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市场调查报告书
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1993713

短期租赁市场：市场洞察、竞争格局及市场预测（2033 年）

Short-term Rental Market Insights, Competitive Landscape, and Market Forecast - 2033
出版日期: | 出版商: Fairfield Market Research | 英文 199 Pages | 商品交期: 2-5个工作天内

价格
简介目录

全球短期租赁市场预计将迎来显着成长，主要驱动力是人们对灵活、便利且经济实惠的住宿解决方案的需求不断增长。预计到 2026 年，该市场规模将达到 1,345 亿美元，到 2033 年将成长至 2,864 亿美元，复合年增长率高达 11.40%。短期租赁已成为传统饭店以外的热门选择，满足了休閒和商务旅客对独特体验、隐私和个人化服务的需求。该行业正发展成为全球旅游业生态系统的重要组成部分，重新​​定义了多个地区的住宿偏好。

市场洞察

短期租赁市场正经历着数位化和技术驱动型预订解决方案的重大转变。 线上平台让旅客能够方便地搜寻、比较和预订全球各地的房源。 人工智慧推荐功能、虚拟参观和智慧家庭功能的整合进一步提升了用户体验，使短期租赁比传统住宿更具吸引力。

共享经济的日益普及也推动了市场扩张。房主和物业经理可以透过将閒置空间变现来创造新的收入来源。同时，旅客可以从各种房源中受益，包括公寓、别墅和度假村，这些房源都可根据他们的预算和偏好量身定制。

推动市场成长的因素

推动短期租赁市场成长的因素有很多：

  • 1. 全球旅游需求不断增长－休閒和商务旅行的增加，带动了对短期住宿的强劲需求，尤其是在城市地区和旅游目的地。
  • 2.数位平台和行动应用程式－便利的线上预订平台和行动应用程式简化了预订流程，提高了透明度，并改善了客户体验。
  • 3. 都市化与商务旅游－人口快速向城市地区迁移以及企业基地的扩张，推动了对商务中心附近便捷临时住宿的需求。
  • 4. 经济高效且灵活－短期租赁提供具有竞争力的价格和灵活的住宿选择，使其成为寻求长期住宿或预算有限的旅客的理想选择。
  • 5. 对本地体验的需求－旅客越来越倾向于沉浸式的在地体验，让他们能够与当地社区互动，并探索传统旅游景点之外的目的地。

商机

短期租赁市场为投资者、业主和技术驱动型服务提供者提供了丰厚的商机。 进入新兴市场、开发豪华或小众住宿以及与旅游平台建立策略合作伙伴关係可以提高收入潜力。

实施创新解决方案，例如人工智慧驱动的房源推荐、虚拟实境 (VR) 参观以及长期住宿订阅模式，可以增强客户参与度和留存率。 此外，营运商还可以透过共享居住理念、精心策划的体验以及针对远距办公人员和家庭的特色套餐来实现服务多元化。

区域分析

  • 北美－得益于高数位普及率、完善的旅游基础设施以及主要短租平台的存在，北美市场占主导地位。美国凭藉着强劲的国内和国际旅行需求，仍然是主要贡献者。
  • 欧洲－在文化旅游、历史遗迹以及支持短租的法规的推动下，欧洲市场呈现稳定成长。法国、西班牙和义大利等国家引领着该地区的扩张。
  • 亚太地区 - 由于城市化进程加快、中产阶级壮大以及国内外旅游需求不断增长，预计将录得最高增长率。主要市场包括中国、印度和日本。
  • 拉丁美洲 - 旅游基础设施的扩张、线上预订普及率的提高以及经济型住宿的增加是推动成长的主要因素。巴西和墨西哥是主要贡献者。
  • 中东和非洲 - 商务旅行、高端旅游和城市发展项目的增加正在推动杜拜和开普敦等主要城市的成长。

主要公司

市场竞争激烈，多家全球性和区域性公司共同塑造市场的发展轨迹。主要参与者包括：

  • 9flats.com PTE Ltd.
  • Airbnb, Inc.
  • Hotelplan Management AG
  • Booking Holdings, Inc.
  • Expedia Group, Inc.
  • Wyndham Destinations Inc.
  • MakeMyTrip Pvt.有限公司
  • TripAdvisor, Inc.
  • NOVASOL A/S
  • Oravel Stays Pvt. Ltd.

