观赏向日葵市场：按类型、应用程式和地区划分

2025 年全球观赏向日葵市场规模估计为 1.69 亿美元，预计到 2032 年将达到 2.318 亿美元，2025 年至 2032 年的复合年增长率为 4.6%。

图：2025年各地区观赏向日葵市场占有率（%）

观赏向日葵是用来装饰住宅和商业景观的杂交品种。它们有各种鲜艳的颜色，包括黄色、橙色、红色和酒红色。观赏向日葵因其花朵大、色彩鲜艳以及吸引蜜蜂等传粉昆虫的能力而受到重视。由于它耐干燥，花期长，因此常用于装饰花园、阳台、花坛、容器等。消费者对色彩鲜艳的花朵的需求不断增加，家庭园艺和垂直农业的趋势日益增长，刺激了观赏向日葵在世界各地的流行。

市场动态：

全球观赏向日葵市场的成长受到人们对城市园艺和垂直农业日益关注的推动。人们越来越意识到观赏向日葵在减少碳排放的环境效益，这推动了其需求。快速的都市化使得使用塔、棚架和屋顶农场进行垂直种植成为必要，从而促进了观赏向日葵的生长。此外，不使用杀虫剂的有机和环保园艺实践的日益普及也对市场成长产生了积极影响。然而，商业化种植所需的高额初始投资可能会阻碍市场成长。气候依赖性和不可预测的天气也带来了挑战。机会在于透过基因编辑开发抗病杂交品种。向日葵基因组图谱将有助于识别控制开花时间、形状和颜色的基因。

本研究的主要特点

本报告对全球观赏向日葵市场进行了详细分析，并提供了预测期（2025-2032）的市场规模（百万美元）和年复合成长率（CAGR%），假设 2024 年为基准年。

它还强调了各个领域的潜在商机，并说明了该市场的有吸引力的投资提案矩阵。

它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的主要考察。

全球观赏向日葵市场的主要企业根据公司亮点、产品系列、关键亮点、绩效和策略等参数进行分析。

主要企业包括 Dummen Orange、Syngenta Flowers、Sakata Seed Corporation、PanAmerican Seed、Ball Horticultural Company、Floranova、Proven Winners、Selecta One、Benary、Takii &Co., Ltd.、Westhoff 和 Fides。

本报告的见解将使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。

本研究报告针对该产业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进业者和财务分析师。

相关人员将透过用于分析全球观赏向日葵市场的各种策略矩阵来做出决策。

目录

第一章 调查目的与前提条件

• 研究目标
• 先决条件
• 简称

第二章 市场展望

• 报告描述
  • 市场定义和范围
• 执行摘要

第三章市场动态、法规与趋势分析

• 市场动态
• 影响分析
• 主要亮点
• 监管情景
• 产品发布/核准
• PEST分析
• 波特分析
• 市场机会
• 监管情景
• 主要进展
• 产业趋势

4. 2020 年至 2032 年全球观赏向日葵市场（按类型）

• 单株向日葵
• 分枝向日葵
• 迷你向日葵
• 其他的

5. 2020-2032 年全球观赏向日葵市场（按应用）

• 住宅
• 商业
• 活动和装饰
• 其他的

6. 2020-2032 年全球观赏向日葵市场（按地区）价值

• 北美洲
• 拉丁美洲
• 欧洲
• 亚太地区
• 中东
• 非洲

第七章竞争格局

• Dummen Orange
• Syngenta Flowers
• Sakata Seed Corporation
• PanAmerican Seed
• Ball Horticultural Company
• Floranova
• Proven Winners
• Selecta One
• Benary
• Takii & Co., Ltd.
• Westhoff
• Fides

第 8 章分析师建议

• 机会
• 分析师观点
• Coherent Opportunity Map

第九章参考文献与调查方法

• 参考
• 调查方法
• 关于出版商

Global Ornamental Sunflower Market is estimated to be valued at USD 169.0 Mn in 2025 and is expected to reach USD 231.8 Mn by 2032, growing at a compound annual growth rate (CAGR) of 4.6% from 2025 to 2032.

