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全球坚果酱市场 - 2023-2030Global Nut Based Spreads Market - 2023-2030 |
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全球坚果酱市场在 2022 年达到 55 亿美元,预计到 2030 年将达到 77 亿美元,2023-2030 年预测期间复合年增长率为 4.3%。
坚果酱市场的一个根本驱动力是对健康和保健的日益重视。消费者越来越多地寻求营养和健康的食物选择,而坚果酱完全符合这些偏好。坚果本身就含有丰富的必需营养素,包括蛋白质、健康脂肪、维生素和矿物质,这使得它们成为寻求全面和天然营养的人的首选。
此外,坚果酱的适应性是推动市场成长的强大力量。这些涂抹酱具有广泛的烹饪用途,从传统的三明治和早餐选择到冰沙碗、烘焙和咸味菜餚等创新产品。这种多功能性增强了它们的吸引力,并扩大了它们超越传统利差的用途。
同样,北美在坚果酱市场上占据主导地位,占据了超过 1/3 的最大市场份额。随着北美消费者越来越多地寻求更健康、更天然的植物性替代品,坚果酱市场预计将保持活力,在可预见的未来提供创新和多元化的机会。
植物性饮食的大量采用是推动坚果酱市场成长的有力催化剂。这些涂抹酱提供了灵活且易于获取的重要营养素来源。纯素食者和素食者人数的不断增加大大扩大了坚果酱的消费群。坚果酱作为植物性饮食的组成部分,被认为是一种更生态意识和可持续的饮食选择。
根据世界动物基金会 2023 年研究的资料,全球有 8,800 万人被认定为素食主义者。儘管地球上有超过80亿人,约占全球人口的1.1%。 2018 年至 2021 年间,全球植物性产品和天然产品产量的典型年增长率分别攀升 21% 至 58%。
纯素涂抹酱通常具有多种口味,并且可能含有其他成分,可以满足各种消费者的口味。产品的多样化极大地促进了坚果酱的日益普及。植物性饮食和产品,包括坚果酱,已被广泛认可,从而被纳入零售和餐饮服务机构。
现代消费者变得更加挑剔和健康意识增强,要求食品成分更加透明。清洁标籤的坚果酱具有高度的透明度,可增强消费者的信任。当人们遇到一份简洁的成分清单(通常只包含坚果,可能含有一点盐或天然甜味剂)时,他们更有可能相信该产品是真正天然和健康的选择。
清洁标籤产品,包括基于坚果的涂抹酱,迎合了优先考虑健康和福祉的个人。许多清洁标籤坚果酱完全由坚果製成,坚果本身营养丰富,可提供蛋白质、健康脂肪、必需维生素和矿物质。这种与健康意识饮食选择的结合是其受欢迎的驱动力。
清洁标籤坚果酱通常不含常见过敏原,例如人工添加物、防腐剂和麸质。这使它们成为对食物过敏或敏感的人的有吸引力的选择。清洁标籤产品的成分清单简单明了且最少,自然对过敏原更加友好,可以满足更广泛消费者群体的需求。
清洁标籤趋势也与环保意识交叉。许多清洁标籤产品,包括坚果酱,均来自致力于永续农业实践的供应商,从而减少对环境的影响。优先考虑健康和环境责任的消费者欣赏此类产品的环保方面。
过敏原问题和坚果过敏对坚果酱市场产生了很大的限制,对消费者和製造商都产生了影响。随着对花生和木本坚果等坚果过敏的盛行率持续上升,意识的提高促使消费者行为和偏好发生变化,给该行业带来了相当大的挑战。过敏原问题带来的一个关键挑战是需要严格的过敏原标籤和严格的措施来防止坚果酱生产设施内的交叉污染。
製造商的任务是确保其产品带有清晰的标籤,表明过敏原的存在以及生产过程中潜在的交叉接触风险。这增加了製造程序的复杂性,并可能提高整体生产成本,因为它需要实施严格的品质控制措施来满足监管要求。
此外,过敏原问题可能会深刻影响消费者对坚果酱产品的信任。过敏体质的人或过敏儿童的父母可能会选择完全避免使用这些产品,导致潜在客户群有限。这可能会严重影响产品销售,特别是因为出于安全考虑,过敏的消费者无法将坚果酱纳入他们的饮食中。
以坚果为基础的价差市场面临坚果价格波动的显着挑战,对生产者和消费者都有影响。杏仁、花生、腰果和榛果等坚果是坚果酱的基本成分,由于多种因素,它们的价格可能会出现显着波动。
由于坚果作为有益健康的零食和有价值的食谱成分的声誉,全球对坚果的需求构成了价格波动的另一个关键决定因素。随着消费者对坚果有益健康的认识不断增强,需求激增,往往会对坚果价格造成上涨压力。经济因素进一步加剧了这些波动,因为经济好转往往会提高可支配收入水平,从而鼓励对坚果酱中使用的价格较高的坚果产生更大的需求。
坚果价差市场价格波动的影响是多方面的。首先,它们显着影响製造商的生产成本。当坚果价格飙升时,生产费用也会增加,可能会挤压利润率。然后,製造商面临决定,要么吸收这些增加的成本,要么以提高坚果酱价格的形式将其转嫁给消费者。
Global Nut Based Spreads Market reached US$ 5.5 billion in 2022 and is expected to reach US$ 7.7 billion by 2030, growing with a CAGR of 4.3% during the forecast period 2023-2030.
A fundamental driver of the nut-based spreads market is the escalating emphasis on health and wellness. Consumers are increasingly seeking nutritious and wholesome food choices, and nut-based spreads perfectly align with these preferences. Nuts inherently possess a treasure trove of essential nutrients, including protein, healthy fats, vitamins, and minerals, rendering them a favored option for those in search of well-rounded and natural nutrition.
Furthermore, the adaptability of nut-based spreads is a compelling force propelling market growth. These spreads find applications in a wide spectrum of culinary uses, ranging from traditional sandwiches and breakfast options to innovative creations like smoothie bowls, baking, and savory dishes. This versatility amplifies their attractiveness and broadens their utility beyond traditional spreads.
Similarly, North America dominates the nut based spreads market, capturing the largest market share of over 1/3rd. As North American consumers increasingly seek healthier, more natural, and plant-based alternatives, the nut-based spreads market is expected to remain dynamic, presenting opportunities for innovation and diversification in the foreseeable future.
The surging adoption of plant-based diets stands as a compelling catalyst propelling the growth of the nut-based spreads market. These spreads provide a flexible and accessible source of vital nutrients. The expanding populations of vegans and vegetarians considerably broaden the consumer base for nut-based spreads. Nut-based spreads, as constituents of plant-based eating, are perceived as a more eco-conscious and sustainable dietary option.
According to data from the World Animal Foundation's 2023 research, 88 million individuals worldwide identify as vegans. In spite of more than 8 billion individuals on earth, which corresponds to about 1.1 percent of the global population. The typical annual rate of growth in the number of plant-based and natural products produced around the world climbed by 21% to 58%, respectively, between 2018 and 2021.
The vegan spreads often come in diverse flavor profiles and may feature additional ingredients, appealing to an array of consumer tastes. This diversification in products has significantly contributed to the rising popularity of nut-based spreads. Plant-based diets and products, including nut-based spreads, have witnessed widespread recognition, leading to their incorporation into both retail and foodservice establishments.
Modern consumers have become more discerning and health-conscious, demanding greater transparency regarding the contents of their food. Clean-label nut-based spreads provide a high level of transparency, fostering consumer trust. When individuals encounter a concise list of ingredients, often consisting of just nuts, and perhaps a hint of salt or natural sweetener, they are more likely to trust the product as a genuinely natural and wholesome option.
Clean-label products, including nut-based spreads, cater to individuals who prioritize their health and well-being. Many clean-label nut-based spreads are crafted exclusively from nuts, which are inherently nutritious, delivering protein, healthy fats, essential vitamins, and minerals. This alignment with health-conscious dietary choices has been a driving force behind their popularity.
Clean-label nut-based spreads are typically free from common allergens such as artificial additives, preservatives, and gluten. This makes them an appealing choice for people with food allergies or sensitivities. Clean-label products, with their straightforward and minimal ingredient lists, are naturally more allergen-friendly, serving the needs of a broader consumer base.
The clean-label trend also intersects with environmental consciousness. Many clean-label products, including nut-based spreads, are sourced from suppliers committed to sustainable farming practices, reducing the environmental impact. Consumers who prioritize both health and environmental responsibility appreciate the eco-friendly aspect of such products.
Allergen concerns and nut allergies exert a substantial restraint on the nut-based spreads market, impacting both consumers and manufacturers. As the prevalence of allergies to nuts, including peanuts and tree nuts, continues to rise, heightened awareness has prompted shifts in consumer behavior and preferences, introducing considerable challenges for the industry. A key challenge arising from allergen concerns is the demand for stringent allergen labeling and rigorous measures to prevent cross-contamination within nut-based spread production facilities.
Manufacturers are tasked with ensuring that their products carry clear labels indicating the presence of allergens and any potential risk of cross-contact during the production process. This adds intricacy to manufacturing procedures and can elevate overall production costs, as it necessitates the implementation of rigorous quality control measures to meet regulatory requirements.
Furthermore, allergen concerns can profoundly affect consumer trust in nut-based spread products. Individuals with allergies or parents of allergic children may opt to avoid these products entirely, resulting in a limited potential customer base. This can significantly impact product sales, particularly as consumers with allergies are unable to incorporate nut-based spreads into their diets due to safety concerns.
The nut-based spreads market faces a notable challenge in the form of fluctuating nut prices, which affect both producers and consumers alike. Nuts, like almonds, peanuts, cashews, and hazelnuts, are fundamental ingredients in nut-based spreads, and their prices can experience significant variability due to a multitude of factors.
Global demand for nuts, propelled by their reputation as wholesome snacks and valuable recipe components, constitutes another crucial determinant of price fluctuations. As awareness of the health benefits of nuts continues to grow among consumers, demand surges, often placing upward pressure on nut prices. Economic factors further contribute to these fluctuations, as economic upturns tend to raise disposable income levels, encouraging greater demand for pricier nuts utilized in nut-based spreads.
The implications of price fluctuations in the nut-based spread market are manifold. Firstly, they significantly impact production costs for manufacturers. When nut prices soar, production expenses also rise, potentially squeezing profit margins. Manufacturers are then faced with the decision to either absorb these added costs or pass them on to consumers in the form of increased prices for nut-based spreads.
The global nut based spreads market is segmented based on product, distribution channel and region.
The peanut segment held 34.5% in the global market share. Peanut-based spreads, most notably peanut butter, maintain a strong and enduring presence in the nut-based spread market, and their demand remains robust for various compelling reasons. Foremost among these is the versatile and readily accessible nature of peanut butter.
From children who relish peanut butter and jelly sandwiches to fitness enthusiasts and individuals adhering to plant-based or vegetarian diets, peanut butter stands out as a beloved choice that caters to a wide array of dietary preferences. This broad demographic appeal has sustained the demand for peanut-based spreads, establishing them as a household favorite in North America and other regions. As per the U.S. Department of Agriculture, a cup of peanuts contains approximately 828 calories. Therefore, the increasing use of peanuts in spreads is increasing by the manufacturers.
In January 2023, WOW Life Science introduced its new line of peanut butter products. As to the corporate statement, the internal innovation team conducted extensive customer research and sought guidance from experts before creating the first peanut butter with superfoods in India. Packed with these superfoods, magnesium, vitamin E, and omega 3 as well as WOW Life Science's peanut butter protein. They are completely natural and free of sugar, emulsifiers, palm oil, and preservatives.
The North America nut based spreads market held the largest market share of 40.3% in 2022 in the nut based spreads market analysis. A variety of influencing factors that have influenced the surroundings led to the substantial expansion witnessed in the North American market for nut-based spreads. Rising focus on healthy products among U.S. customers is a major factor contributing to the market growth in the region.
The spreads that contain nuts are well known for being rich in nutrients. Consumers are turning to nut-based spreads as a nourishing and organic option as they become more health-conscious and want to make better dietary choices. Additionally, the trend toward clean-label and transparent ingredient lists has significantly influenced the demand for nut-based spreads.
Many consumers are concerned about the quality and origin of ingredients in their food products. Nut-based spreads, typically comprising just nuts and minimal natural additives, align perfectly with the desire for clean, simple, and easily recognizable ingredients. This transparency and clean-label appeal have bolstered the trust that consumers place in nut-based spreads.
In March 2023, The Wricley Nut Products Company has announced the debut of a new direct-to-consumer brand of nut butters made entirely of natural ingredients. The consumer brand, known as Philadelphia Nut Butter Company, will market its cashew, almond, and peanut butters directly to consumers through its new website.
The major global players in the market include Nestle SA, The J.M. Smucker Company, Hormel Foods Corporation, Ferrero Group, The Hershey Company, B&G Foods, Conagra Brands, The Hain Celestial Group, KRAFT Heinz Company and Happy Jars.
The nut-based spread market witnessed a multifaceted impact during the COVID-19 pandemic. In the initial phases, the market experienced a surge in demand as consumers stockpiled pantry-stable products, including nut-based spreads. The pandemic's disruption to supply chains created challenges in sourcing raw materials and efficiently distributing finished products. As the pandemic unfolded, the market adapted to shifting consumer preferences.
With a growing focus on health and wellness, nut-based spreads gained popularity due to their nutritional content, rich in protein and healthy fats. This preference for healthier options has remained, reflecting the enduring impact of the pandemic. While logistics hurdles were encountered, the market showcased resilience by emphasizing sustainability, innovation, and online distribution to cater to evolving consumer demands.
The Russia-Ukraine conflict carries the potential to affect the nut-based spread market in diverse ways. An immediate concern centers on disruptions within supply chains, given Ukraine's significant role as a sunflower seed producer, a vital ingredient in numerous nut-based spreads. Any disturbances in the availability of sunflower seeds may result in price fluctuations and supply constraints for manufacturers.
The situation underscores the importance of diversifying supply chains and preparing for contingencies within the industry. Geopolitical tensions can introduce fluctuations in global markets. Export restrictions, tariffs, or trade disruptions may influence the international distribution of nut-based spread products, potentially influencing pricing and market accessibility.
Furthermore, global economic uncertainties stemming from geopolitical conflicts have the potential to shape consumer spending habits. Economic instability can lead to changes in consumer choices, which, in turn, might impact the demand for premium nut-based spread products. Manufacturers may need to tailor their strategies to navigate evolving market dynamics and respond to geopolitical challenges anticipated in the foreseeable future.
The global nut-based spreads Market Report would provide approximately 52 tables, 53 figures and 202 Pages.
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