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市场调查报告书
商品编码
1681130

全球可印刷自黏乙烯基薄膜市场规模研究，按製造流程、厚度（厚、薄）、类型、基材、应用和区域预测 2022-2032 年

Global Printable Self-adhesive Vinyl Films Market Size Study, by Manufacturing Process, Thickness (Thick, Thin), Type, Substrate, Application, and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年全球可印刷自黏乙烯基薄膜市场价值约为 33.5 亿美元，预计在 2024-2032 年预测期内以 6.40% 的复合年增长率增长。随着现代广告、标牌和数位印刷行业的发展，可印刷自黏乙烯基薄膜已成为品牌和促销应用不可或缺的组成部分。这些薄膜具有无与伦比的多功能性，可在各种表面上实现生动的图形、客製化设计以及卓越的耐用性。随着企业努力实现具有影响力的视觉传达，对高性能、耐候性、易于粘贴的自黏乙烯基薄膜的需求持续激增。此外，环保印刷解决方案的兴起推动了可回收和可生物降解乙烯基薄膜的创新，满足了注重永续发展的消费者的需求。

市场扩张的动力源自于数位印刷技术的快速进步，以及对高解析度、抗紫外线乙烯基薄膜的投资不断增加。自黏乙烯基在零售品牌、车身贴膜、室内装饰和户外广告中的应用日益广泛，促进了该行业强劲的前景。此外，电子商务和直接面向消费者的行销策略的激增也增加了对具有成本效益的高品质标牌解决方案的需求。然而，原材料成本波动和针对 PVC 产品的严格环境法规等挑战对无缝成长构成了潜在障碍。然而，製造商透过投资水基和无溶剂黏合剂来克服这些限制，在不影响产品性能的情况下提供可持续的替代品。

从区域来看，受广告业蓬勃发展和商业品牌投资不断增加的推动，北美在可印刷自黏乙烯基薄膜市场占据主导地位。美国凭藉先进的印刷技术和主要市场参与者的强大影响力，在该区域占据领先地位。同时，受严格的永续发展法规鼓励采用不含 PVC 的乙烯基解决方案的推动，欧洲正在经历稳步增长。预计亚太地区，特别是中国和印度将出现最快的成长，这得益于基础设施建设的加速、零售业的扩张以及户外广告投资的增加。这些国家蓬勃发展的电子商务产业进一步加速了对可客製化和耐用的自黏乙烯基解决方案的需求。

市场参与者不断创新以提高印刷品质、耐用性和环境相容性。该公司正专注于开发轻质、柔韧、抗紫外线的乙烯基薄膜，以满足高端商业应用的需求。此外，乙烯基製造商、印刷公司和黏合剂技术提供者之间的合作和战略伙伴关係正在塑造该行业的未来。预计向可持续和可生物降解替代品的转变将带来翻天覆地的变化，强化市场向长期扩张的轨迹。随着城市化的快速发展和消费者偏好的不断变化，可印刷自黏乙烯基薄膜市场将蓬勃发展，从而改变现代视觉传播的模式。

本报告包括的主要市场参与者：

  • 3M 公司
  • 艾利丹尼森公司
  • ORAFOL 欧洲有限公司
  • 赫西斯公司
  • Arlon 图形有限责任公司
  • LG 豪斯
  • 琳得科株式会社
  • FDC 图形影片有限公司
  • Kay Premium Marking Films 有限公司 (KPMF)
  • 雷特玛公司
  • 上海欧流新材料有限公司
  • Vvivid 乙烯基
  • Nekoosa 涂层产品有限责任公司
  • 斯潘德克斯公司
  • Poli-Tape 集团

市场的详细细分和子细分解释如下：

目录

第 1 章：全球可印刷自黏乙烯基薄膜市场执行摘要

  • 全球可印刷自黏乙烯基薄膜市场规模及预测（2022-2032 年）
  • 区域概况
  • 节段概要
    • 按製造工艺
    • 按厚度
    • 按类型
    • 按基材
    • 按应用
  • 主要趋势
  • 经济衰退的影响
  • 分析师建议与结论

