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健康美容化妆品

市场调查报告书

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1705706

眼部精华市场：按产品类型、按成分类型、按分销管道、按最终用户、按皮肤类型、按地区

Under Eye Serum Market, By Product Type, By Ingredient Type, By Distribution Channel, By End User, By Skin Type, By Geography

出版日期: 2025年03月04日 | 出版商:

Coherent Market Insights | 英文 140 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2025 年全球眼部精华液市场规模估计为 48.3 亿美元，预计到 2032 年将达到 112.2 亿美元，2025 年至 2032 年的年复合成长率（CAGR）为 12.8%。

报告范围		报告详细信息
基准年	2024	2025年的市场规模	48.3亿美元
效能数据	从2020年到2024年	预测期	2025年至2032年
预测期：2025-2032年复合年增长率：	12.80%	2032年价值预测	112.2亿美元

数字。 2025年眼底精华液各地区市场占有率（%）

由于人们对抗老化产品的认识不断提高以及化妆品消费量的增加，全球眼部精华液市场在过去几年中出现了显着增长。眼部精华液有助于减少黑眼圈、浮肿和细纹。精华液含有玻尿酸、胜肽、咖啡因和抗氧化剂等成分，有助于滋润和提亮娇嫩的眼下区域。此外，数位化的普及和忙碌的生活方式导致千禧世代的眼睛疲劳加剧，从而推动了需求。各种电子商务平台和针对特定皮肤问题的产品创新进一步推动了市场的成长。然而，在预测期内，农村地区的高成本和低认知度可能会在一定程度上抑制市场成长。

市场动态：

全球眼部精华液市场主要受到老年人口不断增长、整装仪容意识不断增强以及对多功效化妆品需求不断增长的推动。这导致抗衰老化妆品的销售大幅增加。同时，忙碌的生活方式和过度使用萤幕使得黑眼圈和眼袋变得更加常见，也增加了对有效治疗方案的需求。此外，咖啡因、透明质酸、胜肽、维生素 C 和维生素 E 等成分的持续创新进一步增强了我们的眼部精华液的功效。除此之外，电子商务的普及、产品的优质化也是主要趋势。然而，天然成分和临床测试血清的高成本在一定程度上限制了市场的成长。

本研究的主要特点

本报告对全球眼部精华液市场进行了详细分析，并以 2024 年为基准年，展示了预测期 2025 年至 2032 年的市场规模（以十亿美元为单位）和年复合成长率（CAGR%）。

它还强调了各个领域的潜在商机，并说明了该市场的有吸引力的投资提案矩阵。

它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的重要见解。

它根据公司亮点、产品系列、关键亮点、业绩和策略等参数，对全球眼部精华液市场的主要企业进行了概述。

研究涉及的主要企业包括雅诗兰黛、欧莱雅、资生堂、宝洁、联合利华、路威酩轩集团、香奈儿、爱茉莉太平洋、LG 生活健康、嘉娜宝、Tatcha、Drunk Elephant、玉兰油、海蓝之谜、科颜氏、娇韵诗、悦木之源、欧缇丽、泰兰油、海蓝之谜、科颜氏、娇韵诗、悦木之源、欧缇丽、科颜 Barbara 可修会等。

本报告的见解将使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。

本研究报告针对该产业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进业者和财务分析师。

透过分析全球眼部精华液市场所使用的各种策略矩阵，相关人员将更容易做出决策。

Report Coverage	Report Details
Base Year:	2024	Market Size in 2025:	US$ 4.83 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	12.80%	2032 Value Projection:	US$ 11.22 Bn

The global under eye serum market has witnessed substantial growth over the past few years, owing to rising awareness about anti-aging products and increasing consumption of cosmetic products. Under eye serums help reduce dark circles, puffiness, and fine lines under the eyes. They contain ingredients like hyaluronic acid, peptides, caffeine, and antioxidants that hydrate and brighten the delicate under-eye area. Moreover, growing digital presence and busy lifestyles have led to increased cases of eye strain and fatigue among millennials, thereby augmenting demand. Various e-commerce platforms and product innovations catering to specific skin concerns have further propelled the market growth. However, high costs and limited awareness in rural areas may restrain market growth to some extent over the forecast period.

Market Dynamics:

The global under eye serum market is primarily driven by the rising geriatric population, increasing consciousness about personal appearance, and growing demand for multi-benefit cosmetic products. This has augmented the sales of anti-aging cosmetics significantly. Meanwhile, hectic lifestyles and excessive screen time have made under-eye dark circles and puffiness more common, creating need for effective treatment options. Additionally, continuous innovation in ingredients, such as caffeine, hyaluronic acid, peptides, and vitamins C and E, have enhanced the performances of under eye serums. This, along with the proliferation of e-commerce, and product premiumization is another major trend. However, high costs of natural and clinically-tested variants restrict the market growth to some degree.

