanding their presence in these regions through strategic partnerships and targeted marketing initiatives to capitalize on emerging opportunities.
Market Competition to Intensify during the Forecast Period
In the electric shoe polisher market, top players such as Kiwi, Shinola, Moneysworth & Best, Beck Shoe Products Co., Braukmann GmbH, Comfort House, Dolphy India Pvt. Ltd., ESFO AB, Euronics Indistries Pvt Ltd, Expondo GmbH, HEUTE Maschinenfabrik GmbH & Co. KG, Orchids International, and Sunpentown Inc. are implementing key strategies to maintain their competitive edge and capture a larger market share. These strategies include product innovation, strategic partnerships, and expansion into new geographical markets. Kiwi, a renowned brand in shoe care products, reported substantial revenues in 2023 and is expected to continue its growth trajectory by introducing eco-friendly electric shoe polishers and expanding its presence in emerging markets. Similarly, Shinola, known for its premium craftsmanship, is focusing on enhancing its product portfolio with high-end electric shoe polishers targeting luxury consumers. Additionally, Moneysworth& Best is leveraging its strong distribution network and brand reputation to penetrate untapped markets and drive sales growth. Overall, these companies are poised to capitalize on the growing demand for electric shoe polishers and maintain their leadership positions in the market.
Historical & Forecast Period
This study report represents an analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.
The current report comprises quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends & technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. The key data points that enable the estimation of Electric Shoe Polisher market are as follows:
Research and development budgets of manufacturers and government spending
Revenues of key companies in the market segment
Number of end users & consumption volume, price, and value.
Geographical revenues generated by countries considered in the report
Micro and macro environment factors that are currently influencing the Electric Shoe Polisher market and their expected impact during the forecast period.
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top-down and bottom-up approach for validation of market estimation assures logical, methodical, and mathematical consistency of the quantitative data.
Market Segmentation
Type
Application
Distribution Channel
Product
End Use
Region Segment (2022-2032; US$ Million)
North America
U.S.
Canada
Rest of North America
UK and European Union
UK
Germany
Spain
Italy
France
Rest of Europe
Asia Pacific
China
Japan
India
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Mexico
Rest of Latin America
Middle East and Africa
GCC
Africa
Rest of Middle East and Africa
Key questions answered in this report
What are the key micro and macro environmental factors that are impacting the growth of Electric Shoe Polisher market?
What are the key investment pockets concerning product segments and geographies currently and during the forecast period?
Estimated forecast and market projections up to 2032.
Which segment accounts for the fastest CAGR during the forecast period?
Which market segment holds a larger market share and why?
Are low and middle-income economies investing in the Electric Shoe Polisher market?
Which is the largest regional market for Electric Shoe Polisher market?
What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
Which are the key trends driving Electric Shoe Polisher market growth?
Who are the key competitors and what are their key strategies to enhance their market presence in the Electric Shoe Polisher market worldwide?
FIG. 12Market Positioning of Key Electric Shoe Polisher Market Players, 2023
FIG. 13Global Electric Shoe Polisher Market - Tier Analysis - Percentage of Revenues by Tier Level, 2023 Versus 2032