第二章：全球可印刷自黏乙烯基薄膜市场定义与研究假设

  • 研究目标
  • 市场定义
  • 研究假设
    • 包容与排斥
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性（消费者的观点）
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者认知与接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第三章：全球可印刷自黏乙烯基薄膜市场动态

  • 市场驱动因素
    • 品牌和促销应用程式需求不断成长
    • 数位印刷和抗紫外线薄膜的技术进步
    • 增加对环保和高解析度解决方案的投资
  • 市场挑战
    • 原料成本波动
    • PVC 基产品面临严格的环保法规
  • 市场机会
    • 向可持续和可生物降解的乙烯基薄膜过渡
    • 电子商务和直接面向消费者的行销的扩张
    • 拓展至车身贴膜及内装等新应用领域

第四章：全球可印刷自黏乙烯基薄膜市场产业分析

  • 波特五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手
    • 波特五力模型的未来方法
    • 波特五力影响分析
  • PESTEL 分析
    • 政治的
    • 经济
    • 社会的
    • 科技
    • 环境的
    • 合法的
  • 最佳投资机会
  • 最佳获胜策略
  • 颠覆性趋势
  • 产业专家观点
  • 分析师建议与结论

第 5 章：全球可印刷自黏乙烯基薄膜市场规模和预测：按製造流程 - 2022-2032 年

  • 细分仪表板
  • 全球可印刷自黏乙烯基薄膜市场：製造流程收入趋势分析，2022 年和 2032 年（百万美元/十亿美元）
    • 压延乙烯薄膜
    • 流延乙烯薄膜

第 6 章：全球可印刷自黏乙烯基薄膜市场规模与预测：按厚度 - 2022-2032 年

  • 细分仪表板
  • 全球可印刷自黏乙烯基薄膜市场：厚度收入趋势分析，2022 年和 2032 年（百万美元/十亿美元）
    • 厚的
    • 薄的

第 7 章：全球可印刷自黏乙烯基薄膜市场规模与预测：按类型 - 2022-2032 年

  • 细分仪表板
  • 全球可印刷自黏乙烯基薄膜市场：类型收入趋势分析，2022 年和 2032 年（百万美元/十亿美元）
    • 透明乙烯基薄膜
    • 不透明乙烯基薄膜
    • 反光乙烯基薄膜

第 8 章：全球可印刷自黏乙烯基薄膜市场规模与预测：按基材分类 - 2022-2032 年

  • 细分仪表板
  • 全球可印刷自黏乙烯基薄膜市场：基材收入趋势分析，2022 年和 2032 年（百万美元/十亿美元）
    • 聚氯乙烯（PVC）
    • 聚对苯二甲酸乙二酯（PET）
    • 聚丙烯（PP）
    • 其他的

第 9 章：全球可印刷自黏乙烯基薄膜市场规模与预测：按应用 - 2022-2032 年

  • 细分仪表板
  • 全球可印刷自黏乙烯基薄膜市场：应用收入趋势分析，2022 年和 2032 年（百万美元/十亿美元）
    • 车辆包装
    • 零售和商业标牌
    • 壁画和室内装饰
    • 视窗图形
    • 其他的

第 10 章：全球可印刷自黏乙烯基薄膜市场规模与预测：按地区 - 2022-2032 年

  • 北美乙烯基薄膜市场
    • 美国乙烯基薄膜市场
    • 加拿大乙烯基薄膜市场
  • 欧洲乙烯基薄膜市场
    • 英国乙烯基薄膜市场
    • 德国乙烯基薄膜市场
    • 法国乙烯基薄膜市场
    • 西班牙乙烯基薄膜市场
    • 义大利乙烯基薄膜市场
    • 欧洲其他地区的乙烯基薄膜市场
  • 亚太乙烯基薄膜市场
    • 中国乙烯基薄膜市场
    • 印度乙烯基薄膜市场
    • 日本乙烯基薄膜市场
    • 澳洲乙烯基薄膜市场
    • 韩国乙烯基薄膜市场
    • 亚太地区其他乙烯基薄膜市场
  • 拉丁美洲乙烯基薄膜市场
    • 巴西乙烯基薄膜市场
    • 墨西哥乙烯基薄膜市场
    • 拉丁美洲其他地区的乙烯基薄膜市场
  • 中东和非洲乙烯基薄膜市场
    • 沙乌地阿拉伯乙烯基薄膜市场
    • 南非乙烯基薄膜市场
    • 中东和非洲其他地区的乙烯基薄膜市场

