宠物食品和零食市场机会、成长动力、产业趋势分析与预测 2024 - 2032

2023 年，全球宠物食品和零食市场估值为 1,333 亿美元，预测 2024 年至 2032 年复合年增长率为 7.9%。一个主要推动力是宠物人性化趋势的上升，将宠物视为不可分割的家庭成员。这种演变导致优质和专业宠物食品的支出增加，以满足特定的饮食需求，例如无谷物、有机或低过敏性选择。此外，宠物主人对宠物营养需求的认识不断提高，刺激了对鸡肉、牛肉和鱼蛋白等优质原料以及促进整体健康的功能性食品的需求。

市场也越来越受到强调健康、永续性和个人化趋势的影响。一个显着的趋势是转向天然和有机宠物食品，反映了更广泛的人类健康运动。美国宠物产品协会 (APPA) 的数据凸显了这一转变，天然宠物食品销售量激增，超过 40% 的宠物主人青睐不含人工成分的产品。整个产业分为产品类型、宠物类型、成分类型、包装、生命阶段、特殊饮食需求、价格范围、配销通路和地区。

以产品类型为基础的细分市场包括曲奇饼、饼干、零食、罐头食品、骨头、干食品、棒状食品和其他食品（如冷冻干燥食品）。干粮引领市场，2023 年收入超过 427 亿美元，预计到 2032 年将达到 907 亿美元。的替代品。市场根据宠物类型将宠物食品和零食分为狗、猫和其他。狗在2023 年以超过674 亿美元的收入引领市场，预计到2032 年将增至1,374 亿美元。尤其是在北部等地区。

北美地区脱颖而出，成为领先地区，2023 年收入高达 459 亿美元，预计到 2032 年将达到 912 亿美元。文化重视。值得注意的是，根据美国宠物产品协会 (APPA) 的报告，美国是宠物拥有率最高的国家之一，近 70% 的家庭至少拥有一隻宠物。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
  • 影响价值链的因素
  • 利润率分析
  • 干扰
  • 未来展望
  • 製造商
  • 经销商
  • 零售商
• 衝击力
  • 成长动力
    • 养宠物的趋势日益增加
    • 宠物人性化趋势日益明显
    • 可支配所得增加
    • 扩大电子商务
  • 产业陷阱与挑战
    • 成分透明度
    • 竞争加剧
• 技术与创新格局
• 消费者购买行为分析
  • 人口趋势
  • 影响购买决策的因素
  • 消费品采用
  • 首选配销通路
• 成长潜力分析
• 监管环境
• 定价分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：依产品类型，2021 - 2032

• 主要趋势
• 饼干、饼干、零食
• 罐头食品
• 骨头
• 干粮
• 棍棒
• 其他（冻干食品等）

第 6 章：市场估计与预测：按宠物类型，2021 - 2032 年

• 主要趋势
• 狗
• 猫
• 其他（鱼、鸟、仓鼠等）

第 7 章：市场估计与预测：依成分分类，2021 - 2032

• 主要趋势
• 蛋白质
  • 鸡
  • 牛肉
  • 鱼（鲑鱼、鲔鱼）
  • 土耳其
  • 羊肉
• 谷物和蔬菜
• 脂肪和油
• 维生素和矿物质
• 其他（增味剂、特色补充品等）

第 8 章：市场估计与预测：依包装分类，2021 - 2032 年

• 主要趋势
• 罐头
• 袋
• 包包
• 纸盒
• 其他（罐头、桶子等）

第 9 章：市场估计与预测：依生命阶段划分，2021 - 2032 年

• 主要趋势
• 小狗/小猫
• 成年宠物
• 高级宠物

第 10 章：市场估计与预测：依特殊饮食需求分类，2021 - 2032 年

• 主要趋势
• 体重管理
• 无谷物
• 低过敏性
• 有机/天然
• 生/冻干

第 11 章：市场估计与预测：依价格范围，2021 - 2032

• 主要趋势
• 低的
• 中等的
• 高的

第 12 章：市场估计与预测：依配销通路划分，2021 - 2032 年

• 主要趋势
• 在线的
  • 电子商务
  • 公司自有网站
• 离线
  • 超市/大卖场
  • 专卖店
  • 药局和药局
  • 其他零售业态

第 13 章：市场估计与预测：按地区划分，2021 - 2032 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 德国
  • 英国
  • 法国
  • 义大利
  • 西班牙
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲
  • 马来西亚
  • 印尼
  • 亚太地区其他地区
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
  • 拉丁美洲其他地区
• MEA
  • 沙乌地阿拉伯
  • 阿联酋
  • 南非
  • MEA 的其余部分

