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全球澄清黄油市场 - 2023-2030 年Global Clarified Butter Market - 2023-2030 |
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2022 年,全球酥油市场规模达到 25 亿美元,预计到 2030 年将达到 50 亿美元,2023-2030 年的复合年增长率为 9.2%。
某些品牌正在宣传其酥油是由草饲或有机牛奶制成的,以确保产品的质量更高、更可持续。优质酥油产品的开发和营销就体现了这一趋势。这些优质酥油产品被定位为传统澄清黄油的健康替代品,吸引着追求天然和道德来源的健康消费者。
酥油的生产涉及一种特殊的黄油加工方法。首先,对黄油进行加热和融化,将乳脂与水分和乳固体分离。这一过程通常包括去除牛奶蛋白质酪蛋白,以生产出适合乳糖不耐症患者的无乳糖产品。采用离心、重力沉降或脱脂等各种澄清技术去除杂质和乳固体,得到金黄色的透明液体,称为澄清黄油或酥油。
澄清黄油脱水后可制成黄油,黄油中的乳脂浓度更高。黄油可用于食品生产,尤其是糖果、烘焙食品和休闲食品的生产。它的高发烟点使其适用于油炸和炒菜。强调从澄清黄油中去除乳固体和酪蛋白的市场趋势符合消费者对无乳糖和无过敏原产品的偏好。这一趋势迎合了有饮食限制和健康意识的消费者对天然、微加工乳制品的需求。
消费者越来越意识到天然和微加工食品对健康的潜在益处。他们正在寻找可能含有添加剂、防腐剂或反式脂肪的大量加工油脂的替代品。澄清黄油是通过分离牛奶脂肪和杂质制成的天然产品,符合人们对天然、无杂质成分的偏好。
天然和微加工产品通常与正宗、纯净和传统烹饪方法的概念联系在一起。澄清黄油,尤其是酥油等传统形式的黄油,在各种菜肴中有着悠久的历史和文化意义。这种天然和真实的感觉增强了澄清黄油对寻求与传统饮食习惯联系的消费者的吸引力。
近年来,强调高脂肪、低碳水化合物摄入的生酮饮食越来越受欢迎。澄清黄油脂肪含量高、碳水化合物含量低,非常适合这种饮食方式。随着越来越多的人采用生酮饮食和低碳水化合物饮食,对合适的烹饪油脂(包括澄清黄油)的需求也在不断增长。
古生饮食和原始饮食的重点是食用据信与早期人类食用的食物相似的食物,强调完整、未经加工的食物。澄清黄油作为一种天然的、加工最少的脂肪来源,符合这些饮食习惯。其传统根源和简单的生产工艺与遵循这些饮食习惯的人产生了共鸣。
澄清黄油与其他动物性脂肪一样,含有胆固醇和饱和脂肪。饱和脂肪摄入量高与低密度脂蛋白胆固醇水平升高有关,而低密度脂蛋白胆固醇被认为是心血管疾病的危险因素。这种担忧促使人们建议限制饱和脂肪的摄入,包括限制食用澄清黄油,尤其是对有特定心血管健康问题的人。
许多国家和国际膳食指南都建议限制饱和脂肪的摄入量,包括在澄清黄油等动物性脂肪中发现的饱和脂肪。例如,美国心脏协会(AHA)建议将饱和脂肪的摄入量限制在每日总热量的 5-6% 以下。这些建议可能会阻止一些消费者经常使用澄清黄油作为烹饪脂肪。
COVID-19 分析包括 COVID 前情景、COVID 情景和 COVID 后情景,以及定价动态(包括大流行期间和之后的定价变化,并与 COVID 前情景进行比较)、供求光谱(由于贸易限制、封锁和后续问题而导致的供求变化)、政府倡议(政府机构为振兴市场、部门或行业而采取的倡议)和制造商战略倡议(此处将涵盖制造商为缓解 COVID 问题而采取的措施)。
Global Clarified Butter Market reached US$ 2.5 billion in 2022 and is expected to reach US$ 5.0 billion by 2030 growing with a CAGR of 9.2% during the forecast period 2023-2030.
Certain brands are promoting their ghee as made from grass-fed or organic milk, ensuring a higher quality and more sustainable product. An instance of this trend can be seen in the development and marketing of premium ghee products. These premium ghee products are positioned as healthier alternatives to conventional clarified butter, appealing to health-conscious consumers seeking natural and ethically sourced options.
