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市场调查报告书

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1359940

全球调味水市场 - 2023-2030

Global Flavored Water Market - 2023-2030

出版日期: 2023年10月11日 | 出版商:

DataM Intelligence | 英文 186 Pages | 商品交期: 最快1-2个工作天内

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简介目录

概述：

2022年，全球调味水市场规模达156亿美元，预计2030年将达到339亿美元，2023-2030年预测期间复合年增长率为10.2%。

由于消费者对健康生活方式的日益偏好，调味水市场预计将扩大。由于水、果汁和其他饮料等清澈的流质饮食可以快速消化，并且不会在肠道中留下未消化的残留物，因此试图过上更健康生活方式的人们正在尝试将流质饮食纳入他们的饮食习惯中。

经过调味或添加水果的水提供了一杯凉水的所有水分以及所选成分的活泼、甜美和浓郁的味道。许多人受到添加可口口味的影响而多喝水。因此，用额外的成分调味水可以使其更美味，甚至增加营养。

美国商业杂誌《富比士》估计，到 2022 年，54% 的消费者将比 2010 年更关心他们选择的食品和饮料的营养价值。这一事实包括 63% 的 50 岁及以上消费者。因此，消费者对健康生活方式的日益增长推动了调味水的发展。

动态：

健康与保健的上升趋势

消费者健康意识的不断增强是推动调味水市场的关键因素之一。由于人们越来越担心肥胖、糖尿病和其他与高糖摄取相关的健康问题，许多人正在积极寻找更健康的饮料选择。这个问题可以透过调味水解决，它提供了一种美味且填充的选择，几乎不添加糖。更大的健康和保健运动中最重要的次趋势之一是推动减少糖的消费。由于调味水可以提供美味的口感体验，且不含苏打水、果汁和其他甜味饮料中常见的过量糖分，因此调味水提供了一种诱人的替代品。

上述事实使其成为那些希望减少糖摄入量的人的理想选择，无论是为了减肥还是改善整体健康。此外，许多消费者减少糖的摄取量并注意卡路里的摄取量。对于那些想要享受美味饮料而又不想在饮食中添加额外卡路里的人来说，调味水产品是一个不错的选择，因为它们通常含有很少或不含卡路里。这支持了减肥的努力和消耗更少的空卡路里的普遍愿望。

多种口味选择

提供的多种口味是推动调味水市场的主要因素之一。与传统的白水不同，调味水有多种诱人的口味，可以满足各种消费者的喜好。水果风味、草本风味、植物风味和异国风味是这些风味的一些例子。由于调味水市场上有各种各样的口味，任何人都可以找到自己喜欢的东西。

为了保持其产品令人兴奋和新颖，调味水公司经常添加季节性或潮流驱动的口味。例如，消费者可能会在夏季遇到西瓜或柑橘混合口味，而在秋季，公司可能会推出苹果肉桂或五香梨等口味。由于这种季节性轮换，消费者保持了尝试新产品的兴趣和动力。

一些调味水品牌允许客户设计独特的风味组合。他们可能会提供风味增强剂或浓缩物，人们可以将其添加到水中以根据自己的喜好定制风味。喜欢尝试口味的顾客会发现个人化的这一方面特别有吸引力。

调味水中添加剂和人造甜味剂的使用

为了模仿水果或其他天然成分的味道，一些调味水产品使用人造香料。这些合成化学物质模仿天然的味道来创造人造香料。儘管监管机构普遍认为它们是安全的，但一些消费者更喜欢更健康的替代品。

一些调味水产品使用阿斯巴甜、三氯蔗糖或糖精等人工甜味剂来增加甜味而不增加热量。儘管这些甜味剂已获得 FDA 批准并提供无糖替代品，但仍引发了争论并引发了与健康相关的问题。由于所谓的健康风险或回味，一些消费者宁愿避免人工甜味剂。

同样，为了延长某些调味水产品的保质期，也可以使用人工防腐剂。这些防腐剂的目的是防止腐败并保持产品新鲜度。例子包括山梨酸钾和苯甲酸钠。某些消费者喜欢不含这些添加剂的产品，儘管它们在法律限制范围内使用被认为是安全的。

The market for flavoured water is anticipated to expand due to consumers' growing preference for healthy lifestyles. Since clear liquid diets like water, juices, and other beverages are quickly digested and leave no undigested residue in the intestine, people who are attempting to live healthier lifestyles are attempting to incorporate liquid diets into their eating habits.

