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市场调查报告书
商品编码
1630564
外部攻击面管理 (EASM) 领域,全球,2024-2029External Attack Surface Management (EASM) Sector, Global, 2024-2029 |
外部攻击面快速成长推动EASM解决方案转型
EASM 的需求已经远远超出了合规性或在 Excel 中手动追踪数位资产的过时做法;它现在已成为现代网路安全的基础要素。随着云端迁移、物联网、人工智慧、远距工作等数位转型的加速,组织的数位足迹正以前所未有的速度扩大。这种扩展,加上日益增加的 IT 复杂性和对第三方供应商的依赖,导致了更广泛的攻击媒介的脆弱性。传统的基于边界的安全性已不再足够,因为攻击者越来越多地瞄准域、行动应用程式、社交媒体资料和供应链等暴露资产中的弱点,从而增加了网路钓鱼攻击、资料外洩和第三方入侵的风险。
被动的安全方法在财务上是不可持续的,目前平均每次安全漏洞会对组织造成 445 万美元的成本(IBM,2023 年)。主动管理错误配置和第三方漏洞等外部风险对于最大限度地减少收益损失、业务中断和品牌损害至关重要。 EASM 提供了对新出现的威胁的关键可视性并即时加强了防御,使组织能够采取全面的方法来保护传统边界之外的数位资产。
到目前为止,EASM 已经与漏洞管理(VM)、自动安全检验(ASV)、网路威胁情报(CTI)和数位风险防护(DRP)等相关领域分开运作。然而,这些学科现在正在融合,形成一个综合安全平台,提供更具凝聚力和更有效的风险管理。
受外部攻击面激增和人工智慧进步的推动,EASM 市场正在快速成长。目前,北美在 EASM 的采用方面处于领先地位,其次是欧洲、中东和非洲 (EMEA),预计亚太地区 (APAC) 和拉丁美洲 (LATAM) 将显着增长。由于监管要求更加严格且网路威胁风险加大,金融、政府和技术等高风险和严格监管的产业正在引领 EASM 解决方案的采用。
总而言之,随着各组织越来越认识到 EASM 在全面主动的网路安全中发挥着至关重要的作用,EASM 将有望实现显着成长。这项需求是由各行各业多样化的安全需求以及全球化、数位优先经济所带来的复杂挑战所推动的。
The Proliferation of External Attack Surface is Driving Transformational Growth in EASM Solutions
The need for EASM has expanded well beyond compliance and the outdated practice of manually tracking digital assets in Excel; it is now a foundational element of modern cybersecurity. As digital transformation accelerates-through cloud migration, IoT, AI, and remote work-organizations' digital footprints are growing at unprecedented rates. This expansion, coupled with rising IT complexity and reliance on third-party vendors, has created vulnerabilities across a wider range of attack vectors. Traditional perimeter-based security is no longer sufficient as attackers increasingly target weaknesses in exposed assets like domains, mobile apps, social media profiles, and supply chains, raising the risks of phishing attacks, data breaches, and third-party compromises.
A reactive approach to security is financially unsustainable, with the average breach now costing organizations $4.45 million per incident (IBM, 2023). Proactively managing external risks, including misconfigurations and third-party vulnerabilities, is essential to minimize revenue losses, operational disruptions, and brand damage. EASM allows organizations to take a comprehensive approach to secure digital assets beyond traditional perimeters by providing crucial visibility into emerging threats and reinforcing defenses in real time.
Historically, EASM operated separately from related fields like vulnerability management (VM), automated security validation (ASV), cyber threat intelligence (CTI), and digital risk protection (DRP). However, these areas are converging now to form integrated security platforms that deliver more cohesive and effective risk management.
The EASM market is experiencing rapid growth, driven by the proliferation of external attack surfaces and advances in AI. North America currently leads in EASM adoption, followed closely by Europe and the Middle East and Africa (EMEA), with notable growth potential in Asia-Pacific (APAC) and Latin America (LATAM). High-risk and highly regulated sectors like finance, government, and technology are leading adopters of EASM solutions due to stringent regulatory requirements and heightened exposure to cyber threats.
In conclusion, EASM is poised for substantial growth as organizations increasingly recognize its essential role in comprehensive, proactive cybersecurity. This demand is fueled by the diverse security needs of various industries and the intricate challenges presented by a globalized, digital-first economy.
Analyst: Martin Naydenov