蜜月旅游市场机会、成长动力、产业趋势分析及2024 - 2032年预测

2023年，全球蜜月旅游市场价值为1,213亿美元，预计2024年至2032年复合年增长率为6.1%。随着经济的繁荣，特别是在新兴市场，越来越多的人发现自己有能力投资豪华旅行和难忘的体验，包括蜜月。这种趋势在快速发展的国家尤其明显，这些国家中产阶级的崛起刺激了对专属蜜月套餐和冒险的需求。新婚夫妇越来越多地选择奢华和异国情调的目的地，许多人愿意花钱购买私人旅游、高檔住宿和游轮等特殊体验。

对独特和难忘时刻的渴望重塑了蜜月偏好，鼓励情侣探索更多样化的旅行选择。该市场按年龄划分，包括25岁以下、25-40岁及40岁以上。 . 这个细分市场特别有影响力，因为其成员渴望寻求独特的体验以形成持久的记忆。这个年龄层的情侣喜欢提供非传统冒险、文化沉浸和独特住宿选择的套餐，从而增强蜜月之旅的吸引力。蜜月旅游也依体验类型划分，包括海滩、环保、探险、邮轮、文化、公路旅行等类别。

到 2023 年，海滩蜜月市场占据了约 30% 的市场份额，主要是因为许多夫妇认为海滩目的地是忙碌的婚礼策划后放鬆身心的理想场所。在北美，2023年蜜月旅游市场占全球份额超过33%，预计到2032年将超过550亿美元。还是文化探索，都能与他们的愿望产生共鸣。多种多样的选择迎合了不同的喜好，巩固了北美作为蜜月旅游市场领导者的地位。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
• 供应商格局
  • 旅行社
  • 旅行社
  • 住宿提供者
  • 运输服务提供者
• 利润率分析
• 技术与创新格局
• 按地区分類的最受欢迎的蜜月旅游目的地
• 蜜月旅游平均花费
• 重要新闻和倡议
• 监管环境
• 衝击力
  • 成长动力
    • 夫妇可支配所得增加
    • 对独特和个人化旅行体验的需求不断增长
    • 社群媒体和数位平台的影响力不断上升
    • 政府措施和激励措施促进旅游业
  • 产业陷阱与挑战
    • 经济不确定性与地缘政治问题
    • 季节性依赖性和天气干扰
• 成长潜力分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：根据经验，2021 - 2032

• 主要趋势
• 海滩
• 环保
• 冒险
• 巡航
• 文化
• 公路旅行
• 其他的

第 6 章：市场估计与预测：按持续时间，2021 - 2032

• 主要趋势
• 短期（3-5天）
• 标准（6-10 天）
• 延长（10天以上）

第 7 章：市场估计与预测：依年龄层划分，2021 - 2032

• 主要趋势
• 25岁以下
• 25 - 40 岁
• 40岁以上

第 8 章：市场估计与预测：依预算，2021 - 2032

• 主要趋势
• 奢华
• 中檔
• 低范围

第 9 章：市场估计与预测：按目的地划分，2021 - 2032 年

• 主要趋势
• 国内的
• 国际的

第 10 章：市场估计与预测：按预订模式，2021 - 2032

• 主要趋势
• 旅行社
• 自行规划的旅行
• 线上旅游平台

第 11 章：市场估计与预测：按地区，2021 - 2032

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 法国
  • 西班牙
  • 义大利
  • 俄罗斯
  • 北欧人
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳新银行
  • 东南亚
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• MEA
  • 阿联酋
  • 南非
  • 沙乌地阿拉伯

第 12 章：公司简介

• Abercrombie & Kent
• Airbnb
• Apple Vacations
• Booking.com
• Couples Resorts
• Expedia, Inc.
• Flight Centre Travel Group Limited
• Four Seasons Hotels and Resorts
• G Adventures
• Hilton Hotels & Resorts
• Honeymoon Wishes
• Intrepid Travel
• Luxury Escapes
• MakeMyTrip Limited
• Marriott International Inc.
• Royal Caribbean International
• Sandals Resorts
• Secrets Resorts & Spas
• The Knot
• Thomascook.in

The Global Honeymoon Tourism Market was valued at USD 121.3 billion in 2023 and is projected to expand at a CAGR of 6.1% from 2024 to 2032. A significant factor driving this growth is the rising disposable income and economic development worldwide. As economies flourish, particularly in emerging markets, more individuals are finding themselves with the financial means to invest in luxury travel and memorable experiences, including honeymoons. This trend is particularly evident in rapidly developing countries, where a rising middle class is fueling demand for exclusive honeymoon packages and adventures. Newlyweds increasingly opt for lavish and exotic destinations, with many willing to spend on exceptional experiences like private tours, upscale accommodations, and cruises.

The desire for unique and memorable moments reshapes honeymoon preferences, encouraging couples to explore more diverse travel options. The market is categorized by age group, including those under 25 years, 25-40 years, and those over 40. In 2023, the 25-40 age bracket represented approximately 70% of the market share and is anticipated to exceed USD 130 billion by 2032. This segment is particularly influential due to its members' eagerness to seek distinctive experiences that forge lasting memories. Couples in this age group are drawn to packages that offer unconventional adventures, cultural immersion, and unique lodging options, enhancing the allure of their honeymoon journeys. Honeymoon tourism is also segmented by experience type, which includes beach, eco-friendly, adventure, cruise, cultural, road trip, and other categories.

