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市场调查报告书
商品编码
1725051

全球桌上型电脑、VoWLAN 和 DECT 电话市场

Global Desktop, VoWLAN and DECT Phones

出版日期: | 出版商: Frost & Sullivan | 英文 49 Pages | 商品交期: 最快1-2个工作天内

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简介目录

行动出行是关键的成长机会

全球企业桌上型无线电话市场呈现下滑趋势,但下滑速度较前几年放缓。预计 2024 年总销售额为 22.1 亿美元,而 2023 年为 24.4 亿美元,下降 9.2%。从 2024 年到 2031 年,产业收入预计将以 3.2% 的复合年增长率下降。

该行业面临的一个关键挑战是核心产品的商品化,儘管供应商持续对技术创新进行投资,但他们提高价格的能力仍然受到限制。企业越来越多地采用基于软体的通讯工具、BYOD 政策和可携式扬声器,从而减少了对传统硬体的需求。向混合职场的转变和人工智慧通讯工具的整合正在进一步重塑市场。

企业希望将桌上型无线电话整合到更广泛的协作和工作流程系统中,因此桌上型无线电话需要提供的不仅仅是基本的 PBX 功能。该行业也在经历转型,一些供应商退出市场,其他供应商则专注于细分市场或专业产品,从而创造新的成长机会。

未来市场的成长将主要受更换和更新周期的推动。供应商可以扩大客户群或增加每个客户的销售。客户成长将主要由亚太地区和中国等新兴地区推动,这些地区有限的电话基础设施正在推动对 DECT 和 VoWLAN 设备的需求。

增加每位客户的收益仍然是一个巨大的挑战。即使在设备数量不断增长的领域,由于激烈的价格竞争,收益也没有以相同的速度增长,这为行业整合创造了机会。透过策略重新定位、有针对性的投资和技术创新进行适应的公司将更有能力在不断变化的环境中取得成功。

主要竞争对手

  • Alcatel-Lucent Enterprise
  • Ascom
  • Avaya
  • AudioCodes
  • Cisco
  • D-Link
  • Fanvil Technology
  • Gigaset
  • Grandstream
  • Mitel
  • HP Poly
  • Spectralink
  • Vtech/Snom
  • Yealink
  • Zebra Technologies
  • AT&T
  • Cetis
  • DenwaIP
  • ESI
  • Fortinet
  • Sangoma
  • Zultys
  • 其他北美小型供应商
  • Fijiwave
  • Funkel
  • Innovaphone AG
  • Xorcom
  • 其他欧洲小型供应商
  • Escene Communication Co.
  • Htek
  • Karel
  • Real Tone Technologies
  • Xingtel
  • 亚太地区其他小型供应商
  • Leucotron
  • 拉丁美洲的其他小型供应商

竞争环境

  • 竞争对手数:50 多家,收益超过 100 万美元。
  • 竞争因素:产品系列的广度和深度、组件品质、音质、产品可靠性、高级功能、UCC 整合、互通性、应用程式支援、无线范围、客製化选项、价格、连接选项、客户服务支援、全球影响力、供应炼和通路网路。
  • 主要终端使用者产业:航太、汽车、教育、金融、政府、医疗保健、饭店、石油和天然气、製造业、零售业。
  • 主要竞争对手:阿尔卡特朗讯企业、思科、Grandstream、Mitel、Poly、Yealink。
  • 前五大公司的收益占有率:50.4%(基准年2024年)。
  • 其他值得注意的竞争对手:AudioCodes、Ascom、Avaya、Snom、Gigaset、Vtech Phones。
  • 流通结构:主要透过代理商和通路伙伴的间接网路。
  • 值得注意的收购和併购:Vtech Phones 收购 Gigaset; NEC退出市场。

