无线耳机市场 - 按类型（贴耳式、入耳式）、连接方式（蓝牙、Wi-Fi、NFC）、电池寿命、应用、价格、配销通路和预测，2024 - 2032 年

Wireless Earphone Market - By Type (On-ear, In-ear), By Connectivity (Bluetooth, Wi-Fi, NFC), By Battery Life, By Application, By Price, By Distribution Channel & Forecast, 2024 - 2032

出版日期: 2024年02月12日 | 出版商:

Global Market Insights Inc. | 英文 450 Pages | 商品交期: 2-3个工作天内

价格

简介目录

在智慧型手机和其他便携式设备日益普及以及无线连接趋势不断上升的推动下，2024 年至 2032 年间，无线耳机市场规模的复合年增长率可能超过 11%。根据 GSM 协会的报告，到 2023 年，全球智慧型手机用户数量约为 43 亿。最近，消费者正在寻求无线耳机所提供的便利和自由，以享受音乐、打电话以及从事各种活动，而无需纠结电线的麻烦。此外，蓝牙连接、降噪功能和电池寿命延长等技术进步也增强了无线耳机的吸引力，吸引了更广泛的消费者群体。

随着透过智慧型手机和其他装置存取的数位内容越来越多，消费者也更喜欢透过无线耳机提供的高品质音讯体验。此外，不断变化的消费者生活方式趋势，包括远端工作和虚拟会议，正在推动对内建麦克风的无线耳机的需求，以促进清晰、不间断的通讯。持续的产品创新、策略合作伙伴关係和积极的行销活动将进一步推动市场成长。

无线耳机产业根据类型、连接性、电池寿命、应用、价格、配销通路和地区进行细分。

从应用程式来看，由于音乐串流平台、播客和线上娱乐内容的日益普及，预计到 2032 年，音乐和娱乐领域的市场规模将以 10.9% 的速度成长。这些耳机提供的便利性和便携性使用户可以随时随地欣赏自己喜爱的音乐、播客和视频，而不受有线连接的限制。此外，虚拟音乐会、直播活动和游戏的成长趋势正在推动对具有低延迟和沈浸式声音功能的高效能无线耳机的需求。

电子商务领域的无线耳机产业预计将产生高收入，2024 年至 2032 年复合年增长率为 10.9%。这得归功于无线耳机的广泛普及，并为消费者提供了便捷且可访问的购买管道。线上零售商提供多种无线耳机品牌和型号可供选择，以满足不同消费者的喜好和预算范围。此外，电子商务平台提供的便捷的比较购物、用户评论和无忧退货政策增强了消费者的信心，促进了明智的购买决策，进一步推动了该细分市场的成长。

由于采用智慧型手机的高渗透率和精通技术的消费者基础，2024年至2032年北美无线耳机产业规模的复合年增长率将达到10.9%。北美消费者重视无线耳机提供的便利性和移动性。此外，该地区领先的科技公司和创新新创公司的存在正在促进产品开发和市场竞争，推动无线耳机技术的进步。

主要动向：按地区
北美洲
- 我们
- 加拿大
欧洲
- 德国
- 英国
- 法国
- 义大利
- 西班牙
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 澳洲
- 亚太地区其他地区
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 拉丁美洲其他地区
MEA
- 沙乌地阿拉伯
- 阿联酋
- 南非
- MEA 的其余部分

第 12 章：公司简介

Apple Inc.
Bose Corporation
Audeze LLC
Bose Corporation
House of Marley
Jabra
JAYS Headphones
Marshall Group
Master & Dynamic
Noise
Plantronics, Inc.
Samsung Electronics Co., Ltd.
Sennheiser Electronic
Skullcandy Inc.
Sonova
SONY Corporation

简介目录

Product Code: 8106

Wireless earphone market size is likely to register over 11% CAGR between 2024 to 2032, driven by the increasing adoption of smartphones and other portable devices, coupled with the rising trend of wireless connectivity. As per a GSM Association report, there were around 4.3 billion smartphone owners in 2023 across the globe. Lately, consumers are seeking the convenience and freedom offered by wireless earphones to enjoy music, make calls, and engage in various activities without the hassle of tangled wires. Additionally, technological advancements, such as Bluetooth connectivity, noise-canceling features, and improved battery life are enhancing the appeal of wireless earphones for attracting a broader consumer base.

With the increasing availability of digital content accessible through smartphones and other devices, consumers are also preferring the high-quality audio experiences delivered through wireless earphones. Moreover, the evolving consumer lifestyle trends, including remote work and virtual meetings are driving the demand for wireless earphones with built-in microphones for facilitating clear and uninterrupted communication. Continuous product innovations, strategic partnerships, and aggressive marketing campaigns will further propel the market growth.

