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市场调查报告书
商品编码
1725051
全球桌上型电脑、VoWLAN 和 DECT 电话市场Global Desktop, VoWLAN and DECT Phones |
行动出行是关键的成长机会
全球企业桌上型无线电话市场呈现下滑趋势,但下滑速度较前几年放缓。预计 2024 年总销售额为 22.1 亿美元,而 2023 年为 24.4 亿美元,下降 9.2%。从 2024 年到 2031 年,产业收入预计将以 3.2% 的复合年增长率下降。
该行业面临的一个关键挑战是核心产品的商品化,儘管供应商持续对技术创新进行投资,但他们提高价格的能力仍然受到限制。企业越来越多地采用基于软体的通讯工具、BYOD 政策和可携式扬声器,从而减少了对传统硬体的需求。向混合职场的转变和人工智慧通讯工具的整合正在进一步重塑市场。
企业希望将桌上型无线电话整合到更广泛的协作和工作流程系统中,因此桌上型无线电话需要提供的不仅仅是基本的 PBX 功能。该行业也在经历转型,一些供应商退出市场,其他供应商则专注于细分市场或专业产品,从而创造新的成长机会。
未来市场的成长将主要受更换和更新周期的推动。供应商可以扩大客户群或增加每个客户的销售。客户成长将主要由亚太地区和中国等新兴地区推动,这些地区有限的电话基础设施正在推动对 DECT 和 VoWLAN 设备的需求。
增加每位客户的收益仍然是一个巨大的挑战。即使在设备数量不断增长的领域,由于激烈的价格竞争,收益也没有以相同的速度增长,这为行业整合创造了机会。透过策略重新定位、有针对性的投资和技术创新进行适应的公司将更有能力在不断变化的环境中取得成功。
主要竞争对手
竞争环境
Mobility is Key to Growth Opportunities
The global enterprise desktop and cordless phone market is in decline, although the rate of decline has slowed compared to previous years. In 2024, total revenue fell by 9.2% to $2.21 billion from $2.44 billion in 2023. Between 2024 and 2031, industry revenues are projected to decline at a compound annual growth rate of 3.2%.
A key challenge facing the industry is the commoditization of core products, which limits vendors' ability to raise prices despite ongoing investment in innovation. Enterprises are increasingly adopting software-based communication tools, BYOD policies, and portable speakerphones, reducing the need for traditional hardware. The shift to hybrid work environments and the integration of AI-powered communication tools are further reshaping the market.
Desktop and cordless phones must now offer more than basic PBX functions as businesses seek to integrate them into broader collaboration and workflow systems. The industry is also transforming, with some vendors exiting the market and others focusing on niche segments or specialized offerings, creating new growth opportunities.
Future market growth will primarily come from replacement or refresh cycles. Vendors can either increase their customer base or generate more revenue per customer. Customer expansion will be driven mainly by emerging regions such as Asia-Pacific and China, where demand for DECT and VoWLAN devices is rising due to limited telephony infrastructure.
Increasing revenue per customer remains a significant challenge. Even in segments experiencing growth in device numbers, revenues are not increasing at the same pace due to intense price competition, which creates opportunities for the industry to consolidate. Companies that adapt through strategic repositioning, targeted investments, and innovation will be better equipped to thrive in the evolving landscape.
Scope of Analysis
This research analyses the global desktop and cordless phone market.
Enterprise-grade phones included in this study are time division multiplexing (TDM) desktop phones, internet protocol (IP) desktop phones, digital enhanced cordless telecommunications (DECT) phones, and voice over wireless local area network (VoWLAN)/Wi-Fi phones.
Shipments are based on handset units.
Revenues represent manufacturer-level sales of endpoints to service providers, distributors, retailers, resellers, and other distribution channels, as well as direct sales to enterprise customers.
In the case of original equipment manufacturer (OEM) deals, revenues are attributed to the buyer that owns the copyright to the branding and intellectual property of the specific customized products instead of the original equipment manufacturer.
Primary and secondary information, in conjunction with internal databases, has been used to analyze the market and provide the observations and conclusions in this study.
Any previous-year(s) market size and market share estimates, if revised, are updated in this study.
The Impact of the Top 3 Strategic Imperatives on the Desktop and Cordless Phone Industry
Disruptive Technologies
Why:
Frost Perspective:
Industry Convergence
Why:
Frost Perspective:
Transformative Megatrends
Why:
Frost Perspective:
Key Competitors
Competitive Environment
Growth Drivers
Growth of UCaaS - cloud-based communication solutions are driving the need for organisations to invest in devices that integrate seamlessly with UCaaS platforms.
Demand for secure and interference-free communication - legacy technologies (TDM and DECT) offer secure connectivity and low interference thanks to dedicated frequency, making them ideal for businesses concerned about reliability and cybersecurity.
Hybrid work and return to office programs - enterprises are adopting hybrid work models, requiring a mix of hot-desking, fixed workstations, and cordless communication solutions, as well as a variety of devices.
Increased adoption in healthcare and industrial sectors - DECT and enterprise IP phones are widely used in hospitals, warehouses, and manufacturing for reliable, hands-free, and interference-free communication.
Cost efficiency and total cost of ownership - Businesses are prioritizing low-cost devices that integrate seamlessly with existing IT infrastructure to reduce expenses.
Growth Restraints
Growth of softphones, mobile UC apps, and BYOD - Businesses are shifting to mobile UC apps and softphones, reducing reliance on DECT and desktop phones.
Declining investment in proprietary wireless infrastructure - organizations are moving away from dedicated DECT infrastructure in favor of 5G-based communication, reducing demand for DECT phone deployments. 5G networks offer better scalability, broader coverage, and integration with smartphones, making them strong alternatives to cordless and, in some use cases, desktop phones.
Security and cyber threat concerns - IP and SIP phones connected to enterprise networks are vulnerable to hacking, VoIP fraud, and eavesdropping, raising concerns about cybersecurity risks.
PSTN/ISDN shutdown accelerating VoIP adoption - the phase-out of PSTN and ISDN networks is driving businesses towards alternative communication types. While TDM devices will remain in legacy environments, their long-term decline is inevitable. Growth in IP phones is not offsetting the decline in TDM devices either.
Competition from AI driven virtual assistants and chatbots - AI powered virtual assistants and chatbots are reducing the need for phone-based interactions, especially in customer service and internal communication.