Water that has been flavoured or fruit-infused provides all the hydration of a cool glass of water and the lively, sweet, and tangy flavours of the selected ingredients. Many people are influenced to drink more water by adding palatable flavours. Thus, flavouring water with additional ingredients can make it more palatable and even add nutrients.

American business magazine Forbes estimates that in 2022, 54% of consumers will be more concerned about the nutritional value of their food and beverage selections than they were in 2010. The respective fact includes 63% of consumers aged 50 and over. Thus, a growing consumer preference for a healthy lifestyle fuels the development of flavoured water.

Dynamics:

Rising Trend of Health and Wellness

The growing consumer awareness of health and wellness is one of the key factors propelling the flavoured water market. Many people are actively looking for healthier beverage options due to growing concerns about obesity, diabetes, and other health issues linked to high sugar consumption. The issue is addressed by flavoured water, which provides a tasty and filling option with little to no added sugar. One of the most significant sub-trends within the larger health and wellness movement is the push for reduced sugar consumption. Because it can deliver a flavorful taste experience without the excessive sugars frequently found in sodas, fruit juices, and other sweetened beverages, flavoured water offers an alluring alternative.

The above fact makes it a desirable option for those wishing to reduce their sugar intake, whether for the purpose of losing weight or improving their general health. Moreover, many consumers reduce their intake of sugar and watch their calorie intake. Flavoured water products are a great option for people who want to enjoy a flavorful beverage without adding extra calories to their diet because they typically contain very few or no calories. This supports efforts to lose weight and the general desire to consume fewer empty calories.

Diverse Flavor Options

The wide range of flavours that are offered is one of the main factors driving the flavoured water market. Contrary to conventional plain water, flavoured water is available in a variety of tantalizing flavours to suit a variety of consumer preferences. Fruit-infused, herbal, botanical, and exotic flavours are some examples of these flavours. Any individual can find something they like due to the wide range of flavours available in the flavoured water market.

In order to keep their product offerings exciting and novel, flavoured water companies frequently add seasonal or trend-driven flavours. For instance, consumers might come across flavours like watermelon or citrus blends during the summer, while during the autumn, companies might introduce apple cinnamon or spiced pear variants. Consumers are kept interested and motivated to try new products due to this seasonal rotation.

Some flavoured water brands let customers design unique flavour combinations. They might provide flavour enhancers or concentrates that people can add to their water to customize the flavour to their preferences. Customers who enjoy experimenting with flavours will find this aspect of personalization to be especially appealing.

Usage of Additives and Artificial Sweeteners in Flavored Water

To mimic the flavour of fruits or other natural ingredients, some flavoured water products use artificial flavorings. These synthetic chemicals that mimic the flavour of natural to create the artificial flavours. Even though regulatory agencies generally recognize them as safe, some consumers favor products that are more wholesome alternative.

Some flavoured water products use artificial sweeteners like aspartame, sucralose, or saccharin to add sweetness without adding calories. Despite being FDA-approved and providing a sugar-free alternative, these sweeteners have generated debate and raised health-related issues. Due to alleged health risks or an aftertaste, some consumers prefer to avoid artificial sweeteners.

Similarly, to increase the shelf life of some flavoured water products, artificial preservatives may also be used. These preservatives are included to stop spoilage and preserve product freshness. Examples include potassium sorbate and sodium benzoate. Certain consumers prefer products without these additives, even though they are thought to be safe when used within legal restrictions.

Segment Analysis:

The global flavored water market is segmented based on type, flavor, packaging, distribution channel, application, and region.

