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封面
市场调查报告书
商品编码
1696232

全球人工智慧内容创作工具市场 - 2025 年至 2032 年

Global AI-Powered Content Creation Tools Market - 2025-2032
出版日期: | 出版商: DataM Intelligence | 英文 180 Pages | 商品交期: 最快1-2个工作天内

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简介目录

2024 年全球人工智慧内容创作工具市场规模达到 21.4 亿美元，预计到 2032 年将达到 78.1 亿美元，2025-2032 年预测期间的复合年增长率为 17.58%。

随着社群媒体用户数量的成长，人工智慧内容创作市场预计将迅速扩大。社群媒体平台是允许使用者创建和分享资讯、进行社交联繫和相互交流的线上服务或网站。人工智慧驱动的内容製作透过提供更个人化、有趣和相关的材料，改善了创作者和消费者的社群媒体体验，从而提高了这些平台的使用率和用户参与度。例如，英国媒体机构We Are Social Ltd表示，社群媒体使用率从2023年1月的0.9%增加到2024年1月的1.5%。因此，社群媒体使用率的不断增长正在推动人工智慧内容产业的扩张。

动态的

个人化内容需求不断成长

品牌和企业正在迅速利用人工智慧来开发客製化的行销活动和超针对性的内容。人工智慧系统分析使用者行为、偏好和参与度指标，以创建个人化内容，从而提高转换率。例如，Netflix 采用人工智慧推荐引擎来客製化电影和电视节目推荐，从而提高观众参与度。同样，Jasper AI 和 Copy.AI 帮助组织创建针对特定受众的 AI 产生的行销内容。

道德问题和内容真实性问题

人工智慧产生的内容引发了人们对虚假陈述、深度伪造和侵犯版权的担忧。随着人工智慧自动产生内容，存在产生偏见、不准确或复製资讯的风险，引起监管机构的注意。 OpenAI 的 ChatGPT 和 Google Bard 因偶尔产生不准确或有偏见的资料而受到批评。同样，人工智慧生成的图像和影片（深度伪造）对媒体和政治交流构成威胁，需要道德考虑并制定更严格的法律。

目录

第 1 章：方法与范围

第 2 章：定义与概述

第 3 章：执行摘要

第 4 章：动态

  • 影响因素
    • 驱动程式
      • 个人化内容需求不断成长
    • 限制
      • 道德问题和内容真实性问题
    • 机会
    • 影响分析

第五章：产业分析

  • 波特五力分析
  • 供应链分析
  • 价值链分析
  • 定价分析
  • 监理与合规性分析
  • 人工智慧与自动化影响分析
  • 研发与创新分析
  • 永续性和绿色内容类型分析
  • 网路安全分析
  • 下一代内容类型分析
  • 内容类型路线图
  • DMI 意见

第 6 章：奉献

  • 解决方案
  • 服务

第 7 章：按部署类型

  • 本地
  • 基于云端

第 8 章：按内容类型

  • 文字
  • 视觉的
  • 图形
  • 声音的
  • 其他的

第九章：按应用

  • 行销和广告
  • 电子商务
  • 网路最佳化
  • 娱乐和媒体
  • 教育
  • 其他的

第 10 章：按地区

  • 北美洲
    • 我们
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地区
  • 亚太
    • 中国
    • 印度
    • 日本
    • 澳洲
    • 亚太其他地区
  • 中东和非洲

第 11 章：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 併购分析

第 12 章：公司简介

  • OpenAI
    • 公司概况
    • 产品组合和描述
    • 财务概览
    • 关键进展
  • Google DeepMind
  • Adobe
  • Canva
  • Synthesia
  • Jasper AI
  • Murf AI
  • Copy.ai
  • Surfer SEO
  • Stability AI

第 13 章：附录

简介目录
Product Code: ICT9390

Global AI-powered content creation tools market reached US$2.14 billion in 2024 and is expected to reach US$7.81 billion by 2032, growing with a CAGR of 17.58% during the forecast period 2025-2032.

The market for AI-powered content creation is expected to expand rapidly as the number of social media users grows. Social media platforms are online services or websites that allow users to create and share information, connect socially and communicate with one another. AI-driven content production improves the social media experience for both creators and consumers by providing more personalized, interesting and relevant material, resulting in greater usage and user engagement on these platforms. For example, We Are Social Ltd, a UK-based media organization, stated that social media usage increased to 1.5% in January 2024, up from 0.9% in January 2023. As a result, the increasing usage of social media is driving the expansion of the AI-powered content industry.

Dynamic

Growing Demand for Personalized Content

Artificial intelligence is rapidly being used by brands and enterprises to develop tailored marketing campaigns and hyper-targeted content. AI-powered systems analyze user behavior, preferences and engagement metrics to create personalized content that increases conversion rates. Netflix, for example, employs AI-powered recommendation engines to tailor movie and TV show recommendations, thereby increasing viewer engagement. Similarly, Jasper AI and Copy.AI assist organizations in creating AI-generated marketing content tailored to certain audiences.

Ethical Concerns & Content Authenticity Issues

AI-generated content causes concerns about misrepresentation, deepfakes and copyright infringements. As AI automates content generation, there is a risk of producing biased, inaccurate or copied information, prompting regulatory attention. OpenAI's ChatGPT and Google Bard have been chastised for occasionally producing inaccurate or biased data. Similarly, AI-generated images and videos (deepfakes) pose threats to media and political communication, necessitating ethical considerations and tougher laws.

Segment Analysis

The global AI-powered content creation tools market is segmented based on offering, deployment type, content type, application and region.

Solutions in the global market are expected to drive the market.

