市场调查报告书
商品编码
1472397
冷冻羊肉市场:依类型、通路分类:2023-2032年全球机会分析与产业预测Frozen Lamb Market By Type (Lamb Head, Lamb Rack, Lamb Leg, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, B2B, Online Sales Channel): Global Opportunity Analysis and Industry Forecast, 2023-2032 |
2022年全球冷冻羊肉市场规模为59亿美元,预计2032年将达107亿美元,2023年至2032年复合年增长率为6.3%。冷冻羊肉是一种经过冷冻至冰点以下以延长保存期限的羊肉。这种保存方法可以防止细菌生长并长期保持肉的品质。各种羊肉,包括排羊肉、烤羊肉和碎肉,都以冷冻形式出售,消费者可以在超级市场和肉店等零售店购买。正确的解冻和烹饪技术对于确保冷冻羊肉的安全和美味至关重要。这款产品提供了便利性和多功能性,让羊肉爱好者一年四季都能享受他们最喜欢的菜餚。
由于对方便食品选择的需求不断增长,市场对冷冻羊肉的需求显着增加。现代生活方式变得忙碌,消费者正在寻找需要最短准备时间的饮食解决方案。对于那些想要享受羊肉的好处,而又不想频繁去杂货店购物或费时准备饭菜的消费者来说,冷冻羊肉是一个方便的选择。冷冻羊肉产品在超级市场和杂货店很容易买到,使消费者可以轻鬆地将羊肉纳入他们的饮食中,而无需进行大量的规划或烹饪技术。
此外,它的便利性不仅限于繁忙的日程,还包括保质期的长短和易于储存等因素。冷冻羊肉可以长期保存而不会降低质量,从而使消费者可以储存自己喜欢的肉块并根据需要使用。这种便利性吸引了广泛的消费者,从忙碌的专业人士到寻求快速简便的膳食解决方案的家庭。因此,对方便食品选择的需求不断增长,推动了市场对冷冻羊肉的需求激增,使其成为寻求无忧美味膳食选择的消费者的热门选择。
羊肉生产国的出口机会在冷冻羊肉市场需求激增中发挥重要作用。一旦养羊国进入国际市场,它们就可以将过剩的羊肉(包括冷冻羊肉)卖给有需求的国家。这不仅将有助于这些国家利用过剩产量,还将增加全球对冷冻羊肉的整体需求。此外,出口冷冻羊肉可以让生产商接触到无法获得当地生产的羊肉肉品的新消费者,从而扩大了冷冻羊肉的市场范围。
此外,由于生产商努力满足不同国际市场的品质标准和偏好,出口机会往往会推动冷冻羊肉产业的创新和投资。这将导致冷冻和包装技术的进步,以及针对每个地区消费者偏好的新产品的开发。总体而言,羊肉生产国的出口机会透过开拓新市场、促进产品品质和技术创新的不断提高,促进了冷冻羊肉市场的成长和扩大。
然而,冷冻优质分割肉的供应有限,限制了冷冻羊肉的市场需求。消费者通常将优质切肉与更高的品质和更好的风味联繫在一起,这使它们成为许多消费者更理想的选择。然而,由于物流限制和较高的生产成本,并非所有优质羊肉都能轻易获得冷冻。这项限制限制了消费者的选择,并减少了对冷冻羊肉产品的需求,因为寻求特定优质分割的消费者可能会选择新鲜羊肉。
此外,冷冻羊肉市场缺乏溢价削减也阻碍了其相对于其他蛋白质选择的竞争力。消费者可能会发现,与新鲜羊肉或优质羊肉相比,冷冻羊肉缺乏品种和品质。因此,冷冻优质羊肉的供应有限,阻碍了一些消费者购买冷冻羊肉,影响了市场需求。为了应对这项挑战,努力增加冷冻羊肉的品种并改进保质冷冻技术,将增加冷冻羊肉对寻求优质肉类的消费者的吸引力。
利用网路购物趋势为冷冻羊肉市场提供了巨大的机会。随着越来越多的消费者选择在线订购杂货(包括冷冻食品)的便利,零售商和生产商有机会扩大其分销管道并开拓更广泛的客户群。透过线上平台提供冷冻羊肉产品,生产商可以克服地理限制,接触到当地可能无法获得专业肉类产品的消费者。这将使冷冻羊肉更容易被更多消费者接受,并增加市场需求。
此外,网路购物可以提供更大的弹性和客製化产品。生产商可以推出各种冷冻羊肉切块、口味和包装选择,以满足不同消费者的偏好。此外,线上平台提供有针对性的行销和促销机会,以帮助提高认知度并刺激对冷冻羊肉产品的需求。透过利用线上杂货购物趋势,生产商可以提高其在市场上的竞争力,并利用消费者对方便易得的食品选择的兴趣。
冷冻羊肉市场按类型、分销管道和地区细分。依类型划分,市场分为羊头、羊架、羊腿等。依分销管道划分,市场分为超级市场/大卖场、百货公司、B2B 和线上销售管道。从区域来看,我们对北美、欧洲、亚太地区、洛杉矶和中东和非洲地区进行了分析。
El Moreno、Kuhne+Heitz、Selina Wamucii、CS Foods、 冷冻 Group 和 Sao-Salvadoralimentos 等主要企业正在寻求产品系列产品核可、合作伙伴关係、协议,并且我们将收购作为我们的主要发展策略。
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The global frozen lamb market was valued at $5.9 billion in 2022, and is projected to reach $10.7 billion by 2032, growing at a CAGR of 6.3% from 2023 to 2032. Frozen lamb is a type of lamb meat that is cooled to sub-zero temperatures to extend its shelf life. This preservation method prevents bacterial growth and maintains the meat's quality for an extended period. Various cuts of lamb, including chops, roasts, and ground lamb, are available in frozen form, which consumers can purchase from supermarkets, butchers, and other retail outlets. To ensure the safety and taste of frozen lamb before consumption, proper thawing and cooking techniques are essential. This product offers convenience and versatility, allowing lamb enthusiasts to enjoy their favorite dishes year-round.
