塑造零工经济的变革趋势

到 2030 年，全球零工经济市场规模预计将达到 4556.3 亿美元。 市场增长是由数字化应用的增加、劳动力偏好的变化和通货膨胀率上升推动的。 超过一半的零工工人年龄在 28-43 岁之间，女性从事自由职业的人数正在增加。

本报告审视和分析了全球零工经济市场，深入分析了影响市场增长的因素、市场趋势和前景、支持增长的技术以及增长机会。

内容

战略要务

• 为什么增长变得越来越难以实现？
• 战略要务 8 (TM)
• 大趋势宇宙：概述
• 增长机会推动增长 Pipeline Engine(TM)

成长环境

• 我们的大趋势宇宙：塑造零工经济的变革趋势
• 主要发现
• 重要的成长机会

零工经济的战略背景和演变概述

• “演出”一词的演变
• 零工经济：市场规模和全球影响力
• 向零工经济转型的公司
• 从传统零工经济转向零工 2.0

零工经济：关键驱动力

• 推动零工经济转型的关键因素
• 驱动因素 1：送货和出行服务的有利可图的市场
• 主持人 2：未来员工换工作的愿望
• 主持人 3：工作规则和工作模式的变化
• 驱动因素 4：市场波动和不确定性

零工经济：基于零工的平台服务类型

• 零工经济：基于零工的平台服务类型
• 按需交付和移动服务市场
• 按需个人服务市场
• 按需人员配备和管理服务市场

零工经济：技术焦点

• 形成零工经济的关键技术
• 区块链技术：零工管理和支付的简单解决方案
• 兼职管理软件：组织零工劳动力的必备软件

趋势影响分析

• 趋势机会影响和确定性分析
• 趋势机会干扰指数
• 突破趋势的吸引力得分
• 趋势机会增长指数
• 成长吸引力得分

增长机会领域

• 增长机会 1：个性化品牌模型
• 增长机会 2：通过热情的创作者获利的平台
• 成长机会 3：个性化微学习
• 增长的关键成功因素
• 结论：未来方向

下一步

• 确定公司成长区
• 后续步骤
• 关于增长管道模型 (TM)

附录

• 大趋势宇宙
• 图表列表
• 免责声明

Business World Shifts toward an Alternative Workforce

Since the COVID-19 pandemic forced changes across the global business landscape, the labor market has transformed drastically and will evolve even more, driven by technological innovation and the risk of recession. These swift changes have boosted demand for gig workers. Frost & Sullivan expects the gig economy to become a workforce mainstay.

This study explores the evolution of gig work and its current and future value on a global scale. Various factors, such as uncertainty about the job market, rising inflation and cost of living, shrinking and expanding demand for delivery services, and COVID-19-induced exposure to work flexibility, have boosted demand for gig work among employees and employers. This growth has increased demand for gig platforms and the latest technology to manage and monitor workers and their productivity. Frost & Sullivan expects the gig economy to reach $455.63 billion by 2030, driven by factors such as increasing adoption of digitalization, changing work preferences, and rising inflation. More than half of the gig workforce will fall within the age group of 28 and 43 years, with the rate of female participation in freelance jobs increasing.

Key Issues Addressed:

• What are the major factors driving gig economy transformation?

• How big is the gig economy and its global reach?

• What is the major gig economy by platform service types, and what is their future outlook?

• What are the key technologies supporting the gig workforce and economic growth?

• Which critical success factors and growth opportunities should companies consider before strategizing long-term business plans?

Table of Contents

Strategic Imperative

• Why is Growth Becoming Increasingly Difficult to Achieve?
• The Strategic Imperative 8™
• Our Mega Trend Universe-Overview
• Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Environment

• Our Mega Trend Universe-Transformative Trends Shaping the Gig Economy
• Key Findings
• Critical Growth Opportunities

Strategic Context Overview and Evolution of Gig Economy

• Evolution of the Term Gig
• Gig Economy-Market Size and Global Influence
• Companies Transitioning toward a Gig Economy
• Traditional Gig Economy Transmuting to Gig 2.0

Gig Economy-Key Drivers

• Key Factors Driving the Transformation of the Gig Economy
• Driver 1-Lucrative Market for Delivery & Mobility Services
• Driver 2-Changing Career Aspiration of Future Workforce
• Driver 3-Changing Employment Regulations and Status
• Driver 4-Volatile Demand and Uncertainty in Market

Gig Economy-Types of Gig-based Platform Services

• Gig Economy-Types of Gig-based Platform Services
• On-demand Delivery and Mobility Services Market
• On-demand Personal Services Market
• On-demand Staffing and Administrative Services Market

Gig Economy-Technology Focus

• Key Technologies Shaping the Gig Economy
• Blockchain Technology-An Easy Solution for Gig Management and Payments
• Freelance Management Software-A Requisite for Organizing a Gig Workforce

Trend Impact Analysis

• Trend Opportunity Impact and Certainty Analysis
• Trend Opportunity Disruption Index
• Trend Disruption Attractiveness Score
• Trend Opportunity Growth Index
• Growth Attractiveness Score

Growth Opportunity Universe

• Growth Opportunity 1-Personalized Branding Model
• Growth Opportunity 2-Platforms Monetizing Passion Creators
• Growth Opportunity 3-Personalized Microlearning
• Critical Success Factors for Growth
• Conclusion-The Way Forward

Next Steps

• Identifying Your Company's Growth Zone
• Your Next Steps
• About The Growth Pipeline Model™

Appendix

• Our Mega Trend Universe
• List of Exhibits
• Legal Disclaimer