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全球巧克力粉饮料市场 - 2023-2030

Global Chocolate Powdered Drinks Market - 2023-2030

出版日期: 2023年12月29日 | 出版商:

DataM Intelligence | 英文 186 Pages | 商品交期: 最快1-2个工作天内

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简介目录

概述

2022年，全球巧克力粉饮料市场规模达到19.8亿美元，预计2030年将达到42.1亿美元，2023-2030年预测期间CAGR为9.9%。

高端化是巧克力粉饮料市场的重要趋势。消费者愿意为高品质、纵享的体验支付溢价。这一趋势反映在优质美味巧克力粉饮料的推出上，这些饮料强调优质原料、独特口味和精緻包装，并促进了市场成长。

北美市场对具有功能性益处（例如添加维生素、矿物质和蛋白质）的巧克力粉饮料的需求不断增长。注重健康的消费者正在寻求能够提供美味巧克力风味并有助于该地区整体福祉的产品。

製造商正在推出创新的口味和品种，以满足不同消费者的喜好。例如，2023 年9 月21 日，Mars Chocolate Drinks and Treats (MCD&T) 为其Mars 和Galaxy 牛奶饮料推出了一种新颖的250 毫升罐装形式，这符合该公司对永续包装的承诺，可促进更直接的回收过程。

动力学

消费者对随身饮料产品的偏好不断增加

消费者越来越多地采用忙碌、忙碌的生活方式。巧克力粉饮料为寻求快速、便携饮料选择的个人提供了便利的解决方案。易于准备和食用，使其成为日程繁忙的人的首选。

巧克力粉饮料的即时製备符合现代消费者对即时满足的渴望，使其在市场上广受欢迎。市集提供各种不同形式的巧克力粉饮料。这些品种迎合了不同消费者的喜好，使他们能够根据自己的旅行需求选择最方便、最合适的包装。

製造商正在为巧克力粉饮料引入创新且用户友好的包装设计，扩大市场成长。例如，2023年2月1日，7-11旗下独家品牌7CAFE首次联手着名优质巧克力品牌GODIVA，推出三款「限量版甜蜜惊喜」巧克力饮料和巧克力咖啡创作。

不断上升的健康和保健趋势

注重健康的消费者正在寻找既能满足味蕾又能提供营养价值的饮料。巧克力粉饮料含有维生素和抗氧化剂等功能性成分，符合市场的健康趋势。随着消费者越来越意识到过量糖摄取对健康的影响，对低糖巧克力粉饮料的需求不断增长。

市场对植物性巧克力粉饮料的需求激增。这些替代品迎合了遵循纯素和无乳糖饮食的消费者以及出于健康原因寻求植物性选择的消费者。此类产品的出现有助于市场与健康意识趋势保持一致。市场参与者正在透过配製低糖产品来应对，吸引那些优先考虑更健康饮料的人并推动市场成长。

原料价格波动加剧

可可、糖和乳固体等关键原料的价格波动给製造商带来了成本压力。这些重要成分的成本上涨直接影响整体生产费用，从而导致巧克力粉饮料保持有竞争力的价格面临挑战。原料价格波动可能会影响巧克力粉饮料公司的利润率。

製造商在确保关键部件的稳定且具有成本效益的供应方面遇到挑战，导致生产过程中潜在的延误和不确定性。原料价格的不可预测性使公司难以进行有效的长期规划。当面临长期变化的原料成本的不确定性时，策略决策变得复杂，阻碍了积极的市场策略。

Premiumization is a significant trend in the chocolate powdered drinks market. Consumers are willing to pay a premium for high-quality, indulgent experiences. This trend is reflected in the introduction of premium and gourmet chocolate powdered drinks that emphasize superior ingredients, unique flavors, and sophisticated packaging, contributing to the market growth.

