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零售分析市场 - 全球和区域分析：按应用、按产品、按业务功能、按区域 - 分析和预测（2024-2034）
市场调查报告书
商品编码
1507362

零售分析市场 - 全球和区域分析：按应用、按产品、按业务功能、按区域 - 分析和预测（2024-2034）

Retail Analytics Market - A Global and Regional Analysis: Focus on Application, Offering, Business Function, and Region - Analysis and Forecast, 2024-2034
出版日期: | 出版商: BIS Research | 英文 100 Pages | 商品交期: 1-5个工作天内

价格
简介目录

在各种市场推动因素的推动下，全球零售分析市场规模正经历显着成长。

乐观预测表明，到 2024 年，市场规模将达到 91 亿美元，复合年增长率为 21.4%，到 2034 年将达到 631 亿美元。

主要市场统计数据
预测期 2024-2034
2024年评估 91亿美元
2034年预测 631亿美元
复合年增长率 21.4%

这一成长的关键驱动力是整个零售业对资料主导的洞察和分析解决方案的需求不断增长。零售分析在帮助零售商利用资料优化业务、改善客户体验和推动业务成长方面发挥关键作用。这种需求是由各个领域的零售商推动的，包括电子商务、实体店和全通路零售商，他们认识到分析对于获得竞争优势和响应不断变化的消费者偏好的重要性。

人们越来越认识到资料主导决策的重要性，并采用先进的分析解决方案，这是全球零售分析市场的主要驱动力。零售公司越来越多地投资于分析平台和解决方案，以获得对客户行为、市场趋势和业务绩效的可行见解。人工智慧 (AI)、机器学习 (ML) 和巨量资料分析等先进技术的集成为扩大零售分析市场提供了有利可图的机会，使零售商释放新的价值来源并创新其零售业务。

该报告研究了全球零售分析市场，并提供了市场概述，包括按应用、产品、业务功能、区域和参与市场的公司概况分類的趋势。

目录

执行摘要

第一章市场：产业展望

  • 趋势：当前和未来的影响评估
  • 供应链概览
  • 研发回顾
  • 监管状况
  • 相关利益者分析
  • 全球重大事件影响分析
  • 市场动态概览

第二章零售分析市场（按应用）

  • 应用细分
  • 应用概述
  • 零售分析市场（按应用）
  • 零售分析市场（按业务功能）

第三章零售分析市场（按产品）

  • 产品细分
  • 产品概要
  • 零售分析市场（依产品分类）

第四章 全球零售分析市场（按地区）

  • 零售分析市场（按地区）
  • 北美洲
  • 欧洲
  • 亚太地区
  • 其他地区

第五章 公司简介

  • 未来展望
  • 地理评估
    • Microsoft Corporation
    • IBM Corporation
    • Oracle
    • SAP
    • Salesforce
    • SAS Institute Inc.
    • AWS
    • HCL
    • QlikTech International AB
    • Teradata Corporation
    • Adobe Inc.
    • TRAX
    • Creatio
    • WNS (Holdings) Ltd.
    • RETAILNEXT, INC.

第六章调查方法

简介目录
Product Code: DT02122SA

Introduction to Retail Analytics Market

The global retail analytics market is undergoing significant growth, fueled by various key factors and market drivers. In an optimistic projection, the market is expected to reach a valuation of $9.1 billion by 2024, with a projected compound annual growth rate (CAGR) of 21.4% to reach $63.1 billion by 2034.

KEY MARKET STATISTICS
Forecast Period2024 - 2034
2024 Evaluation$9.1 Billion
2034 Forecast$63.1 Billion
CAGR21.4%

A primary catalyst for this growth is the increasing demand for data-driven insights and analytics solutions across the retail sector. Retail analytics plays a crucial role in enabling retailers to leverage data to optimize their operations, enhance customer experiences, and drive business growth. This demand is being propelled by retailers across various segments, including e-commerce, brick-and-mortar stores, and omnichannel retailers, recognizing the importance of analytics in gaining a competitive edge and meeting evolving consumer preferences.

The rising awareness of the significance of data-driven decision-making and the adoption of advanced analytics solutions acts as a significant driver for the global retail analytics market. Retailers are increasingly investing in analytics platforms and solutions to gain actionable insights into customer behavior, market trends, and operational performance. The integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics presents lucrative opportunities for the expansion of the retail analytics market, enabling retailers to unlock new sources of value and drive innovation in retail operations.

