瓜拉那市场按产品类型、用途和地区划分

预计 2025 年全球瓜拉那市场规模将达到 175.9 亿美元，到 2032 年将达到 256 亿美元，2025 年至 2032 年的年复合成长率（CAGR）为 5.5%。

数字。 2025 年瓜拉那市场占有率（按地区划分）

瓜拉那是原产于亚马逊盆地的藤本植物，其果实在巴西被用来製作一种流行的饮料。这种水果含有高浓度的咖啡因和源自瓜拉那因和可可碱的抗氧化剂。瓜拉那粉作为一种草药，具有刺激特性，传统用途历史悠久，作为一种能量补充剂，在世界各地越来越受欢迎。研究人员正在调查瓜拉那中的化合物是否对认知和情绪产生协同效应。瓜拉那植物被商业性种植，其果实被收穫以生产粉末、提取物和调味剂，用于添加到能量饮料、膳食补充剂和其他饮料中。全球瓜拉那市场因其与自然能量、健康和焦点的联繫而正在经历稳步增长。

市场动态

瓜拉那市场主要受其在商业能量饮料中的应用所推动，旨在为咖啡和其他饮料提供天然的咖啡因替代品。人们对瓜拉那的认知益处的认识不断提高，以及推动植物来源和草药补充剂洁净标示趋势的兴起，也为市场带来了机会。但它面临的挑战包括来自咖啡和其他兴奋剂来源的竞争，以及对某些声明的监管限制。重视健康和功能性的年轻消费者为能够带来额外健康益处的瓜拉那产品带来了商机。将瓜拉那融入日常营养补充和保健习惯的便捷形式的配方创新可以进一步释放市场潜力。

研究的主要特点

• 本报告对全球瓜拉那市场进行了详细分析，并以 2024 年为基准年，展示了预测期（2025-2032 年）的市场规模和年复合成长率（CAGR%）。
• 它还揭示了各个领域的潜在商机并说明了该市场的引人注目的投资提案矩阵。
• 它还提供了对市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景以及主要企业采用的竞争策略的重要见解。
• 它根据公司亮点、产品系列、关键亮点、财务表现和策略等参数，概述了全球瓜拉那市场的主要企业。
• 本报告的见解可以帮助负责人和公司经营团队就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
• 全球瓜拉那市场报告迎合了该行业的各个相关人员，例如投资者、供应商、产品製造商、经销商、新进入者和金融分析师。
• 透过全球瓜拉那市场分析中使用的各种策略矩阵，相关人员将更容易做出决策。

目录

第一章 调查目的与前提条件

• 研究目标
• 先决条件
• 简称

第二章 市场展望

• 报告描述
  • 市场定义和范围
• 执行摘要
• 一致的机会图 (COM)

第三章市场动态、法规与趋势分析

• 市场动态
  • 驱动程式
  • 限制因素
  • PEST分析
  • 波特五力分析
  • 市场机会
  • 监管情景
  • 产业趋势
  • 合併和收购

4. 全球瓜拉那市场 - 冠状病毒 (COVID-19) 大流行的影响

• 介绍
• 影响全球瓜拉那市场的因素
• 影响分析

5. 2020 年至 2032 年全球瓜拉那市场（依产品形式）

• 介绍
• 液体
• 粉末

6. 2020 年至 2032 年全球瓜拉那市场（按应用）

• 介绍
• 能量饮料
• 果汁饮料
• 糖果零食产品
• 营养补充品
• 化妆品
• 其他的

7. 2020 年至 2032 年全球瓜拉那市场（按地区）

• 介绍
• 北美洲
• 美国
• 加拿大
• 拉丁美洲
• 欧洲
• 亚太地区
• 中东和非洲

第八章 竞争格局

• 市场占有率分析
• 公司简介
  • Vitaspice Brasil Ltda
  • Prover Brasil for Export Ltda
  • Herboflora Produtos Naturais Ltda
  • Ambev
  • Duas Rodas Industrial Ltd
  • AR De Sousa Ribeiro & Cia Ltd
  • Natural Amazon Herbs Producao De Extratos Ltda
  • Iris Trade Inc.
  • The Green Labs LLC
  • Nutra Green BIoTechnology Co., Ltd.
  • NutriCargo
  • Sylvestre Ingredientes Naturais

第 9 章分析师建议

• 兴衰
• 一致的机会地图

第 10 章 章节

• 参考
• 调查方法

Global Guarana Market is estimated to be valued at USD 17.59 Bn in 2025 and is expected to reach USD 25.60 Bn by 2032, growing at a compound annual growth rate (CAGR) of 5.5% from 2025 to 2032.