North Ameri market is experiencing an increasing demand for chocolate powdered drinks that offer functional benefits, such as added vitamins, minerals, and protein. Health-conscious consumers are seeking products that provide a delicious chocolate flavor and contribute to overall well-being in the region.

Manufacturers are introducing innovative flavors and varieties to cater to diverse consumer preferences. For instance, on September 21, 2023, Mars Chocolate Drinks and Treats (MCD&T) introduced a novel 250ml can format for its Mars and Galaxy milk drinks, aligning with the company's commitment to sustainable packaging that facilitates more straightforward recycling processes.

Dynamics

Increasing Consumer Preference for On-the-Go Beverage Products

Consumers are increasingly adopting busy and on-the-go lifestyles. Chocolate powdered drinks offer a convenient solution for individuals looking for quick and portable beverage options. The ease of preparation and consumption makes them a preferred choice for those with hectic schedules.

The instant preparation of chocolate powdered drinks aligns with the modern consumer's desire for immediate satisfaction, contributing to their popularity in the market. The market offers a diverse range of chocolate powdered drinks in various formats. This variety caters to different consumer preferences, allowing them to choose the most convenient and suitable packaging for their on-the-go needs.

Manufacturers are introducing innovative and user-friendly packaging designs for chocolate powdered drinks, expanding the market growth. For instance, on February 1, 2023, in a collaboration, 7-Eleven's exclusive brand, 7CAFE, teamed up with GODIVA, the renowned premium chocolate brand, for the first time to launch three "Limited Edition Sweet Surprise" chocolate beverages and chocolate coffee creations.

Rising Health and Wellness Trends

Health-conscious consumers are seeking beverages that satisfy their taste buds and also offer nutritional benefits. Chocolate powdered drinks incorporate functional ingredients such as vitamins and antioxidants, aligning with the health and wellness trends in the market. There is a growing demand for chocolate powdered drinks with reduced sugar content as consumers become more aware of the impact of excessive sugar consumption on health.

The market is witnessing a surge in demand for plant-based chocolate powdered drinks. These alternatives cater to consumers following vegan and lactose-free diets and those who seek plant-based options for health reasons. The availability of such products contributes to the market's alignment with health-conscious trends. Market players are responding by formulating products with lower sugar levels, appealing to those prioritizing healthier beverages and driving the market growth.

Increasing Fluctuations in Ingredients Prices

Fluctuations in the prices of key ingredients, such as cocoa, sugar, and milk solids, exert cost pressures on manufacturers. The rising costs of these essential components directly affect the overall production expenses, leading to challenges in maintaining competitive pricing for chocolate powdered drinks. Price volatility in ingredients can disrupt profit margins for chocolate powdered drink companies.

Manufacturers encounter challenges in securing a stable and cost-effective supply of key components, leading to potential delays and uncertainties in the production process. The unpredictability of ingredient prices makes it challenging for companies to engage in effective long-term planning. Strategic decision-making becomes complex when faced with the uncertainty of ingredient costs evolving over an extended period, hindering proactive market strategies.

Segment Analysis

The global chocolate powdered drinks market is segmented based on product type, distribution channel, and region.

Growing Consumer Preferences, Innovations in Milk Chocolate Powdered Drink Variety

The milk chocolate powdered drink segment holds the largest share of the global chocolate powdered drinks market. The ease of preparation and the ability to be customized for various applications enhance the segment's market growth, catering to on-the-go consumers and diverse consumption occasions. Companies are investing in improving the quality, texture, and flavor profile of their products to gain a competitive edge in the market.

For instance, on September 6, 2023, Yazoo launched a richer and more decadent milkshake range, featuring the addition of the sumptuous Thick n' Creamy variant to its product lineup. The FrieslandCampina milkshake brand introduces a new collection of beverages with a thicker texture, available in two enticing flavors - Indulgent Chocolate and Creamy Strawberry.

