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全球可折迭智慧型手机市场 - 2024-2031

Global Foldable Smartphone Market - 2024-2031

出版日期: 2024年12月30日 | 出版商:

DataM Intelligence | 英文 201 Pages | 商品交期: 最快1-2个工作天内

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简介目录

2023年全球可折迭智慧型手机市场规模达286.9亿美元，预估至2031年将达795.6亿美元，2024-2031年预测期间复合年增长率为13.60%。

由于对尖端消费性电子产品的需求迅速增长以及娱乐和游戏领域对智慧型手机的接受度提高，预计该市场将在预测期内大幅扩张。对平板手机的需求不断增长，对许多国家的下一代智慧型手机市场产生了显着影响。

全球行动通讯系统协会(GSMA) 预计，到2025 年，北美智慧型手机用户总数将达到3.28 亿。会大幅上升）。 GSMA 预计，到 2025 年，欧洲的网路普及率将达到 82%，智慧型手机使用率将达到 88%。这种成长将推动所分析的市场。

此外，5G技术预计将成为原始设备製造商（OEM）增强市场占有率的关键因素，从而促进长期成长。爱立信的一份报告预测，到2026年，全球5G用户将达到35亿人。预计的进步将大大推动可折迭智慧型手机未来的市场成长。

动力学

柔性 OLED 技术的进步

早期的智慧型手机设计受到不灵活的玻璃面板的物理约束的限制。然而，材料科学的进步使得显示器的生产能够弯曲和折迭而不会造成持续损坏。这种适应性强的功能有助于以高度便携的格式改善多媒体体验和多工处理能力。柔性 OLED 面板因其轻薄的特性而显着推动了创新，使其成为折迭设计的理想选择。技术进步可以降低成本，促使更多製造商推出不同价位的竞争性可折迭版本。

2022 年 8 月，专门从事消费电子及相关软体、家用电器、车辆和家用硬体的中国跨国科技公司小米推出了 MIX Fold 2，展示了可折迭智慧型手机设计。这款智慧型手机采用高通 Snapdragon 8+ Gen 1 晶片组，三星 Galaxy Z Fold4 和 Z Flip4 也采用了相同的晶片组。 MIX Fold 2 采用独特的设计，展开时厚度为 5.4 毫米，折迭时厚度为 11.2 毫米。小米设计了这款手机的微型水滴铰链，展示了该公司在可折迭技术方面的新颖方法。

优质趋势、5G 进步和策略行销

由于优质和高阶手机的需求不断增长，可折迭智慧型手机市场正在经历成长。消费者，尤其是北美和亚太地区等已开发经济体的消费者，越来越倾向在创新技术上花钱。可折迭智慧型手机体现了行动技术的最新创新，被视为既具有声望又实用的奢侈品。 5G 网路的全球扩张增强了这一愿望，因为可折迭智慧型手机通常配备 5G 功能，使用户能够利用加速的速度和改进的连接来进行串流媒体、游戏和专业活动。

策略行销和产品推出极大地促进了可折迭手机需求的成长。知名品牌经常透过与影响者的合作和高调的活动来大力行销这些小工具。定期的产品更新、以旧换新优惠以及与行动电信商的合作正在增强可折迭手机对更广泛用户群的可及性。

成本高

可折迭智慧型手机生产成本的增加可能会阻碍全球可折迭智慧型手机产业的扩张。可折迭智慧型手机配备柔性 OLED 萤幕，采用先进的技术和材料，与传统智慧型手机相比，其製造过程复杂且成本高昂。

柔性 OLED 面板的生产需要非常精密的设备和製造设施，能够生产没有缺陷的超薄面板，导致资本投资大幅增加。 2024 年 9 月，华为和苹果最新智慧型手机在中国发布，其中华为备受期待的 2800 美元三折手机，售价是 iPhone 16 Pro Max 的两倍多。

The market is anticipated to undergo significant expansion over the forecast period because to the rapidly increasing demand for cutting-edge consumer electronics and the heightened acceptance of smartphones in the entertainment and gaming sectors. The increasing demand for phablets has notably impacted the market for next-generation smartphones in many nations.

