2025-2030年中国非公路用车设备市场

非公路用设备将在颠覆性技术和电气化趋势的推动下实现变革性成长

该研究概述了中国非公路设备市场，重点关注建筑、采矿和农业。

中国拥有14亿人口，地理辽阔，自然资源丰富，基础建设、矿业、农业等重点产业发展迅速，带动中国非公路用车市场日益成熟。

本研究考虑了出货量、运作设备（EIO）、收益、相关预测、预测分析、 OEM市场占有率分析和收益占有率分析。

中国非公路用车设备市场竞争激烈，OEM品牌众多。本研究涵盖竞争格局、成长动力、成长抑制因素、政府倡议、电动非公路用车设备细分市场、网路连线及自动驾驶非公路用车设备细分市场以及租赁业务细分市场的资讯。

报告也重点介绍了非公路用车设备市场在现有及未来发展中的成长机会。这些成长机会为相关利益者提供了切实可行的建议，帮助他们扩大在价值链中的影响力。

收益预测

中国非公路设备市场预计在 2024 年基准年将创造 604.51 亿美元的收益，研究期间建筑和采矿机械的复合年增长率为 5.6%，农业机械的复合年增长率为 10.2%。

目录

研究范围

• 分析范围
• 分割
• 调查回答的关键问题

成长环境：非公路设备市场的转型

• 为何成长变得越来越困难？
• The Strategic Imperative 8
• 三大策略要务对非公路设备产业的影响

成长环境：非公路设备市场的生态系统

• 竞争环境
• 主要竞争对手

成长机会分析：非公路用车设备市场的成长动力

• 成长指标
• 成长动力
• 成长抑制因素
• 预测考虑因素
• 经济环境：GDP成长率
• 经济环境：建筑收益
• 经济环境：矿山总产量
• 经济环境：农业区
• 能源消耗概览
• 政府倡议
• 非公路设备销售：市场概览
• 非公路用车 EIO：市场概览
• OEM市场占有率
• 市场占有率分析

成长机会分析：非公路设备市场的电气化

• 动力传动系统技术蓝图
• 电气设备销售
• 电气设备销售及EIO

成长机会分析：非公路设备市场的连结性和自动化

• 互联且自主的非公路生态系统
• 连网非公路设备应用：定义与细分
• 远端资讯处理解决方案
• 接近自动驾驶非公路车辆
• 非公路远端资讯处理操作
• 自主 EIO

成长机会分析：非公路设备市场的租赁业务

• 非公路设备租赁市场概况
• 非公路设备租赁商业模式
• 非公路设备租赁亮点

成长机会分析：非公路设备产业的成长动力及各细分市场的预测

• 非公路设备市场概况
• 非公路设备：销售和收益
• 施工机械销售预测
• 矿山机械销售预测
• 农业机械销售预测
• 建筑业 EIO 预测
• 矿业EIO预测
• 农业EIO预测
• 收益预测
• 数量预测
• 预测分析
• 价格趋势
• 收益占有率
• 收益占有率分析

非公路设备市场成长机会

• 增长机会1：电动非公路设备
• 成长机会二：连网与自动驾驶非公路设备
• 成长机会3：政府措施加速非公路设备升级

附录与后续步骤

• 成长机会的益处和影响
• 后续步骤Next steps
• 文件清单
• 免责声明

Off-highway Equipment is Experiencing Transformational Growth through Disruptive Technologies and Electrification Trends

The study provides an overview of the off-highway equipment market in China, with a specific focus on construction, mining, and agriculture.

China has a large population of 1.4 billion people, a vast geographical area, and rich natural resources. Key activities such as infrastructure construction, mining, and agriculture have improved the country's off-highway equipment market, which has experienced rapid growth and is maturing.

The study discusses unit shipment, equipment in operation (EIO), revenue, corresponding forecasts, forecast analysis, OEM market share analysis, and revenue share analysis.

China's off-highway equipment market is highly competitive due to the presence of many OEM brands. The study covers information such as competitive environment, growth drivers, growth restraints, government initiatives, the electric off-highway equipment sector, the connected and autonomous driving off-highway equipment sector, and the rental business sector.

