喇叭的全球市场预测

市场趋势

继 2023 年强劲反弹之后，全球扬声器市场在 2024 年面临更多课题。销量进一步下降 5%，至 1,030 万台，而零售额则持平于 39 亿美元。

由于高通膨压力、地缘政治不确定性以及疫情期间消费者提前购买导致的后疫情时代整体经济低迷，2023 年的市场环境依然充满课题。

扬声器市场也面临内部课题，一些品牌面临供应课题，无法满足需求。

此外，儘管市场环境严峻，一些製造商为了保持成长势头而采取的大幅折扣策略也对市场​​造成了衝击。

本报告深入分析了全球扬声器市场的发展，以及截至 2027 年的市场评估和预测、竞争格局和未来机会。

目录

• 综合 PDF 报告
• 执行摘要
• 供应课题的影响
• 市场概览与展望
• 扬声器市场规模
• 地区细分
• 各产品类别展望
• 书架式扬声器、落地式扬声器
• 吸顶式/入墙式扬声器市场研究
• 家庭剧院扬声器
• 竞争格局
• 国家细分与平均售价
• 关注有源扬声器
• 价格细分
• 关注家庭剧院分离式扬声器
• 条形音箱的持续威胁
• 全球录製音乐支出
• 全球黑胶唱片市场更新

This consumer loudspeaker market report provides insights into developments in bookshelf and floor-standing speakers, in-wall/in-ceiling speakers, home theatre speakers, computer aftermarket speakers and outdoor speakers. It provides analysis and forecasting for the global loudspeaker market, as well as delivering regional and per-country breakdowns.

From market updates for each category, to the impact of supply change challenges, as well as case studies and global spend on recorded music, this report provides detailed information that can add commercial value for any enterprise operating within the audio hardware industry.

Market Trends:

The global loudspeaker market saw further challenges in 2024 after experiencing a particularly strong correction in 2023. Volumes have declined an additional 5% to 10.3m units, while retail value remained flat at $3.9bn.

The challenging market conditions witnessed in 2023 continued with high inflationary pressure, geo-political uncertainty, and an overall post-COVID slump due to consumers having brought forward purchases during the pandemic.

The loudspeaker market has also experienced internal challenges, with some brands having supply challenges preventing them from meeting demand, along with many retailers having some overstock and thus having difficulties in reducing inventories.

Furthermore, the market has been hurt by the heavy discounting strategies employed by some manufacturers to maintain the momentum of growth despite these more challenging market conditions.

Areas Explored:

• Developments in consumer loudspeaker categories for bookshelf and floor-standing speakers, in-wall/in-ceiling speakers, home theatre speakers, computer aftermarket speakers and outdoor speakers
• Market assessment and forecasting, out to 2027
• Competitive landscape
• Average selling prices
• Brand dynamics
• Future opportunities

Did you know?

Futuresource has been tracking, researching and consulting on the CE landscape for the last 30 years. This publication is one in a series of research reports, produced to provide businesses with a fully rounded view of the market.

Any business operating within the consumer audio hardware space and related sectors will benefit from this consumer research report, particularly:

• Manufacturers and their suppliers
• Intermediaries and supply chain
• Retailers
• Audio market strategists, marketing and sales professionals
• Investors

Table of Contents

• Comprehensive PDF report
• Executive summary
• Impact of supply challenges
• Market overview and outlook
• Market size for loudspeakers
• Regional breakdowns
• Individual product category outlook
• Bookshelf and floor-standing speakers
• In-ceiling/in-wall speaker market research
• Home theatre speakers
• Computer aftermarket speakers
• Outdoor speakers
• Competitive landscape
• Country breakdowns and ASP
• Focus on active speakers
• Price segmentation
• Focus on home theatre separates
• The continuous threat of soundbars
• Global spend on recorded music
• Global vinyl market update