市场调查报告书
商品编码
1621907
尿布霜市场机会、成长动力、产业趋势分析与预测 2024 - 2032Diaper Cream Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032 |
2023年,全球尿布霜市场价值为17.5亿美元,预计2024年至2032年复合年增长率为5.4%。随着出生率的上升,特别是在亚太地区和非洲等地区,对尿布产品的需求也随之增加。父母们越来越意识到预防尿布疹和保持婴儿皮肤健康的必要性,从而推动了这些乳霜的使用。人们对婴儿卫生的日益重视使得尿布霜成为婴儿护理的重要组成部分。
医疗保健专业人士经常建议使用尿布霜来保护婴儿的皮肤,并且宣传活动进一步促进了尿布霜的使用。此外,老年人口的不断增加以及成人失禁病例的增加也导致了对尿布霜的需求不断增长,因为它们有助于保护敏感肌肤免受长时间使用尿布造成的刺激。市场依产品类型分为有机尿布霜和传统尿布霜。传统细分市场处于市场领先地位,到 2023 年将产生约 10.6 亿美元的收入,预计在预测期内复合年增长率为 5.3%。
这些产品已经站稳了脚跟,许多消费者在婴儿护理和家居产品领域表现出对值得信赖、熟悉的品牌的偏好。从分销通路来看,市场分为线上和线下。线下细分市场占据主导地位,到2023 年将占据约77.6% 的市场份额,预计到2032 年将以5.3% 的复合年增长率继续增长。货服务,使消费者能够评估购买前的产品。购物者通常喜欢在店内购买尿布霜等婴儿护理用品,以确保正品并获得商店工作人员的推荐。
市场范围 | |
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开始年份 | 2023年 |
预测年份 | 2024-2032 |
起始值 | 17.5 亿美元 |
预测值 | 28亿美元 |
复合年增长率 | 5.4% |
2023 年,北美约占 33.6% 的市场份额,预计 2024 年至 2032 年复合年增长率为 5.3%。该地区完善的线上和线下零售网路确保您可以轻鬆购买各种婴儿护理产品。此外,在註重健康的消费者的推动下,对优质有机产品的需求不断增长,加上患有失禁问题的老年人口不断增加,进一步增强了该地区的市场
The Global Diaper Cream Market was valued at USD 1.75 billion in 2023 and is expected to grow at a CAGR of 5.4% from 2024 to 2032. A key driver behind this growth is the increasing global infant population, particularly in developing regions. As birth rates rise, particularly in areas such as APAC and Africa, the need for diaper-based products has increased. Parents are becoming more aware of the need to prevent diaper rash and maintain their infants' skin health, fueling the use of these creams. This growing emphasis on baby hygiene has made diaper creams an essential part of infant care.
Healthcare professionals often recommend diaper creams for protecting babies' skin, and awareness campaigns further boost their usage. Additionally, the expanding elderly population, along with the rise in adult incontinence cases, also contributes to the growing demand for diaper creams, as they help protect sensitive skin from irritation due to prolonged diaper use. The market is segmented by product type into organic and conventional diaper creams. The conventional segment leads the market, generating around USD 1.06 billion in 2023, and is projected to grow at a CAGR of 5.3% during the forecast period.
These products have established a strong foothold, with many consumers showing a preference for trusted, familiar brands in baby care and household products. In terms of distribution channels, the market is divided into online and offline segments. The offline segment dominates, holding around 77.6% of the market share in 2023, and is expected to continue growing at a 5.3% CAGR through 2032. Physical retail outlets such as supermarkets, pharmacies, and specialty stores offer immediate availability, allowing consumers to assess products before purchasing. Shoppers often prefer in-store shopping for baby care items like diaper creams to ensure authenticity and receive recommendations from store personnel.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $1.75 Billion |
Forecast Value | $2.8 Billion |
CAGR | 5.4% |
North America accounted for around 33.6% of the market share in 2023 and is projected to grow at a 5.3% CAGR from 2024 to 2032. Factors contributing to this growth include high consumer awareness, advanced healthcare infrastructure, and strong purchasing power. The region's well-established retail networks, both online and offline, ensure easy access to a wide range of baby care products. Additionally, the increasing demand for premium and organic products, driven by health-conscious consumers, coupled with the growing elderly population dealing with incontinence, further strengthens the market in this region