目录

研究范围

  • 分析范围

成长环境:全球桌面、VoWLAN 和 DECT 电话市场的转型

  • 为何成长变得越来越困难?
  • The Strategic Imperative 8
  • 三大策略要务对桌上型电话和无线电话产业的影响

全球桌面、VoWLAN 和 DECT 电话生态系统

  • 价值链
  • 竞争环境
  • 主要竞争对手
  • 主要发现
  • 市场概览

全球桌面、VoWLAN 和 DECT 电话市场的成长引擎

  • 成长指标
  • 驱动程式
  • 成长动力分析
  • 成长抑制因素
  • 成长抑制因素分析
  • 预测考虑因素
  • 收益和出货量预测-台式电话和无线电话市场
  • 桌上型电话和无线电话市场产品收益预测
  • 各产品收益贡献-桌上型电话和无线电话市场
  • 收益和预测分析
  • 各产品出货量预测-桌上型电话及无线电话市场
  • 各产品出货量贡献-桌上型电话及无线电话市场
  • 价格趋势及预测分析
  • 收益占有率-桌上型电话和无线电话市场
  • 桌上型电话和无线电话市场出货量份额
  • 收益占有率分析

成长动力:IP桌面电话

  • 成长指标
  • 收益和出货量预测
  • 预测分析

成长动力:TDM桌上型电话

  • 成长指标
  • 收益和出货量预测
  • 预测分析

增长动力:DECT电话

  • 成长指标
  • 收益和出货量预测
  • 预测分析

成长动力:VoWLAN电话

  • 成长指标
  • 收益和出货量预测
  • 预测分析

全球桌面、VoWLAN 和 DECT 电话市场的成长机会

  • 成长机会1:增强云端集成
  • 成长机会二:无线连线融合
  • 成长机会3:设备整合到智慧办公室
  • 成长机会4:加强安全性和合规性
  • 成长机会5:人工智慧通讯的下一阶段
  • 成长机会6:缩小永续性差距

附录:后续步骤

  • 成长机会的益处和影响
  • 后续步骤Next steps
  • 附件列表
  • 免责声明
简介目录
Product Code: MHAC-64

Mobility is Key to Growth Opportunities

The global enterprise desktop and cordless phone market is in decline, although the rate of decline has slowed compared to previous years. In 2024, total revenue fell by 9.2% to $2.21 billion from $2.44 billion in 2023. Between 2024 and 2031, industry revenues are projected to decline at a compound annual growth rate of 3.2%.

A key challenge facing the industry is the commoditization of core products, which limits vendors' ability to raise prices despite ongoing investment in innovation. Enterprises are increasingly adopting software-based communication tools, BYOD policies, and portable speakerphones, reducing the need for traditional hardware. The shift to hybrid work environments and the integration of AI-powered communication tools are further reshaping the market.

Desktop and cordless phones must now offer more than basic PBX functions as businesses seek to integrate them into broader collaboration and workflow systems. The industry is also transforming, with some vendors exiting the market and others focusing on niche segments or specialized offerings, creating new growth opportunities.

Future market growth will primarily come from replacement or refresh cycles. Vendors can either increase their customer base or generate more revenue per customer. Customer expansion will be driven mainly by emerging regions such as Asia-Pacific and China, where demand for DECT and VoWLAN devices is rising due to limited telephony infrastructure.

Increasing revenue per customer remains a significant challenge. Even in segments experiencing growth in device numbers, revenues are not increasing at the same pace due to intense price competition, which creates opportunities for the industry to consolidate. Companies that adapt through strategic repositioning, targeted investments, and innovation will be better equipped to thrive in the evolving landscape.

Scope of Analysis

This research analyses the global desktop and cordless phone market.

Enterprise-grade phones included in this study are time division multiplexing (TDM) desktop phones, internet protocol (IP) desktop phones, digital enhanced cordless telecommunications (DECT) phones, and voice over wireless local area network (VoWLAN)/Wi-Fi phones.

Shipments are based on handset units.

Revenues represent manufacturer-level sales of endpoints to service providers, distributors, retailers, resellers, and other distribution channels, as well as direct sales to enterprise customers.

In the case of original equipment manufacturer (OEM) deals, revenues are attributed to the buyer that owns the copyright to the branding and intellectual property of the specific customized products instead of the original equipment manufacturer.

Primary and secondary information, in conjunction with internal databases, has been used to analyze the market and provide the observations and conclusions in this study.

Any previous-year(s) market size and market share estimates, if revised, are updated in this study.