Figure. Ornamental Sunflower Market Share (%), By Region 2025

Ornamental sunflowers are hybrid varieties of sunflowers that are grown for decorative purposes in residential and commercial landscapes. They come in a wide variety of vibrant colors like yellow, orange, red, and burgundy. Ornamental sunflowers are valued for their large colorful blooms and ability to attract pollinators like bees. Their drought tolerance and long vase life make them a popular choice for brightening up gardens, borders, beds, and containers. Increasing consumer demand for colorful flowers along with growing trend of home gardening and vertical farming is fueling the adoption of ornamental sunflowers across the world.

Market Dynamics:

The global ornamental sunflower market growth is driven by rising focus on urban gardening and vertical farming. Growing awareness about the environmental benefits of ornamentals in reducing carbon footprint has boosted their demand. Rapid urbanization has necessitated vertical cultivation using towers, trellises, and rooftop farms which favors the growth of ornamental sunflowers. Moreover, increasing popularity of organic and eco-friendly gardening free from pesticides is positively impacting the market growth. However, high upfront investment required for commercial cultivation could hamper the market growth. Also, dependency on climate and unfavorable weather conditions pose a challenge. Opportunities lie in developing hybrid varieties resistant to diseases through gene editing. Genome mapping of sunflowers can aid in the identification of genes, controlling flowering time, shape, and color.

Key Features of the Study:

This report provides in-depth analysis of the global ornamental sunflower market, and provides market size (USD Mn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global ornamental sunflower market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Dummen Orange, Syngenta Flowers, Sakata Seed Corporation, PanAmerican Seed, Ball Horticultural Company, Floranova, Proven Winners, Selecta One, Benary, Takii & Co., Ltd., Westhoff, and Fides

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global ornamental sunflower market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global ornamental sunflower market

Market Segmentation

• By Type Insights (Revenue, USD Mn, 2020 - 2032)
  • Single-head Sunflowers
  • Multi-Head Sunflowers
  • Dwarf Sunflowers
  • Others
• By Application Insights (Revenue, USD Mn, 2020 - 2032)
  • Residential
  • Commercial
  • Events and Decorations
  • Others
• Regional Insights (Revenue, USD Mn, 2020 - 2032)
  • North America
  • U.S.
  • Canada
  • Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
  • Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East
  • GCC Countries
  • Israel
  • Rest of Middle East
  • Africa
  • South Africa
  • North Africa
  • Central Africa
• Key Players Insights
  • Dummen Orange
  • Syngenta Flowers
  • Sakata Seed Corporation
  • PanAmerican Seed
  • Ball Horticultural Company
  • Floranova
  • Proven Winners
  • Selecta One
  • Benary
  • Takii & Co., Ltd.
  • Westhoff
  • Fides

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Global Ornamental Sunflower Market, By Type
  • Global Ornamental Sunflower Market, By Application
  • Global Ornamental Sunflower Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
• Impact Analysis
• Key Highlights
• Regulatory Scenario
• Product Launches/Approvals
• PEST Analysis
• PORTER's Analysis
• Market Opportunities
• Regulatory Scenario
• Key Developments
• Industry Trend

4. Global Ornamental Sunflower Market, By Type, 2020-2032, (USD Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Single-head Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Multi-Head Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Dwarf Sunflowers
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)

5. Global Ornamental Sunflower Market, By Application, 2020-2032, (USD Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Residential
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Commercial
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Events and Decorations
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Mn)

6. Global Ornamental Sunflower Market, By Region, 2020 - 2032, Value (USD Mn)

• Introduction
  • Market Share (%) Analysis, 2025,2028 & 2032, Value (USD Mn)
  • Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Mn)
  • Regional Trends
• North America
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • U.S.
    • Canada
• Latin America
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
• Middle East
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Mn)
    • GCC Countries
    • Israel
    • Rest of Middle East
• Africa
  • Introduction
  • Market Size and Forecast, By Type, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Application, 2020 - 2032, Value (USD Mn)
  • Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Mn)
    • South Africa
    • North Africa
    • Central Africa

7. Competitive Landscape

• Dummen Orange
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Syngenta Flowers
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Sakata Seed Corporation
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• PanAmerican Seed
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Ball Horticultural Company
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Floranova
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Proven Winners
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Selecta One
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Benary
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Takii & Co., Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Westhoff
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Fides
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies

8. Analyst Recommendations

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

9. References and Research Methodology

• References
• Research Methodology
• About us