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市场调查报告书
商品编码
1517487

全球元宇宙汽车市场规模研究（按产品、技术、应用和区域预测 2022-2032）

Global Metaverse in Automotive Market Size study, by Product, by Technology, by Application and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年，全球汽车市场元宇宙价值约为28.6 亿美元，预计在2024 年至2032 年的预测期内，复合年增长率将达到29.9%。创新融合。这种融合有助于用户透过数位环境和虚拟表示来参与、客製化和体验车辆、服务和各种汽车活动。

汽车市场中的全球元宇宙是由越来越重视利用元宇宙进行营销活动、透过沉浸式虚拟展厅对现代汽车购物体验的日益增长的需求以及产品开发和製造中对直观元宇宙设计的日益增长的需求推动的。此外，虚拟宇宙在汽车维护和维修方面提供了充满希望的机会，其与汽车资讯娱乐系统的整合预计将进一步推动市场扩张。然而，安装和维护优质组件的高成本等挑战，以及网路安全和隐私问题，可能会阻碍市场的进步。

全球汽车市场元宇宙研究考虑的关键区域包括亚太地区、北美、欧洲、拉丁美洲和世界其他地区。到 2023 年，在技术创新和汽车技术进步中心的推动下，亚太地区将占据重要的市场份额。该地区不断增长的乘用车销量和汽车行业不断增长的数位化预计将推动基于 AR 的先进显示器的采用，从而提高汽车市场对虚拟宇宙的需求。此外，预计亚太地区的市场在 2024 年至 2032 年的预测期内将以最快的速度发展。

本报告中包括的主要市场参与者：

  • 统一技术公司
  • 霍洛莱德有限公司
  • 偏心
  • 英伟达公司
  • 史特拉维申
  • 微软公司
  • metadome.ai（原 Adloid）
  • 威雷股份公司
  • 瓦乔科技
  • 罗布乐思公司

目录

第 1 章：汽车市场中的全球元宇宙执行摘要

  • 全球元宇宙界汽车市场规模及预测（2022-2032）
  • 区域概要
  • 分部摘要
    • 按产品分类
    • 依技术
    • 按申请
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章：汽车市场中的全球元宇宙定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包容与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性（消费者的角度）
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章：汽车市场动态中的全球元宇宙

  • 市场驱动因素
    • 越来越重视利用元宇宙进行行销活动
    • 对现代汽车购物体验的需求不断增长
    • 产品开发对直觉元宇宙设计的需求不断增长
  • 市场挑战
    • 安装和维护高级组件的成本高昂
    • 网路安全和隐私问题
  • 市场机会
    • 元宇宙融入汽车保养维修
    • 将元宇宙纳入汽车资讯娱乐系统

第四章：全球汽车市场元宇宙宇宙产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的 5 力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章：2022-2032 年汽车市场规模与产品预测的全球元宇宙