The Impact of the Top 3 Strategic Imperatives on the Desktop and Cordless Phone Industry

Disruptive Technologies

Why:

  • Organizations are prioritizing flexibility and scalability in their communication platforms, which is reshaping the role of traditional desktop and cordless phones in communications deployments.
  • Artificial Intelligence (AI) and machine learning (ML)-powered features support a growing list of use cases in both enterprise and contact center environments.

Frost Perspective:

  • Vendors must adapt their endpoints portfolios to benefit from potential refresh and acquisition of new devices as businesses migrate from on-premises to hosted/cloud-based communications within the next seven years.
  • Broadening endpoint integration with third-party communications and collaboration providers is essential for vendors to remain competitive.

Industry Convergence

Why:

  • The boundaries between telecom, IT, and smart home/office automation are blurring.
  • Tech giants (e.g., Microsoft, Zoom, Cisco) are integrating voice communication with collaboration tools, eliminating the need for dedicated phones.
  • The merger of telecom with AI, cloud, and cybersecurity is reshaping how businesses communicate.

Frost Perspective:

  • Desktop and cordless phone devices must be able to work seamlessly with other business tools, such as CRM systems, video conferencing platforms, and collaboration software.
  • This will drive the need for devices that are integrated communication hubs.

Transformative Megatrends

Why:

  • The shift towards Unified Communication-as-a-Service (UCaaS) is creating a compelling reason for enterprises to converge their estates, enhancing the benefits of collaboration by integrating phone devices.
  • Organizations are continually evolving their work models, leading to changes in office space usage and impacting demand for devices.

Frost Perspective:

  • To remain competitive, manufacturers must focus on developing devices with enhanced features, such as high-definition audio and video, noise cancellation, and integration within productivity applications.
  • There is a growing demand for specialized cordless phones in sectors where ruggedness and reliability are crucial.

Key Competitors

  • Alcatel-Lucent Enterprise
  • Ascom
  • Avaya
  • AudioCodes
  • Cisco
  • D-Link
  • Fanvil Technology
  • Gigaset
  • Grandstream
  • Mitel
  • HP Poly
  • Spectralink
  • Vtech/Snom
  • Yealink
  • Zebra Technologies
  • AT&T
  • Cetis
  • DenwaIP
  • ESI
  • Fortinet
  • Sangoma
  • Zultys
  • Other smaller North American regional vendors
  • Fijiwave
  • Funkel
  • Innovaphone AG
  • Xorcom
  • Other smaller European regional vendors
  • Escene Communication Co.
  • Htek
  • Karel
  • Real Tone Technologies
  • Xingtel
  • Other smaller Asia-Pacific regional vendors
  • Leucotron
  • Other smaller Latin American regional vendors

Competitive Environment

  • Number of Competitors: 50 plus with revenue greater than $1.0 million.
  • Competitive Factors: Depth and breadth of product portfolio, component quality, audio quality, product reliability, advanced features, UCC integration, interoperability, application support, wireless range, customization options, price, connectivity options, customer service support, global presence, supply chain and channel network.
  • Key End-user Industry Verticals: Aerospace, automotive, education, finance, government, healthcare, hospitality, oil and gas, manufacturing, and retail.
  • Leading Competitors: Alcatel-Lucent Enterprise, Cisco, Grandstream, Mitel, Poly, and Yealink.
  • Revenue Share of Top 5 Competitors: 50.4% (Base Year 2024).
  • Other Notable Competitors: AudioCodes, Ascom, Avaya, Snom, Gigaset, Vtech Phones.
  • Distribution Structure: Predominantly through and indirect network of distributors and channel partners.
  • Notable Acquisitions and Mergers: Vtech Phones acquired Gigaset, NEC has exited the market.

Growth Drivers

Growth of UCaaS - cloud-based communication solutions are driving the need for organisations to invest in devices that integrate seamlessly with UCaaS platforms.

Demand for secure and interference-free communication - legacy technologies (TDM and DECT) offer secure connectivity and low interference thanks to dedicated frequency, making them ideal for businesses concerned about reliability and cybersecurity.

