市场调查报告书
商品编码
1587935
曲面电视市场:依类型、最终用户、地区划分Curved Televisions Market, By Type (Cable Track Cables and Torsion Cables), By End User (Commercial, Institutional, and Residential), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa) |
预计2024年全球曲面电视市场规模为59.3亿美元,2031年将达405.4亿美元,2024年至2031年复合年增长率为31.6%。
报告范围 | 报告详情 | ||
---|---|---|---|
基准年 | 2023年 | 2024年市场规模 | 59.3亿美元 |
实际资料 | 2019年至2023年 | 预测期 | 从2024年到2031年 |
预测 2024-2031 年复合年增长率: | 31.60% | 2031年价值预测 | 405.4亿美元 |
与传统平面电视相比,曲面电视为消费者提供了更身临其境的观看体验。曲面萤幕提供全景视野,让观众感觉彷佛被电视内容包围。这种弧形设计最大限度地减少了扭曲的边缘,并从房间的任何角度提供平滑、自然的观看效果。对大萤幕电视不断增长的需求以及优质的家庭娱乐体验是推动全球采用曲面电视的主要因素。此外,智慧电视价格的下降以及技术的进步进一步推动了市场的成长。然而,与平面电视相比,初始成本较高,专为曲面萤幕製作的内容有限,仍是市场面临的主要挑战。
全球曲面电视市场主要是由对大萤幕电视不断增长的需求推动的,这些电视可以在家中提供影院般的观看体验。近年来,快速的都市化、可支配收入的增加以及发展中地区生活水准的提高极大地促进了高端电视领域的销售。此外,超高清解析度、HDR 播放、宽色域和纤薄设计等技术进步进一步吸引消费者购买曲面电视,而不是传统平板电视。然而,与平面电视相比,曲面电视的成本较高仍是市场成长的主要挑战。此外,专专用曲面萤幕打造的内容有限,也可能在一定程度上限制市场拓展。儘管如此,製造商之间的激烈竞争导致智慧电视价格下降,预计将创造新的商机。
本报告对全球曲面电视市场进行了详细分析,并提供了以2023年为基准年的预测期(2024-2031)的市场规模和年复合成长率(CAGR%)。
它还揭示了各个细分市场的潜在商机,并说明了该市场有吸引力的投资提案矩阵。
它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的重要见解。
本研究涵盖的主要企业包括三星电子有限公司、LG电子、索尼公司、TCL公司、飞利浦、海信、松下、Vizio和海尔。
该报告的见解使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
本研究报告针对该产业的各个相关人员,如投资者、供应商、产品製造商、经销商、新进业者和财务分析师。
相关人员可以透过用于分析全球曲面电视市场的各种策略矩阵来促进他们的决策。
Global curved televisions market is estimated to be valued at US$ 5.93 Bn in 2024 and is expected to reach US$ 40.54 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 31.6% from 2024 to 2031.
Report Coverage | Report Details | ||
---|---|---|---|
Base Year: | 2023 | Market Size in 2024: | US$ 5.93 Bn |
Historical Data for: | 2019 To 2023 | Forecast Period: | 2024 To 2031 |
Forecast Period 2024 to 2031 CAGR: | 31.60% | 2031 Value Projection: | US$ 40.54 Bn |
Curved televisions offer more immersive viewing experience to the consumers as compared to the conventional flat panel TVs. The curved screen gives a panoramic view and makes the viewers feel as if they are surrounded by the content on TV. This curved design minimizes the distorted edges and provides smooth and natural viewing from any angle in the room. Rising demand for large screen TVs along with premium home entertainment experience has been a key factor driving the adoption of curved TVs globally. Additionally, declining prices of these smart televisions set along with technological advancements have further supplement the market growth. However, higher initial costs as compared to flat panel TVs and limited content specially produced for curved screens remain major challenges for the market.
The global curved televisions market is primarily driven by the growing demand for large screen TVs that can provide theater-like viewing experience at home. Rapid urbanization, rising disposable incomes, and improving living standards in developing regions have significantly boosted the sales of premium TV segments in recent years. Moreover, technological advancements such as Ultra HD resolution, HDR playback, wide color gamut, and slim designs are further attracting consumers towards curved TV models over conventional flat panels. However, higher costs of curved televisions as compared to flat screen TVs remains a key challenge for market growth. Additionally, limited content availability shot specifically for curved screens may also restrict the market expansion to some extent. Nevertheless, declining prices of these smart TVs owing to cut-throat competition among manufacturers is expected to create new opportunities.
This report provides in-depth analysis of the global curved televisions market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
Key companies covered as a part of this study include Samsung Electronics Co., Ltd., LG Electronics, Sony Corporation, TCL Corporation, Philips, Hisense, Panasonic, Vizio, and Haier
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global curved televisions market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analysing the global curved televisions market