  • 细分仪表板
  • 全球汽车市场元宇宙：2022&2032年产品收入趋势分析
    • 硬体
    • 软体

第 6 章：全球元宇宙宇宙汽车市场规模及技术预测 2022-2032

  • 细分仪表板
  • 全球汽车市场元宇宙：2022年和2032年技术收入趋势分析
    • 虚拟实境
    • 扩增实境
    • 混合现实

第 7 章：2022-2032 年汽车市场规模与应用预测的全球元宇宙

  • 细分仪表板
  • 全球汽车市场元宇宙：2022年和2032年应用收入趋势分析
    • 模拟、测试和设计
    • 广告
    • 网路购车

第 8 章：2022-2032 年全球汽车市场元宇宙与预测（按地区）

  • 北美汽车市场元宇宙
    • 美国元宇宙在汽车市场
      • 2022-2032 年产品细分规模与预测
      • 2022-2032 年技术细分规模与预测
      • 2022-2032 年应用细分规模与预测
    • 加拿大元元宇宙汽车市场
  • 欧洲汽车市场元宇宙
    • 英国元宇宙汽车市场
    • 德国元宇宙汽车市场
    • 法国元宇宙汽车市场
    • 西班牙元宇宙汽车市场
    • 义大利元宇宙汽车市场
    • 欧洲其他地区汽车市场的元宇宙
  • 亚太汽车市场元宇宙宇宙
    • 中国元宇宙在汽车市场
    • 印度元宇宙汽车市场
    • 日本元宇宙在汽车市场
    • 澳洲元元宇宙汽车市场
    • 韩国元宇宙在汽车市场
    • 亚太地区其他汽车市场元宇宙
  • 拉丁美洲汽车市场元宇宙
    • 巴西汽车市场元宇宙
    • 墨西哥元宇宙汽车市场
    • 拉丁美洲其他地区汽车市场的元宇宙
  • 中东非洲汽车市场元宇宙
    • 沙乌地阿拉伯汽车市场元宇宙
    • 南非汽车市场元宇宙
    • 中东和非洲其他地区汽车市场的元宇宙

第 9 章：竞争情报

  • 重点企业SWOT分析
  • 顶级市场策略
  • 公司简介
    • Unity Technologies
      • 关键讯息
      • 概述
      • 财务（视数据可用性而定）
      • 产品概要
      • 市场策略
    • holoride GmbH
    • Eccentric
    • NVIDIA Corporation
    • Stradvision
    • Microsoft Corporation
    • metadome.ai (Formerly Adloid)
    • WayRay AG
    • Varjo Technologies
    • Roblox Corporation

第 10 章：研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

Global Metaverse in Automotive Market was valued at approximately USD 2.86 billion in 2023 and is projected to experience a robust CAGR of 29.9% during the forecast period from 2024 to 2032. The metaverse in the automotive sector represents an innovative convergence of immersive technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR) within the automobile ecosystem. This fusion facilitates users to engage with, customize, and experience vehicles, services, and various automotive activities through digital environments and virtual representations.

Global Metaverse in Automotive Market is driven by rising emphasis on utilizing the metaverse for marketing initiatives, the burgeoning demand for modern vehicle shopping experiences via immersive virtual showrooms, and the increasing requirement for intuitive metaverse designs in product development and manufacturing. Additionally, the metaverse offers promising opportunities in car maintenance and repairs, and its integration into automotive infotainment systems is expected to further propel market expansion. However, challenges such as the high costs associated with installing and maintaining premium components, alongside cybersecurity and privacy concerns, may hinder market progress.

The key regions considered for the Global Metaverse in Automotive Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. In 2023, Asia-Pacific holds a significant market share, driven by its role as a hub of technological innovation and advancements in car technology. The region's increasing passenger car sales and the growing digitization within the automotive sector are expected to boost the adoption of AR-based advanced displays, thereby enhancing the demand for the metaverse in the automotive market. Furthermore, the market in Asia Pacific is anticipated to develop at the fastest rate over the forecast period 2024-2032.

Key market players included in this report:

  • Unity Technologies
  • holoride GmbH
  • Eccentric
  • NVIDIA Corporation
  • Stradvision
  • Microsoft Corporation
  • metadome.ai (formerly Adloid)
  • WayRay AG
  • Varjo Technologies
  • Roblox Corporation

The detailed segments and sub-segment of the market are explained below:

By Product:

  • Hardware
  • Software

By Technology:

  • Virtual Reality
  • Augmented Reality
  • Mixed Reality

By Application:

  • Simulation, Testing, and Designing
  • Advertising
  • Online Car Purchasing

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market

Table of Contents

Chapter 1. Global Metaverse in Automotive Market Executive Summary

  • 1.1. Global Metaverse in Automotive Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Product
    • 1.3.2. By Technology
    • 1.3.3. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Metaverse in Automotive Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Metaverse in Automotive Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rising Focus on Leveraging the Metaverse for Marketing Campaigns
    • 3.1.2. Increasing Demand for Modern Vehicle Shopping Experiences
    • 3.1.3. Growth in Demand for Intuitive Metaverse Design for Product Development
  • 3.2. Market Challenges
    • 3.2.1. High Costs of Installing and Maintaining Premium Components
    • 3.2.2. Cybersecurity and Privacy Concerns
  • 3.3. Market Opportunities
    • 3.3.1. Integration of Metaverse in Car Maintenance and Repairs
    • 3.3.2. Incorporation of Metaverse in Automotive Infotainment Systems

