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市场调查报告书
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1304550

全球即饮咖啡市场 - 2023-2030

Global Ready-to-Drink Coffee Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 190 Pages | 商品交期: 最快1-2个工作天内

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简介目录

市场概述

全球即饮咖啡市场规模在2022年达到235亿美元，预计到2030年将达到438亿美元，并在2023-2030年期间以8.1%的复合年增长率增长。在预测期内，由于消费者对健康摄入量的认识不断提高，即饮咖啡（RTD）的需求预计将增加。

经过包装的即饮咖啡（RTD）是一种出售的预制咖啡饮料。然而，其包装形式多种多样，包括最流行的PET瓶、易拉罐、玻璃杯和利乐包。咖啡包括冷萃咖啡、硝基冷萃咖啡和冰咖啡等包装咖啡饮料，以类似于罐装咖啡的即饮状态出售。

大多数情况下，普通咖啡用户在冲泡过程中可获得80-90%的咖啡因。咖啡含有维生素B2，即核黄素。经过轻度烘焙的商用咖啡每100克（美式咖啡）含有约10毫克烟酸。即饮咖啡中的这些成分推动了即饮咖啡市场的增长。

市场动态

消费者对即饮咖啡的日益青睐推动了即饮咖啡市场的增长。

随着功能性饮料的日益普及，人们开始有意寻找具有健康优势的即饮咖啡。因此，企业正在创新其产品线，以从竞争对手中脱颖而出。为了提高销售额并吸引更多顾客，一些生产商在其即饮咖啡饮料中添加了维生素、矿物质、益生菌和能量促进剂。年轻消费者对浓缩咖啡、无奶咖啡和风味咖啡的需求日益增长。

例如，功能饮料公司REBBL于2021年8月推出了REBBL Stacked Coffee，这是一系列即开即饮的冷萃咖啡，旨在增强免疫力和能量平衡。该系列咖啡有四种口味：摩卡咖啡、香草拿铁、榛子拿铁和纯黑咖啡。美国农业部（USDA）已对所有种类的咖啡进行了有机、公平贸易、非转基因、无乳制品、无大豆、无麸质和素食认证。

即饮咖啡的健康优势推动了即饮咖啡市场的增长。

全球即饮咖啡市场的主要驱动力是公众对消费健康食品和饮料益处的认识不断提高，随着消费者转向健康饮食，即饮咖啡作为汽水替代品正变得越来越受欢迎。咖啡中含有核黄素（维生素B-2）、烟酸（维生素B-3）、镁、钾和不同的酚类化合物或抗氧化剂等有益营养成分。

饮用咖啡可带来多种健康益处，如降低40%的肝癌发病率。根据某些研究结果，每天喝三杯咖啡的人患肝癌的风险可降低50%。此外，即使在吸烟者中，2021年的一项荟萃分析结果也指出，饮用咖啡与降低帕金森病风险之间存在联系。咖啡豆价格波动制约了市场。

作物种植成本高昂，天气状况难以预测，这两者都对咖啡豆的价格产生了重大影响。根据国际咖啡组织的数据，自2016年以来，咖啡豆的成本有所下降。因此，咖啡豆的价格不断波动，增加了这一商品的生产成本。此外，即饮咖啡比普通咖啡更贵，这限制了即饮咖啡市场的扩张。

COVID-19影响分析

COVID-19分析包括COVID前情景、COVID情景和COVID后情景，以及价格动态（包括大流行期间和之后的价格变化，并与COVID前情景进行比较）、供求光谱（由于贸易限制、封锁和后续问题导致的供求变化）、政府倡议（政府机构为振兴市场、部门或行业所采取的倡议）和制造商战略倡议（制造商为缓解COVID问题所采取的措施）。

目录

第一章 研究方法和范围

  • 研究方法
  • 研究目的和报告范围

第二章：市场定义和概述

第三章：执行摘要

  • 按包装分類的市场摘录
  • 按分销渠道分類的市场摘要
  • 按地区分類的市场摘要

第四章：市场动态

  • 市场影响因素
    • 驱动因素
    • 限制因素
    • 机会
    • 影响分析

第五章 行业分析

  • 波特五力分析
  • 供应链分析
  • 定价分析
  • 法规分析

第六章：COVID-19分析

  • COVID-19市场分析
    • COVID-19之前的情况
    • COVID-19期间的情景
    • COVID-19之后的情况
  • COVID-19 期间的定价动态
  • 供求关系
  • 大流行期间与市场相关的政府倡议
  • 制造商的战略倡议
  • 结论