The study also highlights growth opportunities for off-highway equipment in existing and future scenarios. Growth opportunities provide stakeholders with practical and actionable recommendations to expand their presence in the value chain.

Revenue Forecast

The revenue estimate for the base year 2024 is $60,451 million and the CAGR for the study period is 5.6% for Construction and Mining Equipment and 10.2% for Agricultural Equipment in the Chinese off-highway equipment market.

Scope of Analysis

• This study provides an overview of the Chinese off-highway equipment market, with a specific focus on construction, mining, and agriculture.
• China has a large population of 1.4 billion people, a vast geographical area, and rich natural resources. Key activities such as infrastructure construction, mining, and agriculture have improved the country's Chinese Off-Road Equipment Market, which has experienced rapid growth and is maturing.
• The study discusses unit shipment, equipment in operation (EIO), revenue, corresponding forecasts, forecast analysis, OEM market share analysis, and revenue share analysis in the context of China's Off-Highway Equipment Market.
• China's off-highway equipment market is highly competitive due to the presence of many OEM brands. The study covers information such as competitive environment, growth drivers, growth restraints, government initiatives, the electric off-highway equipment sector, the connected and autonomous driving off-highway equipment sector, and the rental business sector within the Off-highway Equipment industry.
• The study also highlights growth opportunities for off-highway equipment in existing and future scenarios. Growth opportunities within the Off-highway Equipment industry provide stakeholders with practical and actionable recommendations to expand their presence in the value chain.

Scope

Geographic Coverage

China

Mainland

Study Period

2023-2030

Base Year

2024

Historical Year

2023

Forecast Period

2025-2030

Monetary Unit

US dollar

1 RMB is equivalent to $0.14

Vehicle Scope

Off-highway equipment

Construction

Mining

Agriculture

The Impact of the Top 3 Strategic Imperatives on the Off-highway Equipment Industry

Disruptive Technologies

• WHY:
• China's mechanization rate for crop cultivation and harvesting has exceeded 73%. The production of rice, wheat, and corn has been mechanized, impacting the Chinese Off-Road Equipment Market.
• In terms of environmental protection and agricultural production, the total amount of agricultural fertilizers used in China has declined for 8 consecutive years, with a year-over-year (YoY) decrease of 1.1% in 2023.
• FROST PERSPECTIVE:
• Frost & Sullivan expects China's green agricultural product supply capacity to continue to increase in the landscape of the Chinese off-highway equipment market.
• Technological progress, especially the mechanization rate of crops such as fruits, vegetables, and tea, will exceed 40%-50% in the next 1-3 years.
• The popularity of intelligent agricultural equipment, including autonomous tractors and precision fertilizer applicators, will increase, further affecting the Off-highway Equipment industry.

Transformative Megatrends

• WHY:
• In its efforts to promote low-carbon and green development, the Chinese government is encouraging social capital stakeholders to participate in ecological protection and restoration, influencing the Chinese Off-Road Equipment Market.
• At the same time, the government is supporting the production, sale, and application of electric off-highway equipment in China, including the provision of subsidies to replace old off-highway equipment with newer models.
• FROST PERSPECTIVE:
• In line with the government's vision and plan, market stakeholders will increase the penetration rate of electrification and accelerate the adoption of electric equipment in different off-highway applications, which is vital for the Off-highway Equipment industry.
• In the long term, old off-highway equipment will gradually withdraw from China and be replaced by green powertrains.

Industry Convergence

• WHY:
• As digitalization and ecosystem development further strengthen, cross-industry cooperation will impact the off-highway equipment market and the broader Chinese off-highway equipment market.
• For example, the participation of agricultural product processing enterprises continues to increase, and rural online retail, with a focus on agricultural product live streaming, accelerates the growth of rural eCommerce.
• FROST PERSPECTIVE:
• In the long term, cooperation among stakeholders in the off-highway equipment market will boost business expansion and optimize benefits related to the Off-highway Equipment industry.
• In addition, the R&D of cutting-edge technologies, including big data and artificial intelligence (AI), and their integration with off-highway equipment, will significantly enhance operational efficiency.
• Vertical integration will expand the product portfolio and provide end users with seamless one-stop solutions in the overall Chinese Off-Road Equipment Market.