第 11 章：竞争情报

  • 重点公司 SWOT 分析
    • 3M Company
    • Avery Dennison Corporation
    • ORAFOL Europe GmbH
  • 顶级市场策略
  • 公司简介
    • 3M Company
      • 关键讯息
      • 概述
      • 财务（取决于数据可用性）
      • 产品概述
      • 市场策略
    • Hexis SA
    • Arlon Graphics, LLC
    • LG Hausys
    • Lintec Corporation
    • FDC Graphic Films, Inc.
    • Kay Premium Marking Films Ltd. (KPMF)
    • Ritrama SpA
    • Shanghai ONEW New Material Co., Ltd.
    • Vvivid Vinyl
    • Nekoosa Coated Products LLC
    • Spandex AG
    • Poli-Tape Group

第 12 章：研究过程

  • 研究进程
    • 资料探勘
    • 分析
    • 市场评估
    • 验证
    • 出版
  • 研究属性
简介目录

The Global Printable Self-adhesive Vinyl Films Market was valued at approximately USD 3.35 billion in 2023 and is poised to grow at a CAGR of 6.40% over the forecast period 2024-2032. With the evolution of modern advertising, signage, and digital printing industries, printable self-adhesive vinyl films have emerged as an indispensable component for branding and promotional applications. These films offer unmatched versatility, enabling vibrant graphics, custom designs, and superior durability across various surfaces. As businesses strive for impactful visual communication, the demand for high-performance, weather-resistant, and easy-to-apply self-adhesive vinyl films continues to surge. Furthermore, the rise of eco-friendly printing solutions has fueled innovations in recyclable and biodegradable vinyl films, catering to sustainability-conscious consumers.

The market expansion is underpinned by rapid technological advancements in digital printing, coupled with increasing investments in high-resolution, UV-resistant vinyl films. The growing adoption of self-adhesive vinyl in retail branding, vehicle wraps, interior decor, and outdoor advertising is fostering a robust industry outlook. Additionally, the proliferation of e-commerce and direct-to-consumer marketing strategies has amplified the need for cost-effective, high-quality signage solutions. However, challenges such as fluctuating raw material costs and stringent environmental regulations on PVC-based products pose potential roadblocks to seamless growth. Yet, manufacturers are countering these limitations by investing in water-based and solvent-free adhesives, offering sustainable alternatives without compromising product performance.

From a regional perspective, North America holds a dominant position in the printable self-adhesive vinyl films market, driven by a thriving advertising industry and increasing investments in commercial branding. The United States leads the regional landscape, leveraging advanced printing technologies and a strong presence of key market players. Meanwhile, Europe is experiencing steady growth, propelled by stringent sustainability regulations that encourage the adoption of PVC-free vinyl solutions. The Asia-Pacific region, particularly China and India, is anticipated to witness the fastest growth, fueled by rising infrastructure development, expanding retail sectors, and increasing investments in outdoor advertising. The booming e-commerce industry in these nations is further accelerating demand for customizable and durable self-adhesive vinyl solutions.

Market participants are continually innovating to enhance print quality, durability, and environmental compatibility. Companies are focusing on developing lightweight, flexible, and UV-resistant vinyl films, catering to high-end commercial applications. Moreover, collaborations and strategic partnerships among vinyl manufacturers, printing companies, and adhesive technology providers are shaping the industry's future. The transition towards sustainable and biodegradable alternatives is expected to be a game-changer, reinforcing the market's trajectory towards long-term expansion. With rapid urbanization and evolving consumer preferences, the printable self-adhesive vinyl films market is set to thrive, transforming the landscape of modern visual communication.

