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泰国:通讯市场预测(2025年～2030年)
市场调查报告书
商品编码
1803892

泰国:通讯市场预测(2025年～2030年)

Thailand: Telecoms Market Forecasts 2025-2030
出版日期: | 出版商: Analysys Mason | 英文 5 Slides | 商品交期: 最快1-2个工作天内

价格
简介目录

"随着业者向客户追加销售服务，泰国的营收成长预计将由行动ARPU的提高所推动。"

本报告对泰国电信市场进行了研究和分析，包括KPI预测、每项电信服务的趋势和驱动因素、营运商策略以及特定国家/地区的主题。

地理范围

模式化做了的地区

  • 新兴亚太地区(EMAP)

单独建模的国家

  • 泰国

KPI

连线数

行动

  • 总合(终端+行动宽频，IoT除外)，含IoT的总合
  • 终端:智慧型手机，BASIC，在终端里(上)占的智慧型手机的占有率
  • 行动宽频
  • 总合，终端，宽频:2G，3G，4G，5G(及的2G，3G，4G，5G的占有率)
  • 商务，住宅
  • 总合，终端:预付，契约，预付的占有率
  • IoT
  • 普及率:总合，预付，契约，终端，智慧型手机，行动宽频，IoT

固定

  • 语音:窄频，VoBB，拨接上网
  • 宽频:ADSL/VDSL，FTTP/B，缆线数据机，FWA，5G FWA，其他技术，Gigabit支援连接
  • 商务，住宅
  • 专用连接
  • 普及率(营业所，家庭):语音，宽频(ADSL/VDSL，FTTP/B，缆线数据机，FWA，其他技术)

收费电视

  • 经营者，传统
  • 商务，住宅

流量

  • 发信分数(固定，行动)，MoU
  • 蜂巢式资料，通讯流量

网路不依存的指标

  • GDP
  • 人口
  • 家庭数
  • 营业所数
  • 汇率

业务收益

行动

  • 总合
  • GDP占有率
  • 每人月
  • 住宅，商务
  • 预付，契约，预付的占有率
  • 2G，3G，4G，5G(及的2G，3G，4G，5G的占有率)

固定

  • 总合(零售+批发)
  • GDP占有率
  • 每人每月

零售收益

行动

  • 总合
  • GDP占有率
  • 每人月
  • 商务，住宅
  • 每GB
  • 2G，3G，4G，5G(及的2G，3G，4G，5G的占有率)
  • 每语音，1分的语音
  • 资料，资料/GB
  • 终端:总合，语音，通讯，资料，预付，契约，预付的占有率
  • 行动宽频
  • IoT连接性

固定

  • 总合
  • GDP占有率
  • 每人月
  • 商务，住宅
  • 语音:窄频，VoBB
  • 专用连接
  • 宽频:ADSL/VDSL，FTTP/B，缆线数据机，FWA，5G FWA，其他技术，固定零售收益占的占有率

ICT服务

收费电视

  • 经营者，传统
  • 商务，住宅

批发收益

  • 行动
  • 固定

ASPU

行动

  • 总合
  • 语音
  • 资料
  • 行动宽频
  • IoT
  • 终端:总合，预付，契约，语音，通讯，资料
  • 商务，住宅

固定

  • 语音
  • 宽频ADSL/VDSL，FTTP/B，缆线数据机，FWA，5G FWA，其他技术
  • 商务，住宅

ARPU

行动

  • 总合
  • 预付，契约
  • 商务，住宅
  • 2G，3G，4G，5G
简介目录

"Revenue growth in Thailand will be driven by increasing mobile ARPU as operators look to upsell services to their customers."

Analysys Mason provides detailed 5-year forecasts of the telecoms market in emerging Asia-Pacific. This report focuses on operators' core telecoms services in Thailand.

This report provides:

  • a 5-year forecast of mobile and fixed KPIs for Thailand
  • an in-depth analysis of the trends, drivers and forecast assumptions for each type of mobile and fixed service
  • an overview of operator strategies and country-specific topics
  • a summary of results and key implications for mobile and fixed operators.

Geographical coverage

Region modelled

  • Emerging Asia-Pacific (EMAP)

Country modelled individually

  • Thailand

Key performance indicators:

Connections

Mobile:

  • total (handset plus mobile broadband, excluding IoT), total including IoT
  • handset: smartphone, basic, smartphone share of handsets
  • mobile broadband
  • total, handset and broadband: 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)
  • business, residential
  • total and handset: prepaid, contract and prepaid share
  • IoT
  • penetration: total, prepaid, contract, handset, smartphone, mobile broadband, IoT

Fixed:

  • voice: narrowband, VoBB, dial-up
  • broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies, gigabit-capable connections
  • business, residential
  • dedicated connections
  • penetration (business sites and households): voice, broadband (ADSL/VDSL, FTTP/B, cable modem, FWA, other technologies)

Pay TV

  • operator, traditional
  • business, residential

Traffic

  • Outgoing minutes (fixed and mobile), MoU
  • Cellular data and messaging traffic

Network-independent metrics

  • GDP
  • Population
  • Households
  • Business sites
  • Exchange rates

Service revenue

Mobile:

  • total
  • share of GDP
  • per capita per month
  • residential, business
  • prepaid, contract, prepaid share
  • 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)

Fixed:

  • total (retail plus wholesale)
  • share of GDP
  • per capita per month

Retail revenue

Mobile:

  • total
  • share of GDP
  • per capita per month
  • business, residential
  • per GB
  • 2G, 3G, 4G, 5G (and 2G, 3G, 4G, 5G share)
  • voice, voice per minute
  • data, data per GB
  • handset: total, voice, messaging, data, prepaid, contract, prepaid share
  • mobile broadband
  • IoT connectivity

Fixed:

  • total
  • share of GDP
  • per capita per month
  • business, residential
  • voice: narrowband, VoBB
  • dedicated connections
  • broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies, as a share of fixed retail revenue

ICT services

Pay TV

  • operator, traditional
  • business, residential

Wholesale revenue

  • Mobile
  • Fixed

ASPU

Mobile:

  • total
  • voice
  • data
  • mobile broadband
  • IoT
  • handset: total, prepaid, contract, voice, messaging, data
  • business, residential

Fixed:

  • voice
  • broadband: ADSL/VDSL, FTTP/B, cable modem, FWA, 5G FWA, other technologies
  • business, residential

ARPU

Mobile:

  • total
  • prepaid, contract
  • business, residential
  • 2G, 3G, 4G, 5G