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市场调查报告书
商品编码
1863936
摩托车V2X车载单元（OBU）市场按通讯类型、连接技术、最终用户和地区划分Motorcycle V2X Onboard Unit (OBU) Market, By Communication Type, By Connectivity Technology, By End User, By Geography |
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预计到 2025 年，摩托车 V2X 车载单元 (OBU) 市场价值将达到 194.6 亿美元，到 2032 年将达到 541.7 亿美元，2025 年至 2032 年的复合年增长率为 15.7%。
| 报告范围 | 报告详情 | ||
|---|---|---|---|
| 基准年： | 2024 | 2025年市场规模： | 194.6亿美元 |
| 性能数据： | 2020年至2024年 | 预测期： | 2025年至2032年 |
| 预测期（2025-2032年）复合年增长率： | 15.70% | 2032 年价值预测： | 541.7亿美元 |
全球摩托车V2X车载单元（OBU）市场是智慧型运输系统（ITS）生态系统中一个具有变革意义的细分市场，车联网（V2X）通讯技术正在革新摩托车的安全性和互联性。 V2X车载单元是安装在摩托车上的先进通讯设备，能够实现车辆、基础设施、行人和网路系统之间的即时数据交换，从而建构一个全面的互联出行环境。
全球道路安全问题日益严峻，摩托车在全球越来越受欢迎，以及各国政府强制推行联网汽车技术的严格法规，正显着推动全球摩托车V2X车载单元（OBU）市场的发展。与传统的车辆安全系统不同，摩托车V2X OBU能够应对摩托车骑士面临的独特挑战，例如改善盲点视野、提供路口碰撞预警以及天气相关危险警报。这些单元整合了人工智慧、5G网路和边缘运算功能，使其功能超越了基本的通讯，涵盖了预测分析和自主安全介入等功能。
市场动态
全球摩托车V2X车载单元（OBU）市场正受到多种强劲因素的推动，这些因素加速了该技术在各个地区的普及。其中，道路安全问题日益凸显是市场成长的关键驱动因素。摩托车骑行者在全球道路交通事故死亡人数中所占比例过高，促使各国政府强制要求将V2X技术作为必要的安全基础设施。
智慧城市计画和智慧型运输系统的快速普及，催生了对互联车辆通讯解决方案的巨大需求，尤其对于摩托车骑乘者等弱势道路使用者而言更是如此。此外，新兴经济体摩托车销售的成长、可支配收入的提高以及都市化进程的推进，都显着扩大了潜在市场。
然而，市场成长面临许多限制因素，包括高昂的初始部署成本、复杂的区域法规结构以及发展中市场基础设施的匮乏。资料传输和储存方面的隐私和网路安全问题引发了消费者的犹豫，而不同V2X技术（DSRC与C-V2X）之间的标准化挑战也阻碍了市场普及。此外，摩托车市场的分散性以及不同车型的技术需求差异，也为车载单元（OBU）製造商带来了整合方面的挑战。
儘管存在这些限制，但政府为促进联网汽车生态系统发展而采取的倡议、汽车製造商与技术提供商之间日益密切的伙伴关係，以及摩托车製造商对V2X技术优势的认识不断提高，都带来了巨大的机会。将V2X车载单元与自动驾驶系统、预测性维护平台和综合车队管理解决方案等新兴技术相集成，将为市场参与企业和相关人员创造盈利的收入来源。
本次调查的主要特点
- 本报告对全球摩托车 V2X 车载单元 (OBU) 市场进行了详细分析，并以 2024 年为基准年，给出了预测期 (2025-2032) 的市场规模和復合年增长率 (%)。
- 我们将重点介绍各个细分市场的潜在商机，并说明该市场具有吸引力的投资提案矩阵。
- 该研究还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域展望以及主要参与者采取的竞争策略的重要见解。
- 本报告根据以下参数对全球摩托车 V2X 车载单元 (OBU) 市场的主要参与者进行了分析：公司概况、产品系列、主要特征、财务绩效和策略。
- 本报告的研究结果将帮助负责人和经营团队就未来的产品推出、型号升级、市场扩张和行销策略做出明智的决策。
- 本报告的目标受众是全球摩托车 V2X 车载单元 (OBU) 市场的各个相关人员，包括投资者、供应商、产品製造商、经销商、新参与企业和金融分析师。
- 相关人员可以透过各种策略矩阵轻鬆做出决策，这些矩阵用于分析全球摩托车 V2X 车载单元 (OBU) 市场。
目录
第一章：调查目标和前提条件
- 调查目的
- 先决条件
- 简称
第二章 市场展望
- 报告说明
- 市场定义和范围
- 执行摘要
第三章：市场动态、监管与趋势分析
- 市场动态
- 影响分析
- 主要亮点
- 监管情景
- 产品发布/核准
- PEST分析
- 波特五力分析
- 市场机会
- 监管情景
- 重大进展
- 产业趋势
4. 2020-2032年全球摩托车V2X车载单元（OBU）市场依通讯类型划分
- 车对车通讯（V2V）
- 车路协同（V2I）
- 车辆与行人（V2P）
- 车联网（V2N）
- 车通讯（V2X）
5. 2020-2032年全球摩托车V2X车载单元（OBU）市场依连接技术划分
- 专用近距离通讯（DSRC）
- 蜂窝车联网（C-V2X）
- 混合动力 V2X
6. 2020-2032年全球摩托车V2X车载单元（OBU）市场（依最终用户划分）
- OEM 安装 OBU
- 售后市场车载单元
7. 2020-2032年全球摩托车V2X车载单元（OBU）市场（按地区划分）
- 北美洲
- 美国
- 加拿大
- 拉丁美洲
- 巴西
- 阿根廷
- 墨西哥
- 其他拉丁美洲
- 欧洲
- 德国
- 英国
- 西班牙
- 法国
- 义大利
- 俄罗斯
- 其他欧洲
- 亚太地区
- 中国
- 印度
- 日本
- 澳洲
- 韩国
- ASEAN
- 亚太其他地区
- 中东
- 海湾合作委员会国家
- 以色列
- 其他中东地区
- 非洲
- 南非
- 北非
- 中非
第八章 竞争情势
- Continental AG
- Robert Bosch GmbH
- DENSO Corporation
- Qualcomm Technologies, Inc.
- NXP Semiconductors
- Autotalks
- Cohda Wireless
- Harman
- Quectel
- Kapsch TrafficCom
- nfiniity
- Thales
- Telit
- Valeo
- ZF
第九章 分析师建议
- 机会
- 分析师观点
- Coherent Opportunity Map
第十章 参考文献与调查方法
- 参考
- 调查方法
- 关于出版商
