![]() |
市场调查报告书
商品编码
1616707
蛋白粉市场机会、成长动力、产业趋势分析与预测 2024 - 2032Protein Powder Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032 |
2023 年,全球蛋白粉市场价值为214 亿美元,预计2024 年至2032 年复合年增长率为9%。健身和均衡饮食。产品组合的扩展和创新产品的推出是支持持续市场需求的关键因素。蛋白粉已成为许多人的热门选择,因其便利性和有效性而被认为是优质蛋白质的来源。它们在肌肉恢復、体重管理和整体健康方面发挥着至关重要的作用。
随着越来越多的消费者将蛋白粉纳入日常生活中,市场不断扩大。促进蛋白粉市场成长的主要因素之一是人们越来越意识到蛋白质在人类营养中的重要性。糖尿病和肥胖等慢性疾病的增加促使人们采取更健康的生活方式,其中通常包括更高的蛋白质摄取量。此外,不断创新和新蛋白粉产品的开发正在鼓励市场进一步成长。
动物蛋白粉领域已占据可观的收入份额,预计到 2032 年将超过 370 亿美元。肌肉锻炼和恢復。口味和配方的持续创新增强了这些产品的吸引力,进一步推动了市场需求。人类营养补充品领域预计从2024 年到2032 年将实现9.2% 的复合年增长率。 。蛋白粉广泛用于多种用途,包括体重管理、代餐和运动营养。
市场范围 | |
---|---|
开始年份 | 2023年 |
预测年份 | 2024-2032 |
起始值 | 214亿美元 |
预测值 | 456 亿美元 |
复合年增长率 | 9% |
由于注重健康的消费者优先考虑蛋白质摄入,这些产品作为基本饮食成分的采用预计会增加,从而促进市场成长。超市和大卖场配销通路在蛋白粉市场中占有很大份额,预计2023年至2032年复合年增长率为9%。首选。此外,超市对健康和保健通道的日益关注正在透过此配销通路促进蛋白粉的销售。北美成为蛋白粉市场的领先地区,预计到 2032 年将超过 196 亿美元。种趋势,尤其是在美国,导致越来越多的人在日常营养中加入蛋白粉。主要市场参与者的存在及其对创新和产品扩展的承诺进一步增强了北美的市场前景。
The Global Protein Powder Market is valued at USD 21.4 billion in 2023 and is projected to experience a 9% CAGR from 2024 to 2032. This significant growth is largely driven by increasing health and wellness trends, as consumers prioritize fitness and balanced diets. The expansion of product portfolios and the launch of innovative offerings are key factors supporting ongoing market demand. Protein powders have become a popular choice for many, recognized for their convenience and effectiveness as a source of high-quality protein. They play a crucial role in muscle recovery, weight management, and overall health.
As more consumers incorporate protein powders into their daily routines, the market continues to expand. One of the main factors contributing to the growth of the protein powder market is the increasing awareness of the importance of protein in human nutrition. The rise in chronic diseases such as diabetes and obesity has prompted individuals to adopt healthier lifestyles, which often include higher protein intake. Additionally, continuous innovation and the development of new protein powder products are encouraging further market growth.
The segment of animal-based protein powders has registered a substantial revenue share and is expected to surpass USD 37 billion by 2032. The high bioavailability and complete amino acid profile provided by animal-based proteins, such as whey and casein, make them particularly popular among athletes and fitness enthusiasts for muscle building and recovery. Ongoing innovation in flavors and formulations is enhancing the appeal of these products, further driving their demand in the market. The human nutrition supplement segment is projected to achieve a 9.2% CAGR from 2024 to 2032. With consumers increasingly focused on fitness and wellness, the demand for protein powders as a suitable supplement to meet daily protein requirements is growing. Protein powders are widely utilized for various purposes, including weight management, meal replacements, and sports nutrition.
Market Scope | |
---|---|
Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $21.4 Billion |
Forecast Value | $45.6 Billion |
CAGR | 9% |
As health-conscious consumers prioritize protein intake, the adoption of these products as essential dietary components is expected to rise, fostering market growth. The supermarket and hypermarket distribution channel held a significant share of the protein powder market and is expected to grow at a 9% CAGR from 2023 to 2032. The convenience and wide availability offered by these retail outlets make them a preferred choice for consumers purchasing protein powders. Moreover, the increasing focus on health and wellness aisles in supermarkets is boosting protein powder sales through this distribution channel. North America emerged as the leading region in the protein powder market and is projected to exceed USD 19.6 billion by 2032. The region's robust health and wellness culture, coupled with high consumer disposable income, has fueled the demand for protein supplements.The rise in fitness trends, particularly in the United States, has resulted in a growing number of individuals including protein powders in their daily nutrition. The presence of key market players and their commitment to innovation and product expansion further strengthen the market outlook in North America.