Geographical Penetration

Increasing Accessibility and Availability, Health and Wellness Trends in North America

North America dominates the global chocolate powdered drinks market. North America's dominance implies that chocolate powdered drinks are readily accessible and widely available in the market. This is attributed to effective distribution networks, retail presence, and overall market penetration in the region. Consumers in the region exhibit a heightened awareness and interest in chocolate powdered drinks that cater to specific health-related needs, contributing to market leadership.

North American companies are likely at the forefront of introducing new and advanced chocolate powdered drink formulations to meet evolving consumer preferences. For instance, in May 2022, KT Tape introduced a new offering called KTHealth+ AIM drink mix. This product is promoted as 100% drug-free and incorporates beneficial ingredients such as turmeric, ashwagandha, and vitamin D.

COVID-19 Impact Analysis

The pandemic induced widespread disruptions in the supply chain, affecting the sourcing of key ingredients for chocolate powdered drinks. Lockdowns, restrictions, and logistical challenges hindered the smooth flow of raw materials, impacting production. With lockdowns, traditional retail channels faced challenges in terms of closures and shifting consumer preferences towards online shopping. This impacted the distribution and accessibility of chocolate powdered drinks.

However, the pandemic heightened consumer awareness about health and wellness. This led to a positive shift in demand for chocolate powdered drinks positioned as healthier alternatives, incorporating functional ingredients and nutritional benefits. The market witnessed increased innovation as companies responded to evolving consumer preferences. The focus was on developing new flavors and packaging to cater to changing demands and preferences.

For instance, on May 26, 2020, according to the CEO of Spencer's Retail and Nature's Basket, amidst the ongoing coronavirus pandemic, health has emerged as a crucial factor, even in the realm of food and grocery items. The Indian population is increasingly embracing the concept of bolstering immunity and adhering to healthy diets as preventive measures against COVID-19. Products like olive oil, soya oil, mustard oil, fortified bread & biscuits, and powdered chocolate drinks are experiencing substantial demand. While these products typically witness a growth rate of 5-10% annually during normal times, the current scenario has propelled them to achieve an annualized growth of 20-40%.

Russia-Ukraine War Impact Analysis

The conflict led to disruptions in the supply chain of key ingredients for chocolate powdered drinks. Trade disruptions and logistical challenges hindered the smooth flow of raw materials, impacting manufacturers' ability to maintain consistent production levels. The geopolitical tensions contributed to fluctuations in commodity prices. These price fluctuations pose challenges for manufacturers, influencing their production costs and profit margins.

The war-induced geopolitical instability created an atmosphere of uncertainty in the global market. This uncertainty affected decision-making processes within the chocolate powdered drinks sector, impacting strategic planning and market growth. The war's impact on supply chains and ingredient costs influenced the competitive landscape of the chocolate powdered drinks market.

By Product Type

Dark Chocolate Powdered Drink
Milk Chocolate Powdered Drink
White Chocolate Powdered Drink

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
Online Sales
Others

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

On September 1, 2023, Empire Bespoke Foods introduced the Spanish chocolate milk brand Cacaolat. It is recognized as the second-leading cocoa milk brand in Spain, Cacaolat has expanded its presence to 25 countries. Notably, it claims the top position in Catalonia, its province of origin.
In August 2023, Choko La announced an expansion by introducing a range of new premium offerings in its retail fast-moving consumer goods portfolio. This expansion includes innovative products such as canned chocolate drinks, aimed at broadening the brand's presence across the country.
In July 2022, Danone introduced a trio of nutritious products available through online platforms, specifically Tmall and Douyin, in China. These three items are tailored for consumption at different times of the day-namely, for breakfast, lunch, and before bedtime. Enriched with probiotics and fiber, the drink mix aims to enhance both immune system function and gut health.

Competitive Landscape

The major global players in the chocolate powdered drinks market include Kanegrade Ltd, Stokely-Van Camp, Inc., Mondelez International, PepsiCo Inc., Mars Inc., Nestle S.A., Olam Group Limited, Barry Callebaut AG, Fuji Oil Company Ltd., Harnik General Foods Private Limited.