The Global System for Mobile Communications Association (GSMA) projects that smartphone customers in North America will total 328 million by 2025. Furthermore, by 2025, the region may experience an escalation in mobile subscriber penetration rates (86%) and Internet usage (80%). GSMA estimates that by 2025, Europe will have the greatest internet penetration rate at 82% and smartphone usage at 88%. This increase will propel the analyzed market.

Moreover, 5G technology is expected to be a pivotal factor enabling original equipment manufacturers (OEMs) to enhance their market presence, hence fostering long-term growth. A report by Ericsson forecasts that global 5G subscribers will attain 3.5 billion by 2026. The global demand for technology and infrastructure is anticipated to rise. The projected advancements are expected to substantially drive future market growth for foldable smartphones.

Dynamics

Advancements in Flexible OLED Technology

Earlier smartphone designs were restricted by the physical constraints of inflexible glass panels; however, progress in materials science has enabled the production of displays that can flex and fold without sustaining damage. This adaptable feature facilitates improved multimedia experiences and multitasking abilities in a highly portable format. Flexible OLED panels have significantly propelled innovation because to their thin and lightweight characteristics, rendering them ideal for folding designs. Technological advancements can lower costs, thereby prompting more manufacturers to launch competing foldable versions across various price tiers.

In August 2022, Xiaomi, a Chinese multinational technology corporation specializing in consumer electronics and associated software, home appliances, vehicles and household hardware, introduced the MIX Fold 2, which showcases a foldable smartphone design. The smartphone utilizes the Qualcomm Snapdragon 8+ Gen 1 chipset, likewise employed in the Samsung Galaxy Z Fold4 and Z Flip4. The MIX Fold 2 features a distinctive design, measuring 5.4 mm in thickness when unfolded and 11.2 mm when folded. Xiaomi designed the phone's micro waterdrop hinge, demonstrating the company's novel approach to foldable technology.

Premium Trends, 5G Advancements and Strategic Marketing

The market for foldable smartphones is experiencing growth due to increasing demand in premium and high-end handsets. Consumers, especially in advanced economies like North America and Asia Pacific, are progressively inclined to spend on innovative technologies. Foldable smartphones, embodying the newest innovations in mobile technology, are perceived as luxury commodities that provide both prestige and use. The global expansion of 5G networks bolsters this desire, as foldable smartphones are generally outfitted with 5G capabilities, allowing users to capitalize on accelerated speeds and improved connectivity for streaming, gaming and professional activities.

Strategic marketing and product introductions have significantly contributed to the increasing demand for foldable cell phones. Prominent brands are vigorously marketing these gadgets, frequently through partnerships with influencers and high-profile campaigns. Regular product updates, trade-in offers and collaborations with cell carriers are enhancing the accessibility of foldable phones for a broader user base.

High Cost

The elevated production expenses of foldable smartphones may impede the expansion of the worldwide foldable smartphone industry. Foldable smartphones include flexible OLED screens that utilize sophisticated technology and materials, rendering their manufacturing a complex and costly endeavor in contrast to conventional smartphones.

The production of flexible OLED panels necessitates very precise gear and fabrication facilities capable of producing ultra-thin panels devoid of flaws, resulting in a substantial increase in capital investment. In September 2024, Huawei and Apple's latest smartphones were released in China, featuring Huawei's highly anticipated US$ 2,800 tri-foldable phone, priced at more than double that of the iPhone 16 Pro Max.

Segment Analysis

The global foldable smartphone market is segmented based on functionality, distribution channel and region.

Gorwth of E-commerce

Leading foldable phone brands actively prioritize internet debuts to create excitement among technology aficionados. The prevalence of online sales channels enhances awareness and reviews for foldable smartphones, thereby fostering confidence among mainstream consumers and prompting them to contemplate the adoption of these innovative gadgets in the future.

E-commerce offers users a simple platform to compare foldable phone models, characteristics, reviews and price points comprehensively. This degree of research proficiency and transparency caters to the sophistication of early users of foldable phones. It enables marketers to advertise pre-order promotions and exclusive launches that encourage purchases via their own websites or affiliate online platforms. Technological improvements will result in an increased variety of possibilities in physical retail establishments.