Regions such as North America and Europe are witnessing substantial growth in the retail analytics market, driven by the proliferation of digital commerce and the adoption of analytics solutions by retailers to stay ahead of the competition. Leading companies in the market, including Microsoft Corporation, IBM Corporation, and Oracle are offering a wide range of retail analytics solutions tailored to the specific needs of retailers. These companies are playing a pivotal role in shaping the global retail analytics market, leveraging their expertise in analytics technology, industry knowledge, and customer-centric solutions.

Overall, the global retail analytics market is experiencing robust growth, fueled by the increasing demand for data-driven insights, technological advancements, and the adoption of analytics solutions by retailers worldwide.

Market Segmentation:

Segmentation 1: by Application

  • Order Fulfilment and Returns Management
  • Customer Relationship Management
  • Price Recommendation and Optimization
  • Merchandise Planning
  • Supply Chain Management
  • Fraud Detection and Prevention
  • Others

Segmentation 2: by Business Function

  • Finance and Accounting
  • Sales and Marketing
  • Operations and Supply Chain
  • Others

Segmentation 3: by Offering

  • Software
  • Services

Segmentation 4: by Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest-of-the-World

How can this report add value to an organization?

Product/Innovation Strategy: The global retail analytics market has been extensively segmented based on various categories, such as application, business function, and offering. This can help readers get a clear overview of which segments account for the largest share and which ones are well-positioned to grow in the coming years.

Competitive Strategy: A detailed competitive benchmarking of the players operating in the global retail analytics market has been done to help the reader understand how players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.

Key Market Players and Competition Synopsis

The companies that are profiled have been selected based on thorough secondary research, which includes analyzing company coverage, product portfolio, market penetration, and insights gathered from primary experts.

Some of the prominent companies in this market are:

  • Microsoft Corporation
  • IBM Corporation
  • Oracle
  • SAP
  • Salesforce
  • SAS Institute Inc.

Key Questions Answered in this Report:

  • What are the main factors driving the demand for retail analytics market?
  • What are the major patents filed by the companies active in the retail analytics market?
  • Who are the key players in the retail analytics market, and what are their respective market shares?
  • What partnerships or collaborations are prominent among stakeholders in the retail analytics market?
  • What are the strategies adopted by the key companies to gain a competitive edge in retail analytics market?
  • What is the futuristic outlook for the retail analytics market in terms of growth potential?
  • What is the current estimation of the retail analytics market and what growth trajectory is projected from 2024 to 2034?
  • Which application, and product segment is expected to lead the market over the forecast period (2024-2034)?
  • Which regions demonstrate the highest adoption rates for retail analytics market, and what factors contribute to their leadership?

Table of Contents

Executive Summary

Scope and Definition

Market/Product Definition

Key Questions Answered

Analysis and Forecast Note

1. Markets: Industry Outlook

  • 1.1 Trends: Current and Future Impact Assessment
    • 1.1.1 Adoption of Omnichannel Retail Strategies
    • 1.1.2 Successful Fraud Detection and Prevention with Retail Analytics
  • 1.2 Supply Chain Overview
    • 1.2.1 Value Chain Analysis
    • 1.2.2 Pricing Forecast
  • 1.3 R&D Review
    • 1.3.1 Patent Filing Trend by Country, by Company
  • 1.4 Regulatory Landscape
  • 1.5 Stakeholder Analysis
    • 1.5.1 Use Case
    • 1.5.2 End User and Buying Criteria
  • 1.6 Impact Analysis for Key Global Events
  • 1.7 Market Dynamics Overview
    • 1.7.1 Market Drivers
    • 1.7.2 Market Restraints
    • 1.7.3 Market Opportunities

2. Retail Analytics Market (by Application)

  • 2.1 Application Segmentation
  • 2.2 Application Summary
  • 2.3 Retail Analytics Market (by Application)
    • 2.3.1 Order Fulfilment and Returns Management
    • 2.3.2 Customer Relationship Management
    • 2.3.3 Price Recommendation and Optimization
    • 2.3.4 Merchandise Planning
    • 2.3.5 Supply Chain Management
    • 2.3.6 Fraud Detection and Prevention
    • 2.3.7 Others
  • 2.4 Retail Analytics Market (by Business Function)
    • 2.4.1 Finance and Accounting
    • 2.4.2 Sales and Marketing
    • 2.4.3 Operations and Supply Chain
    • 2.4.4 Others