The wireless earphone industry is segmented on the basis of type, connectivity, battery life, application, price, distribution channel, and region.

Based on application, the market size from the music & entertainment segment is anticipated to witness 10.9% growth rate through 2032, due to the increasing popularity of music streaming platforms, podcasts, and online entertainment content. The convenience and portability offered by these earphones allows users to enjoy their favorite music, podcasts, and videos on the go without the constraints of wired connections. Moreover, the growing trend of virtual concerts, live streaming events, and gaming is driving the demand for high-performance wireless earphones with low latency and immersive sound capabilities.

Wireless earphone industry from the E-commerce segment is estimated to generate high revenue, depicting 10.9% CAGR from 2024 to2032. This is backed by the widespread availability of wireless earphones and to offer consumers a convenient and accessible purchasing channel. Online retailers provide a wide selection of wireless earphone brands and models for catering to diverse consumer preferences and budget ranges. Moreover, the ease of comparison shopping, user reviews, and hassle-free return policies provided by e-commerce platforms enhances consumer confidence and facilitates informed purchase decisions, further fueling the segment growth.

North America wireless earphone industry size will witness 10.9% CAGR between 2024-2032, attributed to the high smartphone penetration rate and tech-savvy consumer base. North American consumers value the convenience and mobility offered by wireless earphones. Additionally, the presence of leading technology companies and innovative startups in the region is fostering product development and market competition, driving advancements in wireless earphone technology.

Chapter 1 Methodology & Scope

1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast parameter
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Wireless earphone industry 360 degree synopsis

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Technological overview
3.3 Regulatory landscape
3.4 Industry impact forces
- 3.4.1 Growth drivers
- 3.4.2 Industry pitfalls & challenges
3.5 Growth potential analysis
3.6 Porter's analysis
- 3.6.1 Supplier power
- 3.6.2 Buyer power
- 3.6.3 Threat of new entrants
- 3.6.4 Threat of substitutes
- 3.6.5 Industry rivalry
3.7 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Company market share analysis
4.2 Competitive positioning matrix
4.3 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type (USD Billion) (Thousand Units)

5.1 Key trends
5.2 On-ear
5.3 In-ear

Chapter 6 Market Estimates & Forecast, By Connectivity (USD Billion) (Thousand Units)

6.1 Key trends
6.2 Bluetooth
6.3 Wi-Fi
6.4 NFC

Chapter 7 Market Estimates & Forecast, By Battery Life (USD Billion) (Thousand Units)

7.1 Key trends
7.2 Up to 12 hours
7.3 12 to 24 hours
7.4 Above 24 hours

Chapter 8 Market Estimates & Forecast, By Application (USD Billion) (Thousand Units)

8.1 Key trends
8.2 Music & entertainment
8.3 Gaming
8.4 Fitness & sports
8.5 Others (virtual meetings & communication)

Chapter 9 Market Estimates & Forecast, By Price (USD Billion) (Thousand Units)

9.1 Key trends
- 9.1.1 Low
- 9.1.2 Medium
- 9.1.3 High

Chapter 10 Market Estimates & Forecast, By Distribution Channel (USD Billion) (Thousand Units)

10.1 Key trends
10.2 Online
- 10.2.1 Company websites
- 10.2.2 E-commerce
10.3 Offline
- 10.3.1 Supermarket/hypermarket
- 10.3.2 Specialty store
- 10.3.3 Others (mega retail store)

Chapter 11 Market Estimates & Forecast, By Region (USD Billion) (Thousand Units)

11.1 Key trends, by region
11.2 North America
- 11.2.1 U.S.
- 11.2.2 Canada
11.3 Europe
- 11.3.1 Germany
- 11.3.2 UK
- 11.3.3 France
- 11.3.4 Italy
- 11.3.5 Spain
- 11.3.6 Rest of Europe
11.4 Asia Pacific
- 11.4.1 China
- 11.4.2 India
- 11.4.3 Japan
- 11.4.4 South Korea
- 11.4.5 Australia
- 11.4.6 Rest of Asia Pacific
11.5 Latin America
- 11.5.1 Brazil
- 11.5.2 Mexico
- 11.5.3 Argentina
- 11.5.4 Rest of Latin America
11.6 MEA
- 11.6.1 Saudi Arabia
- 11.6.2 UAE
- 11.6.3 South Africa
- 11.6.4 Rest of MEA