Key Competitors

Construction

• Xuzhou Construction Machinery Group Co. Ltd. (XCMG)
• Sany Heavy Industry Co. Ltd.
• Zoomlion Heavy Industry Science & Technology Co. Ltd.
• Guangxi Liugong Machinery Co. Ltd.
• Shandong Lingong Construction Machinery Co. Ltd.
• Sunward Intelligent Equipment Co. Ltd.
• Shantui Construction Machinery Co. Ltd.
• Lonking Holdings Ltd.
• Caterpillar (China) Investment Co. Ltd.
• Komatsu (China) Ltd.

Mining

• Xuzhou Construction Machinery Group Co. Ltd. (XCMG)
• Sany Heavy Industry Co. Ltd.
• Zoomlion Heavy Industry Science & Technology Co. Ltd.
• Guangxi Liugong Machinery Co. Ltd.
• Shandong Lingong Construction Machinery Co. Ltd.
• Sunward Intelligent Equipment Co. Ltd.
• Sandvik (China) Holding Co. Ltd.
• Fujian South Highway Machinery Co. Ltd.
• Caterpillar (China) Investment Co. Ltd.
• Komatsu (China) Ltd.

Agriculture

• Weichai Lovol Intelligent Agricultural Technology Co. Ltd.
• YTO Group Corporation
• Jiangsu World Agricultural Machinery Co. Ltd.
• Changzhou Dongfeng Agricultural Machinery Group Co. Ltd.
• Changfa Agricultural Equipment Company
• Weifang Huaxia Tractor Manufacturing Co. Ltd.
• Zoomlion Agriculture Machinery Co. Ltd.
• Kubota Agricultural Machinery (Suzhou) Co. Ltd.
• Yanmar Agricultural Equipment (China) Co. Ltd.
• Shandong Shifeng Group Co. Ltd.

Competitive Environment

Number of Competitors

More than 250 OEMs, including 6 OEMs with revenue greater than $2,000 million related to the Chinese off-highway equipment market

Competitive Factors

Cost, performance, technical support, technology, maintenance and service support, reliability, contractor relationships, customer relationships in the Off-highway Equipment industry

Key End-user Industry Verticals

Manufacturing, automotive, oil and gas, construction, mining, agriculture, equipment rental within the Chinese Off-Road Equipment Market

Leading Competitors

XCMG, Sany, Zoomlion, Liugong, Lovol

Revenue Share of Top 5 Competitors (2024)

46.2%

Other Notable Competitors

YTO, World, Lingong

Distribution Structure

OEMs, retail sales, direct sales within the Chinese Off-Highway Equipment Market

Growth Drivers

Driver

1-2 Years

3-4 Years

5-6 Years

With the expansion of urban areas and the migration of permanent residents to higher-tier cities, the rural permanent population is gradually decreasing. The proportion of urban population in the total national population (urbanization rate) has increased from 53.1% in 2012 to 65.2% in 2022, and 66.2% in 2023 associated with the Chinese off-highway equipment market.

High

High

High

The Chinese government encourages the replacement of old off-highway equipment by providing purchase subsidies, thereby promoting equipment upgrades and consumption cycles within the Off-highway Equipment industry.

High

High

Low

The government has improved the National Land Use Master Plan, including agricultural land, construction land, mining land, land consolidation, and reclamation, as well as comprehensive land management at the provincial, municipal, and county levels influencing the Chinese Off-Road Equipment Market.

High

Medium

Low

The total amount of cultivated land continues to increase, and the supply capacity of agricultural products will continue to improve. With the implementation of food security and ecological protection policies, China's cultivated land area has increased for 3 consecutive years since 2021, with a net increase of 17.6 million mu**.

Medium

Medium

Low

Investment growth in mineral geological exploration will continue, supporting the associated mining activities. In 2023, new mineral deposits were discovered, and breakthroughs were made in large oil and gas basins, including Tarim, Junggar, and Bohai Bay within the context of the Off-highway Equipment industry.

