2021年女子橄榄球世界杯 (Women's Rugby World Cup):活动后分析

纽西兰，2021年计130万人收看女子橄榄球世界杯，到场者数是2017年大会的约3倍，有14万人到场，达成新记录。赞助商依计18家公司，上升了到年度总额1,850万美元。

本报告提供2021年女子橄榄球世界杯 (Women's Rugby World Cup) 调查，活动概要，赞助商组合，电视台，赏金，观众动员，票销售等分析。

目录

目录

• 简介
• 摘要整理
• 电视台
• 2021年女子橄榄球世界杯:欧洲的明细
• 2021年女子橄榄球世界杯:全球明细
• 赞助商
• 2021年女子橄榄球世界杯:赞助商的明细
• 2021年女子橄榄球世界杯:年度赞助商的明细
• 赏金
• 2021年女子橄榄球世界杯:赏金明细
• 观众动员、票销售
• 2021年女子橄榄球世界杯:观众动员、票销售的明细

附录

An analysis of the recent 2021 Women's Rugby World Cup, which provides insight the event's broadcasters, sponsorship portfolio, prize money, attendance and ticketing

Attendance numbers of 140,000 smashed the 2017 figures, where total attendance stood at 45,412.

Adult tickets for triple header pool games started at $6.40 and prices fluctuated up to $32.03 for double-header finals, whilst children tickets started as low as $3.20. New Zealand's semi-final against France generated a TV audience of one million in New Zealand, across Spark Sport and Three's coverage.

In the UK, an audience of 800,000 tuned into England's pool stage match versus France on ITV. The event's current sponsorship deals are worth an estimated $18.5 million, as per GlobalData.

The deal with Japanese brand, Taisho Pharmaceutical, one of the tournament's official sponsors, is estimated to be worth $4 million a year by GlobalData and ranks as the most valuable sponsorship on the event's roster.

Key Highlights

• A total of 1.3 million New Zealanders tuned into the 2021 Women's Rugby World Cup. Alongside this, 140,000 people attended the event, a new Women's Rugby World Cup record, almost three times as much as the 2017 event.
• Regarding sponsorship, the 2021 Women's Rugby World Cup had a total of 18 sponsors, which are worth a total of $18.5 million annually.

Scope

• This report provides an overview of the event including a look at the event's sponsorship portfolio, broadcasters, prize money, attendance and ticketing. An analysis of the 2021 Women's Rugby World Cup sponsors is included and the estimated annual values for some of these deals. Information regarding some of the events broadcasting and ticketing figures

Reasons to Buy

• For those wanting an in-depth analysis of how the 2021 Women's Rugby World Cup performed, in the sense of both business and popularity.

Table of Contents

Table of Contents

• Introduction
• Executive Summary
• Introduction
• Broadcasters
• Women's Rugby World Cup 2021 Breakdown in Europe
• Women's Rugby World Cup 2021 Breakdown Across the World
• Sponsorship
• Women's Rugby World Cup 2021 Sponsorship Breakdown
• Women's Rugby World Cup 2021 Annual Sponsorship Breakdown
• Prize Money
• Women's Rugby World Cup 2021 Prize-Money Breakdown
• Attendance and Ticketing
• Women's Rugby World Cup 2021 Attendance and Ticketing Breakdown

Appendix

• References
• Contact Us
• About GlobalData
• Contact us - a global network of offices