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市场调查报告书
商品编码
1490191
线上购车市场:依车型、动力类型、类别、地区划分Online Car Buying Market, By Vehicle Type, By Propulsion Type, By Category, By Geography |
2024年全球网购汽车市场规模预估为3,289亿美元,预估2031年将达7,518.3亿美元,2024年至2031年复合年增长率为12.5%。
报告范围 | 报告详情 | ||
---|---|---|---|
基准年 | 2023年 | 2024年市场规模 | 3289亿美元 |
实际资料 | 2019-2023 | 预测期 | 2024年至2031年 |
预测 2024-2031 年复合年增长率: | 12.50% | 2031年价值预测 | 7518.3亿美元 |
全球线上购车市场正在改变现代数位时代的汽车购买方式。网路和智慧型手机的普及使消费者能够在舒适的家中研究不同的品牌和型号、比较价格、评估功能,甚至完成线上交易。转向线上汽车购物可以让买家节省前往多个经销商的时间,并避免高压销售策略。对于製造商和经销商也有好处,因为他们可以将客户群扩展到其所在地区之外。近年来,线上汽车搜寻流量和购买量显着成长。随着全球市场互联网基础设施和电子商务能力的改善,在线购买汽车的趋势预计将增加并成为购买新车的首选方式。
全球线上汽车购买市场的成长是由全球数位化和网路普及不断提高所推动的。超过一半的潜在购车者现在开始在线上搜寻。网路购物提供的便利性和控制力吸引了时间紧迫的消费者。同时,製造商和经销商正在寻求开拓新的数位客户群。电子商务平台上线上融资选项和以旧换新评估的可用性推动了线上购买。然而,缺乏触控体验以及最终购买前无法试驾可能会阻碍市场成长。农村地区和老年人网路购物普及的差异可能会阻碍市场成长。虚拟实境等不断发展的技术可能会在不久的将来为市场成长提供新的机会。
本报告对全球网购汽车市场进行了详细分析,并提供了以2023年为基准年的预测期(2024-2031)的市场规模和年复合成长率(CAGR%)。
它还揭示了各个细分市场的潜在商机,并说明了该市场有吸引力的投资提案矩阵。
它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的重要见解。
它根据公司亮点、产品系列、主要亮点、财务业绩和策略等参数,对全球线上汽车购买市场的主要企业进行了介绍。
本研究涵盖的主要企业包括 American City Business Journals Inc.、Asbury Automotive Group Inc.、AutoNation Inc.、CarGurus Inc.、CarMax Inc.、Cars and Bids LLC、Cars.com Inc.、Cars24 Services Pvt Ltd.、 CarSoup of Minnesota Inc.、Carvago、Carvana Co.、Cox Enterprises Inc.、eBay Inc.、Edmunds.com Inc.、Hendrick Automotive Group、Lithia Motors Inc.、MH Sub I LLC、Miami Lakes Automall、TrueCar Inc.。
该报告的见解使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
全球线上汽车购买市场报告迎合了该行业的各个相关人员,如投资者、供应商、产品製造商、经销商、新进入者和财务分析师。
相关人员可以透过用于分析全球线上汽车购买市场的各种策略矩阵来促进他们的决策。
Global online car buying market is estimated to be valued at USD 328.90 Bn in 2024 and is expected to reach USD 751.83 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 12.5% from 2024 to 2031.
Report Coverage | Report Details | ||
---|---|---|---|
Base Year: | 2023 | Market Size in 2024: | US$ 328.90 Bn |
Historical Data for: | 2019 to 2023 | Forecast Period: | 2024 to 2031 |
Forecast Period 2024 to 2031 CAGR: | 12.50% | 2031 Value Projection: | US$ 751.83 Bn |
Global online car buying market is transforming the way automobiles are purchased in the modern digital era. With the proliferation of the internet and smartphones, consumers now have the ability to research various makes and models, compare prices, evaluate features, and even complete the transaction entirely online from the comfort of their homes. This transition to online car shopping allows buyers to save time otherwise spent visiting multiple dealerships and avoid high-pressure sales tactics. It also benefits manufacturers and dealers by expanding their customer reach beyond local geographies. There has been significant growth in online car search traffic and purchases over the past few years. As global markets see improvements in internet infrastructure and e-commerce capabilities, the trend of buying cars online is expected to grow and become the preferred method for purchasing new vehicles.
Global online car buying market growth is driven by growing digitization and internet penetration around the world. More than half of prospective car buyers now begin their search online. The convenience and control afforded by online shopping attracts time-strapped consumers. Meanwhile, manufacturers and dealers aim to tap into new digital customer bases. The availability of online financing options and trade-in valuations on e-commerce platforms boosts online purchases. However, lack of touch-and-feel experience and inability to test drive until final purchase can hamper the market growth. Varying degrees of online shopping adoption across rural and older demographic segments can hamper the market growth. Advancing technologies such as virtual reality can offer new opportunities for the market growth in the near future.
This report provides in-depth analysis of the global online car buying market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global online car buying market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include American City Business Journals Inc., Asbury Automotive Group Inc., AutoNation Inc., CarGurus Inc., CarMax Inc., Cars and Bids LLC, Cars.com Inc., Cars24 Services Pvt. Ltd., CarSoup of Minnesota Inc., Carvago, Carvana Co., Cox Enterprises Inc., eBay Inc., Edmunds.com Inc., Hendrick Automotive Group, Lithia Motors Inc., MH Sub I LLC, Miami Lakes Automall, TrueCar Inc.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
Global online car buying market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global online car buying market