北美和欧洲原始OEM和一级供应商的外装照明策略

North American and European OEM and Tier Supplier Exterior Lighting Strategies

出版日期: 2023年09月26日 | 出版商:

Frost & Sullivan | 英文 63 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录

优质原始OEM喜欢独特的品牌标誌并提供自我调整照明；大众市场原始OEM优先考虑具有成本效益的先进功能；供应商推动技术联盟

Frost & Sullivan 的这项研究服务深入探讨了欧洲和北美汽车外装照明领域OEM和供应商所采用的策略。我们深入研究各种技术、整体市场趋势、着名的併购、安全考量等等。随着时间的推移，汽车外装照明的作用已经超越了美观，在安全方面发挥着至关重要的作用，并符合能源效率和永续性的整体趋势。

本研究重点在于 LED、雷射和 OLED 技术等尖端解决方案，以适应当前的市场形势，同时符合客户偏好。矩阵式 LED、数位照明、OLED 尾灯和雷射头灯推动外部照明发展进入卓越的新时代。

这项研究的核心是确定原始OEM和供应商所追求的单独照明技术及其应用的策略。市场趋势、预测、技术进步和消费者趋势都提供了我们供应商组合的全面视图，突显了他们正在进行的努力和未来的轨迹。

这项全面的研究为行业相关人员在市场中导航提供了新颖的观点和途径，明确了成长机会的范围。这种方法考虑了所有相关因素，并促进了对行业中不同参与者如何利用动态形势并释放光明前景的更深入了解。

主要问题

外部照明市场的主要促进因素和抑制因素是什么？
汽车外部照明市场将如何成长？哪些主要原始OEM正在响应这些趋势？
在北美和欧洲部署外部照明产品的OEM和供应商采用了哪些策略？
到 2030 年，北美和欧洲的汽车外部照明市场有哪些成长机会？

宝马集团
BMW集团案例研究
戴姆勒集团
戴姆勒集团案例研究
福特汽车公司
福特汽车公司案例研究
吉利集团
吉利集团案例研究
现代集团
当代团体案例研究
雷诺-日产-三菱（RNC 联盟）
雷诺/日产/三菱
斯特兰提斯
Stellantis：案例研究
汽车
汽车案例研究
大众汽车集团
大众汽车集团案例研究
通用汽车
塔塔汽车公司
特斯拉汽车
特斯拉汽车案例研究
仁王
OEM简介展示了先进头灯技术的潜力
OEM简介展示了先进尾灯技术的潜力

主要供应商概况

法雷奥
Marelli
赫拉
塑胶全能
ZKW
小纟製作所
史丹利电气
麦格纳
外部照明供应商产品组合简介

成长机会宇宙

成长机会1：利用先进的照明解决方案提供多样化的产品
图表列表
免责声明

简介目录

Product Code: PF39-46

Premium OEMs Prefer a Unique Brand Identity and Offer Adaptive Lighting, Mass-market OEMs Prioritize Cost-Effective Advanced Features, and Suppliers Forge Tech Partnerships

This Frost & Sullivan research service provides a thorough look into the strategies embraced by OEMs and suppliers in the European and North American automotive exterior lighting sector. It encompasses an in-depth exploration of diverse technologies, prevailing market trends, noteworthy mergers and acquisitions, and safety considerations. Over time, the role of automotive exterior lighting has evolved beyond aesthetics, assuming a pivotal role in safety and harmonizing with the overarching currents of energy efficiency and sustainability.

This study highlights cutting-edge solutions such as LED, laser, and OLED technology, navigating the current market landscape while aligning with customer preferences. Matrix LEDs, digital lighting, OLED tail lamps, and laser headlights propel the evolution of exterior lighting into a new era defined by excellence.

The nucleus of this study lies in illuminating the strategies pursued by both OEMs and suppliers concerning distinct lighting technologies and their applications tailored to specific requisites. It provides an encompassing view of the supplier portfolio, casting light on their ongoing endeavors and future trajectories, all within the context of market trends, projections, technological strides, and consumer inclinations.

This comprehensive study presents novel perspectives and pathways for industry stakeholders to navigate within the market, pinpointing a spectrum of growth opportunities. This approach takes into consideration all relevant factors, fostering a deeper understanding of how various players within the industry can capitalize on the dynamic landscape and tap into promising prospects.

Key Issues Addressed:

What are the key drivers and restraints for the exterior lighting market?
How will the exterior lighting market grow? Who are the key OEMs responding to the trend?
What strategies do OEMs and suppliers employ to deploy exterior lighting products in North America and Europe?
What growth opportunities does the exterior lighting market present in North America and Europe until 2030?