The market demand for frozen lamb has significantly increased due to the rising need for convenient food options. Modern lifestyles are becoming busier, and consumers are seeking meal solutions that require minimal preparation time. Frozen lamb serves as a convenient option for consumers who want to enjoy the benefits of lamb meat without the hassle of frequent grocery shopping or time-consuming meal preparation. With frozen lamb products readily available in supermarkets and grocery stores, consumers can easily incorporate lamb into their meals without the need for extensive planning or cooking skills.
Moreover, the convenience factor extends beyond busy schedules to factors such as longer shelf life and easy storage. Frozen lamb can be stored for extended periods without compromising its quality, allowing consumers to stock up on their favorite cuts and use them as needed. This convenience appeals to a broad range of consumers, from busy professionals to families looking for quick and easy meal solutions. As a result, the increasing demand for convenient food options has fueled the surge in market demand for frozen lamb, making it a popular choice among consumers seeking hassle-free and delicious meal options.
Export opportunities for lamb-producing countries play a significant role in surging the market demand for frozen lamb. When lamb-producing countries have access to international markets, they can sell their excess supply of lamb, including frozen lamb, to countries where there is a demand for it. This not only helps these countries capitalize on their surplus production but also boosts the overall demand for frozen lamb globally. Additionally, exporting frozen lamb allows producers to reach new consumers who may not have access to locally sourced lamb products, thereby expanding the market reach for frozen lamb.
Moreover, export opportunities often drive innovation and investment in the frozen lamb industry as producers strive to meet the quality standards and preferences of diverse international markets. This can lead to advancements in freezing and packaging technologies, as well as the development of new product offerings tailored to the tastes and preferences of consumers in different regions. Overall, export opportunities for lamb-producing countries contribute to the growth and expansion of the frozen lamb market by tapping into new markets and driving continuous improvements in product quality and innovation.
However, the limited availability of premium cuts in frozen form acts as a restraint on the market demand for frozen lamb. Consumers often associate premium cuts with higher quality and better flavor, making them more desirable choices for many. However, due to logistical constraints and higher production costs, not all premium cuts of lamb are readily available in frozen form. This limitation restricts consumer choice, as those seeking specific premium cuts may opt for fresh lamb instead, thus reducing the demand for frozen lamb products.
Furthermore, the absence of premium cuts in the frozen lamb market can hinder its competitiveness against other protein options. Consumers may perceive frozen lamb as lacking in variety or quality compared to fresh lamb or alternative meats available in premium cuts. As a result, the limited availability of premium cuts in frozen form may deter some consumers from purchasing frozen lamb products altogether, impacting market demand. To address this challenge, efforts to expand the range of premium cuts offered in frozen form and improve freezing techniques to preserve quality are essential to enhance the attractiveness of frozen lamb to consumers seeking high-quality meat options.
Capitalizing on the trend of online grocery shopping presents significant opportunities in the market for frozen lamb. As more consumers opt for the convenience of ordering groceries online, including frozen foods, retailers and producers have the chance to expand their reach and tap into a wider customer base. By offering frozen lamb products through online platforms, producers can overcome geographical limitations and reach consumers who may not have access to specialty meat products in their local area. This increases the accessibility of frozen lamb to a broader audience, driving market demand.
Additionally, online grocery shopping allows for greater flexibility and customization in product offerings. Producers can showcase a variety of frozen lamb cuts, flavors, and packaging options, catering to diverse consumer preferences. Furthermore, online platforms provide opportunities for targeted marketing and promotions, helping to raise awareness and stimulate demand for frozen lamb products. By leveraging the trend of online grocery shopping, producers can enhance their competitiveness in the market and capitalize on the growing consumer interest in convenient and accessible food options.
The frozen lamb market is segmented into type, distribution channel, and region. By type, the market is classified into lamb head, lamb rack, lamb leg, and others. By distribution channel, the market is segregated into supermarkets-hypermarkets, departmental stores, B2B, and online sales channel. By region, the market is analyzed across North America, Europe, Asia-Pacific, LA, and MEA.
Major players such as El Moreno, Kuhne + Heitz, Selina Wamucii, CS Foods, Damaco Group, Sao-Salvadoralimentos have adopted product approval, partnership, agreement, and acquisition as key developmental strategies to improve the product portfolio of the frozen lamb market.
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