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市场调查报告书
商品编码
1876857
趋势与机会系列:未来工作(第四版)Trend Opportunity Profile Series: Future of Work (4th Edition) |
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变革性的大趋势将推动2030年之前的成长和创新。
本研究彙编了一套全面的“趋势与机会概况”,从技术观点探讨了未来工作的走向。它重点阐述了先进技术融入职场文化的趋势,并揭示了一些旨在满足现代组织不断变化的需求的前瞻性的趋势。这些趋势并非局限于单一产业,而是为包括商业和金融、能源和环境、工业、零售、日常消费品(FMCG)以及科技等在内的众多领域提供了宝贵的见解和机会。
本报告探讨了正在重塑职场的新兴创新,从无接触式职场环境和利用元宇宙进行协作与互动,到敏捷智慧工作空间的开发以及区块链驱动的分散式组织的兴起。除了简单的技术应用之外,报告还重点介绍了能够推动成长的劳动力策略,例如资深世代进行数位化技能再培训、实施有针对性的数位学习平台、在外包中策略性地利用微型工作者,以及利用兼职网红行销来提升品牌知名度。
这项研究透过展示现实世界的例子和应用,指导组织接受这些变革,不仅提出了新的经营模式,还确定了将不断变化的业务需求与员工愿望联繫起来的切实机会,最终在快速变化的职场环境中促进永续创新和竞争优势。
Transformative Megatrends will Enable Growth and Innovation until 2030
This study presents a comprehensive collection of Trend Opportunity Profiles that explore the future of work through a technological lens. It highlights the integration of advanced technologies into workplace culture and sheds light on some of the most forward-looking trends designed to address the evolving needs of modern organizations. These trends are not confined to a single industry; instead, they offer valuable insights and opportunities across a wide range of sectors including business and finance, energy and environment, industrial, retail, FMCG, and, most notably, the technology sector.
The report captures emerging innovations shaping the workplace, ranging from touchless work environments and the use of the metaverse for collaboration and engagement to the development of agile and intelligent workspaces and the rise of blockchain-enabled decentralized organizations. It goes beyond technology adoption by examining workforce strategies that promote growth, such as digital upskilling for older generations, the implementation of targeted e-learning platforms, the strategic use of micro-workers for outsourcing, and the use of part-time influencer marketing to support brand outreach.
By showcasing real-world examples and applications, the study guides organizations aiming to embrace these transformative shifts. It not only outlines new business models but also identifies actionable opportunities that align the evolving demands of businesses with the aspirations of employees, ultimately fostering sustainable innovation and competitive advantage in a rapidly changing work environment.