这些公司致力于拓展房源清单、利用技术并提供差异化服务，以在快速变化的市场中保持竞争优势。

市场区隔

依住宿类型

  • 独栋住宅
  • 公寓
  • 度假村/公寓式饭店
  • 其他

依预订方式

  • 线上
  • 线下

依地区

  • 北美
  • 欧洲
  • 亚太地区
  • 拉丁美洲
  • 中东和非洲

目录

第一章：摘要整理

第二章：市场概览

  • 市场定义与细分
  • 市场动态
    • 驱动因素
    • 限制因素
    • 市场机遇
  • 价值链分析
  • 新冠疫情影响分析
  • 波特五力分析
  • 俄乌衝突的影响
  • PESTLE 分析
  • 监理分析
  • 价格趋势分析
    • 当前价格及未来预测（2025-2033 年）
    • 价格影响因素

第三章 全球短期租赁市场展望，2020-2033 年

  • 全球短期租赁市场展望，依住宿类型划分，价值（十亿美元），2020-2033 年
    • 独栋住宅住宅
    • 公寓
    • 度假村/公寓式饭店
    • 其他
  • 全球短期租赁市场展望（依预订方式划分，价值（十亿美元）），2020-2033 年
    • 线上
    • 线下
  • 全球短期租赁市场展望（依地区划分，价值（十亿美元）），2020-2033 年
    • 北美
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲

第四章：北美短期租赁市场展望，2020-2033 年

第五章：欧洲短期租赁市场展望，2020-2033 年

第六章：亚太地区短期租赁市场展望， 2020–2033

第七章：拉丁美洲短期租赁市场展望，2020–2033

第八章：中东与非洲短期租赁市场展望，2020–2033

第9章 竞争情形

  • 企业对市场区隔的热图
  • 各企业市场占有率分析，2025年
  • 竞争仪表板
  • 企业简介
    • 9flats.com PTE Ltd.
    • Airbnb, Inc.
    • Hotelplan Management AG
    • Booking Holdings, Inc.
    • Expedia Group, Inc.
    • Wyndham Destinations Inc.
    • MakeMyTrip Pvt. Ltd.
    • TripAdvisor, Inc.
    • NOVASOL A/S
    • Oravel Stays Pvt. Ltd.

第10章 附录

简介目录

The global short-term rental market is set for substantial growth, driven by the rising demand for flexible, convenient, and cost-effective lodging solutions. The market is projected to reach USD 134.5 billion in 2026 and escalate to USD 286.4 billion by 2033, registering a strong CAGR of 11.40%. Short-term rentals have emerged as a popular alternative to traditional hotels, catering to leisure and business travelers seeking unique experiences, privacy, and personalized services. The sector has evolved into a key component of the global travel and tourism ecosystem, redefining accommodation preferences across multiple regions.

Market Insights

The short-term rental market is witnessing a significant shift toward digitalization and technology-driven booking solutions. Online platforms enable travelers to conveniently search, compare, and book properties worldwide. The integration of AI-based recommendations, virtual tours, and smart home features has further enhanced user experiences, making short-term rentals more attractive than conventional accommodations.

The growing popularity of the sharing economy has also contributed to market expansion. Homeowners and property managers can monetize underutilized spaces, creating additional income opportunities. Travelers, on the other hand, benefit from a wide range of options, including apartments, homes, and resorts, tailored to their budget and preferences.

Drivers of Market Growth

Several factors are fueling the growth of the short-term rental market:

  • 1. Rising Global Tourism - Increasing travel for leisure and business is creating strong demand for short-term accommodations, especially in urban and tourist-centric regions.
  • 2. Digital Platforms and Mobile Apps - The convenience of online booking platforms and mobile applications is simplifying the reservation process, enhancing transparency, and improving customer experience.
  • 3. Urbanization and Business Travel - Rapid urban migration and the expansion of corporate hubs are driving the need for temporary, convenient lodging options near business centers.
  • 4. Cost-efficiency and Flexibility - Short-term rentals offer competitive pricing and flexible stay options, making them ideal for travelers seeking longer stays or budget-friendly solutions.
  • 5. Demand for Localized Experiences - Travelers increasingly prefer immersive, local experiences that allow them to engage with communities and explore destinations beyond conventional tourist attractions.

Business Opportunities

The short-term rental market presents lucrative opportunities for investors, property owners, and technology-driven service providers. Expanding into emerging markets, developing luxury or niche accommodations, and forming strategic partnerships with travel platforms can enhance revenue potential.