第七章：按包装分类

  • 罐装
  • PET瓶装
  • 利乐包
  • 其他包装

第八章：按分销渠道

  • 在线销售
  • 线下

第九章：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 法国
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美其他地区
  • 亚太地区
    • 中国
    • 日本
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第十章：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 合併与收购分析

第十一章 ：公司简介

  • Nestle S.A.
    • 公司概况
    • 产品组合和描述
    • 财务概况
    • 主要发展
  • Starbucks Corporation
  • The Coca-Cola Company
  • The J.M. Smucker Company
  • Suntory Beverage & Food
  • Lotte Chilsung Beverage Co Ltd
  • Tres Coracoes Alimentos S.A.
  • Dr. Pepper Snapple Group
  • Dunkin' Brands
  • WhiteWave Foods

第十二章 ：附录

简介目录
Product Code: FB1902

Market Overview

The Global Ready-to-Drink Coffee Market reached US$ 23.5 billion in 2022 and is expected to reach US$ 43.8 billion by 2030 and is expected to grow with a CAGR of 8.1% during the forecast period 2023-2030. Over the course of the projection period, demand for ready-to-drink (RTD) coffee is anticipated to increase due to rising consumer awareness of healthy intakes.

Coffee that has been packaged and is ready to drink (RTD) is a prepared coffee beverage that is sold. However, the packaging can come in a variety of forms, including the most popular PET bottles as well as cans, glasses, and tetra packs. Coffee includes cold brew coffee, nitro cold brew coffee, and iced coffee packaged coffee drinks that are sold in a ready-to-drink state, similar to a can of coffee.

The majority of the time, the brewing process is where the average coffee user gets 80-90% of the caffeine that is readily available. Coffee contains vitamin B2, often known as riboflavin. Commercial coffee that has been mildly roasted contains about 10 mg of niacin per 100 grammes (American coffee). These compoents in RTD coffee is driving the ready-to-drink coffee market growth.

Market Dynamics

The Growing Popularity of RTD Coffee Among Consumers is Driving the Ready-to-Drink Coffee Market Growth.

The rising popularity of functional drinks, people deliberately seek for ready-to-drink coffees that tout health advantages. As a result, businesses are innovating their product lines to set them apart from rivals. To increase sales and draw in more customers, several producers are adding vitamins, minerals, probiotics, and energy boosters to their RTD coffee drinks. Increasing demand among young consumers for coffee concentrates, dairy-free coffee, and flavored coffee is growing.

For instance, the functional beverage company REBBL introduced REBBL Stacked Coffee in August 2021, a range of cold-brew coffees that are ready to consume and intended to enhance immunity and balance of energy. Four flavours of coffee were offered: cafe mocha, vanilla latte, hazelnut latte, and straight black. The United States Department of Agriculture (USDA) has certified all kinds as organic, fair trade, non-GMO, dairy-free, soy-free, gluten-free, and vegan.

Health Advantages Associated With RTD Coffee is Driving the Ready-to-drink Coffee Market Growth.

The global ready-to-drink coffee market is primarily driven by the public's increased awareness of the benefits of consuming healthy foods and beverages, and it is becoming more popular as a fizzy drink substitute as consumers turn to healthier diets. Riboflavin (vitamin B-2), niacin (vitamin B-3), magnesium, potassium, and different phenolic compounds, or antioxidants, are among the beneficial nutrients included in coffee.

Resulting in a variety of health advantages, such as a 40% reduction in the incidence of liver cancer when coffee is consumed. According to certain findings, those who drink three cups per day may have a 50% lower risk. Additionally, even among smokers, the results of a 2021 meta-analysis pointed to a connection between coffee drinking and a lower risk of Parkinson's disease. Fluctuating Prices of Coffee Beans is Restraining the Market.

It is expensive to raise crops and unpredictable weather conditions, both have a significant impact on the price of coffee beans. According to the International Coffee Organisation, since 2016, the cost of coffee beans has decreased. As a result, the price of coffee beans has been fluctuating constantly, increasing the expense of producing this good. Additionally, ready-to-drink coffee is more expensive than normal coffee, which restrains ready-to-drink market expansion.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The Global Ready-to-Drink Coffee market is segmented based on nature, packaging, distribution channel, and region.

In the Global Market of Ready-to-drink Coffee, the PET Bottles Segment Holds the Largest Market Share.