Major Market Players Included in This Report:

  • 3M Company
  • Avery Dennison Corporation
  • ORAFOL Europe GmbH
  • Hexis S.A.
  • Arlon Graphics, LLC
  • LG Hausys
  • Lintec Corporation
  • FDC Graphic Films, Inc.
  • Kay Premium Marking Films Ltd. (KPMF)
  • Ritrama S.p.A.
  • Shanghai ONEW New Material Co., Ltd.
  • Vvivid Vinyl
  • Nekoosa Coated Products LLC
  • Spandex AG
  • Poli-Tape Group

The Detailed Segments and Sub-segments of the Market are Explained Below:

By Manufacturing Process:

  • Calendered Vinyl Films
  • Cast Vinyl Films

By Thickness:

  • Thick
  • Thin

By Type:

  • Transparent Vinyl Films
  • Opaque Vinyl Films
  • Reflective Vinyl Films

By Substrate:

  • Polyvinyl Chloride (PVC)
  • Polyethylene Terephthalate (PET)
  • Polypropylene (PP)
  • Others

By Application:

  • Vehicle Wraps
  • Retail & Commercial Signage
  • Wall Murals & Interior Decor
  • Window Graphics
  • Others

By Region:

North America:

  • U.S.
  • Canada

Europe:

  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe (ROE)

Asia Pacific:

  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific (RoAPAC)

Latin America:

  • Brazil
  • Mexico

Middle East & Africa:

  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa (RoMEA)

Years Considered for the Study:

  • Historical Year: 2022, 2023
  • Base Year: 2023
  • Forecast Period: 2024-2032

Key Takeaways:

  • Market estimates & forecasts for 10 years from 2022 to 2032.
  • Annualized revenue analysis at regional and country levels for each market segment.
  • In-depth geographical analysis with country-level insights into market performance.
  • Competitive landscape featuring major market players and key industry developments.
  • Strategic insights into business expansion, mergers, acquisitions, and innovations.
  • Structural market analysis outlining industry competitiveness.
  • Supply-demand analysis highlighting growth opportunities and challenges.

Table of Contents

Chapter 1. Global Printable Self-adhesive Vinyl Films Market Executive Summary

  • 1.1. Global Printable Self-adhesive Vinyl Films Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Manufacturing Process
    • 1.3.2. By Thickness
    • 1.3.3. By Type
    • 1.3.4. By Substrate
    • 1.3.5. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Printable Self-adhesive Vinyl Films Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory Frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Printable Self-adhesive Vinyl Films Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rising Demand in Branding and Promotional Applications
    • 3.1.2. Technological Advancements in Digital Printing and UV-Resistant Films
    • 3.1.3. Increasing Investments in Eco-friendly and High-Resolution Solutions
  • 3.2. Market Challenges
    • 3.2.1. Fluctuating Raw Material Costs
    • 3.2.2. Stringent Environmental Regulations on PVC-based Products
  • 3.3. Market Opportunities
    • 3.3.1. Transition to Sustainable and Biodegradable Vinyl Films
    • 3.3.2. Expansion of E-commerce and Direct-to-Consumer Marketing
    • 3.3.3. Diversification into New Applications such as Vehicle Wraps and Interior Decor

Chapter 4. Global Printable Self-adhesive Vinyl Films Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top Investment Opportunity
  • 4.4. Top Winning Strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Manufacturing Process 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Printable Self-adhesive Vinyl Films Market: Manufacturing Process Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 5.2.1. Calendered Vinyl Films
    • 5.2.2. Cast Vinyl Films

Chapter 6. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Thickness 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Printable Self-adhesive Vinyl Films Market: Thickness Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 6.2.1. Thick
    • 6.2.2. Thin

Chapter 7. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Type 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Printable Self-adhesive Vinyl Films Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 7.2.1. Transparent Vinyl Films
    • 7.2.2. Opaque Vinyl Films
    • 7.2.3. Reflective Vinyl Films