3. Retail Analytics Market (by Products)

  • 3.1 Product Segmentation
  • 3.2 Product Summary
  • 3.3 Retail Analytics Market (by Offering)
    • 3.3.1 Software
    • 3.3.2 Services

4. Global Retail Analytics Market (by Region)

  • 4.1 Retail Analytics Market (by Region)
  • 4.2 North America
    • 4.2.1 Regional Overview
    • 4.2.2 Driving Factors for Market Growth
    • 4.2.3 Factors Challenging the Market
    • 4.2.4 Application
    • 4.2.5 Product
    • 4.2.6 U.S.
      • 4.2.6.1 Market by Application
      • 4.2.6.2 Market by Product
    • 4.2.7 Canada
      • 4.2.7.1 Market by Application
      • 4.2.7.2 Market by Product
    • 4.2.8 Mexico
      • 4.2.8.1 Market by Application
      • 4.2.8.2 Market by Product
  • 4.3 Europe
    • 4.3.1 Regional Overview
    • 4.3.2 Driving Factors for Market Growth
    • 4.3.3 Factors Challenging the Market
    • 4.3.4 Application
    • 4.3.5 Product
    • 4.3.6 Germany
      • 4.3.6.1 Market by Application
      • 4.3.6.2 Market by Product
    • 4.3.7 France
      • 4.3.7.1 Market by Application
      • 4.3.7.2 Market by Product
    • 4.3.8 U.K.
      • 4.3.8.1 Market by Application
      • 4.3.8.2 Market by Product
    • 4.3.9 Italy
      • 4.3.9.1 Market by Application
      • 4.3.9.2 Market by Product
    • 4.3.10 Rest-of-Europe
      • 4.3.10.1 Market by Application
      • 4.3.10.2 Market by Product
  • 4.4 Asia-Pacific
    • 4.4.1 Regional Overview
    • 4.4.2 Driving Factors for Market Growth
    • 4.4.3 Factors Challenging the Market
    • 4.4.4 Application
    • 4.4.5 Product
    • 4.4.6 China
      • 4.4.6.1 Market by Application
      • 4.4.6.2 Market by Product
    • 4.4.7 Japan
      • 4.4.7.1 Market by Application
      • 4.4.7.2 Market by Product
    • 4.4.8 India
      • 4.4.8.1 Market by Application
      • 4.4.8.2 Market by Product
    • 4.4.9 South Korea
      • 4.4.9.1 Market by Application
      • 4.4.9.2 Market by Product
    • 4.4.10 Rest-of-Asia-Pacific
      • 4.4.10.1 Market by Application
      • 4.4.10.2 Market by Product
  • 4.5 Rest-of-the-World
    • 4.5.1 Regional Overview
    • 4.5.2 Driving Factors for Market Growth
    • 4.5.3 Factors Challenging the Market
    • 4.5.4 Application
    • 4.5.5 Product
    • 4.5.6 South America
      • 4.5.6.1 Market by Application
      • 4.5.6.2 Market by Product
    • 4.5.7 Middle East and Africa
      • 4.5.7.1 Market by Application
      • 4.5.7.2 Market by Product

