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市场调查报告书
商品编码
1628040

个人护理电器市场机会、成长动力、产业趋势分析与预测 2024 - 2032

Personal Care Appliances Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 225 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年，全球个人护理用品市场规模达到224 亿美元，预计2024 年至2032 年复合年增长率为5.6%。是那些提供专业护理的设备。

该市场按产品类型分类，主要细分市场包括剃须和除毛器具、髮型设计工具、口腔护理设备、皮肤护理产品、按摩和放鬆小工具等。 2023年，剃鬚和除毛器具领域引领市场，创造了63亿美元的收入。预计该细分市场在 2024 年至 2032 年期间将以 5.1% 的复合年增长率继续扩张。人们对个人仪容和自我照顾的日益重视，加上可支配收入的增加，推动了消费者对高性能家用除毛设备的需求。这些电器的便利性和效率，为家居带来沙龙般的舒适效果，也是其受欢迎的关键因素。

市场也根据电源进行细分，主要类别是有线和无线设备。 2023 年，无线细分市场占据了61.8% 的主导市场份额，预计到2032 年将以6.2% 的复合年增长率增长。日益增长的渴望所驱动的。随着人们对美容和卫生的日益关注，以及可支配收入水准的提高，消费者越来越多地选择可提供沙龙品质效果的便携式、高效设备。

市场范围
开始年份 2023年
预测年份 2024-2032
起始值 224亿美元
预测值 363 亿美元
复合年增长率 5.6%

2023年北美市场价值为65亿美元，预计2024-2032年复合年增长率为5.8%。北美的需求主要是由于消费者对高品质个人护理电器的投资不断增加所推动的，这些电器可以在家中提供便利和专业的效果。此外，该地区先进的电子商务基础设施和尖端技术的广泛使用使这些产品更容易获得併吸引更广泛的受众。自我照护和卫生习惯的日益重要也促进了该地区市场规模的不断扩大。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 衝击力
    • 成长动力
      • 提高仪容和卫生意识
      • 可支配所得增加和生活方式改变
      • 加热和造型技术的创新
      • 社群媒体与名人代言的影响
    • 产业陷阱与挑战
      • 产品差异化与创新
      • 品质和耐用性问题
  • 技术与创新格局
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
  • 成长潜力分析
  • 监管环境
  • 定价分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：市场估计与预测：依产品类型，2021 - 2032

  • 主要趋势
  • 刮鬍和除毛器具
    • 电动刮鬍刀
    • 修剪器和除毛器
    • IPL 除毛仪
    • 其他（鼻毛和耳毛修剪器）
  • 头髮造型器具
    • 吹风机
    • 直髮器
    • 捲髮棒和捲髮棒
    • 理髮器和修剪器
  • 口腔护理器具
    • 电动牙刷
    • 水牙线
    • 美白仪
  • 皮肤保养器具
      • 抗衰老装置
      • 微电流
      • LED光疗
      • 射频治疗设备
    • 脸部清洁工具
    • 脸部按摩器
    • 其他（超音波毛孔提取器）
  • 按摩和放鬆器具
    • 刺激毛髮生长
    • 足部和腿部按摩器
    • 电动身体按摩器
    • 肌肉按摩枪
  • 其他的

第 6 章：市场估计与预测：按消费者群体划分，2021 - 2032 年

  • 主要趋势
  • 男士
  • 女性
  • 男女通用的

第 7 章：市场估计与预测：按电源划分，2021 - 2032 年

  • 主要趋势
  • 有线
  • 无线

第 8 章：市场估计与预测：依最终用途，2021 - 2032 年

  • 主要趋势
  • 住宅
  • 商业的

第 9 章：市场估计与预测：按配销通路，2021 - 2032

  • 主要趋势
  • 线上通路
    • 电商平台
    • 公司网站
  • 线下通路
    • 专卖店
    • 超级市场和大卖场
    • 百货公司

第 10 章：市场估计与预测：按地区，2021 - 2032

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 马来西亚
    • 印尼
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非

第 11 章：公司简介

  • Andis Company
  • Colgate-Palmolive Company
  • Conair Corporation
  • Dyson Limited
  • Flyco
  • Groupe SEB
  • Havells India
  • Helen of Troy
  • Koninklijke Philips NV
  • Lion Corporation
  • Panasonic Corporation
  • Procter & Gamble Co.
  • Shiseido Company
  • Spectrum Brands, Inc.
  • Wahl Clipper Corporation
简介目录
Product Code: 4159

The Global Personal Care Appliances Market reached USD 22.4 billion in 2023 and is projected to grow at 5.6% CAGR from 2024 to 2032. The increasing awareness surrounding personal grooming and hygiene has led consumers to spend more on personal care devices, particularly those that deliver professional-grade results at home.

The market is categorized by product type, with key segments including shaving and hair removal appliances, hair styling tools, oral care devices, skin care products, massage and relaxation gadgets, and others. In 2023, the shaving and hair removal appliances segment led the market, generating USD 6.3 billion in revenue. This segment is expected to continue expanding at a CAGR of 5.1% during 2024-2032. The growing emphasis on personal grooming and self-care, coupled with higher disposable incomes, has driven consumer demand for high-performance, at-home hair removal devices. The convenience and efficiency of these appliances, which provide salon-like results in the comfort of the home, also play a key role in their popularity.

