越南烹饪原料与膳食市场

儘管面临全球经济情势的挑战，越南的烹饪原料和膳食预计在零售和餐饮领域都将成长，2024年整体销售量将稳定成长。持续的需求反映了该行业许多类别的基本性质，例如食用油、酱汁、蘸酱和调味品，被当地消费者视为日常用品。然而，经济不确定性带来的压力正在影响成长潜力。

该报告考察了越南烹饪原料和膳食市场，提供了 2020 年至 2024 年的最新零售资料，确定了主要企业、品牌和零售商店，并深入了解了消费者需求和销售成长背后的驱动因素。人口变化。

目录

目录和表格清单

执行摘要

市场资料

免责声明

资讯来源

越南食用油

主要资料结果

2024年发展

• 由于食用油产品的重要性，预计 2024 年食用油总量将稳定成长
• 受主产区天气恶劣影响，食用油生产面临供应不稳定
• Calofic Corp 透过强大的品牌和影响力主导的行销在食用油领域处于领先地位

前景和机会

• 健康意识提升可望决定食用油走向
• 由于产能增加和价格稳定努力，预计食用油价格仍可负担
• 知名品牌继续利用强大的行销、节庆促销和社群参与

分类资料

越南菜和汤

主要资料结果

2024年发展

• 已调理食品面临经济不确定性的挑战，公司专注于负担能力和分销
• Vissan Co Ltd 将在 2024 年继续引领获胜原料市场
• 冷冻已调理食品零食产品种类增加

前景和机会

• 由于对方便和安全选择的需求，预计已调理食品的零售将大幅增长
• 现代Off-Trade通路和电子商务的兴起可能会推动已调理食品的成长
• 预计将可得性并使冷冻已调理食品多样化

分类资料

越南酱料、沾酱和调味料

主要资料结果

2024年发展

• 酱料、沾酱和调味品的总量略有增加，这得益于这些产品的重要作用和以健康为导向的产品创新
• 当地和国际风味的辣椒酱变得越来越多样化。
• Masan Consumer Corp 将在 2024 年继续引领酱汁、蘸酱和调味品市场

前景和机会

• 由于便利性的提高，酱汁、蘸酱和调味料预计将稳定成长
• 在竞争日益激烈的市场中，品牌需要平衡创新与传统、数位参与和本地策略。
• 健康趋势持续推动创新

分类资料

越南甜酱

主要资料结果

2024年发展

• 儘管缺乏行销努力， 甜味抹酱 的总销量仍持续成长
• 蜂蜜具有健康功效，玩家专注于透过电子商务提高产品知名度
• 2024 年， 甜味抹酱将继续引领甜点市场，但该类别仍将分散

前景和机会

• 甜味抹酱的有限使用为扩大分销和行销工作创造了成长潜力
• 预计当地小型杂货店仍将是糖果的主要零售通路
• 品牌可能会针对送礼场合来有效定位被认为是非必需品的产品

分类资料

Overall, cooking ingredients and meals in Vietnam is set to record steady total volume growth in 2024, with growth in both retail and foodservice sales, despite challenges from the global economic situation. The sustained demand reflects the essential nature of many of the categories in this industry, such as edible oils, and sauces, dips and condiments, which are considered daily use items by local consumers. Nonetheless, pressures from economic uncertainty are weighing on the growth potential...

Euromonitor International's Cooking Ingredients and Meals in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2029, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cooking Ingredients and Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Cooking ingredients and meals in 2024: The big picture
• Key trends in 2024
• Competitive landscape
• Channel developments
• What next for cooking ingredients and meals?

MARKET DATA

• Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2019-2024
• Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2019-2024
• Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2019-2024
• Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2019-2024
• Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2020-2024
• Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2021-2024
• Table 7 Penetration of Private Label by Category: % Value 2019-2024
• Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2019-2024
• Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2024-2029
• Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2024-2029
• Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2024-2029
• Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

EDIBLE OILS IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Edible oils sees steady total volume growth in 2024, driven by the essential nature of such products
• Production of edible oils faces supply volatility due to adverse weather in key producing regions
• Calofic Corp leads edible oils through strong branding and influencer-driven marketing

PROSPECTS AND OPPORTUNITIES

• Prominence of health consciousness expected to shape edible oils
• Efforts to expand production capacity and price stabilisation measures likely to keep edible oils affordable
• Leading brands will continue to leverage strong marketing, festive promotions, and community involvement