5. Companies Profiled

  • 5.1 Next Frontiers
  • 5.2 Geographic Assessment
    • 5.2.1 Microsoft Corporation
      • 5.2.1.1 Overview
      • 5.2.1.2 Top Products/Product Portfolio
      • 5.2.1.3 Top Competitors
      • 5.2.1.4 Target Customers
      • 5.2.1.5 Key Personnel
      • 5.2.1.6 Analyst View
      • 5.2.1.7 Market Share
    • 5.2.2 IBM Corporation
      • 5.2.2.1 Overview
      • 5.2.2.2 Top Products/Product Portfolio
      • 5.2.2.3 Top Competitors
      • 5.2.2.4 Target Customers
      • 5.2.2.5 Key Personnel
      • 5.2.2.6 Analyst View
      • 5.2.2.7 Market Share
    • 5.2.3 Oracle
      • 5.2.3.1 Overview
      • 5.2.3.2 Top Products/Product Portfolio
      • 5.2.3.3 Top Competitors
      • 5.2.3.4 Target Customers
      • 5.2.3.5 Key Personnel
      • 5.2.3.6 Analyst View
      • 5.2.3.7 Market Share
    • 5.2.4 SAP
      • 5.2.4.1 Overview
      • 5.2.4.2 Top Products/Product Portfolio
      • 5.2.4.3 Top Competitors
      • 5.2.4.4 Target Customers
      • 5.2.4.5 Key Personnel
      • 5.2.4.6 Analyst View
      • 5.2.4.7 Market Share
    • 5.2.5 Salesforce
      • 5.2.5.1 Overview
      • 5.2.5.2 Top Products/Product Portfolio
      • 5.2.5.3 Top Competitors
      • 5.2.5.4 Target Customers
      • 5.2.5.5 Key Personnel
      • 5.2.5.6 Analyst View
      • 5.2.5.7 Market Share
    • 5.2.6 SAS Institute Inc.
      • 5.2.6.1 Overview
      • 5.2.6.2 Top Products/Product Portfolio
      • 5.2.6.3 Top Competitors
      • 5.2.6.4 Target Customers
      • 5.2.6.5 Key Personnel
      • 5.2.6.6 Analyst View
      • 5.2.6.7 Market Share
    • 5.2.7 AWS
      • 5.2.7.1 Overview
      • 5.2.7.2 Top Products/Product Portfolio
      • 5.2.7.3 Top Competitors
      • 5.2.7.4 Target Customers
      • 5.2.7.5 Key Personnel
      • 5.2.7.6 Analyst View
      • 5.2.7.7 Market Share
    • 5.2.8 HCL
      • 5.2.8.1 Overview
      • 5.2.8.2 Top Products/Product Portfolio
      • 5.2.8.3 Top Competitors
      • 5.2.8.4 Target Customers
      • 5.2.8.5 Key Personnel
      • 5.2.8.6 Analyst View
      • 5.2.8.7 Market Share
    • 5.2.9 QlikTech International AB
      • 5.2.9.1 Overview
      • 5.2.9.2 Top Products/Product Portfolio
      • 5.2.9.3 Top Competitors
      • 5.2.9.4 Target Customers
      • 5.2.9.5 Key Personnel
      • 5.2.9.6 Analyst View
      • 5.2.9.7 Market Share
    • 5.2.10 Teradata Corporation
      • 5.2.10.1 Overview
      • 5.2.10.2 Top Products/Product Portfolio
      • 5.2.10.3 Top Competitors
      • 5.2.10.4 Target Customers
      • 5.2.10.5 Key Personnel
      • 5.2.10.6 Analyst View
      • 5.2.10.7 Market Share
    • 5.2.11 Adobe Inc.
      • 5.2.11.1 Overview
      • 5.2.11.2 Top Products/Product Portfolio
      • 5.2.11.3 Top Competitors
      • 5.2.11.4 Target Customers
      • 5.2.11.5 Key Personnel
      • 5.2.11.6 Analyst View
      • 5.2.11.7 Market Share
    • 5.2.12 TRAX
      • 5.2.12.1 Overview
      • 5.2.12.2 Top Products/Product Portfolio
      • 5.2.12.3 Top Competitors
      • 5.2.12.4 Target Customers
      • 5.2.12.5 Key Personnel
      • 5.2.12.6 Analyst View
      • 5.2.12.7 Market Share
    • 5.2.13 Creatio
      • 5.2.13.1 Overview
      • 5.2.13.2 Top Products/Product Portfolio
      • 5.2.13.3 Top Competitors
      • 5.2.13.4 Target Customers
      • 5.2.13.5 Key Personnel
      • 5.2.13.6 Analyst View
      • 5.2.13.7 Market Share
    • 5.2.14 WNS (Holdings) Ltd.
      • 5.2.14.1 Overview
      • 5.2.14.2 Top Products/Product Portfolio
      • 5.2.14.3 Top Competitors
      • 5.2.14.4 Target Customers
      • 5.2.14.5 Key Personnel
      • 5.2.14.6 Analyst View
      • 5.2.14.7 Market Share
    • 5.2.15 RETAILNEXT, INC.
      • 5.2.15.1 Overview
      • 5.2.15.2 Top Products/Product Portfolio
      • 5.2.15.3 Top Competitors
      • 5.2.15.4 Target Customers
      • 5.2.15.5 Key Personnel
      • 5.2.15.6 Analyst View
      • 5.2.15.7 Market Share

6. Research Methodology