The beach honeymoon segment commanded around 30% of the market share in 2023, primarily because many couples view beach destinations as ideal for relaxation following the hustle and bustle of wedding planning. In North America, the honeymoon tourism market accounted for over 33% of the global share in 2023, projected to surpass USD 55 billion by 2032. The region boasts a plethora of honeymoon destinations, from tropical beaches to majestic mountains, allowing couples to select settings that resonate with their desires, whether relaxation, adventure, or cultural exploration. This wide variety of options caters to diverse preferences, solidifying North America's status as a leading player in the honeymoon tourism market.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Research design
  • 1.1.1 Research approach
  • 1.1.2 Data collection methods
• 1.2 Base estimates and calculations
  • 1.2.1 Base year calculation
  • 1.2.2 Key trends for market estimates
• 1.3 Forecast model
• 1.4 Primary research & validation
  • 1.4.1 Primary sources
  • 1.4.2 Data mining sources
• 1.5 Market definitions

Chapter 2 Executive Summary

• 2.1 Industry synopsis, 2021 - 2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Supplier landscape
  • 3.2.1 Travel agencies
  • 3.2.2 Tour operators
  • 3.2.3 Accommodation providers
  • 3.2.4 Transportation service providers
• 3.3 Profit margin analysis
• 3.4 Technology & innovation landscape
• 3.5 Most visited honeymoon tourism destinations, by region
• 3.6 Average spending on honeymoon tourism
• 3.7 Key news & initiatives
• 3.8 Regulatory landscape
• 3.9 Impact forces
  • 3.9.1 Growth drivers
    • 3.9.1.1 Rising disposable income among couples
    • 3.9.1.2 Increasing demand for unique and personalized travel experiences
    • 3.9.1.3 Rising influence of social media and digital platforms
    • 3.9.1.4 Government initiatives and incentives promote tourism
  • 3.9.2 Industry pitfalls & challenges
    • 3.9.2.1 Economic uncertainties & geopolitical issues
    • 3.9.2.2 Seasonal dependency and weather disruptions
• 3.10 Growth potential analysis
• 3.11 Porter's analysis
• 3.12 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Experience, 2021 - 2032 ($Bn)

• 5.1 Key trends
• 5.2 Beach
• 5.3 Eco-friendly
• 5.4 Adventure
• 5.5 Cruise
• 5.6 Cultural
• 5.7 Road trip
• 5.8 Others

Chapter 6 Market Estimates & Forecast, By Duration, 2021 - 2032 ($Bn)

• 6.1 Key trends
• 6.2 Short(3-5 days)
• 6.3 Standard (6-10 days)
• 6.4 Extended (Above 10 days)

Chapter 7 Market Estimates & Forecast, By Age Group, 2021 - 2032 ($Bn)

• 7.1 Key trends
• 7.2 Below 25 years
• 7.3 25 - 40 years
• 7.4 Above 40 years

Chapter 8 Market Estimates & Forecast, By Budget, 2021 - 2032 ($Bn)

• 8.1 Key trends
• 8.2 Luxury
• 8.3 Mid-range
• 8.4 Low-range

Chapter 9 Market Estimates & Forecast, By Destination, 2021 - 2032 ($Bn)

• 9.1 Key trends
• 9.2 Domestic
• 9.3 International

Chapter 10 Market Estimates & Forecast, By Booking Mode, 2021 - 2032 ($Bn)

• 10.1 Key trends
• 10.2 Travel agency
• 10.3 Self-planned trips
• 10.4 Online travel platforms

Chapter 11 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)

• 11.1 Key trends
• 11.2 North America
  • 11.2.1 U.S.
  • 11.2.2 Canada
• 11.3 Europe
  • 11.3.1 UK
  • 11.3.2 Germany
  • 11.3.3 France
  • 11.3.4 Spain
  • 11.3.5 Italy
  • 11.3.6 Russia
  • 11.3.7 Nordics
• 11.4 Asia Pacific
  • 11.4.1 China
  • 11.4.2 India
  • 11.4.3 Japan
  • 11.4.4 South Korea
  • 11.4.5 ANZ
  • 11.4.6 Southeast Asia
• 11.5 Latin America
  • 11.5.1 Brazil
  • 11.5.2 Mexico
  • 11.5.3 Argentina
• 11.6 MEA
  • 11.6.1 UAE
  • 11.6.2 South Africa
  • 11.6.3 Saudi Arabia

Chapter 12 Company Profiles

• 12.1 Abercrombie & Kent
• 12.2 Airbnb
• 12.3 Apple Vacations
• 12.4 Booking.com
• 12.5 Couples Resorts
• 12.6 Expedia, Inc.
• 12.7 Flight Centre Travel Group Limited
• 12.8 Four Seasons Hotels and Resorts
• 12.9 G Adventures
• 12.10 Hilton Hotels & Resorts
• 12.11 Honeymoon Wishes
• 12.12 Intrepid Travel
• 12.13 Luxury Escapes
• 12.14 MakeMyTrip Limited
• 12.15 Marriott International Inc.
• 12.16 Royal Caribbean International
• 12.17 Sandals Resorts
• 12.18 Secrets Resorts & Spas
• 12.19 The Knot
• 12.20 Thomascook.in