Adopting innovative solutions such as AI-based property recommendations, virtual reality tours, and subscription-based models for extended stays can boost engagement and retention. Operators can also diversify offerings through co-living concepts, curated experiences, and specialized packages catering to remote workers or family travelers.

Regional Analysis

  • North America - Dominates the market, supported by high digital adoption, well-established travel infrastructure, and the presence of leading short-term rental platforms. The U.S. remains a major contributor due to strong domestic and international travel demand.
  • Europe - Witnesses steady growth fueled by cultural tourism, historical destinations, and supportive regulations for short-term rentals. Countries such as France, Spain, and Italy drive regional expansion.
  • Asia Pacific - Expected to record the highest growth rate owing to rising urbanization, a growing middle class, and increasing domestic and international travel. Key markets include China, India, and Japan.
  • Latin America - Growth is attributed to expanding tourism infrastructure, rising online booking penetration, and affordable accommodation options. Brazil and Mexico are major contributors.
  • Middle East & Africa - Increasing business travel, luxury tourism, and urban development projects support growth in key cities such as Dubai and Cape Town.

Key Players

The market is competitive, with several global and regional players shaping its growth trajectory. Leading companies include:

  • 9flats.com PTE Ltd.
  • Airbnb, Inc.
  • Hotelplan Management AG
  • Booking Holdings, Inc.
  • Expedia Group, Inc.
  • Wyndham Destinations Inc.
  • MakeMyTrip Pvt. Ltd.
  • TripAdvisor, Inc.
  • NOVASOL A/S
  • Oravel Stays Pvt. Ltd.

These companies focus on expanding their property listings, leveraging technology, and offering differentiated services to maintain a competitive edge in a rapidly evolving market.

Market Segmentation

By Accommodation Type

  • Home
  • Apartments
  • Resort/Condominium
  • Others

By Booking Mode

  • Online
  • Offline

By Geographic Coverage

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Short-term Rental Market Snapshot
  • 1.2. Future Projections
  • 1.3. Key Market Trends
  • 1.4. Regional Snapshot, by Value, 2026
  • 1.5. Analyst Recommendations

2. Market Overview

  • 2.1. Market Definitions and Segmentations
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Market Opportunities
  • 2.3. Value Chain Analysis
  • 2.4. COVID-19 Impact Analysis
  • 2.5. Porter's Five Forces Analysis
  • 2.6. Impact of Russia-Ukraine Conflict
  • 2.7. PESTLE Analysis
  • 2.8. Regulatory Analysis
  • 2.9. Price Trend Analysis
    • 2.9.1. Current Prices and Future Projections, 2025-2033
    • 2.9.2. Price Impact Factors

3. Global Short-term Rental Market Outlook, 2020-2033

  • 3.1. Global Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 3.1.1. Home
    • 3.1.2. Apartments
    • 3.1.3. Resort/Condominium
    • 3.1.4. Others
  • 3.2. Global Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 3.2.1. Online
    • 3.2.2. Offline
  • 3.3. Global Short-term Rental Market Outlook, by Region, Value (US$ Bn), 2020-2033
    • 3.3.1. North America
    • 3.3.2. Europe
    • 3.3.3. Asia Pacific
    • 3.3.4. Latin America
    • 3.3.5. Middle East & Africa

4. North America Short-term Rental Market Outlook, 2020-2033

  • 4.1. North America Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 4.1.1. Home
    • 4.1.2. Apartments
    • 4.1.3. Resort/Condominium
    • 4.1.4. Others
  • 4.2. North America Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 4.2.1. Online
    • 4.2.2. Offline
  • 4.3. North America Short-term Rental Market Outlook, by Country, Value (US$ Bn), 2020-2033
    • 4.3.1. U.S. Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 4.3.2. U.S. Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 4.3.3. Canada Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 4.3.4. Canada Short-term Rental Market Outlook, by Booking Mode, 2020-2033
  • 4.4. BPS Analysis/Market Attractiveness Analysis