Ghee production involves a specific butter processing method. First, butter is heated and melted to separate the milk fat from the water content and milk solids. This process typically includes the removal of casein, a milk protein, to produce a lactose-free product suitable for individuals with lactose intolerance. Various clarification techniques, such as centrifugation, gravity settling, or skimming, are employed to eliminate impurities and milk solids, resulting in a clear, golden liquid known as clarified butter or ghee.
The dehydration of clarified butter leads to the production of butter oil, which has an even higher concentration of milk fat. Butter oil finds applications in food manufacturing, especially in the production of confectionery, baked goods, and snack foods. Its high smoke point makes it suitable for frying and sauteing purposes. The market trend of emphasizing the removal of milk solids and casein from clarified butter aligns with consumer preferences for lactose-free and allergen-friendly products. This trend caters to individuals with dietary restrictions and health-conscious consumers seeking natural, minimally processed dairy products.
Consumers are becoming more conscious of the potential health benefits associated with natural and minimally processed food products. They are seeking alternatives to heavily processed fats and oils, which may contain additives, preservatives, or trans fats. Clarified butter, being a natural product made by separating milk fat from impurities, aligns with this preference for natural and unadulterated ingredients.
Natural and minimally processed products are often associated with notions of authenticity, purity, and traditional culinary practices. Clarified butter, particularly in its traditional forms like ghee, has a long history and cultural significance in various cuisines. This perception of naturalness and authenticity enhances the appeal of clarified butter to consumers seeking a connection to traditional food practices.
The ketogenic diet, which emphasizes high-fat and low-carbohydrate intake, has gained popularity in recent years. Clarified butter, with its high-fat content and minimal carbohydrates, fits well within the framework of this diet. As more individuals adopt ketogenic and low-carb diets, there is a growing demand for suitable cooking fats, including clarified butter.
The paleo and primal diets focus on consuming foods that are believed to be similar to those consumed by early humans, emphasizing whole, unprocessed foods. Clarified butter aligns with these diets as a natural and minimally processed fat source. Its traditional roots and simple production process resonates with individuals following these dietary approaches.
Clarified butter, like other animal-based fats, contains cholesterol and saturated fats. High intake of saturated fats has been associated with increased levels of LDL (low-density lipoprotein) cholesterol, which is considered a risk factor for cardiovascular diseases. This concern has led to recommendations for limiting saturated fat consumption, including the consumption of clarified butter, especially among individuals with specific cardiovascular health concerns.
Many national and international dietary guidelines advise limiting the intake of saturated fats, including those found in animal-based fats like clarified butter. For instance, the American Heart Association (AHA) recommends limiting saturated fat intake to less than 5-6% of total daily calories. Such recommendations may deter some consumers from regularly using clarified butter as a cooking fat.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global clarified butter market is segmented based on packaging type, nature, and region.
The organic food market has been experiencing steady growth over the years. According to data from FiBL and IFOAM Organics International, the global organic food market reached $105 billion in 2019, showing a 6.9% growth compared to the previous year. This overall growth in the organic food market creates opportunities for organic clarified butter to cater to the increasing demand for organic products.
Regulatory bodies in different countries have established standards and certification programs for organic products. These certifications assure consumers that the product meets specific organic criteria, further enhancing consumer trust and driving the demand for organic clarified butter. For example, in the United States, the USDA Organic certification guarantees that the product meets the strict standards set for organic production.
Consumers in North America have shown a growing preference for natural, minimally processed, and high-quality food products. Clarified butter, with its traditional production process and perceived authenticity, aligns with this preference. The demand for natural and premium ingredients in cooking and baking applications has contributed to the growth of the clarified butter market in North America.
The North American market has witnessed a rise in specialty and gourmet food trends, with consumers seeking unique and high-quality food products. Clarified butter, with its distinct flavor, aroma, and versatility, fits well within this trend. Its use in gourmet recipes, artisanal food products, and high-end restaurants has driven the demand for clarified butter in North America.
The major global players in the market include: Saputo Corporate, Arla Foods amba, Almarai, Heritage Foods Limited, Verka USA, Roil Foods Ltd., Jhandewalas Foods Limited, Parmalat Canada, GCMMF, and Organic Valley.
The global clarified butter market report would provide approximately 61 tables, 57 figures, and 190 Pages.
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