Geographical Penetration

Rising Competitiveness and Smartphone Users in Asia-Pacific

The swift improvements profoundly impact the foldable smartphone industry in technology by established entities in Asia-Pacific. The global market comprises a limited number of prominent enterprises from Asia-Pacific and has experienced heightened competitiveness as producers strive to secure early advantages in goods commercialization over their rivals. It has shown consistent expansion due to significant technological resources, segment expenses and substantial initial investments necessary for product development.

The leading market participants are expected to introduce innovative products during the forecast period to transform the smartphone sector in emerging economies. The developing countries, including India, have experienced a reduction in data expenses since 2013. This has augmented the quantity of smartphone users. The Associated Chambers of Commerce and Industry (ASSOCHAM) projects that the number of smartphone users in the country increased from approximately 468 million in 2017 to 859 million in 2022, reflecting a CAGR of 12.9%. The increase in smartphone usage will provide a chance for foldable smartphone manufacturers to innovate and gain market share.

Competitive Landscape

The major global players in the market include Samsung Electronics Co., Ltd., Huawei Technologies Co., Ltd., Motorola Mobility LLC, Oppo Mobile Telecommunications Corp., Ltd., Xiaomi Corporation, Honor Device Co., Ltd., OnePlus Technology (Shenzhen) Co., Ltd., Microsoft Corporation, Google LLC and Royale Corporation.

Sustainability Analysis

The foldable smartphone market has witnessed significant expansion since the launch of the first foldable handset. With the increasing popularity of these gadgets, the industry has significant difficulties related to sustainability. Elevated repair prices, expenses for component replacement and apprehensions regarding the disposal of intricate materials raise inquiries about the long-term environmental ramifications of foldable cellphones. The difficulties underscore the necessity for efficient solutions to reduce waste and advance the circular economy.

In reaction to these issues, the European Union has implemented substantial measures to enhance sustainability in the technology sector, notably via its right-to-repair legislation. This legislation, framed by the European Green Deal, seeks to prolong product lifespan and minimize waste by requiring manufacturers to provide repairability, offer access to maintenance information and enhance gadget durability.

The proposed regulations mandate that foldable cellphones and other electronic gadgets remain repairable for a duration of 10 years, in accordance with overarching objectives of sustainable consumption and environmental stewardship. These actions are essential for promoting a more sustainable future in the foldable smartphone market.

AI Impact Analysis

Artificial Intelligence (AI), especially machine learning (ML), is crucial in influencing the foldable smartphone market by enhancing essential aspects like battery longevity. Samsung's foldable smartphones, such as the Galaxy Z Fold 6 and Z Flip 6, employ AI to assess user behavior and anticipate high-power consumption activities, including gaming or streaming. It enables devices to dynamically alter power distribution, assuring the preservation of important functionality while conserving energy in non-essential areas.

Through the use of AI-driven battery optimizations, Samsung is improving user experience and prolonging battery life, thereby solving a significant issue in the foldable smartphone sector. Samsung, a pioneer in the foldable smartphone market since 2019, maintains its industry leadership by integrating powerful AI functionalities into its recent products.

Samsung's AI-driven advances, coupled with advancements in foldable technology, are essential for sustaining its competitive advantage against emerging rivals. Moreover, firms like as Huawei and Xiaomi are integrating AI into their foldable smartphones, offering capabilities like AI-enhanced photography and user interface enhancements, hence intensifying market competitiveness.

By Functionality

Flip
Fold

By Distribution Channel

Online
Offline

By Region

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

In August 2023, Samsung launched its newest foldable smartphones, the Galaxy Z Fold 5 and Galaxy Z Flip 5, with the Z Fold 5 commencing at Rs 1,54,999 with different RAM and storage options. The launch of an economical Galaxy Z Fold 6 seeks to bolster Samsung's market position in the foldable sector, especially as rivalry from Chinese companies such as Xiaomi, Honor and Huawei escalates.
In November 2022, the Chinese telecommunications company Huawei launched the Pocket S, an affordable flip-style foldable smartphone, in China. The phone is priced lower than previous foldable models, ranging from CNY 5,988 to CNY 7,488 (US$ 819 to US$ 1,025). The device features a 6.9-inch OLED display; its dimensions are 87.3 x 75.5 x 15.2 mm when folded and 170 x 75.5 x 7.2 mm when unfolded.

