市场调查报告书
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全球高档化妆品市场 - 2023-2030Global Premium Cosmetics Market - 2023-2030 |
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全球高档化妆品市场在2022年达到880.355亿美元,预计到2030年将见证有利可图的增长,达到1616.204亿美元。在预测期间(2023-2030年),该市场预计将呈现7.8%的复合年增长率。
高级化妆品旨在提供比普通化妆品更愉快和更有效的审美体验。这些商品通常比大规模生产的化妆品更昂贵,是为那些愿意花更多钱在美容上的消费者准备的。高级化妆品的特点是包装高档,质地优良,配方创新,通常在高端商家、奢侈品专卖店和网上商店出售。
越来越多的抗衰老意识倡议、可支配收入的增加和人口老龄化是推动全球高档化妆品市场增长的主要因素。由于消费者,不管是年轻人还是老年人,都更加注意自己的身体外观,对高端化妆品的需求也在增长。
由于人口的扩大,对一些化妆品的需求已经增加,近年来,化妆品行业已经成为最知名的行业之一。消费者对能迅速减轻衰老迹象的产品的需求增加,包括皱纹、褶皱、斑点、眉间纹和色素沉着,导致对抗皱治疗的需求增加。
此外,各制造商采用的促销策略对全球护肤品的人均使用和支出产生了重大影响。高级化妆品市场的趋势表明,大多数领先的抗皱产品制造商现在都把他们的产品推销为高质量、有机、自然、安全和令人难以置信的强大。
此外,2020年国家人口委员会研究估计,到2021年,印度将有6700万男性和7100万女性年龄在65岁或以上。与整体人口相比,老年人口的扩张速度更快,这反过来又推动了高档化妆品市场的增长。
随着高档化妆品的发展,使用高档化妆品提高产品的功能和效果,导致高档化妆品的价格上升,使其对更多的人来说变得昂贵。这可能对高档化妆品的市场扩张能力构成威胁,并可能导致2023-2030年预测期内市场增长率下降,收入份额下降。
COVID-19分析包括COVID前情况、COVID情况和COVID后情况以及定价动态(包括大流行期间和之后的定价变化与COVID前情况的比较)、需求-供应谱(由于贸易限制、封锁和后续问题造成的需求和供应变化)、政府倡议(政府机构为振兴市场、部门或行业采取的倡议)和制造商战略倡议(这里将涉及制造商为缓解COVID问题所做的工作)。
The global premium cosmetics market reached US$ 88,035.5 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 161,620.4 million by 2030. The market is expected to exhibit a CAGR of 7.8% during the forecast period (2023-2030).
Premium cosmetics aim to provide pleasant and more efficient aesthetic experience than regular cosmetics. These goods are usually more expensive than mass-produced cosmetics and are intended for consumers who are willing to spend more money on their beauty routine. Premium cosmetics are distinguished by their premium packaging, excellent textures, and innovative formulas, and are usually available in high-end merchants, luxury boutiques, and online stores.
The growing number of anti-aging awareness initiatives, rising disposable income, and the aging population are the main factors driving the global premium cosmetics market growth. The demand for high-end cosmetics has also grown as consumers, regardless of young and elderly, flattering more aware of their physical appearance.
The demand for several cosmetic items has increased due to the expanding population, and in recent years, the cosmetics industry has become one of the most well-known. The increased consumer demand for products that swiftly lessen the signs of aging, including wrinkles, creases, blemishes, frown lines, and pigmentation has led to an increase in the need for anti-wrinkle treatments.
Additionally, the promotion strategies used by various manufacturers have made a significant impact on the per capita use and spending of skin care products worldwide. Premium cosmetics market trends have shown that the majority of the leading anti-wrinkle product manufacturers are now marketing their products as high-quality, organic, natural, secure, and incredibly powerful.
In addition, the 2020 National Commission on Population study estimates that by 2021, India would have 67 million men and 71 million women who are 65 years of age or older. Compared to the overall population, the elderly population is expanding more quickly, which in turn is driving the growth of the premium cosmetics market.
The development of premium cosmetics with improved functionality and effectiveness of the products to enhance one's appearance using premium cosmetics has resulted in an increase in the price of premium cosmetics that made them expensive to the wider population. This could pose a threat to the market's ability to expand for premium cosmetics and could result in a decline in market growth rate and a decline in revenue share during the forecast period of 2023-2030.
The COVID-19 analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with pricing dynamics (including pricing change during and post-pandemic comparing it with pre-COVID scenarios), demand-supply spectrum (shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), government initiatives (initiatives to revive market, sector or industry by government bodies) and manufacturers strategic initiatives (what manufacturers did to mitigate the COVID issues will be covered here).
The global premium cosmetics market is segmented based on type, source, gender, application, distribution channel, and region.
The global premium cosmetics market has been segmented by type into skincare products, fragrances, color cosmetics, hair care products, sun care products, deodorants, baby care products, and others. The skincare segment held the largest premium cosmetics market share of approximately 38.4% in 2022 in the premium cosmetics market analysis report.
Additionally, the expansion of the global economy, changing lifestyles, rising demand for skin and sun care products due to various climatic conditions, and an increase in disposable income over the past decade all contribute to the growth of the cosmetics market. The cosmetics business is expanding as a result of a movement in consumer preference toward natural and organic skincare products, particularly in the United States and Europe.
The Asia-Pacific premium cosmetics market is regarded as the fastest growing region with a market share of approximately 32.5% in 2022 in the premium cosmetics market analysis. The APAC premium cosmetics market is expected to grow in the forecast years owing to the growing millennial population's interest in premium cosmetic products in Asian countries like China, India, Indonesia, and Vietnam.
The growing awareness of cosmetics items, such as facial makeup, hairstyling, and coloring products, is also anticipated to fuel market expansion throughout the projection period. Innovation is fueled by consumer demand for products with multiple applications, particularly those that offer skin protection and hydration to budget-conscious customers.
The major global players in the market include: CHANEL, Coty, Estee Lauder, L'Oreal, LVMH, Shiseido Company, Limited, Kose Corporation, Kanebo Cosmetic, Kao Corporation, and Revlon, Inc.
The premium cosmetics sector has suffered greatly as a result of the exceptional COVID-19 epidemic. The unexpected entrance of the deadly virus has had detrimental consequences on the cosmetics business, which in turn has hampered the expansion of the luxury product category.The industry has constructively reacted to the crisis by switching to making hand sanitizers and cleaning supplies as well as offering free beautification services to frontline response personnel.
The key players in the sector must maintain the financial side of the firm. Despite the fact that the COVID-19 pandemic will have a much greater financial impact on businesses than any recession, there are signs that the beauty sector may once again be comparatively healthy during the period of 2024-2025.
Over the past two years, prices have increased significantly because of the high inflation rates in developed economies around the world. It is anticipated that the aggregate purchasing power will considerably affect developing economies and is thought to be non-beneficial in many ways, including the lessened consumer buying of premium cosmetics.
The global premium cosmetics market report would provide approximately 93 tables, 109 figures and 190 Pages.
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