In 2024, the solutions segment accounted for the largest percentage of global sales. The solution section includes software or platforms that key suppliers offer for AI video generation. For example, Synthesia is an AI video generation tool utilized in marketing and commercial initiatives by Reuters, Accenture, BBC and others. The pricing and implementation of the software is the largest expenses connected with the component category, resulting in a significant market share.

Geographical Penetration

Rapid Technological Advancements in Asia-Pacific.

Asia-Pacific is expected to play a significant part in the global AI-powered content creation market. Tencent, Alibaba and Baidu in China, as well as Sony, Panasonic and SoftBank in Japan, make significant investments in AI research and development, resulting in advances in natural language processing, picture recognition and content-generating algorithms.

Asia-Pacific's large and diverse consumer market offers attractive potential for AI-powered content creation in a variety of industries, including entertainment, e-commerce, advertising and social media. Avtr Meta Labs' Naina, India's first AI-powered podcast broadcaster, began a podcast series in February 2024. The podcast includes in-depth interviews with celebrities. The interactive broadcast allows the global audience to participate by contributing questions and comments.

Sustainability and Green Content Type Analysis

As more firms and industries use AI-powered content creation, there is a greater emphasis on sustainability and ecologically responsible content generation. Green content initiatives seek to reduce digital carbon footprints, promote environmentally beneficial themes and ensure ethical AI content creation. AI content tools demand a substantial amount of computational power, which influences carbon emissions. Companies are investing in low-energy AI and carbon-neutral cloud computing. OpenAI, Google and Microsoft are working on energy-efficient AI training models that use renewable energy sources.

Competitive Landscape

The major global players in the market include OpenAI, Google DeepMind, Adobe, Canva, Synthesia, Jasper AI, Murf AI, Copy.ai, Surfer SEO and Stability AI.

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Target Audience 2024

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Offering
  • 3.2. Snippet by Deployment Type
  • 3.3. Snippet by Content Type
  • 3.4. Snippet by Application
  • 3.5. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Growing Demand for Personalized Content
    • 4.1.2. Restraints
      • 4.1.2.1. Ethical Concerns & Content Authenticity Issues
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Value Chain Analysis
  • 5.4. Pricing Analysis
  • 5.5. Regulatory and Compliance Analysis
  • 5.6. AI & Automation Impact Analysis
  • 5.7. R&D and Innovation Analysis
  • 5.8. Sustainability & Green Content Type Analysis
  • 5.9. Cybersecurity Analysis
  • 5.10. Next Generation Content Type Analysis
  • 5.11. Content Type Roadmap
  • 5.12. DMI Opinion

6. By Offering

  • 6.1. Introduction
    • 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 6.1.2. Market Attractiveness Index, By Offering
  • 6.2. Solution*
    • 6.2.1. Introduction
    • 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 6.3. Service

7. By Deployment Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 7.1.2. Market Attractiveness Index, By Deployment Type
  • 7.2. On-premises*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Cloud-based

8. By Content Type

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 8.1.2. Market Attractiveness Index, By Content Type
  • 8.2. Textual*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Visual
  • 8.4. Graphical
  • 8.5. Audio
  • 8.6. Others

9. By Application

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.1.2. Market Attractiveness Index, By Application
  • 9.2. Marketing and Advertising*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. E-Commerce
  • 9.4. Network Optimization
  • 9.5. Entertainment and Media
  • 9.6. Education
  • 9.7. Others

10. By Region

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 10.1.2. Market Attractiveness Index, By Region
  • 10.2. North America
    • 10.2.1. Introduction
    • 10.2.2. Key Region-Specific Dynamics
    • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.2.7.1. US
      • 10.2.7.2. Canada
      • 10.2.7.3. Mexico
  • 10.3. Europe
    • 10.3.1. Introduction
    • 10.3.2. Key Region-Specific Dynamics
    • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.3.7.1. Germany
      • 10.3.7.2. UK
      • 10.3.7.3. France
      • 10.3.7.4. Italy
      • 10.3.7.5. Spain
      • 10.3.7.6. Rest of Europe
  • 10.4. South America
    • 10.4.1. Introduction
    • 10.4.2. Key Region-Specific Dynamics
    • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.4.7.1. Brazil
      • 10.4.7.2. Argentina
      • 10.4.7.3. Rest of South America
  • 10.5. Asia-Pacific
    • 10.5.1. Introduction
    • 10.5.2. Key Region-Specific Dynamics
    • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.5.7.1. China
      • 10.5.7.2. India
      • 10.5.7.3. Japan
      • 10.5.7.4. Australia
      • 10.5.7.5. Rest of Asia-Pacific
  • 10.6. Middle East and Africa
    • 10.6.1. Introduction
    • 10.6.2. Key Region-Specific Dynamics
    • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Offering
    • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Deployment Type
    • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Content Type
    • 10.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

11. Competitive Landscape

  • 11.1. Competitive Scenario
  • 11.2. Market Positioning/Share Analysis
  • 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

  • 12.1. OpenAI*
    • 12.1.1. Company Overview
    • 12.1.2. Product Portfolio and Description
    • 12.1.3. Financial Overview
    • 12.1.4. Key Developments
  • 12.2. Google DeepMind
  • 12.3. Adobe
  • 12.4. Canva
  • 12.5. Synthesia
  • 12.6. Jasper AI
  • 12.7. Murf AI
  • 12.8. Copy.ai
  • 12.9. Surfer SEO
  • 12.10. Stability AI

LIST NOT EXHAUSTIVE

13. Appendix

  • 13.1. About Us and Services
  • 13.2. Contact Us