Figure. Guarana Market Share (%), By Region 2025

Guarana is a climbing plant native to the Amazon basin whose berries are used to make a popular beverage in Brazil. The berries contain high levels of caffeine from guaranine and theobromine as well as antioxidants. Guarana powder has a long history of traditional use for its stimulating properties as an herb and is growing in popularity worldwide as an energy supplement. Researchers are investigating its potential cognitive and mood enhancing benefits due to synergistic effects between its constituents. The guarana plant is cultivated commercially and its berries harvested to produce powders, extracts, and flavors that are incorporated into energy drinks, dietary supplements, and other beverages. The global guarana market has seen steady growth in demand driven by its associations with natural energy, health, and focus.

Market Dynamics:

The guarana market is driven primarily by its use in commercial energy drinks aiming to provide a natural caffeine alternative to coffee or other beverages. Rising awareness of guarana's cognitive benefits combined with clean label trends boosting plant-based and herbal supplements have also contributed to market opportunities. However, regulatory restrictions on certain types of claims as well as competition from coffee and other stimulant sources present challenges. Younger consumers focused on wellness and functionality represent an opportunity for guarana products able to demonstrate additional health advantages. Innovation in formulations incorporating guarana into convenient formats for daily nutritional or wellness routines could further unlock market potential.

Key Features of the Study:

• This report provides in-depth analysis of the global guarana market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global guarana market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Vitaspice Brasil Ltda, Prover Brasil for Export Ltda, Herboflora Produtos Naturais Ltda, Ambev, Duas Rodas Industrial Ltd, A R De Sousa Ribeiro & Cia Ltd, Natural Amazon Herbs Producao De Extratos Ltda, Iris Trade Inc., The Green Labs LLC, Nutra Green Biotechnology Co., Ltd., NutriCargo, and Sylvestre Ingredientes Naturais
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global guarana market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global guarana market

Detailed Segmentation-

• By Product Form:
  • Liquid
  • Powder
• By Application:
  • Energy Drinks
  • Fruit Juice Based Drinks
  • Confectionery Products
  • Dietary Supplements
  • Cosmetics
  • Others
• By Region:
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
• Company Profiles:
  • Vitaspice Brasil Ltda
  • Prover Brasil for Export Ltda
  • Herboflora Produtos Naturais Ltda
  • Ambev
  • Duas Rodas Industrial Ltd
  • A R De Sousa Ribeiro & Cia Ltd
  • Natural Amazon Herbs Producao De Extratos Ltda
  • Iris Trade Inc.
  • The Green Labs LLC
  • Nutra Green Biotechnology Co., Ltd.
  • NutriCargo
  • Sylvestre Ingredientes Naturais

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snippet, By Product Form
  • Market Snippet, By Application
  • Market Snippet, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restraints
  • PEST Analysis
  • PORTER's Five Forces Analysis
  • Market Opportunities
  • Regulatory Scenario
  • Industry Trend
  • Mergers and Acquisitions

4. Global Guarana Market - Impact of Coronavirus (COVID-19) Pandemic

• Overview
• Factors Affecting the Global Guarana Market
• Impact Analysis

5. Global Guarana Market, By Product Form, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, 2025, 2028 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Liquid
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Powder
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends

6. Global Guarana Market, By Application, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, 2025, 2028 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Energy Drinks
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Fruit Juice Based Drinks
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Confectionery Products
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Dietary Supplements
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Cosmetics
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
  • Segment Trends

7. Global Guarana Market, By Region, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, By Region, 2025, 2028 and 2032 (%)
  • Y-o-Y Growth Analysis, For Region, 2021-2032
• North America
  • Introduction
  • Market Size and Forecast, By Product Form, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Application, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, (US$ Bn)

• U.S.
• Canada
• Latin America
  • Introduction
  • Market Size and Forecast, By Product Form, 2020 - 2032, (US$ Bn))
  • Market Size and Forecast, By Application, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, (US$ Bn)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Introduction
  • Market Size and Forecast, By Product Form, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Application, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, (US$ Bn)
    • U.K.
    • Germany
    • Italy
    • France
    • Spain
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Product Form, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Application, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, (US$ Bn)
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
• Middle East & Africa
  • Introduction
  • Market Size and Forecast, By Product Form, 2020 - 2032, (US$ Bn)
  • Market Size and Forecast, By Application, 2020 - 2032 (US$ Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, (US$ Bn)
    • GCC Countries
    • Israel
    • Rest of Middle East & Africa

8. Competitive Landscape

• Market Share Analysis
• Company Profiles
  • Vitaspice Brasil Ltda
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Prover Brasil for Export Ltda
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Herboflora Produtos Naturais Ltda
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Ambev
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Duas Rodas Industrial Ltd
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • A R De Sousa Ribeiro & Cia Ltd
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Natural Amazon Herbs Producao De Extratos Ltda
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Iris Trade Inc.
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • The Green Labs LLC
    • Company Overview
    • Product Portfolio
    • Recent Developments/Updates
  • Nutra Green Biotechnology Co., Ltd.
  • NutriCargo
  • Sylvestre Ingredientes Naturais

9. Analyst Recommendations

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

10. Section

• References
• Research Methodology
• About Us and Sales Contact