洗衣机清洁剂市场 - 按类型（泡沫、液体、粉末、片剂、条状等）、按功能（抗菌、抗菌、其他）、按价格范围、按最终用途、按配销通路和预测， 2024 - 2032

在人们越来越重视维持电器卫生和营运效率的推动下，2024 年至 2032 年，全球洗衣机清洁剂市场预计将呈现 6.2% 的强劲年复合成长率(CAGR)。随着消费者对清洁高效能电器重要性的认识不断增强，尤其是在住宅环境中，对有效洗衣机清洁剂的需求不断增加。清洁配方的进步和各行业采用的增加进一步支持了这个市场的扩张。

整个洗衣机清洁剂产业根据类型、功能、价格范围、最终用途、配销通路和地区进行分类。

在预测期内，液体细分市场将主导洗衣机清洁剂市场。液体清洁剂因其易于使用和卓越的清洁功效而受到青睐。它们能够渗透洗衣机内难以到达的区域，确保彻底清除残留物和堆积物，从而促进最佳的电器性能和使用寿命。液体清洁剂的便利性和有效性，加上其不断增长的可用性，预计将推动其强大的市场占有率。随着消费者越来越重视家电维护，对洗衣液清洁剂的需求必将大幅成长。

预计商业领域将在 2024 年至 2032 年期间显着成长。企业和商业机构越来越多地投资于清洁解决方案，以确保洗衣机的效率和使用寿命。自助洗衣店和酒店业等商业实体需要专门的清洁产品来管理高频使用并保持设备性能。商业环境中对有效和高效清洁解决方案的需求不断增长，预计将推动对洗衣机清洁剂的需求，特别是那些为高容量和高使用率环境量身定制的清洁剂。

预计欧洲洗衣机清洁剂市场在预测期内将显着成长。该地区完善的基础设施，加上严格的法规和消费者对家电维护的高度认识，促进了对洗衣机清洁剂的强劲需求。欧洲对环境永续性和产品安全的重视进一步支持了市场的扩张。此外，主要市场参与者的存在和清洁技术的不断创新推动了欧洲洗衣机清洁剂市场的成长，确保了有效且环保的解决方案的可用性。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
  • 影响价值链的因素
  • 利润率分析
  • 干扰
  • 未来展望
  • 製造商
  • 经销商
• 供应商格局
• 利润率分析
• 成分分析
• 重要新闻和倡议
• 监管环境
• 衝击力
  • 成长动力
    • 提高消费者意识
    • 技术进步
    • 不断成长的洗衣机市场
    • 不断成长的商业部门
  • 产业陷阱与挑战
    • 消费者对产品功效的看法
    • 环境问题
• 成长潜力分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：按类型，2021-2032 年

• 主要趋势
• 泡棉
• 液体
• 粉末
• 药片
• 酒吧
• 其他（胶囊、湿纸巾等）

第 6 章：市场估计与预测：按功能划分，2021-2032 年

• 主要趋势
• 抗菌
• 抗菌
• 其他（无残留、无条纹等）

第 7 章：市场估计与预测：依价格范围，2021-2032

• 主要趋势
• 低的
• 中
• 高的

第 8 章：市场估计与预测：依最终用途，2021-2032 年

• 主要趋势
• 个人
• 商业的

第 9 章：市场估计与预测：按配销通路，2021-2032

• 主要趋势
• 在线的
• 离线

第 10 章：市场估计与预测：按地区划分，2021-2032 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 法国
  • 义大利
  • 西班牙
  • 俄罗斯
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲
  • 亚太地区其他地区
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 拉丁美洲其他地区
• MEA
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • MEA 的其余部分

第 11 章：公司简介

• Amway
• Bosch Home Appliances
• Church & Dwight Co., Inc.
• Diversey
• Electrolux
• Henkel
• Kao Corporation
• LG Electronics
• Miele
• Procter & Gamble
• Reckitt Benckiser
• S.C. Johnson & Son
• Samsung Electronics
• Siemens
• Whirlpool Corporation

Global Washing Machine Cleaner Market is poised to exhibit a robust 6.2% compound annual growth rate (CAGR) from 2024 to 2032, propelled by the rising emphasis on maintaining appliance hygiene and operational efficiency. With the growing consumer awareness about the importance of clean and efficient appliances, particularly in residential settings, the demand for effective washing machine cleaners is on the rise. This market expansion is further supported by advancements in cleaner formulations and increased adoption across various sectors.