Motorcycle V2X Onboard Unit (OBU) Market is estimated to be valued at USD 19.46 Bn in 2025 and is expected to reach USD 54.17 Bn by 2032, growing at a compound annual growth rate (CAGR) of 15.7% from 2025 to 2032.
| Report Coverage | Report Details | ||
|---|---|---|---|
| Base Year: | 2024 | Market Size in 2025: | USD 19.46 Bn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: | 15.70% | 2032 Value Projection: | USD 54.17 Bn |
The global motorcycle V2X Onboard Unit (OBU) market represents a transformative segment within the intelligent transportation systems ecosystem, where Vehicle-to-Everything (V2X) communication technology is revolutionizing motorcycle safety and connectivity. V2X Onboard Units are sophisticated communication devices installed on motorcycles that enable real-time data exchange between vehicles, infrastructure, pedestrians, and network systems, creating a comprehensive connected mobility environment.
The global motorcycle V2X Onboard Unit (OBU) market has gained significant momentum due to increasing road safety concerns, rising motorcycle adoption globally, and stringent government regulations mandating connected vehicle technologies. Unlike traditional vehicle safety systems, motorcycle V2X OBUs address unique challenges faced by two-wheeler riders, including enhanced visibility in blind spots, intersection collision warnings, and weather-related hazard alerts. The integration of artificial intelligence, 5G networks, and edge computing capabilities within these units is expanding their functionality beyond basic communication to include predictive analytics and autonomous safety interventions.
Market Dynamics
The global motorcycle V2X Onboard Unit (OBU) market is driven by several compelling factors that are accelerating adoption across diverse geographical regions. Primary market drivers include escalating road safety concerns, with motorcyclists representing a disproportionately high percentage of traffic fatalities globally, prompting governments to mandate V2X technologies as essential safety infrastructure.
The rapid proliferation of smart city initiatives and intelligent transportation systems creates substantial demand for interconnected vehicle communication solutions, particularly for vulnerable road users like motorcyclists. Additionally, increasing motorcycle sales in emerging economies, coupled with rising disposable income and urbanization trends, expands the addressable market significantly.
However, market growth faces notable restraints including high initial implementation costs, complex regulatory frameworks varying across regions, and limited infrastructure deployment in developing markets. Privacy and cybersecurity concerns regarding data transmission and storage create hesitancy among consumers, while standardization challenges between different V2X technologies (DSRC vs. C-V2X) complicate market adoption. Furthermore, the fragmented nature of motorcycle markets and varying technical requirements across different vehicle categories pose integration challenges for OBU manufacturers.
