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市场调查报告书

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1509482

竞争情报工具市场：按部署、按最终用户、按地区

Competitive Intelligence Tools Market, By Deployment, By End User, By Geography

出版日期: 2024年06月19日 | 出版商:

Coherent Market Insights | 英文 170 Pages | 商品交期: 2-3个工作天内

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简介目录

全球竞争情报工具市场规模预计到 2024 年将达到 4.405 亿美元，到 2031 年将达到 9.842 亿美元，2024 年至 2031 年复合年增长率为 12.2%。

图 1. 2024 年按地区分類的竞争情报工具市场占有率(%)

近年来，全球竞争情报工具市场经历了显着成长。竞争情报使公司能够收集竞争见解并增强策略决策。随着各行业竞争的加剧，公司正在实施竞争情报工具来获得竞争优势。这些工具可帮助您识别新的市场机会、追踪竞争对手的活动并最大限度地降低市场和技术变化带来的风险。随着数位转型和资料量的不断增加，利用人工智慧和分析等技术的竞争情报工具越来越受到关注。

市场动态：

不断增长的资料量和对及时洞察的需求正在推动竞争情报工具的采用。随着各行业的组织走向数位化，每天都会从网站、社群资料和部落格等多个来源产生大量竞争数据和市场资料。及时手动分析和理解如此大量的非结构化资料几乎是不可能的。为此，公司正在使用人工智慧、机器学习和自然语言处理等技术从不同的线上来源收集竞争考察，分析模式，并快速为决策者提供他们需要利用的竞争情报。此外，由于商业环境的变化，竞争日益加剧，新参与企业经常用颠覆性技术和经营模式挑战现有参与者。公司依靠竞争情报工具主动监控竞争对手的策略、识别其经营模式中的漏洞并应对威胁。然而，资料隐私法规对在特定区域有效收集情报的工具提出了挑战。此外，根据组织的要求选择正确的工具，而又不花太多钱，这对许多企业来说也是一个挑战。

本研究的主要特点

该报告对全球竞争情报工具市场进行了详细分析，并提供了以2023年为基准年的预测期（2024-2031年）的市场规模和年复合成长率（CAGR%）。
它还揭示了各个细分市场的潜在商机，并说明了该市场有吸引力的投资提案矩阵。
它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的重要见解。
它根据公司亮点、产品系列、主要亮点、财务业绩和策略等参数，对全球竞争情报工具中的主要企业进行了介绍。
该报告的见解使负责人和公司经营团队能够就未来的产品发布、升级、市场扩张和行销策略做出明智的决策。
本研究报告针对该产业的各个相关人员，如投资者、供应商、产品製造商、经销商、新进业者和财务分析师。
透过用于分析全球竞争情报工具市场的各种策略矩阵，将有助于相关人员做出决策。

The global competitive intelligence tools market has been witnessing significant growth in recent years. Competitive intelligence enables organizations to gather insights about competitors so as to enhance their strategic decision making. Rising competition across industries has prompted companies to adopt competitive intelligence tools to gain a competitive edge. These tools help identify new market opportunities, track competitor activities, minimize risks from market and technology changes. With digital transformation and growing data volumes, competitive intelligence tools that leverage technologies like AI and analytics are gaining more prominence.

Market Dynamics:

Growing data volumes coupled with need for timely insights is driving the adoption of competitive intelligence tools. As organizations across industries digitally transform, there is a massive amount of competitor and market data generated each day from multiple sources like websites, social media, blogs etc. Analyzing and making sense of this huge amount of unstructured data in a timely manner manually is almost impossible. This is prompting companies to leverage competitive intelligence tools that use technologies like artificial intelligence, machine learning and natural language processing to gather competitor insights from diverse online sources, analyze patterns and quickly deliver actionable intelligence to decision makers. Moreover, changing business landscape where new entrants are regularly challenging incumbent players with disruptive technologies and business models has intensified competition. Companies are resorting to competitive intelligence tools to proactively monitor competitor strategies and identify vulnerabilities in their business models to counter threats. However, data privacy regulations pose challenges for tools to effectively gather intelligence in certain regions. Moreover, selecting right tools based on organization's requirements without burning a large hole in pocket is also a challenge for many firms.

Key features of the study:

This report provides in-depth analysis of the global competitive intelligence tools market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global competitive intelligence tools market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Alexa Internet Inc., Alphabet Inc., CI Radar, Comintelli, Consensus Point, Crunchbase, Digimind, Evalueserve, NetBase Solutions Inc., Owler, Semrush, SimilarWeb, Slintel Inc., SpyFu, and Talkwalker
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global competitive intelligence tools market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global competitive intelligence tools market.

Detailed Segmentation:

Deployment
- On Premise
- Cloud-Based
End User
- BFSI
- IT & Telecom
- Automotive
- Retail
- HealthCare
- Energy
- Industrial
- Others
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East
- Africa
Key Players Insights
- Alexa Internet Inc.
- Alphabet Inc.
- CI Radar
- Comintelli
- Consensus Point
- Crunchbase
- Digimind
- Evalueserve
- NetBase Solutions Inc.
- Owler
- Semrush
- SimilarWeb
- Slintel Inc.
- SpyFu
- Talkwalker

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Deployment
- Market Snippet, By End User
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- Market Opportunities
Regulatory Scenario
Industry Trend
Merger and Acquisitions
New System Launches/Approvals
Impact of COVID-19 Pandemic

4. Global Competitive Intelligence Tools Market, By Deployment, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020-2031
- Segment Trends
On-premises
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Cloud-based
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)

5. Global Competitive Intelligence Tools Market, By End User, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2020-2031
- Segment Trends
BFSI
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
IT & Telecom
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Automotive
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Retail
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
HealthCare
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Energy
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Industrial
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)
Others
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Mn)

6. Global Competitive Intelligence Tools Market, By Region, 2019-2031, (US$ Mn)

Introduction
- Market Share Analysis, By Region, 2024 and 2031 (%)
North America
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - U.S.
  - Canada
Europe
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - U.K.
  - Germany
  - France
  - Russia
  - Rest of Europe
Asia Pacific
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Latin America
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Middle East & Africa
- Regional Trends
- Market Size and Forecast, By Deployment, 2019-2031, (US$ Mn)
- Market Size and Forecast, By End User, 2019-2031, (US$ Mn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Mn)
  - South Africa
  - GCC Countries
  - Rest of the Middle East & Africa

7. Competitive Landscape

Company Profiles
- Alexa Internet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Alexa Internet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Alphabet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- CI Radar
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Comintelli
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Consensus Point
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Crunchbase
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Digimind
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Evalueserve
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- NetBase Solutions Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Owler
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Semrush
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- SimilarWeb
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Slintel Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- SpyFu
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Talkwalker
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates

8. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

9. Research Methodology

References
Research Methodology
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竞争情报工具市场：按部署、按最终用户、按地区