Increase in Demand for Flavored Bubbly and Fizzy Hydration Products

A growing number of people prefer the sparkling varieties because of their flavour, fizz, and health advantages. Several companies, including Nestle Pure Life, offer a variety of fruit-flavored products with no calories or sweeteners. The market's leading companies are introducing new products to meet the shifting needs of consumers who care about their health. For instance, PepsiCo introduced Bubly, a sparkling water with no sugar, in Australia in May 2023.

In its history of doing business in Australia, the company has never introduced a beverage other than one of its main brands. With the May 2023 U.S. release of Topo Chico Sabores, a line of premium sparkling waters made with real fruit juice and herbal extracts, Topo Chico expanded its market beyond the mineral water category. Additionally, over the past few years, a rise in the quantity of bottled water commercial advertisements has significantly increased brand recognition.

Geographical Penetration:

High Demand from Consumers in North America

The primary driver of the market in North America is the growing consumer preference for healthy alternatives to soft drinks. Consumers are being persuaded to drink flavored water due to advantages like increased intake, improved digestion, and improved bone and heart health.

Due to the presence of established brands and new entrants vying for market share, the North American market is extremely competitive. Major companies have been the dominant forces in the region, including Topo Chico, LaCroix, San Pellegrino, and Dasani Sparkling. Additionally, it is anticipated that the simple availability of this product across distribution channels will accelerate the growth of this market.

COVID-19 Impact Analysis:

Due to rising health concerns during the COVID-19 pandemic, the market experienced rapid growth. Because lockdowns and restrictions prevented many people from eating out or drinking on the go, many turned to flavored water as a practical and healthy alternative for their at-home hydration needs.

As a result, flavoured water sales increased in grocery stores and online marketplaces. Customers searching for flavoured water products increasingly used e-commerce sites, which resulted in a significant increase in online sales for both well-known brands and up-and-coming competitors. E-commerce promoted the expansion of subscription services for flavoured water.

Russia-Ukraine War Impact Analysis:

The supply chain for the ingredients and materials used in flavoured water production could be hampered by war. Manufacturers may experience shortages or higher costs if important suppliers are situated in the affected areas or depend on transportation routes that pass through the conflict zone.

If flavored water manufacturing facilities are situated in Ukraine or Russia, they might experience operational difficulties like labor shortages, infrastructure damage, or transportation problems that would reduce production and distribution. Trade limitations or sanctions that have an impact on global trade can result from geopolitical tensions. Trade barriers may exist for flavoured water brands who export to or import from Russia or Ukraine, which could have an impact on their market presence.

By Type

Still
Sparkling

By Flavor

Lemon
Watermelon
Orange
Strawberry
Others

By Packaging

Bottle
Can
Box
Pouch
Others

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
E-Commerce
Others

By Application

Beverage
Brewery
Health and Wellness
Others

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

On February 15, 2023, Centr Enhanced, a sparkling water with a combination of nootropic and adaptogenic ingredients, was introduced by Kyowa Hakko U.S.A., Inc., a producer of fermented amino acids & branded ingredients, in collaboration with CENTR Brands Corp. The product makes the claims that it will lessen stress, improve mood, and increase energy and focus.
On January 19, 2023, Flow Vitamin-Infused Water has been launched by Flow Beverage Corp. in Canada. Vitamin-Infused Flow Water is an excellent source of zinc and has 120% of the daily recommended value of vitamin C. It is made with organically certified ingredients and contains no sugar, calories, or preservatives.
On June 14, 2022, Albertsons Companies' Soleil Sparkling Water brand collaborated with Library Collective to relaunch its carbonated waters with eye-catching new packaging designs and internet-focused Gen-Z culture.

Competitive Landscape

The major global players in the market include: Nestle, PepsiCo, Inc. Talking Rain, The Coca-Cola Company, Hint, Inc., National Beverage Corp., Spindrift, KeurigDr Pepper, Inc., Sanpellegrino S.P.A., and Saratoga Spring Water Company.

Why Purchase the Report?

