市场调查报告书
商品编码
1401390
全球洗手市场规模研究与预测,依产品(普通、无水)、最终用户(商业、住宅、工业)、销售通路(超市/大卖场、药局、线上通路等)及区域分析,2023年-2030年Global Hand Wash Market Size Study & Forecast, by Product (Ordinary, Waterless), by End-User (Commercial, Residential, Industrial), by Sales Channel (Supermarket/Hypermarket, Pharmacies, Online Channels, Others), and Regional Analysis, 2023-2030 |
2022年全球洗手市场价值约为36.7亿美元,预计在2023-2030年预测期内将以超过6.99%的健康成长率成长。洗手液作为一种重要的个人护理产品而广受欢迎,为双手提供有效的细菌保护。腹泻和肠道疾病等疾病的日益流行,加上全球卫生意识的提高,正在推动对个人照护必需品的需求。此外,全球不断升级的灰尘和环境污染问题凸显了对皮肤卫生和卫生相关产品的需求。在目前情况下,製造商正在积极探索合成和天然成分来配製各种个人护理产品,旨在提供高效的清洁替代品。公司正在推出各种形状独特的卫生用品包装,以吸引消费者的注意。开发个人护理产品的关键在于推出创新解决方案以及有效管理库存和供应链。
此外,领先的医疗机构进行的综合研究一致证明了洗手在限制各种细菌传播方面的有效性。美国疾病管制与预防中心 (CDC) 强烈建议定期用肥皂和水洗手,并强调这种做法可以减少手上细菌和化学物质的存在。此外,麻省理工学院 (MIT) 于 2020 年 2 月进行的一项最新研究强调了世界十大机场旅客洗手率提高的影响,表明包括 COVID-19 在内的多种传染病的传播大幅减少。另外,正如标题为“向我展示科学 - 为什么要洗手?”的文章中详细介绍的那样美国疾病管制与预防中心发布的报告显示,美国的洗手教育预计将导致盛行率大幅下降。具体而言,预计可将腹泻引起的疾病减少 23-40%,呼吸道感染引起的疾病减少 16-21%,胃肠道疾病减少 29-57%。因此,在估计期间,人们对手部卫生重要性的认识不断提高,上述因素正在推动洗手市场的成长。此外,多项政府措施的增加以及可支配收入的增加在预测几年内带来了各种利润丰厚的机会。然而,原材料成本上升和替代产品的可用性正在阻碍 2023-2030 年预测期内的市场成长。
全球洗手市场研究考虑的关键地区包括亚太地区、北美、欧洲、拉丁美洲以及中东和非洲。由于美国和加拿大等国家新冠肺炎 (COVID-19) 疫情的广泛影响,对棕榈清洁产品的需求量很大,北美在 2022 年占据了市场主导地位。世界卫生组织(WHO) 发布的数据显示,从2020 年1 月到2023 年5 月,美国确诊了1.0344 亿例新冠肺炎(COVID-19) 病例,死亡人数为113 万人。此外,该地区还受益于各种美容和旅游胜地的蓬勃发展。个人护理公司,包括 Gojo Industries Inc. 和 Hand Sanitizer Inc. 等行业领导者,预计将提高卫生产品的可用性。然而,预计欧洲在预测年份将以最高的CAGR成长。在各种政府促销和计划的支持下,人们对卫生和清洁的意识不断增强,这将成为该地区市场成长的催化剂。此外,包括欧莱雅、联合利华、雅芳等知名品牌在内的洗手液製造业巨头的出现,进一步推动了市场的成长。这些品牌采用复杂的促销策略,有效地吸引了该地区的大量消费者基础。
研究的目的是确定近年来不同细分市场和国家的市场规模,并预测未来几年的价值。该报告旨在纳入参与研究的国家内该行业的定性和定量方面。
该报告还提供了有关驱动因素和挑战等关键方面的详细信息,这些因素将决定市场的未来成长。此外,它还纳入了利害关係人投资的微观市场的潜在机会,以及对主要参与者的竞争格局和产品供应的详细分析。
Global Hand Wash Market is valued at approximately USD 3.67 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 6.99% over the forecast period 2023-2030. Hand wash has gained widespread popularity as an essential personal care product, offering effective germ protection for hands. The growing prevalence of diseases such as diarrhea and intestinal disorders, combined with increasing global hygiene awareness, is driving the demand for personal care essentials. Additionally, the escalating issues of dust and environmental pollution worldwide underscore the need for skin hygiene and hygiene-related products. In the present scenario, manufacturers are actively exploring both synthetic and natural ingredients to formulate various personal care products, aiming to deliver efficient cleaning alternatives. Companies are introducing a variety of uniquely shaped packaging for sanitary items to capture consumer attention. The key to developing personal care products lies in launching innovative solutions and effectively managing inventory and supply chains.
In addition, the cohesive research conducted by leading healthcare institutions consistently demonstrates the effectiveness of hand cleaning in limiting the transmission of various germs. The Centers for Disease Control and Prevention (CDC) strongly advises the regular washing of hands with soap and water, emphasizing that this practice diminishes the presence of germs and chemicals on the hands. Additionally, a recent study conducted by the Massachusetts Institute of Technology (MIT) in February 2020 underscores the impact of improved handwashing rates among travelers at the world's top ten airports, indicating a substantial reduction in the transmission of numerous infectious diseases, including COVID-19. Also, as detailed in the article titled 'Show Me the Science - Why Wash Your Hands?' published by the Centers for Disease Control and Prevention, handwashing education in the United States is projected to lead to a substantial decrease in illness rates. Specifically, it is estimated to reduce sickness caused by diarrhea by 23-40%, respiratory infections by 16-21%, and gastrointestinal illnesses by 29-57%. Thus, increasing awareness of the importance of hand hygiene aforementioned factors are propelling the growth of the hand wash market during the estimated period. Moreover, the rise in several government initiatives, as well as increasing disposable income presents various lucrative opportunities over the forecast years. However, the higher cost of raw materials and availability of substitute products are hampering the market growth throughout the forecast period of 2023-2030.
The key regions considered for the Global Hand Wash Market study include Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the high demand for palm cleansing products in response to the widespread impact of the COVID-19 outbreak in countries such as the U.S. and Canada. Data released by the World Health Organization (WHO) reveals a substantial toll, with 103.44 million confirmed COVID-19 cases and 1.13 million fatalities in the U.S. from January 2020 to May 2023. Additionally, the region benefits from a robust presence of various beauty and personal care companies, including industry leaders such as Gojo Industries Inc. and Hand Sanitizer Inc., which are expected to enhance the availability of sanitary products. Whereas, Europe is expected to grow at the highest CAGR over the forecast years. The growing awareness regarding hygiene and cleanliness, supported by various governmental promotions and programs, is poised to be a catalyst for market growth in the region. Additionally, the presence of industry giants in hand cleaner manufacturing, including renowned brands such as L'Oreal, Unilever, Avon, and so on are further burgeoning the market growth. These brands employ sophisticated promotional strategies that effectively draw a substantial consumer base in the region.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of tables and figures and dummy in nature, final lists may vary in the final deliverable