Medium

Low

Low

Growth Restraints

Restraint

1-2 Years

3-4 Years

5-6 Years

Owing to well-developed infrastructure, there is limited potential for further expansion in key cities. As a result, domestic infrastructure demand is gradually reducing, further compressing the construction industry's development, especially in cities with a significant concentration of historical buildings and cultural heritage sites affecting the Chinese off-highway equipment market.

High

High

High

Housing demand has reached saturation following a period of rapid economic growth, compounded by the one-child inheritance rights established by parents and grandparents due to the One-child Policy that was in effect from 1979 to 2015. In addition, in 2023 and 2024, the sales prices of both new and second-hand homes in 70 large and medium-sized cities have consistently decreased impacting the Off-highway Equipment industry.

High

High

Medium

The macroeconomic environment has adversely affected the financial stability of Chinese real estate developers. Since 2021, many companies, including leading companies in the real estate market, have defaulted on their debts, leading to a decline in consumer confidence regarding the Chinese Off-Road Equipment Market.

High

High

Medium

Mining activities are strictly controlled. The Chinese government protects the rights and interests of resources and assets, in accordance with laws and regulations, especially ecological spaces with special and important functions associated with the Off-highway Equipment industry.

Medium

Medium

Medium

Agricultural labor wages are low. Though farmers' income is growing, it remains more than 40% lower than that of urban employment. The gap in labor productivity between the primary industry and the secondary and tertiary industries remains significant in the context of the Chinese off-highway equipment market.

Low

Low

Low

Table of Contents

Research Scope

• Scope of Analysis
• Segmentation
• Key Questions This Study Will Answer

Growth Environment: Transformation in the Off-highway Equipment Market

• Why Is It Increasingly Difficult to Grow?
• The Strategic Imperative 8
• The Impact of the Top 3 Strategic Imperatives on the Off-highway Equipment Industry

Growth Environment: Ecosystem in the Off-highway Equipment Market

• Competitive Environment
• Key Competitors

Growth Opportunity Analysis: Growth Generator in the Off-highway Equipment Market

• Growth Metrics
• Growth Drivers
• Growth Restraints
• Forecast Considerations
• Economic Environment: Gross Domestic Product GDP Growth
• Economic Environment: Construction Revenue
• Economic Environment: Total Mine Production
• Economic Environment: Agricultural Acreage
• Energy Consumption Overview
• Government Initiatives
• Off-highway Equipment Unit Sales: Market Overview
• Off-highway EIO: Market Overview
• OEM Market Share
• Market Share Analysis

Growth Opportunity Analysis: Electrification in the Off-highway Equipment Market

• Powertrain Technology Roadmap
• Electric Equipment Launches
• Electric Equipment Unit Sales and EIO

Growth Opportunity Analysis: Connectivity and Automation in the Off-highway Equipment Market

• Connected and Autonomous Driving Off-highway Ecosystem
• Connected Off-highway Equipment Applications: Definitions and Segmentation
• Telematics Solutions
• Autonomous Off-highway Initiatives
• Off-highway Telematics in Operation
• Autonomous EIO

Growth Opportunity Analysis: Rental Business in the Off-highway Equipment Market

• Off-highway Equipment Rental Market Overview
• Off-highway Equipment Rental Business Models
• Off-highway Equipment Rental Highlights

Growth Opportunity Analysis: Growth Generator in the Off-highway Equipment Sector, Forecast by Segment

• Off-highway Equipment Market Overview
• Off-highway Equipment: Unit Sales and Revenue
• Construction Equipment Unit Sales Forecast
• Mining Equipment Unit Sales Forecast
• Agricultural Equipment Unit Sales Forecast
• Construction EIO Forecast
• Mining EIO Forecast
• Agricultural EIO Forecast
• Revenue Forecast
• Unit Forecast
• Forecast Analysis
• Pricing Trends
• Revenue Share
• Revenue Share Analysis

Growth Opportunity Universe in the Off-highway Equipment Market

• Growth Opportunity 1: Electric Off-highway Equipment
• Growth Opportunity 2: Connected and Autonomous Off-highway Equipment
• Growth Opportunity 3: Government Initiatives Accelerate Off-highway Equipment Upgrades

Appendix & Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• List of Exhibits
• Legal Disclaimer