Why Purchase the Report?

To visualize the global chocolate powdered drinks market segmentation based on product type, distribution channel, and region, as well as understand critical commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous chocolate powdered drinks market-level data points with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of critical products of all the major players.

The global chocolate powdered drinks market report would provide approximately 53 tables, 48 figures, and 186 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Product Type
3.2. Snippet by Distribution Channel
3.3. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1.
  - 4.1.1.2. Increasing Consumer Preference for On-the-Go Beverage Products
  - 4.1.1.3. Rising Health and Wellness Trends
- 4.1.2. Restraints
  - 4.1.2.1. Increasing Fluctuations in Ingredients Prices
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Product Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 7.1.2. Market Attractiveness Index, By Product Type
7.2. Dark Chocolate Powdered Drink*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Milk Chocolate Powdered Drink
7.4. White Chocolate Powdered Drink

8. By Distribution Channel

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.1.2. Market Attractiveness Index, By Distribution Channel
8.2. Supermarkets and Hypermarkets*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Convenience Stores
8.4. Online Sales
8.5. Others

9. By Region

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 9.1.2. Market Attractiveness Index, By Region
9.2. North America
- 9.2.1. Introduction
- 9.2.2. Key Region-Specific Dynamics
- 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.2.5.1. U.S.
  - 9.2.5.2. Canada
  - 9.2.5.3. Mexico
9.3. Europe
- 9.3.1. Introduction
- 9.3.2. Key Region-Specific Dynamics
- 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.3.5.1. Germany
  - 9.3.5.2. UK
  - 9.3.5.3. France
  - 9.3.5.4. Italy
  - 9.3.5.5. Russia
  - 9.3.5.6. Rest of Europe
9.4. South America
- 9.4.1. Introduction
- 9.4.2. Key Region-Specific Dynamics
- 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.4.5.1. Brazil
  - 9.4.5.2. Argentina
  - 9.4.5.3. Rest of South America
9.5. Asia-Pacific
- 9.5.1. Introduction
- 9.5.2. Key Region-Specific Dynamics
- 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.5.5.1. China
  - 9.5.5.2. India
  - 9.5.5.3. Japan
  - 9.5.5.4. Australia
  - 9.5.5.5. Rest of Asia-Pacific
9.6. Middle East and Africa
- 9.6.1. Introduction
- 9.6.2. Key Region-Specific Dynamics
- 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

10. Competitive Landscape

10.1. Competitive Scenario
10.2. Market Positioning/Share Analysis
10.3. Mergers and Acquisitions Analysis

11. Company Profiles

11.1. Kanegrade Ltd*
- 11.1.1. Company Overview
- 11.1.2. Product Portfolio and Description
- 11.1.3. Financial Overview
- 11.1.4. Key Developments
11.2. Stokely-Van Camp, Inc.
11.3. Mondelez International
11.4. PepsiCo Inc.
11.5. Mars Inc.
11.6. Nestle S.A.
11.7. Olam Group Limited
11.8. Barry Callebaut AG
11.9. Fuji Oil Company Ltd.
11.10. Harnik General Foods Private Limited

LIST NOT EXHAUSTIVE

12. Appendix

12.1. About Us and Services
12.2. Contact Us

02-2729-4219

+886-2-2729-4219

License/价格

全球巧克力粉饮料市场 - 2023-2030

Global Chocolate Powdered Drinks Market - 2023-2030

目录

第 1 章：方法与范围

第 2 章：定义与概述

第 3 章：执行摘要

第 4 章：动力学

第 5 章：产业分析

第 6 章：COVID-19 分析

第 7 章：按产品类型

第 8 章：按配销通路

第 9 章：按地区

第 10 章：竞争格局

第 11 章：公司简介

第 12 章：附录