Hybrid work and return to office programs - enterprises are adopting hybrid work models, requiring a mix of hot-desking, fixed workstations, and cordless communication solutions, as well as a variety of devices.

Increased adoption in healthcare and industrial sectors - DECT and enterprise IP phones are widely used in hospitals, warehouses, and manufacturing for reliable, hands-free, and interference-free communication.

Cost efficiency and total cost of ownership - Businesses are prioritizing low-cost devices that integrate seamlessly with existing IT infrastructure to reduce expenses.

Growth Restraints

Growth of softphones, mobile UC apps, and BYOD - Businesses are shifting to mobile UC apps and softphones, reducing reliance on DECT and desktop phones.

Declining investment in proprietary wireless infrastructure - organizations are moving away from dedicated DECT infrastructure in favor of 5G-based communication, reducing demand for DECT phone deployments. 5G networks offer better scalability, broader coverage, and integration with smartphones, making them strong alternatives to cordless and, in some use cases, desktop phones.

Security and cyber threat concerns - IP and SIP phones connected to enterprise networks are vulnerable to hacking, VoIP fraud, and eavesdropping, raising concerns about cybersecurity risks.

PSTN/ISDN shutdown accelerating VoIP adoption - the phase-out of PSTN and ISDN networks is driving businesses towards alternative communication types. While TDM devices will remain in legacy environments, their long-term decline is inevitable. Growth in IP phones is not offsetting the decline in TDM devices either.

Competition from AI driven virtual assistants and chatbots - AI powered virtual assistants and chatbots are reducing the need for phone-based interactions, especially in customer service and internal communication.

Table of Contents

Research Scope

  • Scope of Analysis

Growth Environment: Transformation in Global Desktop, VoWLAN and DECT Phone Market

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8
  • The Impact of the Top 3 Strategic Imperatives on the Desktop and Cordless Phone Industry

Ecosystem in Global Desktop, VoWLAN and DECT Phone Market

  • Value Chain
  • Competitive Environment
  • Key Competitors
  • Key Findings
  • Market Overview

Growth Generator in Global Desktop, VoWLAN and DECT Phone Market

  • Growth Metrics
  • Growth Drivers
  • Growth Driver Analysis
  • Growth Restraints
  • Growth Restraint Analysis
  • Forecast Considerations
  • Revenue and Unit Shipment Forecast-Desktop and Cordless Phone Market
  • Revenue Forecast by Product-Desktop and Cordless Phone Market
  • Revenue Contribution by Product-Desktop and Cordless Phone Market
  • Revenue Forecast Analysis
  • Unit Shipment Forecast by Product-Desktop and Cordless Phone Market
  • Unit Shipment Contribution by Product-Desktop and Cordless Phone Market
  • Pricing Trends and Forecast Analysis
  • Revenue Share-Desktop and Cordless Phone Market
  • Unit Share-Desktop and Cordless Phone Market
  • Revenue Share Analysis

Growth Generator IP Desktop Phones

  • Growth Metrics
  • Revenue and Unit Shipment Forecast
  • Forecast Analysis

Growth Generator TDM Desktop Phones

  • Growth Metrics
  • Revenue and Unit Shipment Forecast
  • Forecast Analysis

Growth Generator DECT Phones

  • Growth Metrics
  • Revenue and Unit Shipment Forecast
  • Forecast Analysis

Growth Generator VoWLAN Phones

  • Growth Metrics
  • Revenue and Unit Shipment Forecast
  • Forecast Analysis

Growth Opportunity Universe in Global Desktop, VoWLAN and DECT Phone Market

  • Growth Opportunity 1: Enhancing Cloud Integration
  • Growth Opportunity 2: Converging Wireless Connectivity
  • Growth Opportunity 3: Integrating Devices Into Smart Offices
  • Growth Opportunity 4: Hardening Security and Compliance
  • Growth Opportunity 5: AI Powers the Next Phase of Communications
  • Growth Opportunity 6: Bridging the Sustainability Gap

Appendix & Next Steps

  • Benefits and Impacts of Growth Opportunities
  • Next Steps
  • List of Exhibits
  • Legal Disclaimer