市场调查报告书
商品编码
1572499
穿戴式显示器市场、机会、成长动力、产业趋势分析与预测,2024-2032Wearable Display Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
2023 年全球穿戴式显示器市场价值为 37.248 亿美元,预计 2024 年至 2032 年复合年增长率将超过 21%。 。这些创新使穿戴式显示器更具沉浸感和多功能性,从而提高了消费者的采用率。 2024年8月,中国东北师范大学的研究人员推出了一种将OLED装置直接沉积到有机薄膜电晶体上的方法,推动了大孔径OLED皮肤贴片穿戴式装置的开发。健康和健身意识正在增加对监测生物识别资料和健康指标的可穿戴显示器的需求。配备先进感测器的设备可追踪心率、睡眠模式和活动水平,提供有价值的健康见解。
整个可穿戴显示产业根据垂直领域、产品类型、面板类型、显示技术、显示尺寸和区域进行分类。
该市场按产品类型分为智慧手錶、智慧手环/活动追踪器、头戴式显示器等。 2023 年,智慧手环/活动追踪器占据最大市场份额,超过 41%。这些设备因其用户友好的设计和步数、心率和睡眠模式等基本健康指标而广受欢迎。感测器技术、电池寿命和行动健康应用程式整合的最新进展进一步增强了它们的吸引力。
依面板类型,市场分为刚性、柔性和微显示。从 2024 年到 2032 年,微显示器预计将成为成长最快的领域,复合年增长率将超过 22.5%。微显示器非常适合用于需要高解析度视觉效果的紧凑型设备,例如 AR 耳机和智慧眼镜。最近亮度和电源效率的改进正在推动其采用。此外,消费性电子和工业应用对紧凑型和轻型设备的需求不断增长,进一步推动了微显示器的成长。
2023 年,北美占据最大市场份额,超过 34.5%,预计在整个预测期内将保持主导地位。该地区的领先地位是由先进技术、高消费需求和大量研发投资所推动的。加拿大和美国在 AR 眼镜、健身追踪器和智慧手錶等设备的创新方面处于领先地位。强大的基础设施和消费者技术的采用支持市场成长。北美对健康和健身的关注也推动了对提供即时健康监测和智慧型装置整合的可穿戴显示器的需求。
The Global Wearable Display Market was valued at USD 3,724.8 million in 2023 and is projected to grow at a CAGR of over 21% from 2024 to 2032. Advancements in OLED and MicroLED technologies drive this growth by enhancing display quality, energy efficiency, and design flexibility. These innovations make wearable displays more immersive and versatile, boosting consumer adoption. In August 2024, researchers at Northeast Normal University in China introduced a method for directly depositing OLED devices onto organic thin-film transistors, advancing the development of high-aperture OLED skin-patch wearables. Health and fitness awareness is increasing the demand for wearable displays that monitor biometric data and health metrics. Devices with advanced sensors track heart rates, sleep patterns, and activity levels, providing valuable health insights.
The overall wearable display industry is classified based on the vertical, product type, panel type, display technology, display size, and region.
The market is segmented by product type into smartwatches, smart bands/activity trackers, head-mounted displays, and others. In 2023, smart bands/activity trackers held the largest market share at over 41%. These devices are popular due to their user-friendly design and essential health metrics like step count, heart rate, and sleep patterns. Recent advancements in sensor technology, battery life, and mobile health app integration are further boosting their appeal.
By panel type, the market is divided into rigid, flexible, and microdisplay. From 2024 to 2032, microdisplays are expected to be the fastest-growing segment with a CAGR of over 22.5%. Microdisplays are perfect for use in compact devices that need high-resolution visuals, such as AR headsets and smart glasses. Recent improvements in brightness and power efficiency are driving their adoption. Additionally, the increasing demand for compact and lightweight devices in both consumer electronics and industrial applications is further propelling the growth of microdisplays.
In 2023, North America held the largest market share at over 34.5% and is expected to maintain its dominance throughout the forecast period. The region's leadership is driven by advanced technology, high consumer demand, and substantial R&D investment. Canada and the U.S. lead in innovation with devices like AR glasses, fitness trackers, and smartwatches. Strong infrastructure and consumer tech adoption support market growth. North America's focus on health and fitness also drives demand for wearable displays that offer real-time health monitoring and smart device integration.