电气产品：全球部门系列

2018年至2023年，全球电气产品市场规模复合年增长率为2.4%。其推动因素包括人均收入成长、产品创新以及消费者对电子设备的依赖日益增加（由于电子设备的便利性和融入现代日常生活）。由于拥有大量年轻且精通科技的消费者，亚太地区在2023年占据全球电子产品市场最大占有率，达到40.2%的占有率。中国电子商务巨头京东以 6.2% 的占有率引领全球电子市场，这得益于中国市场的规模、丰富的产品种类以及提供快速配送服务以提高客户满意度的能力。

本报告研究和分析了全球电子市场，并概述了全球市场，包括驱动因素、限制因素、市场趋势、零售商和趋势。

范围

• 从2024年起，技术创新以及智慧环保设备的成长将加速电子产品支出。
• 亚太地区收入的成长将推动该产业的成长。
• 京东在全球电子市场的领先地位很大程度上得益于其在中国的实力。

目录

• 执行摘要
• 全球电气产品市场的主要趋势
• 随着健康意识的增强，智慧手錶正在蓬勃发展
• 透过合作和收购来增加零售商销售额
• 零售商和政府正在努力提高永续性
• 全球市场规模及预测（截至2028年）
• 区域表现与预测（截至 2028 年）
• 品类表现及预测（截至2028年）
• 主要公司：市场占有率和零售商概况
• 十大零售商（2022/2023）
• 特色零售商
• 值得关注的零售商
• 消费者
• 调查方式/联络方式

This report provides an overview of the global electricals market which includes analysis, drivers, inhibitors, market forecasts, retailers and trends in the global electricals market 2023-2028.

The global electricals market experienced a CAGR of 2.4% between 2018 and 2023, driven by rising per capita incomes, product innovation, and consumers' increasing dependence on electronic devices due to their convenience and integration into modern daily life. Due to its large population of young and tech-savvy consumers, the Asia Pacific region held the largest portion of the global electricals market in 2023, with a 40.2% share. Chinese e-commerce giant JD.com leads the global electricals market with a 6.2% share due to the sheer size of the Chinese market, huge product range, and aided by its robust distribution network which allows it to offer rapid fulfillment to increase customer satisfaction levels.

Scope

• Innovation and the growth of smart and eco-friendly devices will accelerate electricals spending from 2024 onwards
• Rising incomes in Asia-Pacific will drive growth in the sector
• JD.com owes its leading position in the global electricals market to its strength in China

Reasons to Buy

• Gain comprehensive knowledge on the global electricals market and develop a competitive advantage
• Align your product offerings and strategies to meet demand by analyzing the key consumer trends influencing the electricals market globally
• Align your marketing strategies with the crucial trends influencing consumer behavior
• Utilize analysis of key global retailers, including their market shares and revenues, to give you a competitive edge and identify opportunities to improve your market share

Table of Contents

Table of Contents

• Executive Summary
• Key Trends in the Global Electricals Market
• Smartwatches boom amid rising health and wellness awareness
• Partnerships and acquisitions to boost retailers' sales
• Retailers and government are stepping up to enhance sustainability
• Global Market Size with Forecasts to 2028
• Regional Performance with Forecasts to 2028
• Category Performance with Forecasts to 2028
• Key Players: Market Shares and Retailer Profiles
• Top 10 retailers 2022 & 2023
• Retailers in Focus
• Retailers to Watch
• Consumers
• Methodology & Contacts

List of Tables

• Channels Used to Purchase Electricals in Key Markets, 2023
• Factors that Influence Electricals Purchases in Key Markets
• Factors that Influence Electricals Purchases in Key Markets

List of Figures

• Global Electricals Market Value, 2018, 2023 & 2028(f) ($ bn) with five-year CAGR (%)
• Global Electricals Market Value ($ bn) 2018-2028, and Annual Growth (%)
• Global Electricals Online Market ($ bn) and Online Penetration (%), 2018-2028
• Online and Offline Growth (%) within the Global Electricals Market, 2018-2028
• Channel Shares (%) within the Global Electricals Market, 2018, 2023 & 2028(f)
• Share of Global Electricals Market by Region (%) 2018, 2023 & 2028
• Regional Growth (%) within the Global Electricals Market, 2018-2028
• Top 10 Global Electricals Markets by Value ($ bn), 2023, 2024(f) & 2028(f)
• Top 10 Global Electricals Markets by CAGR (%) 2023-2028
• Top 10 Global Electricals Markets by Online Sales ($ bn), 2023(f), 2024(f) & 2028(f)
• Global Category Share, 2018, 2023(f), 2028(f)
• Global Electricals Categories by Value ($ bn), 2023(f), 2024(f) & 2028(f)
• Top 20 Retailers by Market Share (%) (1-10), 2022 & 2023 with Change in Share 2022-2023(f) (ppts)
• Top 20 Retailers by Market Share (%) (11-20), 2022 & 2023 with Change in Share 2022-2023(f) (ppts)
• JD.com 2018-2023 Global Electricals Sales ($ bn), Annual Growth and Market Share (%)
• Amazon 2018-2023 Global Electricals Sales ($ bn), Annual Growth and Market Share (%)
• MediaMarkt 2018-2023 Global Electricals Sales ($ bn), Annual Growth and Market Share
• Magazine Luiza 2018-2023 Global Electricals Sales ($ bn), Annual Growth and Market Share
• Electricals Shopper Penetration & Profile in Key Markets, 2023
• Future Electricals Purchasing Intentions in Key Markets
• Channels Used to Purchase Electricals in Key Markets, 2023
• How Frequently Consumers Purchase Electricals in Key Markets
• Factors that Influence Electricals Purchases in Key Markets
• Factors that Influence Electricals Purchases in Key Markets
• Opinions on Electricals Shopping Habits