美国行动装置以旧换新和保护市场的成长机会

Growth Opportunities in the US Mobile Device Trade-In and Protection Market

出版日期: 2026年02月06日 | 出版商:

Frost & Sullivan | 英文 39 Pages | 商品交期: 最快1-2个工作天内

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简介目录

整合式多设备保护计画可提升客户终身价值并推动市场成长。

这份策略洞察报告全面概述了美国行动装置以旧换新和保障市场的演变，重点关注关键的逆向物流和以旧换新专案的经济基础。随着市场的成熟，以旧换新计画不仅因其促进客户获取和为消费者创造价值而备受认可，而且因其对永续性的显着贡献而日益受到重视。行动装置保障市场已从单纯的风险导向保险产品转向以策略性方式提升顾客体验和生命週期价值的领域。

本分析探讨了这些专案的架构、成功的衡量标准及其对商务策略和环境责任的广泛影响。它重点介绍了通讯服务供应商在选择合作伙伴以支援其以旧换新和保障计划时应评估的关键参数。此外，讨论也涉及塑造产业的两大关键趋势：颠覆性技术和创新经营模式。更重要的是，本分析还包含美国主要企业的行动装置以旧换新和保障解决方案供应商——Asurion、Allstate Protection Plans 和 Assurant——的策略性公司概况介绍。

This strategic insight provides a comprehensive overview of the evolving US mobile device trade-in and protection market, with a focus on critical trends in reverse logistics and the underlying economics of trade-in programs. As the market matures, trade-in initiatives are increasingly recognized not only for driving customer acquisition and returning value to consumers but also for their measurable sustainability impact. The mobile device protection market has shifted from a narrow, risk-based insurance product to a strategic driver of customer experience and lifecycle value.

The analysis explores how these programs are structured, the metrics that define success, and the broader implications for business strategy and environmental responsibility. It highlights key parameters that communications service providers must evaluate when selecting partners to support trade-in and protection initiatives. The discussion also addresses two pivotal megatrends-disruptive technologies and innovative business models-that are set to shape the industry. In addition, this insight includes strategic company profiles of Asurion, Allstate Protection Plans, and Assurant, which are leading providers of mobile device trade-in and protection solutions in the United States.

Introduction

Market Overview and Key Trends

Factors Driving the US Trade-In and Mobile Protection Market
Trends in the US Mobile Device Trade-In Market
How Trade-In Drives New Handset Adoption
Carrier Impact
Importance of Robust Reverse-Logistics Management for Mobile Device Trade-In Programs

Trends in the US Mobile Device Protection Market

Partner Attributes for Tier I Mobile Handset Insurance Programs

Assurant Company Profile

Company
Mobile Device Lifecycle Management Offerings
Analyst Perspectives

Asurion Company Profile

Company
Mobile Device Lifecycle Management Offerings
Analyst Perspectives

Allstate Protection Plans Company Profile

Company
Key Mobile Device Lifecycle Management Offerings
Analyst Perspectives

The Strategic Imperative g

Strategic Imperatives for the US Mobile Device Trade-In and Protection Markets

Growth Opportunity Analysis

Growth Environment
Growth Opportunities

Growth Opportunity Universe

Growth Opportunity 1: Integrated, Subscription-Based Multi-Device Protection Plans that Combine Trade-In, Repair, and Upgrade Services Under a Single, Predictable Monthly Fee