The global ready-to-drink coffee market has been segmented by packaging into canned, PET bottles, tetra packs, and others. The PET bottles segment held the largest ready-to-drink coffee market share of 38.8% in 2022 in the ready-to-drink coffee market analysis report. Products that come in PET bottles can either be consumed immediately or kept. Increasing demand for single-serve packaging is driving the segment's growth.

The PET bottle market is driven by the convenience that bottled, ready-to-drink coffee products offer. A significant factor in the sales of the products is also the package's appearance. Thus, stylish, colourful bottles can affect consumers' impulse-buying tendencies. By making its PET bottles lighter, the manufacturer has reduced its gross margin, which will benefit it in the long run.

Geographical Analysis

The Asia-Pacific Region Held the Largest Share in Ready-to-Drink Coffee Market.

The global ready-to-drink coffee market is segmented into five parts of the world based on geography: North America, South America, Europe, Asia Pacific, the Middle East, and Africa. The Asia-Pacific ready-to-drink coffee market held the largest market share of 32.6% in 2022 in the ready-to-drink coffee market analysis. Expresso-based coffee has more demand in the region.

A significant portion of the global population is interested in the primary trend of healthy eating and drinking. One of the functional drinks with established health advantages is ready-to-drink coffee. To meet the needs of the sizable, worldwide consumer base, numerous varieties of ready-to-drink coffee are introduced.

The causes pushing customers towards healthy options in terms of convenience food are the expanding obesity population, bad eating habits among children and adults, busy lifestyles, and demanding job schedules.The preference for health beverages with antioxidants is rising as consumers become more careful of their caloric intake and as the number of diabetics rises. One of the key factors that has grown throughout time is product innovation.

Competitive Landscape

The major global players in the market include: Nestle S.A., Starbucks Corporation, The Coca-Cola Company, The J.M. Smucker Company, Suntory Beverage & Food, Lotte Chilsung Beverage Co Ltd., Tres Coracoes Alimentos S.A., Dr. Pepper Snapple Group, Dunkin' Brands, and WhiteWave Foods.

Global Recession/Ukraine-Russia War/COVID-19, and Artificial Intelligence Impact Analysis:

COVID-19 Impact:

The unprecedented COVID-19 pandemic in 2020 had a profound effect on the Ready-to-drink Coffee industry. COVID-19 has had a considerable impact on the phases of the global bakery supply chain that involve Ready-to-drink Coffee production, processing, distribution, and consumption as a result of lockdowns and restrictions imposed by various governments.

Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry in the world, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence and could have an impact on interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.

The COVID-19 pandemic issue has had an impact on the food and beverage industries as well. The COVID-19 pandemic is upending life, and the beverage sector is seeing an increase in trends like RTD coffee. The beverage businesses are launching innovative programs, including RTD coffee, which are readily available and simple to consume.

Why Purchase the Report?

  • To visualize the Global Ready-to-Drink Coffee Market segmentation based on packaging, distribution channel, and region and understand key commercial assets and players.
  • Identify commercial opportunities in the market by analyzing trends and co-development.
  • Excel data sheet with numerous data points of ready-to-drink coffee market-level with all segments.
  • The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and in-depth market study.
  • Product mapping is available as Excel consists of key products of all the major market players.

The Global Ready-to-Drink Coffee Market Report Would Provide Approximately 93 Tables, 109 Figures And 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet, by Packaging
  • 3.2. Market Snippet, by Distribution Channel
  • 3.3. Market Snippet, by Region

4. Market Dynamics

  • 4.1. Market Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19 on the Market
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturers' Strategic Initiatives
  • 6.6. Conclusion

7. By Packaging

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 7.1.2. Market Attractiveness Index, By Packaging
  • 7.2. Canned
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. PET Bottles
  • 7.4. Tetra Packs
  • 7.5. Others

8. By Distribution Channel

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 8.1.2. Market Attractiveness Index, By Distribution Channel
  • 8.2. Online*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Offline

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.3.5.
    • 9.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.6.1. Germany
      • 9.3.6.2. The U.K.
      • 9.3.6.3. France
      • 9.3.6.4. Italy
      • 9.3.6.5. Spain
      • 9.3.6.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Nestle S.A.
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. Starbucks Corporation
  • 11.3. The Coca-Cola Company
  • 11.4. The J.M. Smucker Company
  • 11.5. Suntory Beverage & Food
  • 11.6. Lotte Chilsung Beverage Co Ltd
  • 11.7. Tres Coracoes Alimentos S.A.
  • 11.8. Dr. Pepper Snapple Group
  • 11.9. Dunkin' Brands
  • 11.10. WhiteWave Foods

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us