The market is also segmented based on power supply, with the main categories being corded and cordless devices. In 2023, the cordless segment held a dominant market share of 61.8%, and it is projected to grow at a CAGR of 6.2% through 2032. Consumer preference for cordless appliances is driven by their flexibility, ease of use, and the growing desire for convenience in personal care routines. With an increasing focus on grooming and hygiene, as well as higher levels of disposable income, consumers are increasingly choosing portable, efficient devices that offer salon-quality results.

Market Scope
Start Year2023
Forecast Year2024-2032
Start Value$22.4 Billion
Forecast Value$36.3 Billion
CAGR5.6%

North America accounted for USD 6.5 billion in market value in 2023 and is expected to grow at a CAGR of 5.8% during 2024-2032. The demand in North America is primarily driven by increasing consumer investment in high-quality personal care appliances that offer convenience and professional results at home. Additionally, the region's advanced e-commerce infrastructure and widespread use of cutting-edge technology make these products more accessible and appealing to a broader audience. The growing importance of self-care and hygiene routines also contributes to the increasing market size in this region.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Increased awareness of grooming and hygiene
      • 3.2.1.2 Rising disposable income and lifestyle changes
      • 3.2.1.3 Innovations in heat and styling technology
      • 3.2.1.4 Influence of social media and celebrity endorsements
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 Product differentiation and innovation
      • 3.2.2.2 Quality and durability concerns
  • 3.3 Technology & innovation landscape
  • 3.4 Consumer buying behavior analysis
    • 3.4.1 Demographic trends
    • 3.4.2 Factors affecting buying decision
    • 3.4.3 Consumer product adoption
    • 3.4.4 Preferred distribution channel
  • 3.5 Growth potential analysis
  • 3.6 Regulatory landscape
  • 3.7 Pricing analysis
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 - 2032, (USD Billion)

  • 5.1 Key trends
  • 5.2 Shaving & hair removal appliances
    • 5.2.1 Electric shavers
    • 5.2.2 Trimmers & epilators
    • 5.2.3 IPL hair removal devices
    • 5.2.4 Other (nose & ear trimmers)
  • 5.3 Hair styling appliances
    • 5.3.1 Hair dryers
    • 5.3.2 Hair straighteners
    • 5.3.3 Curling irons and wands
    • 5.3.4 Hair clippers and trimmers
  • 5.4 Oral care appliances
    • 5.4.1 Electric toothbrushes
    • 5.4.2 Water flossers
    • 5.4.3 Whitening devices
  • 5.5 Skin care appliances
      • 5.5.1.1 Anti-aging devices
      • 5.5.1.2 Microcurrent
      • 5.5.1.3 LED light therapy
      • 5.5.1.4 Radiofrequency treatment devices
    • 5.5.2 Facial cleansing tools
    • 5.5.3 Facial massagers
    • 5.5.4 Other (ultrasonic pore extractors)
  • 5.6 Massage & relaxation appliances
    • 5.6.1 Hair growth stimulation
    • 5.6.2 Foot and leg massagers
    • 5.6.3 Electric body massagers
    • 5.6.4 Muscle massage guns
  • 5.7 Others

Chapter 6 Market Estimates & Forecast, By Consumer Group, 2021 - 2032, (USD Billion)

  • 6.1 Key trends
  • 6.2 Men
  • 6.3 Women
  • 6.4 Unisex

Chapter 7 Market Estimates & Forecast, By Power Supply, 2021 - 2032, (USD Billion)

  • 7.1 Key trends
  • 7.2 Corded
  • 7.3 Cordless

Chapter 8 Market Estimates & Forecast, By End Use, 2021 - 2032, (USD Billion)

  • 8.1 Key trends
  • 8.2 Residential
  • 8.3 Commercial

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021 - 2032, (USD Billion)

  • 9.1 Key trends
  • 9.2 Online channels
    • 9.2.1 E-commerce platforms
    • 9.2.2 Company websites
  • 9.3 Offline channels
    • 9.3.1 Specialty stores
    • 9.3.2 Supermarkets and hypermarkets
    • 9.3.3 Department stores

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2032, (USD Billion)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
    • 10.4.6 Malaysia
    • 10.4.7 Indonesia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
  • 10.6 MEA
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 South Africa

Chapter 11 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 11.1 Andis Company
  • 11.2 Colgate-Palmolive Company
  • 11.3 Conair Corporation
  • 11.4 Dyson Limited
  • 11.5 Flyco
  • 11.6 Groupe SEB
  • 11.7 Havells India
  • 11.8 Helen of Troy
  • 11.9 Koninklijke Philips N.V.
  • 11.10 Lion Corporation
  • 11.11 Panasonic Corporation
  • 11.12 Procter & Gamble Co.
  • 11.13 Shiseido Company
  • 11.14 Spectrum Brands, Inc.
  • 11.15 Wahl Clipper Corporation