To visualize the global flavored water market segmentation based on type, flavor, packaging, distribution channel, application, and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of flavored water market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global flavored water market report would provide approximately 77 tables, 82 figures and 186 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Type
3.2. Snippet by Flavor
3.3. Snippet by Packaging
3.4. Snippet by Distribution Channel
3.5. Snippet by Application
3.6. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Rising Trend of Health and Wellness
  - 4.1.1.2. Diverse Flavor Options
- 4.1.2. Restraints
  - 4.1.2.1. Usage of Additives and Artificial Sweeteners in Flavored Water
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Still*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Sparkling

8. By Flavor

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 8.1.2. Market Attractiveness Index, By Flavor
8.2. Lemon*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Watermelon
8.4. Orange
8.5. Strawberry
8.6. Others

9. By Packaging

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 9.1.2. Market Attractiveness Index, By Packaging
9.2. Bottle*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Can
9.4. Box
9.5. Pouch
9.6. Others

10. By Distribution Channel

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.1.2. Market Attractiveness Index, By Distribution Channel
10.2. Supermarkets and Hypermarkets*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Convenience Stores
10.4. E-Commerce
10.5. Others

11. By Application

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.1.2. Market Attractiveness Index, By Application
11.2. Beverage*
- 11.2.1. Introduction
- 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
11.3. Brewery
11.4. Health and Wellness
11.5. Others

12. By Region

12.1. Introduction
- 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 12.1.2. Market Attractiveness Index, By Region
12.2. North America
- 12.2.1. Introduction
- 12.2.2. Key Region-Specific Dynamics
- 12.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 12.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 12.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 12.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.2.8.1. U.S.
  - 12.2.8.2. Canada
  - 12.2.8.3. Mexico
12.3. Europe
- 12.3.1. Introduction
- 12.3.2. Key Region-Specific Dynamics
- 12.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 12.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 12.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 12.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.3.8.1. Germany
  - 12.3.8.2. UK
  - 12.3.8.3. France
  - 12.3.8.4. Italy
  - 12.3.8.5. Spain
  - 12.3.8.6. Rest of Europe
12.4. South America
- 12.4.1. Introduction
- 12.4.2. Key Region-Specific Dynamics
- 12.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 12.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 12.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 12.4.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.4.8.1. Brazil
  - 12.4.8.2. Argentina
  - 12.4.8.3. Rest of South America
12.5. Asia-Pacific
- 12.5.1. Introduction
- 12.5.2. Key Region-Specific Dynamics
- 12.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 12.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 12.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 12.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.5.8.1. China
  - 12.5.8.2. India
  - 12.5.8.3. Japan
  - 12.5.8.4. Australia
  - 12.5.8.5. Rest of Asia-Pacific
12.6. Middle East and Africa
- 12.6.1. Introduction
- 12.6.2. Key Region-Specific Dynamics
- 12.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 12.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 12.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

13. Competitive Landscape

13.1. Competitive Scenario
13.2. Market Positioning/Share Analysis
13.3. Mergers and Acquisitions Analysis

14. Company Profiles

14.1. Nestle*
- 14.1.1. Company Overview
- 14.1.2. Product Portfolio and Description
- 14.1.3. Financial Overview
- 14.1.4. Key Developments
14.2. Talking Rain
14.3. PepsiCo, Inc.
14.4. The Coca-Cola Company
14.5. Hint, Inc
14.6. Spindrift
14.7. National Beverage Corp
14.8. Sanpellegrino S.P.A.
14.9. KeurigDr Pepper, Inc
14.10. Saratoga Spring Water Company (*LIST NOT EXHAUSTIVE)

15. Appendix

15.1. About Us and Services
15.2. Contact Us

02-2729-4219

+886-2-2729-4219

License/价格

全球调味水市场 - 2023-2030

Global Flavored Water Market - 2023-2030

概述 ：

动态：

健康与保健的上升趋势

多种口味选择

调味水中添加剂和人造甜味剂的使用

目录

第 1 章：方法与范围

第 2 章：定义与概述

第 3 章：执行摘要

第 4 章：动力学

第 5 章：产业分析

第 6 章：COVID-19 分析

第 7 章：按类型

第 8 章：依口味

第 9 章：按包装

第 10 章：按配销通路

第 11 章：按应用

第 12 章：按地区

第13章：竞争格局

第 14 章：公司简介

第 15 章：附录

Overview: