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全球便携式冷却器市场 - 2023-2030Global Portable Coolers Market - 2023-2030 |
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全球便携式冷却器市场在 2022 年达到 14 亿美元,预计到 2030 年将达到 28 亿美元,2023-2030 年预测期间CAGR为 8.9%。
全球便携式冷藏箱市场在几个关键因素的推动下正在经历强劲成长。首先,户外休閒、露营、车尾聚会和旅行等各个领域对便携式冷却解决方案的需求不断增长。消费者正在寻求便利性和多功能性来冷藏食品和饮料,从而推动了市场的扩张。
高效能压缩机和隔热等冷却技术的进步使便携式冷却器更加有效和节能,进一步提高了其受欢迎程度。此外,人们对户外活动的兴趣日益浓厚,以及对新鲜和冷食的需求增加了便携式冷藏箱的采用。
亚太地区由于湿度高而在便携式冷藏箱市场占据主导地位,特别是在马尔地夫、新加坡、马来西亚和印尼等国家。温暖的海水和充沛的降雨造成了潮湿的环境,便携式冷却器对于保持食物和饮料新鲜至关重要。该地区对湿度的文化适应以及远足和露营等户外活动的不断增长推动了对便携式冷却器的需求,使亚太地区成为最大的市场份额持有者。
不断增长的户外活动推动了便携式冷藏箱市场的发展。根据《户外参与趋势》报告,随着户外活动参与人数持续增长,到 2022 年,参与人数将达到创纪录的 1.681 亿,其中很大一部分美国人口正在参与户外活动。户外爱好者的激增代表了便携式冷却器的广阔市场,因为人们在享受户外活动的同时寻求保持食物和饮料的新鲜和安全。
报告也强调,越来越多元化的人口群体,包括黑人、西班牙裔和 LGBTQIA+ 群体,正在参与户外活动。这种多样性反映了便携式冷藏箱市场中不断变化的消费者偏好和要求,因为公司不断调整其产品以满足更广泛的受众。此外,随着 80% 的户外活动类别在 2022 年出现增长,包括露营和钓鱼等热门选择,对能够满足户外爱好者特定需求的高品质便携式冷却器的需求不断增加。
便携式冷却器市场正在透过技术进步实现成长。具有温度控制和应用程式连接等功能的智慧冷却器可提供便利的冷却解决方案。提高隔热性能和能源效率有助于实现更持久的冷却,吸引更广泛的消费者群体。此外,永续材料和能源的整合符合环保趋势,吸引了具有环保意识的买家。技术与创新的融合正在扩大便携式冷藏箱市场,满足多样化的消费者需求
Igloo Trailmate 冷却器具有 25 夸脱和 50 夸脱型号,专为寻求可靠、便携式冷却解决方案的户外爱好者而设计。冷却器采用重型吹塑结构製成,提高了冒险装备的耐用性。其 1.5 吋泡棉隔热墙可确保卓越的冰保留能力,为业界隔热技术带来潜在的进步。这些冷却器适合户外设备、露营、远足和休閒车产业,为创新、高效的食品和饮料储存解决方案创造机会。
便携式冷却器的成本在几个方面显着影响市场。虽然顶级品牌的高品质型号具有卓越的性能和耐用性,但其高昂的价格可能会让精打细算的消费者望而却步。这可能会限制市场准入和潜在销售。作为回应,一些製造商正在推出更实惠的选择,将市场扩展到更广泛的人群。
然而,定价困境也可以推动品牌创新和开发具有成本效益的高性能冷却器,从而鼓励良性竞争和市场成长。消费者偏好、预算考量以及品质和价格之间的平衡在塑造便携式冷却器市场动态方面发挥关键作用,凸显了对多样化产品以满足不同细分市场的需求。
Global Portable Coolers Market reached US$ 1.4 billion in 2022 and is expected to reach US$ 2.8 billion by 2030, growing with a CAGR of 8.9% during the forecast period 2023-2030.
The global portable cooler market is experiencing robust growth driven by several key factors. Firstly, there is an increasing demand for portable cooling solutions across various sectors, including outdoor recreation, camping, tailgating and travel. Consumers are seeking convenience and versatility in keeping their food and beverages cold, driving the market's expansion.
Advancements in cooling technology, such as efficient compressors and insulation, have made portable coolers more effective and energy-efficient, further boosting their popularity. Moreover, the rising interest in outdoor activities and the desire for fresh and cold provisions have increased the adoption of portable coolers.
The Asia-Pacific dominates the portable cooler market due to its high humidity levels, especially in countries like the Maldives, Singapore, Malaysia and Indonesia. The warm ocean waters and abundant rainfall contribute to a humid environment where portable coolers are essential for keeping food and beverages fresh. The region's cultural adaptation to humidity and the growing outdoor activities like hiking and camping drive the demand for portable coolers, making Asia-Pacific the largest market share holder.
The growing outdoor activities are excepted to drive the portable cooler market. As outdoor participation continues to grow, reaching a record 168.1 million participants in 2022, a substantial portion of U.S. population is engaging in outdoor activities, as per Outdoor Participation Trends report. The surge in outdoor enthusiasts represents a vast market for portable coolers, as people seek to keep their food and beverages fresh and safe while enjoying the great outdoors.
Also the report highlights that more diverse demographics, including Black, Hispanic and LGBTQIA + communities, are participating in outdoor activities. The diversity reflects changing consumer preferences and requirements within the portable cooler market, as companies adapt their products to cater to a broader audience. Moreover, with 80% of outdoor activity categories experiencing growth in 2022, including popular choices like camping and fishing, there is an increased demand for high-quality portable coolers that can meet the specific needs of outdoor enthusiasts.
The portable cooler market is experiencing growth through technological advancements. Smart coolers with features like temperature control and app connectivity offer convenient cooling solutions. Improved insulation and energy efficiency contribute to longer-lasting cooling, appealing to a broader consumer base. Furthermore, the integration of sustainable materials and power sources aligns with eco-friendly trends, attracting environmentally conscious buyers. The convergence of technology and innovation is expanding the portable cooler market, catering to diverse consumer need
The Igloo Trailmate Coolers, featuring 25-Quart and 50-Quart models, are designed for outdoor enthusiasts seeking reliable and portable cooling solutions. The coolers are built with heavy-duty blow-molded construction, enhancing durability for adventure gear. Its 1.5-inch foam-insulated walls ensure exceptional ice retention, offering potential advancements in insulation technologies for the industry. The coolers cater to outdoor equipment, camping, hiking and recreational vehicle industries, creating opportunities for innovative and efficient food and beverage storage solutions.
The cost of portable coolers significantly affects the market in several ways. While high-quality models from top brands offer superior performance and durability, their premium pricing can deter budget-conscious consumers. The can limit market accessibility and potential sales. In response, some manufacturers are introducing more affordable options, expanding the market to a wider demographic.
However, the pricing dilemma can also push brands to innovate and develop cost-effective, high-performance coolers, thereby encouraging healthy competition and market growth. Consumer preferences, budget considerations and the balance between quality and price play pivotal roles in shaping the portable cooler market's dynamics, highlighting the need for a diverse range of offerings to cater to various market segments.
The global portable cooler market is segmented based on product, application, distribution channel and region.
Hard-sided coolers hold the largest share in the portable cooler market due to their several advantages. Firstly, they come in a wide range of sizes, from 20 to 350 liters, making them suitable for various camping needs. Its lasting power is exceptional, keeping items colder for extended periods, crucial for longer trips. Durability is another plus, as they can withstand rough handling and resist animal tampering with better seals.
Most importantly, hard-sided coolers are often equipped with wheels, making them easier to transport over greater distances. Yeti's Tundra 45 is renowned as the gold standard of hard-sided coolers. Yeti's Tundra series, designed for camping, fishing and outdoor adventures, boasts exceptional ice retention and bear-resistant features. The Tundra 45, with 45 quarts of capacity, showcases top-notch durability and robust construction, featuring a Coldlock gasket, T-Rex lid latches and a Neverfail Hinge System. The cooler offers ease of use with various carrying options and efficient drainage.
The Asia-Pacific holds the largest share in the portable cooler market due to the high humidity levels prevalent in many countries. The topography and equatorial locations of countries like the Maldives, Singapore, Malaysia, Indonesia and others create consistently high humidity levels throughout the year. The warm ocean waters and abundant rainfall in these regions contribute to an environment where humidity thrives.
In these humid climates, portable coolers play a crucial role in keeping food and beverages at a safe temperature for extended periods, making them a popular and necessary product in the Asia-Pacific market. The people in these countries have adapted to their humid surroundings, integrating humidity into their way of life, architecture and also the growing outdoor activities trends such as hiking and camping driving the portable cooler demand in the region.
The COVID-19 pandemic had a significant impact on the portable cooler market. With lockdowns and restrictions in place, many people turned to outdoor activities, picnics and small gatherings as safer alternatives to indoor socializing. The shift in lifestyle led to increased demand for portable coolers to store and transport food and beverages. However, the pandemic also disrupted supply chains, leading to shortages and delays in cooler production.
Manufacturers had to adapt to new safety regulations, affecting production efficiency. Also, the economic uncertainties caused by the pandemic made some consumers more budget-conscious, influencing their cooler purchasing decisions. Overall, the portable cooler market experienced both increased demand and operational challenges due to the pandemic, reshaping consumer preferences and supply chain dynamics.
The war in Ukraine has sent ripples through the global economy, including the portable cooler market. With disruptions in supply chains and soaring commodity prices due to the conflict, portable cooler manufacturers are facing challenges in sourcing materials and components, potentially leading to increased production costs. The elevated costs may, in turn, affect pricing and accessibility for consumers.
Furthermore, economic uncertainty stemming from the war can influence consumer spending patterns, with some individuals becoming more budget-conscious and hesitant to invest in non-essential items like portable coolers. Market volatility and shifting investor sentiments also add an additional layer of complexity to the industry, impacting the financial well-being of manufacturers and the market's overall stability.
The major global players in the market include: Yeti Coolers, RTIC Coolers, Coleman Coolers, Igloo Coolers orca Coolers, Pelican Coolers, Engel Coolers, Dometic Coolers, Evakool Coolers, Waeco Coolers.
The global portable cooler market report would provide approximately 61 tables, 58 figures and 189 Pages.
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