奢华眼镜市场 - 按产品类型、按形状、按镜架尺寸、按价格范围、按最终用户、按配销通路区域以及 2024 年 - 2032 年预测

在线上零售通路扩张的推动下，2024年至2032年全球豪华眼镜市场复合年增长率将达到3.9%。电子商务平台和奢侈品网上商店使顾客可以更轻鬆地在家中舒适地浏览和购买高端眼镜。这种可及性吸引了更广泛的受众，并使品牌能够接触到全球客户群。在此背景下，2024年7月，EssilorLuxottica宣布收购Optical Investment Group，扩大在罗马尼亚的眼镜零售业务。此举增强了该公司对改善罗马尼亚市场高品质视力保健服务的承诺，使消费者和产业合作伙伴受益。

全球可支配收入的增加使更多消费者在时尚和功能性的推动下投资于高端眼镜。社群媒体和影响力文化的兴起也提高了奢侈品牌的知名度和吸引力，鼓励了渴望的购买行为。此外，眼镜技术和材料的进步带来了更多创新和高品质的产品，吸引了注重风格和性能的消费者。这些因素共同推动市场成长。

奢侈眼镜市场根据产品类型、形状、镜框尺寸、价格范围、最终用户、配销通路和地区进行分类。

在对优质生活方式和时尚的重视推动下，到 2032 年，太阳眼镜细分市场的复合年增长率将达到显着水准。消费者正在寻求高品质、时尚的太阳眼镜，不仅能提供保护，还能成为身分认同的象征。精緻设计元素的融合，加上对手工艺日益增长的欣赏，提高了奢华太阳眼镜的采用率。行销力度的加强和名人代言的影响力进一步激发了消费者的兴趣，导致对这些高端配件的需求激增。

在消费者对独特性和感知价值的渴望的推动下，到 2032 年，200 美元至 500 美元价格范围的细分市场将获得重要的奢侈眼镜市场份额。这个价格范围在经济实惠和优质之间取得了平衡，吸引了那些寻求高端时尚而又不想购买顶级品牌的高昂成本的人。与这个价格范围相关的更好的材料品质、独特的设计和品牌声誉吸引了注重风格和价值的挑剔消费者。

由于高收入家庭的增加和对个人风格的关注，北美豪华眼镜市场在预测期内将呈现可观的复合年增长率。该地区的消费者正在投资反映其社会地位和个人品味的优质配件。随着消费者寻求透过数位管道获得的独家产品，不断扩大的线上零售业务和高水准的品牌忠诚度有助于市场成长。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
  • 影响价值链的因素
  • 利润率分析
  • 干扰
  • 未来展望
  • 製造商
  • 经销商
• 供应商格局
• 利润率分析
• 技术概览
• 监管环境
• 衝击力
  • 成长动力
    • 消费者可支配所得增加
    • 眼睛健康意识不断增强
    • 改变消费者偏好
  • 产业陷阱与挑战
    • 仿冒品
    • 改变消费者偏好
• 成长潜力分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：依产品类型，2021-2032 年

• 主要趋势
• 眼镜
• 太阳眼镜

第 6 章：市场估计与预测：依形状分类，2021-2032

• 主要趋势
• 圆形的
• 椭圆形
• 方块
• 其他的

第 7 章：市场估计与预测：依框架尺寸，2021-2032 年

• 主要趋势
• 小的
• 中等的
• 大的

第 8 章：市场估计与预测：依价格范围，2021-2032

• 主要趋势
• 200 美元 - 500 美元
• 500 美元 - 1,000 美元
• 1,000 美元以上

第 9 章：市场估计与预测：按最终用户划分，2021-2032 年

• 主要趋势
• 男士
• 女性
• 孩子们

第 10 章：市场估计与预测：依配销通路划分，2021-2032 年

• 主要趋势
• 在线的
• 离线

第 11 章：市场估计与预测：按地区划分，2021-2032 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 法国
  • 义大利
  • 西班牙
  • 俄罗斯
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲
  • 亚太地区其他地区
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 拉丁美洲其他地区
• MEA
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • MEA 的其余部分

第 12 章：公司简介

• Balenciaga
• Barton Perreira, LLC
• Brioni S.p.A
• Bulgari (stylized as BVLGARI)
• Burberry Group PLC
• Calvin Klein Inc.
• Cartier International SNC
• Christian Dior Couture
• Dolce & Gabbana Srl
• EssilorLuxottica (Oakley, Inc.)
• Giorgio Armani S.p.A.
• Gold & Wood Luxury Eyewear
• Gucci (Kering S.A.)
• MOSCOT
• MYKITA GmbH
• Oliver Peoples
• Porsche Design (Porsche SE)
• Prada S.p.A. (Prada Holding S.p.A)
• Ralph Lauren Corporation
• Tom Ford International LLC

Global Luxury Eyewear Market will witness a 3.9% CAGR from 2024 to 2032, driven by the expansion of online retail channels. The e-commerce platforms and luxury online stores make it easier for customers to browse and purchase high-end eyewear from the comfort of their homes. This accessibility attracts a broader audience and allows brands to reach a global customer base. Against this backdrop, in July 2024, EssilorLuxottica announced its acquisition of Optical Investment Group, expanding its optical retail presence in Romania. The move enhances the company's commitment to improving access to high-quality vision care in the Romanian market, benefiting consumers as well as industry partners.