CATEGORY DATA

• Table 13 Sales of Edible Oils by Category: Volume 2019-2024
• Table 14 Sales of Edible Oils by Category: Value 2019-2024
• Table 15 Sales of Edible Oils by Category: % Volume Growth 2019-2024
• Table 16 Sales of Edible Oils by Category: % Value Growth 2019-2024
• Table 17 NBO Company Shares of Edible Oils: % Value 2020-2024
• Table 18 LBN Brand Shares of Edible Oils: % Value 2021-2024
• Table 19 Distribution of Edible Oils by Format: % Value 2019-2024
• Table 20 Forecast Sales of Edible Oils by Category: Volume 2024-2029
• Table 21 Forecast Sales of Edible Oils by Category: Value 2024-2029
• Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2024-2029
• Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2024-2029

MEALS AND SOUPS IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Ready meals faces challenges from economic uncertainty, with players focusing on affordability and distribution
• In 2024 ready meals continues to be led by Vissan Co Ltd
• Frozen ready meals sees greater diversity in snacking products

PROSPECTS AND OPPORTUNITIES

• Ready meals set to record significant retail volume growth, driven by demand for convenient and safe options
• Growing prominence of modern off-trade channels and e-commerce set to drive the growth of ready meals
• Greater availability of international dishes expected, and diversity in frozen ready meals

CATEGORY DATA

• Table 24 Sales of Meals and Soups by Category: Volume 2019-2024
• Table 25 Sales of Meals and Soups by Category: Value 2019-2024
• Table 26 Sales of Meals and Soups by Category: % Volume Growth 2019-2024
• Table 27 Sales of Meals and Soups by Category: % Value Growth 2019-2024
• Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2019-2024
• Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2019-2024
• Table 30 Sales of Soup by Leading Flavours: Rankings 2019-2024
• Table 31 NBO Company Shares of Meals and Soups: % Value 2020-2024
• Table 32 LBN Brand Shares of Meals and Soups: % Value 2021-2024
• Table 33 Distribution of Meals and Soups by Format: % Value 2019-2024
• Table 34 Forecast Sales of Meals and Soups by Category: Volume 2024-2029
• Table 35 Forecast Sales of Meals and Soups by Category: Value 2024-2029
• Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2024-2029
• Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2024-2029

SAUCES, DIPS AND CONDIMENTS IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sauces, dips and condiments sees slow total volume growth, supported by the essential role of these products, and health-conscious product innovations
• Chilli sauces sees a greater variety of both local- and international-inspired flavours
• Sauces, dips and condiments continues to be led by Masan Consumer Corp in 2024

PROSPECTS AND OPPORTUNITIES

• Stable growth expected for sauces, dips and condiments, driven by the growing convenience trend
• Brands will need to balance innovation with tradition, and digital engagement with localised strategies in an increasingly competitive market
• Health trends will continue to drive innovation

CATEGORY DATA

• Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2019-2024
• Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2019-2024
• Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2019-2024
• Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2019-2024
• Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2019-2024
• Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2019-2024
• Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2020-2024
• Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2021-2024
• Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2019-2024
• Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2024-2029
• Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2024-2029
• Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2024-2029
• Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2024-2029

SWEET SPREADS IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sweet spreads exhibits continued total volume growth despite a lack of marketing activities
• Honey appeals through its health benefits, while players focus on boosting product visibility through e-commerce
• Sweet spreads continues to be led by Golden Farm in 2024, although the category remains fragmented

PROSPECTS AND OPPORTUNITIES

• Limited usage of sweet spreads offers potential for growth through extended distribution and marketing efforts
• Small local grocers expected to remain the main retail channel for sweet spreads
• Brands likely to target gifting occasions to effectively position products that are perceived as non-essential

CATEGORY DATA

• Table 51 Sales of Sweet Spreads by Category: Volume 2019-2024
• Table 52 Sales of Sweet Spreads by Category: Value 2019-2024
• Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2019-2024
• Table 54 Sales of Sweet Spreads by Category: % Value Growth 2019-2024
• Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2019-2024
• Table 56 NBO Company Shares of Sweet Spreads: % Value 2020-2024
• Table 57 LBN Brand Shares of Sweet Spreads: % Value 2021-2024
• Table 58 Distribution of Sweet Spreads by Format: % Value 2019-2024
• Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2024-2029
• Table 60 Forecast Sales of Sweet Spreads by Category: Value 2024-2029
• Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2024-2029
• Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2024-2029