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市场调查报告书
商品编码
1663320
医药品商业化的AI:市场洞察·竞争情形·市场预测 (~2032年)Artificial Intelligence (AI) in Drug Commercialization - Market Insights, Competitive Landscape, and Market Forecast - 2032 |
预测期内,医药商业化人工智慧的市场规模预计将以 24.12% 的复合年增长率成长。
慢性病发病率的上升推动了对创新有效治疗的需求,从而加速了人工智慧驱动的药物商业化的需求。对真实世界证据 (RWE) 的日益重视使得製药公司能够将 AI 应用于个人化医疗,从而优化药物开发和上市。此外,技术供应商和製药公司之间加强的合作正在加速人工智慧的整合,增强数据分析能力,并简化商业化流程。
市场动态:
根据全球癌症观察站的最新数据,预计2022年全球将记录2,000万例新发癌症病例,到2045年预计将上升至3,260万例。癌症仍然是发病率和死亡率的主要原因,促使製药公司越来越注重开发精准抗癌药物、免疫疗法和标靶疗法。人工智慧透过增强药物发现、临床试验设计和患者分层,实现更快、更有效的商业化,在这项努力中发挥着至关重要的作用。人工智慧驱动的真实世界证据 (RWE) 分析可以帮助製药公司更好地了解治疗反应、预测疾病进展并改善商业化策略。此外,人工智慧生物标记分析可以帮助识别理想的患者群体,改善抗癌药物的市场进入和采用。
除肿瘤学外,心血管疾病(CVD)也正在推动人工智慧在药物商业化的应用。根据世界心臟联盟(2024)的预测,2022 年全球将有约 6,000 万人罹患心房颤动。它是最常见的心律不整之一,会增加血栓、心臟衰竭和中风的风险;患有心房颤动的人中风的可能性高出五倍。人工智慧正在透过分析大型数据集来识别潜在的候选药物,从而改变心血管疾病药物的发现和再利用过程,减少开发时间和成本。鑑于心血管疾病的复杂性,人工智慧将帮助製药公司透过挖掘现有研究、患者记录和临床试验数据来发现新的治疗方案。
本报告提供全球医药品商业化的AI的市场调查,彙整市场概要,市场影响因素及市场机会分析,法律制度,市场规模的转变·预测,各种区分·地区/各主要国家的详细分析,竞争情形,主要企业简介等资讯。
Artificial Intelligence (AI) in Drug Commercialization Market by Service Type (Regulatory and Legal Services, Market Access and Pricing, Marketing and Branding, and Others), Drug Type (Small Molecules and Biologics), Commercialization Stage (Pre-launch, Launch, and Post-launch), Indication (Oncology, Cardiovascular, Neurology, Infectious Disease, and Others), End-User (Pharma and Biotech Companies, Contract Research Organizations (CROs), and Others), and Geography (North America, Europe, Asia-Pacific, and Rest of the World) is expected to grow at a steady CAGR forecast till 2032 owing to the increasing prevalence of chronic diseases, the growing importance of Real-World Evidence (RWE) in driving personalized medicine, and growing collaborations among technology companies and pharmaceutical firms to advance AI-driven drug commercialization.
The artificial intelligence in drug commercialization market is estimated to grow at a CAGR of 24.12% during the forecast period from 2025 to 2032. The rising prevalence of chronic diseases is driving demand for innovative and effective treatments, fueling the need for AI-driven drug commercialization. The growing emphasis on Real-World Evidence (RWE) enables pharmaceutical companies to harness AI for personalized medicine, optimizing both drug development and market positioning. Additionally, increasing collaborations between technology providers and pharmaceutical firms are accelerating AI integration, enhancing data analytics capabilities, and streamlining commercialization processes.
Collectively, these factors are propelling the AI-driven drug commercialization market by improving decision-making, reducing costs, and expediting drug approvals, ultimately leading to more efficient and targeted healthcare solutions. As a result, the market is expected to witness significant growth during the forecast period from 2025 to 2032.
Artificial Intelligence in Drug Commercialization Market Dynamics:
According to the latest data from the Global Cancer Observatory, an estimated 20 million new cancer cases were recorded globally in 2022, with projections rising to 32.6 million cases by 2045. As cancer remains a leading cause of morbidity and mortality, pharmaceutical companies are increasingly focusing on developing precision oncology drugs, immunotherapies, and targeted treatments. Artificial Intelligence (AI) plays a pivotal role in this effort by enhancing drug discovery, clinical trial design, and patient stratification, ensuring faster and more effective commercialization. AI-driven analysis of Real-World Evidence (RWE) enables pharmaceutical firms to better understand treatment responses, predict disease progression, and refine commercialization strategies. Additionally, AI-powered biomarker analysis helps identify ideal patient populations, improving market access and adoption of cancer therapies.
Beyond oncology, cardiovascular diseases (CVDs) are also driving AI adoption in drug commercialization. According to the World Heart Federation (2024), approximately 60 million people worldwide were affected by atrial fibrillation in 2022, one of the most common forms of arrhythmia, which increases the risk of blood clots, heart failure, and stroke. Individuals with atrial fibrillation are five times more likely to suffer a stroke. AI is transforming the drug discovery and repurposing process for CVDs by analyzing large datasets to identify potential drug candidates, reducing development time and costs. Given the complexity of CVDs, AI enables pharmaceutical companies to uncover novel treatment options by mining existing research, patient records, and clinical trial data.