Chapter 8. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Substrate 2022-2032

  • 8.1. Segment Dashboard
  • 8.2. Global Printable Self-adhesive Vinyl Films Market: Substrate Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 8.2.1. Polyvinyl Chloride (PVC)
    • 8.2.2. Polyethylene Terephthalate (PET)
    • 8.2.3. Polypropylene (PP)
    • 8.2.4. Others

Chapter 9. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Application 2022-2032

  • 9.1. Segment Dashboard
  • 9.2. Global Printable Self-adhesive Vinyl Films Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 9.2.1. Vehicle Wraps
    • 9.2.2. Retail & Commercial Signage
    • 9.2.3. Wall Murals & Interior Decor
    • 9.2.4. Window Graphics
    • 9.2.5. Others

Chapter 10. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Region 2022-2032

  • 10.1. North America Vinyl Films Market
    • 10.1.1. U.S. Vinyl Films Market
      • 10.1.1.1. Manufacturing Process Breakdown Size & Forecasts, 2022-2032
      • 10.1.1.2. Application Breakdown Size & Forecasts, 2022-2032
    • 10.1.2. Canada Vinyl Films Market
  • 10.2. Europe Vinyl Films Market
    • 10.2.1. UK Vinyl Films Market
    • 10.2.2. Germany Vinyl Films Market
    • 10.2.3. France Vinyl Films Market
    • 10.2.4. Spain Vinyl Films Market
    • 10.2.5. Italy Vinyl Films Market
    • 10.2.6. Rest of Europe Vinyl Films Market
  • 10.3. Asia-Pacific Vinyl Films Market
    • 10.3.1. China Vinyl Films Market
    • 10.3.2. India Vinyl Films Market
    • 10.3.3. Japan Vinyl Films Market
    • 10.3.4. Australia Vinyl Films Market
    • 10.3.5. South Korea Vinyl Films Market
    • 10.3.6. Rest of Asia-Pacific Vinyl Films Market
  • 10.4. Latin America Vinyl Films Market
    • 10.4.1. Brazil Vinyl Films Market
    • 10.4.2. Mexico Vinyl Films Market
    • 10.4.3. Rest of Latin America Vinyl Films Market
  • 10.5. Middle East & Africa Vinyl Films Market
    • 10.5.1. Saudi Arabia Vinyl Films Market
    • 10.5.2. South Africa Vinyl Films Market
    • 10.5.3. Rest of Middle East & Africa Vinyl Films Market

Chapter 11. Competitive Intelligence

  • 11.1. Key Company SWOT Analysis
    • 11.1.1. 3M Company
    • 11.1.2. Avery Dennison Corporation
    • 11.1.3. ORAFOL Europe GmbH
  • 11.2. Top Market Strategies
  • 11.3. Company Profiles
    • 11.3.1. 3M Company
      • 11.3.1.1. Key Information
      • 11.3.1.2. Overview
      • 11.3.1.3. Financial (Subject to Data Availability)
      • 11.3.1.4. Product Summary
      • 11.3.1.5. Market Strategies
    • 11.3.2. Hexis S.A.
    • 11.3.3. Arlon Graphics, LLC
    • 11.3.4. LG Hausys
    • 11.3.5. Lintec Corporation
    • 11.3.6. FDC Graphic Films, Inc.
    • 11.3.7. Kay Premium Marking Films Ltd. (KPMF)
    • 11.3.8. Ritrama S.p.A.
    • 11.3.9. Shanghai ONEW New Material Co., Ltd.
    • 11.3.10. Vvivid Vinyl
    • 11.3.11. Nekoosa Coated Products LLC
    • 11.3.12. Spandex AG
    • 11.3.13. Poli-Tape Group

Chapter 12. Research Process

  • 12.1. Research Process
    • 12.1.1. Data Mining
    • 12.1.2. Analysis
    • 12.1.3. Market Estimation
    • 12.1.4. Validation
    • 12.1.5. Publishing
  • 12.2. Research Attributes