5. Europe Short-term Rental Market Outlook, 2020-2033

  • 5.1. Europe Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 5.1.1. Home
    • 5.1.2. Apartments
    • 5.1.3. Resort/Condominium
    • 5.1.4. Others
  • 5.2. Europe Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 5.2.1. Online
    • 5.2.2. Offline
  • 5.3. Europe Short-term Rental Market Outlook, by Country, Value (US$ Bn), 2020-2033
    • 5.3.1. Germany Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.2. Germany Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.3. Italy Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.4. Italy Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.5. France Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.6. France Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.7. U.K. Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.8. U.K. Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.9. Spain Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.10. Spain Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.11. Russia Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.12. Russia Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 5.3.13. Rest of Europe Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 5.3.14. Rest of Europe Short-term Rental Market Outlook, by Booking Mode, 2020-2033
  • 5.4. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Short-term Rental Market Outlook, 2020-2033

  • 6.1. Asia Pacific Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 6.1.1. Home
    • 6.1.2. Apartments
    • 6.1.3. Resort/Condominium
    • 6.1.4. Others
  • 6.2. Asia Pacific Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 6.2.1. Online
    • 6.2.2. Offline
  • 6.3. Asia Pacific Short-term Rental Market Outlook, by Country, Value (US$ Bn), 2020-2033
    • 6.3.1. China Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.2. China Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 6.3.3. Japan Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.4. Japan Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 6.3.5. South Korea Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.6. South Korea Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 6.3.7. India Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.8. India Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 6.3.9. Southeast Asia Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.10. Southeast Asia Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 6.3.11. Rest of SAO Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 6.3.12. Rest of SAO Short-term Rental Market Outlook, by Booking Mode, 2020-2033
  • 6.4. BPS Analysis/Market Attractiveness Analysis

7. Latin America Short-term Rental Market Outlook, 2020-2033

  • 7.1. Latin America Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 7.1.1. Home
    • 7.1.2. Apartments
    • 7.1.3. Resort/Condominium
    • 7.1.4. Others
  • 7.2. Latin America Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 7.2.1. Online
    • 7.2.2. Offline
  • 7.3. Latin America Short-term Rental Market Outlook, by Country, Value (US$ Bn), 2020-2033
    • 7.3.1. Brazil Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 7.3.2. Brazil Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 7.3.3. Mexico Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 7.3.4. Mexico Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 7.3.5. Argentina Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 7.3.6. Argentina Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 7.3.7. Rest of LATAM Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 7.3.8. Rest of LATAM Short-term Rental Market Outlook, by Booking Mode, 2020-2033
  • 7.4. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Short-term Rental Market Outlook, 2020-2033

  • 8.1. Middle East & Africa Short-term Rental Market Outlook, by Accommodation Type, Value (US$ Bn), 2020-2033
    • 8.1.1. Home
    • 8.1.2. Apartments
    • 8.1.3. Resort/Condominium
    • 8.1.4. Others
  • 8.2. Middle East & Africa Short-term Rental Market Outlook, by Booking Mode, Value (US$ Bn), 2020-2033
    • 8.2.1. Online
    • 8.2.2. Offline
  • 8.3. Middle East & Africa Short-term Rental Market Outlook, by Country, Value (US$ Bn), 2020-2033
    • 8.3.1. GCC Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 8.3.2. GCC Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 8.3.3. South Africa Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 8.3.4. South Africa Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 8.3.5. Egypt Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 8.3.6. Egypt Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 8.3.7. Nigeria Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 8.3.8. Nigeria Short-term Rental Market Outlook, by Booking Mode, 2020-2033
    • 8.3.9. Rest of Middle East Short-term Rental Market Outlook, by Accommodation Type, 2020-2033
    • 8.3.10. Rest of Middle East Short-term Rental Market Outlook, by Booking Mode, 2020-2033
  • 8.4. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

  • 9.1. Company Vs Segment Heatmap
  • 9.2. Company Market Share Analysis, 2025
  • 9.3. Competitive Dashboard
  • 9.4. Company Profiles
    • 9.4.1. 9flats.com PTE Ltd.
      • 9.4.1.1. Company Overview
      • 9.4.1.2. Product Portfolio
      • 9.4.1.3. Financial Overview
      • 9.4.1.4. Business Strategies and Developments
    • 9.4.2. Airbnb, Inc.
    • 9.4.3. Hotelplan Management AG
    • 9.4.4. Booking Holdings, Inc.
    • 9.4.5. Expedia Group, Inc.
    • 9.4.6. Wyndham Destinations Inc.
    • 9.4.7. MakeMyTrip Pvt. Ltd.
    • 9.4.8. TripAdvisor, Inc.
    • 9.4.9. NOVASOL A/S
    • 9.4.10. Oravel Stays Pvt. Ltd.

10. Appendix

  • 10.1. Research Methodology
  • 10.2. Report Assumptions
  • 10.3. Acronyms and Abbreviations