市场调查报告书
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1433976
运动防晒市场 - 按产品类型(霜、凝胶、乳液、液体、喷雾、粉末、润唇膏、湿纸巾等)、按 SPF 等级、按价格范围、按运动、按消费者群体、按配销通路、 2024 年预测- 2032Sports Sun Care Market - By Product Type (Cream, Gel, Lotion, Liquid, Sprays, Powder, Lip Balm, Wipes, Others), By SPF level, By Price Range, By Sport, By Consumer group, By Distribution Channel, Forecast 2024 - 2032 |
在产品配方进步和新产品不断推出的推动下,2024年至2032年全球运动防晒市场将以4.4%的CAGR成长。防晒技术的创新,例如改进的防水和防汗性能,满足了活跃人士的特定需求。这种充满活力的景观以持续的研究和开发为标誌,增强了防晒功效并吸引了寻求尖端解决方案的消费者。对更好配方和新颖产品的不懈追求将极大地促进市场的成长。
该公司正在采用先进技术并开发护肤疗法,以满足不断变化的消费者需求。这积极促进了运动防晒产业的蓬勃发展,为客户提供创意的现代化解决方案,以满足他们不断变化的需求。例如,2023 年,Glenmark 的 La Shield 推出了增强版「矿物防晒霜」系列,全面防御紫外线和污染。该系列透过在皮肤表面形成反射罩来排斥不必要的紫外线辐射,从而优先考虑皮肤健康。污染防护矿物防晒霜可提供独特的双重保护,防止紫外线和环境污染物的侵害,使其成为整体皮肤护理的绝佳选择。
整个运动防晒产业根据产品类型、配销通路和地区进行细分。
由于其便利性和有效的应用,到 2032 年,喷雾剂细分市场将占据相当大的份额。由于运动员优先考虑快速、无麻烦的防晒,喷雾剂提供了一种用户友好的解决方案。它们使用简单,可快速覆盖,非常适合活跃的运动人士。此外,防晒喷雾的轻盈和不油腻的特性完全符合那些寻求不间断性能的人的偏好。这一趋势凸显了体育界对实用、高效的防晒解决方案的日益青睐。
在不断变化的消费者格局和数位化趋势的推动下,到 2032 年,线上配销通路管道细分市场将获得显着的防晒市场份额。网上购物的便利性吸引了以运动为导向的人群,提供了一种无缝且便捷的方式来购买防晒产品。种类繁多的选择,加上简单的比较和购买流程,将使线上平台成为首选管道。随着电子商务持续蓬勃发展,其在运动防晒产业的主导地位反映了消费者对数位便利性偏好的动态变化。
在防晒意识提高、积极的生活方式文化以及户外运动参与度增加等综合因素的推动下,欧洲防晒产业从 2024 年到 2032 年将出现显着的CAGR。该地区对健康和保健的承诺,加上对防晒产品的严格监管,培育了一个强劲的市场。此外,人们越来越倾向于优质和创新的防晒配方,这将进一步提升欧洲在该市场的地位,反映出欧洲大陆对防晒安全的集体意识。
Global Sports Sun Care Market will grow at a 4.4% CAGR from 2024 to 2032, propelled by advancements in product formulations and continuous new product launches. Innovations in sunscreen technologies, such as improved water and sweat resistance, cater to the specific needs of active individuals. This dynamic landscape, marked by ongoing research and development, enhances sun protection efficacy and attracts consumers seeking cutting-edge solutions. The relentless pursuit of better formulations and novel product offerings will substantially contribute to the market's growth.
Companies are adopting advancements and developing skincare remedies to align with changing consumer demands. This actively contributes to the thriving expansion of the sports sun care industry, providing customers with inventive and contemporary solutions to meet their evolving needs. For instance, in 2023, Glenmark's La Shield introduced its enhanced 'Mineral Sunscreen' series, offering a comprehensive defense against UV rays and pollution. This range prioritizes skin health by forming a reflective shield on the skin surface to repel undesirable UV radiation. The Pollution Protect Mineral Sunscreen provides unique dual protection by safeguarding against both UV rays and environmental pollutants, thus making it a superior choice for holistic skin care.
The overall sports sun care industry is segmented based on type of product, distribution channel, and region.
The sprays segment will capture a substantial share by 2032, attributed to its convenience and effective application. As athletes prioritize quick and hassle-free sun protection, sprays offer a user-friendly solution. Their easy application allows for swift coverage, making them ideal for active individuals engaged in sports. Additionally, the lightweight and non-greasy nature of sun protection sprays aligns perfectly with the preferences of those seeking uninterrupted performance. This trend underscores the growing preference for practical and efficient sun care solutions within the sports community.
The online distribution channel segment will achieve a remarkable sun care market share by 2032, driven by the evolving consumer landscape and digital trends. The convenience of online shopping appeals to the sports-oriented demographic, offering a seamless and accessible way to procure sun care products. The vast array of choices, in line with easy comparison and purchasing processes, will position online platforms as the preferred channel. As e-commerce continues to surge, its dominance in the sports sun care industry reflects the changing dynamics of consumer preferences towards digital convenience.
Europe sun care industry will register a notable CAGR from 2024 to 2032, fueled by a combination of factors such as heightened awareness of sun protection, an active lifestyle culture, and increasing participation in outdoor sports. The region's commitment to health and wellness, in tandem with stringent regulations on sun care products, fosters a robust market. Additionally, a growing inclination towards premium and innovative sun care formulations will further boost the prominence of Europe in this market, reflecting a collective consciousness towards sun safety within the continent.