Despite these restraints, significant opportunities emerge from government initiatives promoting connected vehicle ecosystems, increasing partnerships between automotive OEMs and technology providers, and growing awareness of V2X benefits among motorcycle manufacturers. The integration of V2X OBUs with emerging technologies like autonomous driving systems, predictive maintenance platforms, and comprehensive fleet management solutions presents lucrative revenue streams for market participants and stakeholders.
Key Features of the Study
- This report provides in-depth analysis of the global motorcycle V2X Onboard Unit (OBU) market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global motorcycle V2X Onboard Unit (OBU) market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Continental AG, Robert Bosch GmbH, DENSO Corporation, Qualcomm Technologies, Inc., NXP Semiconductors, Autotalks, Cohda Wireless, Harman, Quectel, Kapsch TrafficCom, nfiniity, Thales, Telit, Valeo, and ZF
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global motorcycle V2X Onboard Unit (OBU) market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global motorcycle V2X Onboard Unit (OBU) market
Market Segmentation
- Communication Type Insights (Revenue, USD Bn, 2020 - 2032)
- Vehicle-to-Vehicle (V2V)
- Vehicle-to-Infrastructure (V2I)
- Vehicle-to-Pedestrian (V2P)
- Vehicle-to-Network (V2N)
- Vehicle-to-Everything (V2X)
- Connectivity Technology Insights (Revenue, USD Bn, 2020 - 2032)
- Dedicated Short-Range Communication (DSRC)
- Cellular V2X (C-V2X)
- Hybrid V2X
- End User Insights (Revenue, USD Bn, 2020 - 2032)
- OEM-Installed OBUs
- Aftermarket OBUs
- Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
- Key Players Insights
- Continental AG
- Robert Bosch GmbH
- DENSO Corporation
- Qualcomm Technologies, Inc.
- NXP Semiconductors
- Autotalks
- Cohda Wireless
- Harman
- Quectel
- Kapsch TrafficCom
- nfiniity
- Thales
- Telit
- Valeo
- ZF
Table of Contents
1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Global Motorcycle V2X Onboard Unit (OBU) Market, By Communication Type
- Global Motorcycle V2X Onboard Unit (OBU) Market, By Connectivity Technology
- Global Motorcycle V2X Onboard Unit (OBU) Market, By End User
- Global Motorcycle V2X Onboard Unit (OBU) Market, By Region
3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product Launches/Approvals
- PEST Analysis
- PORTER's Analysis
- Market Opportunities
- Regulatory Scenario
- Key Developments
- Industry Trends
4. Global Motorcycle V2X Onboard Unit (OBU) Market, By Communication Type, 2020-2032, (USD Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Vehicle-to-Vehicle (V2V)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Vehicle-to-Infrastructure (V2I)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Vehicle-to-Pedestrian (V2P)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Vehicle-to-Network (V2N)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Vehicle-to-Everything (V2X)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
5. Global Motorcycle V2X Onboard Unit (OBU) Market, By Connectivity Technology, 2020-2032, (USD Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Dedicated Short-Range Communication (DSRC)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Cellular V2X (C-V2X)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Hybrid V2X
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
6. Global Motorcycle V2X Onboard Unit (OBU) Market, By End User, 2020-2032, (USD Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- OEM-Installed OBUs
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
- Aftermarket OBUs
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
7. Global Motorcycle V2X Onboard Unit (OBU) Market, By Region, 2020 - 2032, Value (USD Bn)
- Introduction
- Market Share (%) Analysis, 2025, 2028 & 2032, Value (USD Bn)
- Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Bn)
- Regional Trends
- North America
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
- U.S.
- Canada
- Latin America
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- Introduction
- Market Size and Forecast, By Communication Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Connectivity Technology, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By End User, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Bn)
- South Africa
- North Africa
- Central Africa
8. Competitive Landscape
- Continental AG
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Robert Bosch GmbH
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- DENSO Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Qualcomm Technologies, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- NXP Semiconductors
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Autotalks
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Cohda Wireless
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Harman
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Quectel
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Kapsch TrafficCom
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- nfiniity
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Thales
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Telit
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Valeo
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- ZF
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
9. Analyst Recommendations
- Wheel of Fortune
- Analyst View
- Coherent Opportunity Map
10. References and Research Methodology
- References
- Research Methodology
- About us