Increasing disposable incomes globally are enabling more consumers to invest in high-end eyewear, driven by both fashion and functionality. The rise of social media and influencer culture has also heightened the visibility and desirability of luxury brands, encouraging aspirational purchasing behaviors. Additionally, advancements in eyewear technology and materials have led to more innovative and high-quality products, attracting consumers who value both style and performance. These factors together drive the market growth.

The luxury eyewear market is classified based on product type, shape, frame size, price range, end user, distribution channel, and region.

The sunglasses segment will register a notable CAGR through 2032, driven by an emphasis on premium lifestyle and fashion. Consumers are seeking high-quality, stylish sunglasses that not only provide protection but also serve as a status symbol. The integration of sophisticated design elements, combined with a growing appreciation for artisanal craftsmanship, has heightened the adoption of luxury sunglasses. The enhanced marketing efforts and the influence of celebrity endorsements have further spurred consumer interest, leading to a surge in demand for these high-end accessories.

The USD 200 - USD 500 price range segment will acquire a significant luxury eyewear market share by 2032, fueled by consumers' desire for exclusivity and perceived value. This price range strikes a balance between affordability and premium quality, appealing to those seeking high-end fashion without the exorbitant costs of top-tier brands. The better quality of materials, distinctive designs, and brand prestige associated with this price range attract discerning consumers who prioritize style and value.

North America luxury eyewear market will exhibit a decent CAGR during the forecast period, owing to an increase in high-income households and a focus on personal style. Consumers in the region are investing in premium accessories that reflect their social status and individual tastes. The expanding online retail presence and high levels of brand loyalty aid the market growth, as consumers seek exclusive products available through digital channels.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definitions
• 1.2 Base estimates & calculations
• 1.3 Forecast calculations
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
• 3.2 Supplier landscape
• 3.3 Profit margin analysis
• 3.4 Technological overview
• 3.5 Regulatory landscape
• 3.6 Impact forces
  • 3.6.1 Growth drivers
    • 3.6.1.1 Rising consumer disposable income
    • 3.6.1.2 Growing awareness of eye health
    • 3.6.1.3 Changing consumer preferences
  • 3.6.2 Industry pitfalls & challenges
    • 3.6.2.1 Counterfeit products
    • 3.6.2.2 Changing consumer preferences
• 3.7 Growth potential analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million) (Million Units)

• 5.1 Key trends
• 5.2 Eyeglasses
• 5.3 Sunglasses

Chapter 6 Market Estimates & Forecast, By Shape, 2021-2032 (USD Million) (Million Units)

• 6.1 Key trends
• 6.2 Round
• 6.3 Oval
• 6.4 Square
• 6.5 Others

Chapter 7 Market Estimates & Forecast, By Frame Size, 2021-2032 (USD Million) (Million Units)

• 7.1 Key trends
• 7.2 Small
• 7.3 Medium
• 7.4 Large

Chapter 8 Market Estimates & Forecast, By Price Range, 2021-2032 (USD Million) (Million Units)

• 8.1 Key trends
• 8.2 USD 200 - USD 500
• 8.3 USD 500 - USD 1,000
• 8.4 USD 1,000+

Chapter 9 Market Estimates & Forecast, By End User, 2021-2032 (USD Million) (Million Units)

• 9.1 Key trends
• 9.2 Men
• 9.3 Women
• 9.4 Kids

Chapter 10 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

• 10.1 Key trends
• 10.2 Online
• 10.3 Offline

Chapter 11 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Million Units)

• 11.1 Key trends
• 11.2 North America
  • 11.2.1 U.S.
  • 11.2.2 Canada
• 11.3 Europe
  • 11.3.1 UK
  • 11.3.2 Germany
  • 11.3.3 France
  • 11.3.4 Italy
  • 11.3.5 Spain
  • 11.3.6 Russia
  • 11.3.7 Rest of Europe
• 11.4 Asia Pacific
  • 11.4.1 China
  • 11.4.2 India
  • 11.4.3 Japan
  • 11.4.4 South Korea
  • 11.4.5 Australia
  • 11.4.6 Rest of Asia Pacific
• 11.5 Latin America
  • 11.5.1 Brazil
  • 11.5.2 Mexico
  • 11.5.3 Rest of Latin America
• 11.6 MEA
  • 11.6.1 South Africa
  • 11.6.2 Saudi Arabia
  • 11.6.3 UAE
  • 11.6.4 Rest of MEA

Chapter 12 Company Profiles

• 12.1 Balenciaga
• 12.2 Barton Perreira, LLC
• 12.3 Brioni S.p.A
• 12.4 Bulgari (stylized as BVLGARI)
• 12.5 Burberry Group PLC
• 12.6 Calvin Klein Inc.
• 12.7 Cartier International SNC
• 12.8 Christian Dior Couture
• 12.9 Dolce & Gabbana Srl
• 12.10 EssilorLuxottica (Oakley, Inc.)
• 12.11 Giorgio Armani S.p.A.
• 12.12 Gold & Wood Luxury Eyewear
• 12.13 Gucci (Kering S.A.)
• 12.14 MOSCOT
• 12.15 MYKITA GmbH
• 12.16 Oliver Peoples
• 12.17 Porsche Design (Porsche SE)
• 12.18 Prada S.p.A. (Prada Holding S.p.A)
• 12.19 Ralph Lauren Corporation
• 12.20 Tom Ford International LLC