Key Features of the Study:

This report provides in-depth analysis of the global under eye serum market, and provides market size (USD Bn) and compound annual growth rate (CAGR%) for the forecast period 2025-2032, considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global under eye serum market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Estee Lauder, L'Oreal, Shiseido, P&G, Unilever, LVMH, Chanel, Amorepacific, LG Household and Healthcare, Kanabo, Tatcha, Drunk Elephant, Olay, La Mer, Kiehl's, Clarins, Origins, Caudalie, Dr. Barbara Sturm, and SkinCeuticals

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global under eye serum market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global under eye serum market

Market Segmentation

Product Type Insights (Revenue, USD Bn, 2020 - 2032)
- Creams
- Gels
- Serums
- Others (Oils, Balms)
Ingredient Type Insights (Revenue, USD Bn, 2020 - 2032)
- Retinols
- Vitamin C
- Hyaluronic Acid
- Caffeine
- Ceramides
- Peptides
- Others (plant extracts, oils)
Distribution Channel Insights (Revenue, USD Bn, 2020 - 2032)
- Supermarkets/Hypermarkets
- Specialty Stores
- Online Retail
- Others (Departmental Stores, Pharmacy)
End User Insights (Revenue, USD Bn, 2020 - 2032)
- Women
- Men
- Unisex
Skin Type Insights (Revenue, USD Bn, 2020 - 2032)
- Dry Skin
- Oily Skin
- Combination Skin
- Normal Skin
- Sensitive Skin
Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
Key Players Insights
- Estee Lauder
- L'Oreal
- Shiseido
- P&G
- Unilever
- LVMH
- Chanel
- Amorepacific
- LG Household and Healthcare
- Kanabo
- Tatcha
- Drunk Elephant
- Olay
- La Mer
- Kiehl's
- Clarins
- Origins
- Caudalie
- Barbara Sturm
- SkinCeuticals

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Global Under Eye Serum Market, By Product Type
- Global Under Eye Serum Market, By Ingredient Type
- Global Under Eye Serum Market, By Distribution Channel
- Global Under Eye Serum Market, By End User
- Global Under Eye Serum Market, By Skin Type
- Global Under Eye Serum Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER's Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trends

4. Global Under Eye Serum Market, By Product Type, 2020-2032, (USD)

Introduction
- Market Share Analysis, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Creams
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Gels
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Serums
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Others (Oils, Balms)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)

5. Global Under Eye Serum Market, By Ingredient Type, 2020-2032, (USD)

Introduction
- Market Share Analysis, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Retinols
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Vitamin C
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Hyaluronic Acid
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Caffeine
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Ceramides
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Peptides
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Others (plant extracts, oils)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)

6. Global Under Eye Serum Market, By Distribution Channel, 2020-2032, (USD)

Introduction
- Market Share Analysis, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Supermarkets/Hypermarkets
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Specialty Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Online Retail
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Others (Departmental Stores, Pharmacy)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)

7. Global Under Eye Serum Market, By End User, 2020-2032, (USD)

Introduction
- Market Share Analysis, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Women
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Men
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Unisex
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)

8. Global Under Eye Serum Market, By Skin Type, 2020-2032, (USD)

Introduction
- Market Share Analysis, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Dry Skin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Oily Skin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Combination Skin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Normal Skin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)
Sensitive Skin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD)

9. Global Under Eye Serum Market, By Region, 2020 - 2032, Value (USD)

Introduction
- Market Share (%) Analysis, 2028,2028 & 2032, Value (USD)
- Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD)
- Regional Trends
North America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD)
  - Germany
  - U.K.
  - Spain
  - France
  - Italy
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD)
  - China
  - India
  - Japan
  - Australia
  - South Korea
  - ASEAN
  - Rest of Asia Pacific
Middle East
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD)
  - GCC Countries
  - Israel
  - Rest of Middle East
Africa
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Ingredient Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Skin Type, 2020 - 2032, Value (USD)
- Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD)
  - South Africa
  - North Africa
  - Central Africa

10. Competitive Landscape

Estee Lauder
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
L'Oreal
Shiseido
P&G
Unilever
LVMH
Chanel
Amorepacific
LG Household and Healthcare
Kanabo
Tatcha
Drunk Elephant
Olay
La Mer
Kiehl's
Clarins
Origins
Caudalie
Barbara Sturm
SkinCeuticals

11. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

12. References and Research Methodology

References
Research Methodology
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眼部精华市场：按产品类型、按成分类型、按分销管道、按最终用户、按皮肤类型、按地区