Moreover, AI is playing a critical role in optimizing drug pricing models by analyzing extensive datasets to identify trends and support value-based pricing structures that benefit both pharmaceutical companies and healthcare systems. By leveraging AI, companies can streamline reimbursement processes, improve patient access to innovative therapies, and enhance decision-making throughout drug commercialization. AI-driven analytics also assist firms in predicting market demand, assessing competitive landscapes, and refining launch strategies, ultimately reducing costs and expediting time-to-market for new therapies.
For instance, in January 2025, Lyfegen, a global innovator in drug market access, pricing, and rebate management, announced a transformative collaboration with EVERSANA, a leading provider of global commercial services to the life sciences industry. This partnership aims to revolutionize drug pricing and access through AI-driven insights, underscoring the technology's growing influence in the pharmaceutical landscape.
These factors collectively are expected to propel the global AI in drug commercialization market during the forecast period from 2025 to 2032 by improving efficiency, reducing costs, and enhancing patient access to innovative treatments.
However, challenges remain. Privacy and data security concerns, along with resistance to AI adoption stemming from a lack of understanding or fears of job displacement, may pose obstacles to market growth.
Artificial Intelligence in Drug Commercialization Market Segment Analysis:
Artificial Intelligence in Drug Commercialization Market by Service Type (Regulatory and Legal Services, Market Access and Pricing, Marketing and Branding, and Others), Drug Type (Small Molecules and Biologics), Commercialization Stage (Pre-launch, Launch, and Post-launch), Indication (Oncology, Cardiovascular, Neurology, Infectious Disease, and Others), End-User (Pharma and Biotech Companies, Contract Research Organizations (CROs), and Others), and Geography (North America, Europe, Asia-Pacific, and Rest of the World)
In the drug type segment of artificial intelligence (AI) in drug commercialization market, the small molecules category is expected to hold a significant share in 2024. Small molecules, characterized by their simple chemical structures and low molecular weight, have long been the backbone of pharmaceutical development, comprising the majority of approved drugs for a range of conditions, including infectious diseases, cancer, diabetes, and hypertension. Their versatility and oral bioavailability make them crucial in treating both acute and chronic diseases.
AI is playing an increasingly vital role in optimizing the commercialization of small molecule drugs by enhancing key processes:
AI-powered algorithms can analyze vast datasets to identify promising small molecule candidates with greater speed and precision than traditional methods. This significantly shortens the preclinical and clinical development phases, allowing new therapies to reach the market faster.
AI facilitates the forecasting of market demand, price optimization, and market segmentation by leveraging big data and predictive analytics. This ensures that pharmaceutical companies can better identify optimal markets for commercialization and set competitive pricing strategies.
AI-driven tools help anticipate and mitigate supply chain disruptions, ensuring that small molecule drugs are delivered to the right markets and patients efficiently.
AI enables targeted outreach to healthcare professionals and patients through data-driven marketing strategies. This personalized approach aids in raising awareness and boosting adoption rates of small molecule therapies across diverse regions.
As AI technology continues to evolve, its integration into drug commercialization processes is expected to deepen, helping pharmaceutical companies streamline operations, improve patient outcomes, and enhance market competitiveness.
Thus, these factors collectively are expected to drive growth in the small molecules segment, thereby boosting the overall artificial intelligence in drug commercialization market globally during the forecast period.
North America is expected to dominate the overall artificial intelligence in drug commercialization market:
North America is expected to hold the largest share of artificial intelligence (AI) in drug commercialization market in 2024. This dominance is attributed to the region's robust biotechnology and pharmaceutical industries, advanced healthcare infrastructure, and significant investments in AI research and development. The high prevalence of chronic diseases further drives the demand for AI-driven drug commercialization solutions.
According to GLOBOCAN (2022), North America reported approximately 2.67 million new cancer cases, with projections indicating a rise to 3.83 million by 2045. AI-powered platforms leverage genomic profiles and Real-World Evidence (RWE) from regional patient data to optimize drug discovery, pricing models, and regulatory processes. The region's strong healthcare ecosystem and ongoing collaborations between pharmaceutical companies and AI developers are accelerating commercialization timelines.
AI's integration into precision medicine is particularly impactful in oncology, enabling the identification of biomarkers, patient stratification, and the development of targeted therapies that improve treatment efficacy and accessibility. The synergy between the rising cancer burden and AI's capabilities has established a strong growth trajectory for the market.
Further reflecting this trend, in March 2024, Tonix Pharmaceuticals Holding Corp. partnered with EVERSANA(R), a leading provider of global commercialization services, to support the launch strategy and commercial planning for Tonmya(TM) (TNX-102 SL), a drug under development for fibromyalgia in the U.S. market. This collaboration highlights the increasing reliance on AI-driven strategies in pharmaceutical commercialization, enhancing efficiency, patient targeting, and overall market success.
Thus, all these factors are expected to propel the growth of the artificial intelligence in drug commercialization market in North America during the forecast period from 2025 to 2032.
Artificial Intelligence in Drug Commercialization Market Key Players:
Some of the key market players operating in the artificial intelligence in drug commercialization market include EVERSANA, Lyfegen, Syneos Health, McKinsey & Company, ICON plc., Clarivate., Thermo Fisher Scientific Inc., Viseven, ZS Associates, Cloud Pharmaceuticals Inc., and others.
Recent Developmental Activities in the Artificial Intelligence in Drug Commercialization Market:
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