The overall Washing Machine Cleaner Industry is categorized based on Type, Function, Price Range, End-use, Distribution Channel, and Region.

The Liquid segment will dominate the washing machine cleaner market over the forecast period. Liquid cleaners are favored for their ease of application and superior cleaning efficacy. Their ability to penetrate hard-to-reach areas within washing machines ensures thorough removal of residues and buildup, promoting optimal appliance performance and longevity. The convenience and effectiveness of liquid cleaners, coupled with their growing availability, are expected to drive their strong market presence. As consumers increasingly prioritize appliance maintenance, the demand for liquid washing machine cleaners is set to grow substantially.

The Commercial segment is anticipated to experience notable growth throughout 2024-2032. Businesses and commercial establishments are increasingly investing in cleaning solutions to ensure the efficiency and longevity of their washing machines. Commercial entities, such as laundromats and hospitality businesses, require specialized cleaning products to manage high-frequency usage and maintain equipment performance. The increasing need for effective and efficient cleaning solutions in commercial settings is expected to drive the demand for washing machine cleaners, particularly those tailored for high-capacity and high-usage environments.

Europe washing machine cleaner market is projected to witness significant growth during the forecast period. The region's well-established infrastructure, coupled with stringent regulations and a high level of consumer awareness regarding appliance maintenance, contributes to the strong demand for washing machine cleaners. Europe's emphasis on environmental sustainability and product safety further supports the market's expansion. Additionally, the presence of key market players and the continuous innovation in cleaning technologies drive the growth of the washing machine cleaner market in Europe, ensuring the availability of effective and Eco-friendly solutions.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definitions
• 1.2 Base estimates & calculations
• 1.3 Forecast calculations
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry360°synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
• 3.2 Supplier landscape
• 3.3 Profit margin analysis
• 3.4 Ingredient analysis
• 3.5 Key news & initiatives
• 3.6 Regulatory landscape
• 3.7 Impact forces
  • 3.7.1 Growth drivers
    • 3.7.1.1 Increasing consumer awareness
    • 3.7.1.2 Advancements in technology
    • 3.7.1.3 Growing washing machine market
    • 3.7.1.4 Growing commercial sector
  • 3.7.2 Industry pitfalls & challenges
    • 3.7.2.1 Consumer perception on product effectiveness
    • 3.7.2.2 Environmental concerns
• 3.8 Growth potential analysis
• 3.9 Porter's analysis
• 3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type, 2021-2032 (USD Million) (Million Units)

• 5.1 Key trends
• 5.2 Foam
• 5.3 Liquid
• 5.4 Powder
• 5.5 Tablet
• 5.6 Bar
• 5.7 Others (Capsule, Wipes, etc.)

Chapter 6 Market Estimates & Forecast, By Function, 2021-2032 (USD Million) (Million Units)

• 6.1 Key trends
• 6.2 Anti-bacterial
• 6.3 Anti-microbial
• 6.4 Others (Residue free, Streak Free, etc.)

Chapter 7 Market Estimates & Forecast, By Price Range, 2021-2032 (USD Million) (Million Units)

• 7.1 Key trends
• 7.2 Low
• 7.3 Mid
• 7.4 High

Chapter 8 Market Estimates & Forecast, By End-use, 2021-2032 (USD Million) (Million Units)

• 8.1 Key trends
• 8.2 Individual
• 8.3 Commercial

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

• 9.1 Key trends
• 9.2 Online
• 9.3 Offline

Chapter 10 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Million Units)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Italy
  • 10.3.5 Spain
  • 10.3.6 Russia
  • 10.3.7 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 South Korea
  • 10.4.5 Australia
  • 10.4.6 Rest of Asia Pacific
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Rest of Latin America
• 10.6 MEA
  • 10.6.1 South Africa
  • 10.6.2 Saudi Arabia
  • 10.6.3 UAE
  • 10.6.4 Rest of MEA

Chapter 11 Company Profiles

• 11.1 Amway
• 11.2 Bosch Home Appliances
• 11.3 Church & Dwight Co., Inc.
• 11.4 Diversey
• 11.5 Electrolux
• 11.6 Henkel
• 11.7 Kao Corporation
• 11.8 LG Electronics
• 11.9 Miele
• 11.10 Procter & Gamble
• 11.11 Reckitt Benckiser
• 11.12 S.C. Johnson & Son
• 11.13 Samsung Electronics
• 11.14 Siemens
• 11.15 Whirlpool Corporation