第 14 章：公司简介

• Agrolimen SA
• Big Heart Pet Brands, Inc.
• Blue Buffalo Pet Products, Inc.
• Deuerer GmbH
• Diamond Pet Foods, Inc.
• General Mills, Inc.
• Heristo AG
• Hill's Pet Nutrition, Inc.
• Mars Petcare US, Inc.
• Nestle Purina PetCare Company
• Nisshin Pet Food, Inc.
• Nutriara Alimentos Ltda
• Spectrum Brands Holdings, Inc.
• The JM Smucker Company
• WellPet LLC

The Global Pet Food And Treats Market was valued at USD 133.3 billion in 2023, and projections indicate a CAGR of 7.9% from 2024 to 2032. Several key factors have fueled this robust growth in the pet food and treat market. A major driver is the rising trend of pet humanization, treating pets as integral family members. This evolution has resulted in increased spending on premium and specialized pet foods to address specific dietary needs like grain-free, organic, or hypoallergenic choices. Furthermore, heightened awareness among pet owners regarding their pets' nutritional requirements has spurred demand for high-quality ingredients, such as chicken, beef, and fish proteins, alongside functional foods promoting overall health and wellness.

The market is also increasingly influenced by trends emphasizing health, sustainability, and personalization. A notable trend is the pivot towards natural and organic pet foods, mirroring the broader human wellness movement. Data from the American Pet Products Association (APPA) highlights this shift, revealing a surge in natural pet food sales, with over 40% of pet owners favoring products devoid of artificial ingredients. The overall industry is classified into product type, pet type, ingredient type, packaging, life stage, special dietary needs, price range, distribution channel, and region.

The market segments based on product type include cookies, biscuits, snacks, canned food, bones, dry food, sticks, and others (like freeze-dried food). The dry food led the market, raking in revenues surpassing USD 42.7 billion in 2023, with projections to hit USD 90.7 billion by 2032. The dominance of dry food can be attributed to its convenience, extended shelf life, and cost-effectiveness when juxtaposed with wet or fresh alternatives. The market classifies pet food and treats based on pet type into dogs, cats, and others. The dogs led the market with revenues exceeding USD 67.4 billion in 2023, and projections suggest a rise to USD 137.4 billion by 2032. The predominance of dogs in the pet food and treat market is largely due to their global popularity, especially in regions like North America and Europe.

North America stood out as the leading region, amassing a significant revenue of USD 45.9 billion in 2023, with expectations to reach USD 91.2 billion by 2032. The region's dominance in the pet food and treat market stems from a blend of high pet ownership rates and a deep-rooted cultural emphasis on pet care. Notably, the U.S. boasts one of the highest pet ownership percentages, with nearly 70% of households having at least one pet, as reported by the American Pet Products Association (APPA).

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definition
• 1.2 Base estimates & calculations
• 1.3 Forecast parameters
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2018 - 2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factors affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
  • 3.1.7 Retailers
• 3.2 Impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Increasing trend of pet ownership
    • 3.2.1.2 Increasing trend of pet humanization
    • 3.2.1.3 Increase in disposable income
    • 3.2.1.4 Expansion of e-commerce
  • 3.2.2 Industry pitfalls & challenges
    • 3.2.2.1 Ingredient transparency
    • 3.2.2.2 Rising competition
• 3.3 Technology & innovation landscape
• 3.4 Consumer buying behavior analysis
  • 3.4.1 Demographic trends
  • 3.4.2 Factors affecting buying decision
  • 3.4.3 Consumer product adoption
  • 3.4.4 Preferred distribution channel
• 3.5 Growth potential analysis
• 3.6 Regulatory landscape
• 3.7 Pricing analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 - 2032, (USD Billion) (Million Units)

• 5.1 Key trends
• 5.2 Cookies, biscuits, snacks
• 5.3 Canned food
• 5.4 Bones
• 5.5 Dry food
• 5.6 Sticks
• 5.7 Others (Freeze-dried food, etc.)