Chapter 4. Global Metaverse in Automotive Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Metaverse in Automotive Market Size & Forecasts by Product 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Metaverse in Automotive Market: Product Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Hardware
    • 5.2.2. Software

Chapter 6. Global Metaverse in Automotive Market Size & Forecasts by Technology 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Metaverse in Automotive Market: Technology Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Virtual Reality
    • 6.2.2. Augmented Reality
    • 6.2.3. Mixed Reality

Chapter 7. Global Metaverse in Automotive Market Size & Forecasts by Application 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Metaverse in Automotive Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Simulation, Testing, and Designing
    • 7.2.2. Advertising
    • 7.2.3. Online Car Purchasing

Chapter 8. Global Metaverse in Automotive Market Size & Forecasts by Region 2022-2032

  • 8.1. North America Metaverse in Automotive Market
    • 8.1.1. U.S. Metaverse in Automotive Market
      • 8.1.1.1. Product breakdown size & forecasts, 2022-2032
      • 8.1.1.2. Technology breakdown size & forecasts, 2022-2032
      • 8.1.1.3. Application breakdown size & forecasts, 2022-2032
    • 8.1.2. Canada Metaverse in Automotive Market
  • 8.2. Europe Metaverse in Automotive Market
    • 8.2.1. U.K. Metaverse in Automotive Market
    • 8.2.2. Germany Metaverse in Automotive Market
    • 8.2.3. France Metaverse in Automotive Market
    • 8.2.4. Spain Metaverse in Automotive Market
    • 8.2.5. Italy Metaverse in Automotive Market
    • 8.2.6. Rest of Europe Metaverse in Automotive Market
  • 8.3. Asia-Pacific Metaverse in Automotive Market
    • 8.3.1. China Metaverse in Automotive Market
    • 8.3.2. India Metaverse in Automotive Market
    • 8.3.3. Japan Metaverse in Automotive Market
    • 8.3.4. Australia Metaverse in Automotive Market
    • 8.3.5. South Korea Metaverse in Automotive Market
    • 8.3.6. Rest of Asia Pacific Metaverse in Automotive Market
  • 8.4. Latin America Metaverse in Automotive Market
    • 8.4.1. Brazil Metaverse in Automotive Market
    • 8.4.2. Mexico Metaverse in Automotive Market
    • 8.4.3. Rest of Latin America Metaverse in Automotive Market
  • 8.5. Middle East & Africa Metaverse in Automotive Market
    • 8.5.1. Saudi Arabia Metaverse in Automotive Market
    • 8.5.2. South Africa Metaverse in Automotive Market
    • 8.5.3. Rest of Middle East & Africa Metaverse in Automotive Market

Chapter 9. Competitive Intelligence

  • 9.1. Key Company SWOT Analysis
  • 9.2. Top Market Strategies
  • 9.3. Company Profiles
    • 9.3.1. Unity Technologies
      • 9.3.1.1. Key Information
      • 9.3.1.2. Overview
      • 9.3.1.3. Financial (Subject to Data Availability)
      • 9.3.1.4. Product Summary
      • 9.3.1.5. Market Strategies
    • 9.3.2. holoride GmbH
    • 9.3.3. Eccentric
    • 9.3.4. NVIDIA Corporation
    • 9.3.5. Stradvision
    • 9.3.6. Microsoft Corporation
    • 9.3.7. metadome.ai (Formerly Adloid)
    • 9.3.8. WayRay AG
    • 9.3.9. Varjo Technologies
    • 9.3.10. Roblox Corporation

Chapter 10. Research Process

  • 10.1. Research Process
    • 10.1.1. Data Mining
    • 10.1.2. Analysis
    • 10.1.3. Market Estimation
    • 10.1.4. Validation
    • 10.1.5. Publishing
  • 10.2. Research Attributes