Why Purchase the Report?

To visualize the global foldable smartphone market segmentation based on functionality, distribution channel and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of the foldable smartphone market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global foldable smartphone market report would provide approximately 54 tables, 40 figures and 201 pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Functionality
3.2. Snippet by Distribution Channel
3.3. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Advancements in Flexible OLED Technology
  - 4.1.1.2. Premium Trends, 5G Advancements and Strategic Marketing
- 4.1.2. Restraints
  - 4.1.2.1. High Cost
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. DMI Opinion

6. By Functionality

6.1. Introduction
- 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 6.1.2. Market Attractiveness Index, By Functionality
6.2. Flip*
- 6.2.1. Introduction
- 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
6.3. Fold

7. By Distribution Channel

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 7.1.2. Market Attractiveness Index, By Distribution Channel
7.2. Online*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Offline

8. By Region

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 8.1.2. Market Attractiveness Index, By Region
8.2. North America
- 8.2.1. Introduction
- 8.2.2. Key Region-Specific Dynamics
- 8.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 8.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 8.2.5.1. US
  - 8.2.5.2. Canada
  - 8.2.5.3. Mexico
8.3. Europe
- 8.3.1. Introduction
- 8.3.2. Key Region-Specific Dynamics
- 8.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 8.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 8.3.5.1. Germany
  - 8.3.5.2. UK
  - 8.3.5.3. France
  - 8.3.5.4. Italy
  - 8.3.5.5. Spain
  - 8.3.5.6. Rest of Europe
8.4. South America
- 8.4.1. Introduction
- 8.4.2. Key Region-Specific Dynamics
- 8.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 8.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 8.4.5.1. Brazil
  - 8.4.5.2. Argentina
  - 8.4.5.3. Rest of South America
8.5. Asia-Pacific
- 8.5.1. Introduction
- 8.5.2. Key Region-Specific Dynamics
- 8.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 8.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 8.5.5.1. China
  - 8.5.5.2. India
  - 8.5.5.3. Japan
  - 8.5.5.4. Australia
  - 8.5.5.5. Rest of Asia-Pacific
8.6. Middle East and Africa
- 8.6.1. Introduction
- 8.6.2. Key Region-Specific Dynamics
- 8.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Functionality
- 8.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

9. Competitive Landscape

9.1. Competitive Scenario
9.2. Market Positioning/Share Analysis
9.3. Mergers and Acquisitions Analysis

10. Company Profiles

10.1. Samsung Electronics Co., Ltd.*
- 10.1.1. Company Overview
- 10.1.2. Product Portfolio and Description
- 10.1.3. Financial Overview
- 10.1.4. Key Developments
10.2. Huawei Technologies Co., Ltd.
10.3. Motorola Mobility LLC
10.4. Oppo Mobile Telecommunications Corp., Ltd.
10.5. Xiaomi Corporation
10.6. Honor Device Co., Ltd.
10.7. OnePlus Technology (Shenzhen) Co., Ltd.
10.8. Microsoft Corporation
10.9. Google LLC
10.10. Royale Corporation

LIST NOT EXHAUSTIVE

11. Appendix

11.1. About Us and Services
11.2. Contact Us

02-2729-4219

+886-2-2729-4219

License/价格

全球可折迭智慧型手机市场 - 2024-2031

Global Foldable Smartphone Market - 2024-2031

目录

第 1 章：方法与范围

第 2 章：定义与概述

第 3 章：执行摘要

第 4 章：动力学

第 5 章：产业分析

第 6 章：依功能分类

第 7 章：按配销通路

第 8 章：按地区

第 9 章：竞争格局

第 10 章：公司简介

第 11 章：附录