Chapter 6 Market Estimates & Forecast, By Pet Type, 2021 - 2032, (USD Billion) (Million Units)

• 6.1 Key trends
• 6.2 Dogs
• 6.3 Cats
• 6.4 Others (fish, birds, hamsters, etc.)

Chapter 7 Market Estimates & Forecast, By Ingredient, 2021 - 2032, (USD Billion) (Million Units)

• 7.1 Key trends
• 7.2 Proteins
  • 7.2.1 Chicken
  • 7.2.2 Beef
  • 7.2.3 Fish (salmon, tuna)
  • 7.2.4 Turkey
  • 7.2.5 Lamb
• 7.3 Cereals & Vegetables
• 7.4 Fats and oils
• 7.5 Vitamins & Minerals
• 7.6 Others (Flavor Enhancers, Specialty Supplemental, etc.)

Chapter 8 Market Estimates & Forecast, By Packaging, 2021 - 2032, (USD Billion) (Million Units)

• 8.1 Key trends
• 8.2 Cans
• 8.3 Pouches
• 8.4 Bags
• 8.5 Carton
• 8.6 Others (tins, tubs, etc.)

Chapter 9 Market Estimates & Forecast, By Life Stage, 2021 - 2032, (USD Billion) (Million Units)

• 9.1 Key trends
• 9.2 Puppy/kitten
• 9.3 Adult pet
• 9.4 Senior pet

Chapter 10 Market Estimates & Forecast, By Special Dietary Needs, 2021 - 2032, (USD Billion) (Million Units)

• 10.1 Key trends
• 10.2 Weight management
• 10.3 Grain-free
• 10.4 Hypoallergenic
• 10.5 Organic/natural
• 10.6 Raw/freeze-dried

Chapter 11 Market Estimates & Forecast, By Price Range, 2021 - 2032, (USD Billion) (Million Units)

• 11.1 Key trends
• 11.2 Low
• 11.3 Medium
• 11.4 High

Chapter 12 Market Estimates & Forecast, By Distribution Channel, 2021 - 2032, (USD Billion) (Million Units)

• 12.1 Key trends
• 12.2 Online
  • 12.2.1 Ecommerce
  • 12.2.2 Company Owned Website
• 12.3 Offline
  • 12.3.1 Supermarket/Hypermarket
  • 12.3.2 Specialty stores
  • 12.3.3 Pharmacies and Drugstores
  • 12.3.4 Other retail formats

Chapter 13 Market Estimates & Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

• 13.1 Key trends
• 13.2 North America
  • 13.2.1 U.S.
  • 13.2.2 Canada
• 13.3 Europe
  • 13.3.1 Germany
  • 13.3.2 UK
  • 13.3.3 France
  • 13.3.4 Italy
  • 13.3.5 Spain
  • 13.3.6 Rest of Europe
• 13.4 Asia Pacific
  • 13.4.1 China
  • 13.4.2 India
  • 13.4.3 Japan
  • 13.4.4 South Korea
  • 13.4.5 Australia
  • 13.4.6 Malaysia
  • 13.4.7 Indonesia
  • 13.4.8 Rest of Asia Pacific
• 13.5 Latin America
  • 13.5.1 Brazil
  • 13.5.2 Mexico
  • 13.5.3 Argentina
  • 13.5.4 Rest of Latin America
• 13.6 MEA
  • 13.6.1 Saudi Arabia
  • 13.6.2 UAE
  • 13.6.3 South Africa
  • 13.6.4 Rest of MEA

Chapter 14 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

• 14.1 Agrolimen S.A.
• 14.2 Big Heart Pet Brands, Inc.
• 14.3 Blue Buffalo Pet Products, Inc.
• 14.4 Deuerer GmbH
• 14.5 Diamond Pet Foods, Inc.
• 14.6 General Mills, Inc.
• 14.7 Heristo AG
• 14.8 Hill's Pet Nutrition, Inc.
• 14.9 Mars Petcare US, Inc.
• 14.10 Nestle Purina PetCare Company
• 14.11 Nisshin Pet Food, Inc.
• 14.12 Nutriara Alimentos Ltda
• 14.13 Spectrum Brands Holdings, Inc.
• 14.14 The J.M. Smucker Company
• 14.15 WellPet LLC